Evening Star Newspaper, April 2, 1923, Page 16

Nearly sverybody knows gbout Valspar and millions are using it. This wonderful waterproof varnish has proved its worth and quality under circumstances and conditions that are nothing short of amazing. Thousands of unsolicited letters have reached us from people wishing to relate unusual Valspar experiences. These letters furnish overwhelming testi- mony of Valspar’s marvelous durability and its astonishing resistance to water, heat, acids, alkalis. And we are convinced that thousands of other Valspar users have had experiences just as interesting. We want to know of these incidents. Accord- ingly we are offering several thousand dollars in cash prizes for letters telling of experiences with Valspar. For Instance In order that you may understand exactly what we have in mind, we give below as examples, some ex- periences that Valspar users have already told us about. 1. C K Perry of Marshfield, Oregon, wrote about a Valsparred dining room table which as the result of a fire last July, was drenched with water mixed with lime and charcoal. The under part of the table (which was not Valsparred) turned white as snow—the Valsparred top, after being washed, was found to be unharmed and in perfect condition. 2_ Miss Pauline Dixon of Pueblo, Colo., R. F. D. No. 2, tells us about a Valsparred taboret which was washed away in the great Pueblo flood. Three weeks later, when the water receded, a boy found the taboret, almost buried in mud on the river bank six miles from her home. When wiped off the Valsparred surface was as good as new. 3. Mr. John R. Cotter of Essexville, Mich., tells how a broken radiator-valve flooded his Valsparred floors with live steam and scalding hot water. He thought the floors would be ruined, but when the water was mopped up he was amazed to find the woodwork undamaged, with the Valspar just as bright andclear as before. 4' During a tropical hurricane in Mobile, Alabama, the chimneys and roof of R. Randolph’s home were badly damaged—black sooty water literally flooded the house. In writing us about the incident Mr. Randolph said that although some days elapsed be- fore the house could be dried out, the floors and woodwork protected with Valspar were just as good as ever. S, Mr. J. H. Audibert, of Fort Kent, Maine, devised an interesting test for Valspar Vamish-Stains. He varnished four axe-handles, each with a different Varnish-Stain including one with Valspar Varnish- Stain. He writes: “The cheapest stain looked all right and dried quicker, but after putting all the handles in a pail of ashes mixed with boiling water, I found the Valspar was the only one that stood the test the others went to pieces.” ‘ fi’; One stormy day last November, Mrs. J. B. Kirk of Hackensack, N. J., had to leave her car out in the driving rain and sleet. (Fortunately, her husband had " put 2 coats of Valspar Enamel on it the Spring before.) “After the storm,” she writes, “it looked like an ice- berg and I thought the finish would be ruined. But the ice and water didn’t hurt it at all and today the car looks as fine as when the enamel was first put on. Our garage man marvels at it, because his own car, which he refinished with another make of varnish about the same time ours was done, looks so shabby and dull” Unique Qualities of Valspar Valspar is made in three forms—Valspar Clear Var- nish, Valspar Colored Enamels and Valspar Colored Varnish-Stains. All of these can be freely washed with hot water and soap; they never turn white; they resist the action of acids, alkalis and oils. They are very dur- able; they don’t chip, crack or peel. They dry in any weather— dust-free in two hours and hard in twenty-four. # About the Uses of Valspar Clear Valspar is, of course, used for finishing floors, all kinds of indoor and outdoor woodwork, furniture, boats, refrigerators, linoleum, and for the many other uses of varnish. Valspar Varnish-Stains possess the same qualities as clear Valspar, but you stain and varnish with one stroke of the brush. They come in six permanent colors— Mahogany, Light and Dark Oak, Cherry, Walnut and Moss Green. Absolutely waterproof and very durable, they are unequalled for finishing floors, front doors, porch furniture, and all other woodwork that requires staining. Valspar Enamels answer the need for a really water- proof enamel. They are made from the finest pigments carefully ground in clear Valspar thus combining Valspar durability with exceptional beauty of color. Valspar Enamels are absolutely un- *fi surpassed as an automobile finish and for wood, metal and all other surfaces where enamel is weed. They come in 12 standard colors,—Red— light and deep, Ver milion, Blue—light, medium and deep, Green—medium and deep, Ivory, Bright Yellow, Gray, and Brown. Also in Black, ‘White,Gold, Bronze, Alwminum and Flat Black. Reg US, Pat. OFf- THE EVENING STAR, WASHINGTON, V. U, MONDXY, XPRIL 2, Tu23. What Can You Tell Us? If you know an instance where any (or all) of these three forms of Valspar has proved its durability and waterproofness under unusually severe conditions of wear, or under some extraordinary circumstance, we ask you to write us about it. And if you have photo- graphs which add interest to your story we w1l be glad to receive them. If you know of several instances, tell us about them all. It makes no difference which form of Valspar has been used—it makes no difference what kind of a Valsparred surface it is. Just tell us the facts. Requirements and Prizes There are no restrictions, no intricate qualifications. Write your letter in ink and use only one side of the paper. These are the only requirements—with the understand- ing, of course, that the incident told about actually occurred prior to the first announcement of this contest. And that we shall be allowed to use for publicity pur- poses as we see fit any letters submitted. L $500 will be awarded to the contestant who sends the letter that the judges agree is the most interesting of all. 5 prizes of $100 to those whose letters stand next in interest—ten $50 prizes, one hundred $10 prizes, and two hundred $5 prizes will also be distributed—more than three hundred (300) prizes in all i Thejudgesofthe contest willbeMr. Lawrence F. Abbott, President of The Outlook; Miss Martha E. Dodson, Asso- ciate Editor of The Ladies’ Home Journal; Miss Gertrude B. Lane, Editor of the Woman’s Home Companion. We suggest that letters do not run more than 250 words in length, but if the incident requires more words, do not let this suggestion limit you. Length of the letters or literary style will have no bearing on the award of prizes. We want just the facts of your experience. Address your communications to Valentine & Company, Prize Contest Department, 456 Fourth Ave., New York, New York. All letters must be received by April 30th, 1923. The hst of prize win- ners will be anmounced as soon as the judges have had suffi- Prizes for Valspar Experiences 1st prize $500.00 S prizes of $100.00 each 10 prizes of $50.00 each 100 prizes of $10.00 each 200 prizes of $5.00 each 316 prizes in all—Total value of prizes $3,500.00 Prizes for Valspar Dealers 1st prize $250.00 S prizes of $100.00 each 5 prizes of $50.00 each 10 prizes of $10.00 each 80 prizes of $5.00 each 101 prizes in all—Total value of prizes $1,50000 - Contest closes April 30th VALENTINE'S SPAR #The Varnish That Wos't Tern White Write Your Experience Now Let us hear what you know about Valspar. Don™ consider your experience as too trifling or commonplace, write us about it. Not everybody can relate a startling occurrence, and it’s more than likely many of the prizes will be won by simple, matter-of-fact stories. Don’t let this chance slip by. A few minutes spent in writing your letter gives you a splendid chance to win @ substantial prize. Send us your story. Send it today. Special Dealer Window Display Contest In ddition to the contest described above, which i open to everyone including all dealers, there will be distributed to dealers only $1500 in Prizes for photographs of the best Window Displays of amyor all of the following—Valspar, Valspar Varnish-Stain and Valspar Enamel. It will be necessary to send us a photograph, of course (an 8 x 10 glossy print is best). Also write us a brief letter telling us anything of interest about the display. Only those dealers who have Valspar in stock or have ordered same at the time of the first snnouncement of the contest are eligible. Prizes will be awarded as follows: First prize $250; 5 prizes of $100 each; 5, $50 prizes; 10, $10 prizes, and 80, $5 prizes—101 prizes in all. All letters and photos must be received by April 30th, 1923. Prize Contest Department VALENTINE & COMPANY Largest Manufacturers of High-grade Varnishes in the World 456 Fourth Avenue, New York .EVERY LIVE DEALER IN THE UNITED STATES SELLS VALSPAR A ———