Lakeland Evening Telegram Newspaper, February 9, 1915, Page 2

Rexall Goods THIS WEEK See Display. All Rexall Goods Guaranteed Lake Pharmacy PHONE 42 When You Think of “Gents’ Furnishings You instinctively turn to the house with the reputation of high class goods Our Hart Schaffoer and Marx Sauits are selling better this Fall than last. Now is your time to get one. Also, our Boys’ Suits are extra good in Quality and Low in prices. Come in and look over our Stock and convince yourself as to Prices and Quality of our Merchandise. The Hub THE HOME OF Hart Schaffner and Marx Good Clothes JOS. LeVAY sse s Don’t forget to ask for your Calendars for 1915 Read what I say in this paper every week. I will tell you how to be healthy, beautiful andwise. The medicines in our Drug Store are always pure and fresh ; our beautifiers contain no harm- ful ingredients; it is wisdom to buy at this Drug Store on which you can RELY. Woods’ Drug Store PHONE 408 WE TAKE CARE JEWELRY WORIH WHILE The Cole & Hull service is up to the standard all the time. The first thought that comes to our mind when we see a customer in the store is, SATISFY THE CUSTOMER. Every small detail is given the most consideration. The above explains the steady growth of our business. “A PLEASURE TO SHOW GOODS.” COLE & HULL Jewelers and Optometrists Lakeland, Fla. f $'| Lovely Coiffures With Hair Ornaments JDGT how important the coiffure is In the scheme of things pertaining to dress can cnly be realized by chang- ing it. Or, if one can get within reach of a real artist in hairdressing, by hav- ing the hair dressed in the most be- coming manner possible. This does not mean elaborately or always with waves, curls and puffs. But it general- ly means waves; there are few people who look their best with a coiffure of straight hair. The really good hairdresser con- sjders the face of his patron, the con- tour of her head, the color and texture of her hair, and the occasion for which the coiffure is required, and then pro- ceeds. The result is a revelation in graceful line and stvin, And if hair ornaments are brouglht into requisition they may be relied upon to furnish im- mensely becoming finishing touches. Two lovely coiffures with hair orna- ments are shown here. In the picture at the left the hair is shown waved, parted at the side and coiled in a short, soft French twist. Very shott, frill curls are pinned in along one side of the twist and an invisible net holds all in position neatly. A band of narrow ribbon, woven in blocks of color, is brightened with lit- tle sparkling rhinestones set in short rows along each edge. This coiffure and ornament are appropriate for aft- ernoon as well as evening wear, A similar coiffure, except that the coll at the back is arranged in puffs on the crown, is shown in the second picture The exquisite hair ornament is made of a band and wings of rhine- stones, the wings backed with goura feathers. This is a brilliant but not One of the Smartest New Coats OW that spring is not so far away, smart new coats have begun to herald its coming and to make us welcome the nearing day when we shall see greater numbers of them n the street. The showing of coats for early spring days reveals garments full of style, new and rather intricate cut, many military suggestions and fault- less tailoring. It would be difficult to pick out a finer specimen of the between-seasons coat than that pictured here. It is of light tan covert cloth, trimmed with buttons and stitchings in self color. It fits easily about the neck and shoul- ders, flares in the skirt, and is a loose-hanging but graceful garment. This very desirable combination of good points is achieved in the cutting and in the wonderfully expert tailor ing. The sleeves are roomy at the top, sloping to regulation coat-sleeve size at the fore arm. The smart band cuffs are finiched with buttons and sunuiated butronholes eurcesponding R C—————— — -3 j ness of its white edge above the fur, BVENING TBLEGRAM LAK ELAND, FLA., FEB. 9, 1915, TOTHO0S0060806 +OSOICINORONINSST TS 000, FISHING IS FINE! Fish are plentiful, and nothing is better sport than catching a big string of Perch, or better yet, in landing a big Trout! Our Spring Stock of Tackle has just been placed display. Look it over. Some New Minnows b o 0 that Trout CAN'T RESIST Hooks Reels Reels Lines oks Model Hardware Co. Phone No. 340, C. E. TODD, Mgr. .. MAIN ST. and FLOEIDA AVE. - 1 too showy decoration, suitable to fi! occasion where evening dress is worn. Very effective and sometimes a lit- tle startling are the ornaments, in which two or three long, slender feath- ers spring from a band or a cabochon from the side of the coiffure. A single brilliantly marked quill, supported by a band, calls to mind the headdress of Indian maids and leaves no question in the mind as to the picturesque quality of a purely American style in feather decorations. JULIA BOTTOMLEY. L D e e gy Bates Store Lakeland Agency SISO ISTS PR —— Lo o LoV To Wear With Furs. The fur collarette of the winter de- mands something especially high in washable neckwear beneath it. For one thing, a collar of ordinary height will not show the coquetry and dainti- American Lady Madame Lyra | and Frolaset Corsets and for another thing, fur worn di- rectly against the neck is apt to leave a disfiguring mark on the skin, Special new collars for wear with fur neckpleces are displayed in the shops. Usually a plaited ruffie of lace or net is mounted on a tall, transpar- ent stock collar of lace. Sometimes the plaiting stands up all around and sometimes it comes only across the back. The latter style is more be- coming to the average woman. Stripes for Evening. Stripes such as were worn in the ‘eran: i m- time of the French revolution are s o e ey 1 00 man battleship Wyoming. worn now, and especlally for evening fer or Ton IatiMlY WY ¥ A A A A A A A A A A A AN AAAA AN gowns in black and gold. Skirts of Fewer Paupers and Workless. The number of unemployed among ; '+ the trades of Great Britain affected by the national insurance act is now 7 = a & HDBRE DI BR IS $ i considerably lower than last year. WE SELL PIANOS, PLAYER PIANOS, During August, the first month of the | 'war, the percentage of those out of ORGANS AN PLAYER ROLLS, AT * PRICES FROM work was doubled. Similar statistics 25 to 40 per cen*. Less in regard to pauperism point te a re- turn to normal conditions. In the first week of the war, applications for relief under the poor law increased to 17 per cent. The payment of separa- THAN ANY OTHER MUSIC HOUSE IN FLORIDA, COME AND SEE FOR YOURSELF. . PIANOS TUNED, RE- PAIRLD, AND MADE LIKE NEW ALL WORK WARRANTED STRICT- tion allowance to soldiers’ families and the boom in manufacturing war LY FIRST CLASS, 28 YEARS EXPER- IEINCE, HENRY WOLF & SON § duce distress until there are now few- er paupers shown in the statistical records than in any year, excepting PERMANENT RESIDENCE, PIANO PARLOR AND REPAIR SHOP. 401 S. Mass. Ave. Phone 16-Black 1913, DEFECTS OF GREAT THINKERS ’s ‘-""""""",,u $4ie Abllity to Memorize Is Seldom Found .. [aie 1o ad L it 2 LT TR FECEOLOPPOCOFOEOPOPOFOFOF 0040 crrges ¢ "o You Want Fresh Clean 'GROCERIES? Until now it h:uwln been sup- posed that the reason great thinkers We are at your service for anything carried by an Up-to date Grocery Phone orders glven prompt attention W.J. REDDICK cause they are so engrossed with their O20FOHOPAE0SO PATPOBODBO | scientific pursuits, The real reason, however, seems to 4 be an entirely different one. Dr Gus- < Captain Glennon, ome of the vet ' None be"e.", few as i this are often worn with velvet bod- ices, generally of a bright and pretty color, Db R S L tav Fisher of Jena invites attention to * the fact that the world's greatest thinkers, with few exceptions, were poor or {indifferent pupils in their school days, says the New York Amer fcan. The reason for this is that great thinkers usually have poor memories. It is extremely difficult for them to memorize. The difficulty is so pronounced that mental arithmetie, aptitude at which depend largely on ability to memorize the multiplication tables and the re sults of various addjtions and subtrao tions, is an art in which no great | astronomer has ever been proficient. Counversely, prodigies at mental arith- metic are rarely able to do any inde pendent thinking, even upon commone place subjects. Upon his ability to memorize de ' pends what science terms associative memory. This is the power to bring two subjects quickly into relation with each other, making for all those qualities which are now usually sum- marized under the popular term “effi- clency.” Judged by these standards, the great thinker is woefully “ineficlent.™ He cannot remember isolated facts quickly, nor can he remember superfh- | clally correlated facts very quickly. ' The joke which the average man and woman will understand very quickly white stitching on the back. They the great thinker will understand very are heavy and washable, with lining in slowly, not because his attention is chamois color—a new departure in wandering, but becsuse it is laborious fabric gloves. . work for him to let his associative The small sailor hat is of satin memory recall just why the thing Wwith soft crown in a tan shade some- Which 18 8o obviously funny to ¢he Wwhat deeper than the coat. It is average minded is out of perspective trimmed with a band of black velvet ©F out of proper proportion, or income and a compact nosegay of small bright §ruous. For, according to Bergson, | flowers. laughter 18 occasioned only by thinge . which are not \n rrocer relation e each othor. | with the straight military collar with turnover back portion, also decorated with buttons. The coat is double-breasted, fasten- ing with buttons down the front. A “V" cut in each side of the back serves a double purpose, as it helps to shape the garment and affords a po- sition for further decoration with but- tons. The letiin pocket at each side is defined with a button at each end. The coat is close-woven and comfort- able for sharp weather that comes with early spring. The street gloves worn with the coat of tan are white with black and Lakeland Paving and Construction Cempany — 2 Has moved their Plant to their new site corner of Parker and Vermont Avenues. ?}{r, Belisario, who is now sole owner of ¢ company says that they will carry a full line of Marble Tomb Stones in con?ec- tion with their Ornemante] De f this business, b i YV YV vy L Office Phone 348 B.ack Res. Phone 153 Blue KELLEYS PaEn Plymeuth Roc BOTH MATINGS Bet.ter now than ever befo The sooner Bidd to growing the Ifit:cfEt oul Let me furnish the eggs for § to set. Special price per hundred. Sy S R, et o Bi t R Y & - al €aso! Tnt o H. L KELLEY, 6r fiia JULIA BOTTOMLEY.