Evening Star Newspaper, October 1, 1932, Page 7

THE EVENING STAR, WASHINGTON, D. C., SATURDAY, OCTOBER 1, 1932. WooDpwWARD & LOTHROP A Store Worthy of the Nation’s Capital 10th, 11th, F and G Streets )ecause you Prcfzr WOOBYWARE AMND UALITY—Woodward & Lothrop has devoted its more than half a century of business to being a Quality Store—offering Quality, always—whether it be in merchandise or services— in an environment to satisfy the most discriminating. Although many businesses have sacrificed their standards in a race toward low price levels, the recent years have failed to swerve This Store from its Quality Standards. This fundamental belief in the superiority of Quality governs us today, because we believe You Prefer Quality. Now, more than ever, when you must get the most for your money, when high-grade merchandise is so low priced—why gamble with inferior grades? Woodward & Lothrop Quality has the imperishable appeal and the assured satisfaction that justifies you in spending money for it. Woodward & Lothrop apparel gives you that smartly individual appearance—furniture and furnishings make your home among the most delightful to be found anywhere. The Men'’s Store is a truly mascu- line store where men’s needs are the sole point of interest. Countless selections from abroad give you the feeling of a travelled visitor gift-shopping on foreign shores, and an entire floor is devoted to The Important Younger Generation. And, withal, prices here are no higher Back of all these things is the background of traditional Quality. To you—value-conscious, as you never were before, and conscious that the art of wise spending should be cultivated more than”ever—this Quality makes Woodward & Lothrop the ideal place to shop. Comparison is always welcomed