Evening Star Newspaper, February 4, 1927, Page 21

_THE ggggggggggg&ggggggg;3ggé33&&&&3&;&&32&&3&;&;&&;& = Lansburgh & Bro. &= Radio Balcony 8th Street Entrance EVENING STAR, WASHINGTON, D. 0, FRIDAY, FEBRUARY 4, 9%/ A specially low price for installa- tion during this sale—best results if we install your radio, A SALE WORTH BROADCASTING MA SINGLE DIAL W’O AGNAYOX THE SATURDAY EVENING POST For this ChriStmas v and those that follown. the enduring typeof radio Latest 1927 model, f ‘PIFTEENTH ANNIVERSARY OF MAGNAVOX PROGRESS IN R4DI10O Christmas spirit is in the air! Westinghouse “A” Autopower $ 1 2.50 extra The regular price is $30—and you will pay that much if it is purchased separately. But it /Anay be substituted for the bat- tery listed with this set for an addilir»nal cost of or “A” Battery Power absc —Plug into vour light st battery bother. —Noiseless—permanently_cnc —No bulbs—no chemicals in the hlr;((‘r -no moving parts—no replace —A turn of a switch and to full capacity for next —First expense is the only expe: —For alternating current only To obtain complete A and B power from xourA C. lighting socket, just buy a Ilcn wood “B” E addition to the above. Specially priced for this sale, in place of B Batteries—$29.75. List price, $47.50. r is restored se. ive-tube, single dial Magnavox Radio, with full equipment $15 Down and then, $3 Weekly A small carrving charge is added when . payment is extended beyond a period of two months. The set alone lists at $115 —our priceforitisonly $45 This Is the Very Model Which Millions Read About in the Saturday Evening Post as Recéntly as December 11th, 1926. Note the list price of $115. Then note our sale price of only $45 for this same brand-new model. In the months of Sep- tember, October, November, December, 1926, the Magnavox ‘Company spent $200,000 for advertising in such publications as the Saturday Evening Post, the Literary Digest, Atlantic Monthly, Work, Review of Reviews, Scribners, Harpers, World’s Golden Book and Radio News. This price possible because 30 large department stores stretching from Coast to Coast made one of the greatest single purchases of radio sets ever made. These sets are all latest current models and the only reason we could receive such a tremendous price concession as to enable us to scll them for much less than the usual wholesale price is be- cause of this large co-operative purchase. Because of the standing of our Radio Department, we were selected in this city to share in this tremendous purchase for CASIH. The large amount involved was attractive enough for this manufacturer to allow us to sell at less than half price brand- new radio sets which had been advertised in national magazines up until recently. LANSBU RGH & BRO —7th 8th Because of the number of stores sharing in this purchase, our allotment is such that at these low prices these wonderful sets will not last long. Here’s what you get--- 1 Magnavox Single Dial Set—Eton Model listing at. . . .$115.00 1 Freed-Eisemann large cone type Speaker which we sell regularly for 1 Westinghouse large rubber case storage battery— we sell regularly for 4 Cunningham CX301-A Tubes—regularly 1 Cunningham CX371 power tube—regularly 3 Beacon 45-volt B Batteries—regularly 1 Large 22Y;-volt C Battery—regularly 1 414-volt C Battery—regularly 1 3-volt flashlight C Battery—regularly 1 Fleetwood Aerial Equipment—regularly Regular Price Would Be ~. $180.58 The single dial---one of the greatest radio features MAGNAVOX made the first successful single dial set and here they were pioneers. This is the 15th anniversary of Magnavox progress in radio. Does the manufacturer behind the product mean anything to vou? The Magnavox Company is in Radio to stay. MAGNAVOX was a foremost name in radio, long before the days of broadcasting and today it stands for progress. A REVELATION awaits you when you first hear the per- fectly tuned Magnavox. These sets are tuned at the factory by a tufiing meter that is a thousand times more sensitive than the human ear. No manipulating of three dials is necessary. You simply select your station with a turn of one hand. 3 Condensers of Solid Brass are mounted on a strong single shaft. This condenser system moves with marvelous smoothness and without backlash as is usually the case with gear type single dial controls. All working parts of the radio set are built into a removable drawer. These features and more are what you get in this oreat sale of less than half price. AND ' E STREETS——A RADIO FOR ENTHUSIASTS—FRANI\LI\ A brand-new set guaranteed both by the Magnavox Com- pany and by us at less than half the recent selling price. The fine equipment which we usually sell with our highest priced radio sets. No one could ask for better or more honestly made accessories than we furnish. The three newest features which make radio engineering in 1927 a finer art than ever before and these are, the Single Dial Radio, the Freed-Eisemann $25 Cone Type Speaker and the Cunningham CX371 Power Tube which as used in this outfit gives a maximum undistorted power output 23 times greater than the regular CX301-A Cunningham would normally give. Freed-Eisemann Cone Speaker A speaker usually $25! It is 18 inches high and because of its full floating construction, is free to vibrate over its entire surface, reaching both high and low registers. Clear, mellow toned, a perfect reproducer. And it is included in this offer—without extra charge. No guessing for the Wave Length--- Turn to the radio program in your newspaper. Note the wave length in meters of the station, within range, you desire to hear. Then turn to that wave length on your single dial. This dial is not calibrated from 0 to 100 as other sets are. But the dial is calibrated in actual wave length meters from 200 meters to 550 meters. v . . . . Lvery item in this oulfit has been tested and ap- proved by the Fleetwood laboratories of New York. “Orue 9o Our Sim" 7400