Evening Star Newspaper, October 10, 1923, Page 16

Tomorrow! Our You bought summer suits Then why not buy a Hecht Sfrom us last April, two _ : 'quali_ty overcoat, two months before you needed ' weeks before cold weather them—AND SAVED —AND SAVE We call it a sale for want of abetter term—but it’s more than that. It's one of those annually planned institutional events that has made this THE Clothing Store-of Washington, ’ ; Last year—the first day we announced it—579 men came, and saw and boughf. Figure it out yourself. And 'bear this in mind: There’s a larger selection this year; correct styles that the leading fashion centérs are showing; they have the cut and character of Fifth Avenue productions. They are what you want. ' For there is a total of more than 1,200 Soriety Hrand and. The BHecht Co. Gbercoats Since early summer wé have been working on this event. We planned well. The result: 1,200 overcoats that for fabric, fashion and fit can hold their head high in any company. At $37.50 we are now prepared to give 1,200 men a value that will look better and better and better to them as winter goes along. For although we don’t believe in comparative prices, we do believe in comparisons. iAnd werecommend that you do just that. Compare these coats at $37.50 with coats offered in other good stores at much higher prices. Then let’s have your answer. Big Burly Ulsters---English Type Great Coats---Straight Box Back Coats Chesterfields, town coats—a model for every type of man, in évery con- ceivable overcoat fabric. The sizes: 33 to 46. ' The two illustrations of . an ulster and a great-coat were sketched from stock. There is no Competition. You'll say so too, tomorrow, when you see ‘how superbly $37.50 completes your overcoat needs in qualities that will keep you warm and well dressed this winter—and -many winters to come. " For this tremendous event, the store opens tomorrow at§ AM. ' " TheStore WillOpen =~ - X AL L el N/ ' A Deposit Holds a Coat Tomorrow at-8. A.M. L vl ke i venth - SIS : i . for Thirty Days