The Daily Alaska empire Newspaper, December 20, 1939, Page 17

THE DAILY ALASKA EMPIRE “ALL THE NEWS ALL THE TIME” 'IHIRD SECTION jUNLAU ALASKA, WEDNESDAY, DECEMBER 20, 1939. PAGES | TO 8 Shop Now---Only 3 More Days---Shop Now'! What is happmess but the fulfillment of | desires — the safisfaction of reaching one’s goal in spite of self-sacrifice and abnega- tion? The three Wise Men out of the East are historical, almost legendary, examples of this. They followed their star through peril- ous wastes fo the joy of their journey’s end. And, following the tradition of the Wise Men, each Christmas should mean the at- tainment of some frail's end for every per- son in the world. Christmas has become a universal celebration in all civilized lands. It mingles a joy in the nativity of the Christ Child with the sweet sadness of His unselfish life of service. His is the outstanding exam- ple of giving. His giff, the greatest of all, humanity. In three more days Christmas will once more be here. For some, it will be a day of great rejoicing. For others, an occasion of devout reverence and pious respect. Yet, o all, the precedent of bringing joy info the world through some glfl fo someone—wdl be tinct styles, the extremely taflored T I T with its fine seams and hand; work giving it an indefinable qual- ity look many women prefer or, in the delightfully feminine lace-| FROM ABROAD trimmed styles, with ruffles of lace| or chiffon, embroidered yokes adorable puff sleeves, ribbons run SR through dainty beadings, and other H | exquisite treatments. Colors pre- Seemi “gly' Mrs. Saniafierqrod are delicate tea-rose, flesh | pink, pale baby blue, or white. Claus Has Gone fo |t . "on e i ini | gifts” that will make many a PanSforFemmlneS woman’s dream come true. Fur Proving that Juneau stores are on their toes, and that Christmas giving has kept right in step With| queq white fox or silver fox. Lux-| Fashion, latest cables from Paris|,.ioys “little coats” of mink or report that “luxurious lounging and | sapje_dyed squirrel are exceedingly | lingerie ensembles” are the favor- [ cmart and the inexpensive jap ite gifts from Paris. Cables “Cei“d\mmk and similar furs are also| (which it is rumored were sent bY | nonular and effective. Bunny jack-| Mrs. Santa’s own representatives), | list fur jackets, “dinner” jackets, hosiery and costume jewelry also| high in favor. Among the new holiday wear- | are preferred, especially in the | beautiful new “ruby fox,” lynx- ets of white fur are still mvoreq by the young crowd, and stul jackets of skunk, opposum, Pers |lamb or lovely brown sealskin ure ti Aratis St | also shown. ables are adorable little evening| jackets, brilliantly studded with! Beguty: for, Ghibtmes rhinestones and sequins, Which may be slipped on over simple evening gowns, for restaurant or club dinners. Bunny-soft maribou | boleros and cunning ostrich capes are liked by young dancers. Love.- ly jeweled evening bags, ecarrings' with matching necklaces designed exactly like expensive jewelry, are also shown. “Antique jewelry” set Beauty and travel kits rank high in favor, it is said. Week-ending | has brought many new and com- | pact “beauty kits” into favor. New handbags also consider the need for beauty aids, and include fit- | tings for perfume, mirrors, combs, and powder puff pockets, as well| as key-case and address bOOKs, coin purses, ete. Colors in leathers match shoes or gloves, it is said, with rich brown suedes, greens, wines, rust and copper, as popu- lar as black, for gifts. “Matched gifts” are the per- fect choice, cables Paris. Gloves matched to hosiery, handbag-and- belt ensembles, scarf-and-blouse or sweater chosen to go together, slippers and housecoats, lingerie and gowns in beautifully matched “sets,” as well as matched jewel-| ry, dresser and beauty sets, pearls perfectly matched to a lovely eve- ning handkerchief of chiffon, robes matched to lounging 0,1'I sleeping pajamas. with beautiful though inexpensive stones, exactly copies rare old pieces, and is especially liked with this season’s “jewel colors” in eve- ning and afternoon frocks. ‘ Declaring that “all women want Jovely lingerie, hosiery and loung- ing negligees or robes,” Paris cables that never before have colors been so luscious and fabrics so rich look- ing, yet inexpensive, This year's robes and negligees come in jewel colors, “mystery green,” grape-wine, | bronze green, copper, peacock blue, jade, ruby red, pearl blue, sunset pink, aquamarine, and many other delectable colors. Satins in the i lustrous “slipper satin” quality, are s3u delighttil 10 the new buble-back], VNG CHEIRTMAS TRERS house coats. Non-crushable velvets Longer life for Christmas trees is advocated by United States Forest Service officials, in a note suggesung{ that a living tree with roots properly balled and packed in a box may be used indoors and later set out to beautify the grounds. are shown in simple, or “softly” draped negligees. Gayly Packaged Gifts Hosiery finds many new ways to be the perfect Christmas gifi, packed in pretty Christmas boxes, Jaid in three matching pairs in jewel cases, writing cases, sewing baskets, or a dozen other effective containers which may be used after Christmas. Sports stockings for the outdoor woman, and gay little socks for college girls are included as smart this year. Woolen stockings are fashionable for sports wear. Lingerie is shown in two dis- And then as some one got off the train, “Merry Christmas” was sung to the new man. And then| every one sang out “Merry Christ- mas.” No longer did the new man | feel out -of it all. No longer did he feel a stronger. That Merry Christmas greeting had made all the difference. | ...Merry Christmas Greetmgs From Douglas... JKWJK - T e e e “Juxury | § | jackets in wrist length or longer ¥ & il i Sending all kind wishes Not limited to Christmas Day, For gladness and good cheer But good throughout the. - - O s i Is Our WISH to YOU! COLISEUM THEATRE CHARLES TUCKETT Manager entire New Year. —DOUGLAS ‘ %m&m&%&zm&mm&mwm P ———— e INN- Proprietor JOHN MARIN | DB OWL RESTAURANT ! Y. SHITANDA Proprietor O ] - e l WE WISH THAT CHRISTMAS 70 YOU IS THE MERRIEST EVER! HAPPY NEW YEAR! JOE’S PLACE e JOE REIDI Proprietor FEE PHARMACY | universal. It is not so much the gift, as Ihe giving - the desire to fulfill a wish - fo bring happiness. It is with this thought that we have cre- ated this special edition of The Daily Alaska Empire. An edition devoted fo bringing be- fore you gift suggestions which will excite a light of happiness in dewy eyes. This year the merchants of Juneau have assembled a greater assorfment of entranc- ing gifts at prices better than ever before. And, if you'll take The Empire’s suggestion, you'll make the next three days a Christmas shopping excursion. Today all stocks are complete, and, besides, each fomorrow means a larger, more rushed crowd of shop- pers. . In this edition of The Empire lies the an- . swer fo many an unspoken wish. Will you - pass them by? Read what the merchants have to say. Buy Now—only three more days remain. WE WIS ALL HAPPINESS Our wish for all is the happiest of holi days and a realiza- tion of cherished hopes during the brighter days to come. ! 'TO EVERYBODY A MERRY CHRISTMAS and a HAPPY NEW YEAR! MIKE®’S PLACE MIKE PUSICH. Proprietor HAPPY CHRISTMAS JOY TO ALL THE WORLD and HAPPY NEW YEAR! CHRISTINIAS JOY GUY'S DRUG STORE FOUNTAIN