The Daily Alaska empire Newspaper, October 29, 1938, Page 5

I SUTTINLY SWAN, SUSIE, TH' FOOD'S TOOK A TURRIBLE TURN! EER INSTANCE, DJIT 2 THE DAILY ALASKA EMPIRE, SATURDAY, OCT. 29, 1938. 2 FER INSTANCE, ' D'YUH MEAN T'SAY ' THIS 1S GOOSE 2 THAT ALL DEPENDS, DEARIE --- By CLIFF STERRETT WHICH END O' TH' FORK YUH REFERS TO! N rchh O { Bill Tilden Vincent Richards and wife Vincent Richards, well-known tennis star and promoter, 'nnd his wife are pictured in New York as they sailed for Europe in sea‘rch of Big Bill Tilden, the tennis great, reported st_randed in Europe. Richards hopes fo make a tennis tour with Big Bill and also organize a troupe to offset the planned Don Bu\‘lgf-_lfillsworth Vines troupe. I Shot Riddles 6 Laws NSBURG, Wash., Oct. 29. Moreau, Ellensburg farmer 7 BIG BOUTS ARE SHAPING UP,N. Y. RING ELL! Geor Barlund to Meet Farr, Win-|broke six game tans win one ner Then to Go Against scason (2) he stepped out of his £ 3 nd fired from a public highway Contender Max Baer (3) at a Chinese pheasant (4) in a sserve (5) without a plug in tomatic shotgun (6) sted by Game Protector Leo Stevens, Moreau said he was only chooting at an English sparrow and was on his way to hunt ducks. But even his alibi was faulty. He had hunting license, which he had NEW YORK, Oct. 29.- moies Mike Jacobs has signed Lou Nova of California, recent conqueror of Gunnar Barlund, to meet Tommy Tarr of Wales December 16 in Madi- son Square Garden According to the elimination pla ¢f Jacobs, the winner of the Nova at home, but it had no duck Yarr battle will clash with Max stamp. Baer in February and the ultimate He paid a fine of $37.50 in jus- ¢ill challenge Joe Louis for' tice court veight title next June He missed the pheasant. = - e S T CHAS. GOLDSTEIN STORE Dr. STEVES say». “Comfortabie Will be open Saturday, October 29, feet arc the key to happiness.” 7to 9 pm. adv. Room 301, Goldstein Bldg. adv. IN THE CHANNEL'S FAVORITE NITE-SPOT! Superb food, all sorts of drinks, a dance floor that’ smooth as glass, rhythmic music . . . all these things the DOUGLAS INN offers to pleas- ure seekers. Follow the crowd to have a wonderful time tonight or any night! B no cover or minimum charge! RUTH WOOD and “DUDE" HAINES PLAYING ‘TONIGHT THELMA BIRD SINGING and DANCING at JOHN MARIN'S A O, e T . LU P I /I DOUGLAS INN | TROUT, CARP AND MULLET PIN WINNERS Oregon Invites British Royalty Oct. 29.—An invitation -ge VI and Queen Eliza- SALEM, to King Ge of Great Britain to visit Ore- AT ) on their proposed North Ameri- Oh the Elks' alleys last night, the can tour next summer was sent by Trout took two out of three from rles H. Martin the Eels, the Mullet won three Carson of Por straight from the Smelt and the cott, president of Carp won two of three from the ¥ amber of Commerce sardines. - Best tally of the ev: LINEN SHOWER HONORS score of rung up by son, Mullet sharpshooter MiSS PATRICIA HUSSEY Tonight’s mes are matches, Dolphins Vs, Mrs. Frank Behrends is enters = rks vs. Whales afterncon with a linen night’s were her Willouzhby Avenue honoring Miss Patricia Hermle 154 156 to-be of Clifford Berg MeDonnell 150 150 0C beinz spent Clark 146 156 149 playing bridze 1 the following - - - gu s present: M Roland nd- Totals 424 460 4551339 rs. Robert Gordon, Miss Eels a Bodding, Mis ane Wetnar 135 145 478 Miss Dorothy Bertholl, Mis Henning 168 167— 494 L Bodding, Miss Corrine Niem 93 134 344 Totals 396 471 4491316 G. Mes Smelt schmid 160— 504 Walmer 162 162 486 Holland 94 361 Hutchings 159 159 477 Wildes 155465 Fagerson 122 125 382 Total 109--1330 T 446 4561345 Thibc i64 501 Tverson 211 205— 587 Monagle 157 471 John Dot 154 154—*462 Hales 145 435 Whitehe 145 1457435 - Totals 36 1407 Totals 510 504—1484 Average Larry MacPhail and Leo Durocher New manager of the Brooklyn Dodgers, Leo Durocher, right, is shown in New York with the Dodgers’ general manager, Larry Mac- Phail, following his appointment. Durocher has been playing cap- tain of the Dodgers and is a major league veteran. English Prefers " Caus Bal b LOS ANGELES, Oct. 29 —Charley | English, fiery first baseman for the| Los Angeles Angels who played a major role in bringing the pennant to the Wriggley-owned club during| the Pacific Coast League.season just closed, intimated that he would| rather contnue playing for the An- gels than return to the Cincinnati| Reds in the Nationa! League. | But the fact that the Reds have| called him back means that English | will have to report re feelings in the matter. | - | Lode and placer wocation notices for sale at The Emopire Gffice l | Phone 642 TRIPLEX ‘ Dry Cleaning CUTS CLEANING COSTS Complete Cleaning and Repairing Service PICK-UP and DELIVERY “SAM—THE—TAILOR"” ——————— e “WINDY" IS TO Survey of Alaska RUN FOR MAYOR, Salmon Fisheries s SAN FRANCISCO, Oct. 29—A UDD PLATFURM five-year survey of Alaska salmon fisheries, in which an area 300 miles wide is to be covered, is un- der way by the U. S. Bureau of GRAND COULEE. Oct H. A. Fisheries. This year’s survey is be- (Windy) Johnston threw hi hat!ing confined to Bristol Bay and a into the ring for mayor of Grand Coast Guard cutter and purse sein- Coulee with the slogan: “Do unto ers are assisting in the investiga- others as they have done unto me.” tion, which will be broadened north Johnston is well known the to Nunivak Island, west of the good-humored editor of the “Coulee pribilof Islands and southwest to Dam Sneezer-Gabber” at this Grand the Ajeutians. (““';““hl‘y’\‘,‘\’]"\ll‘y[””“;"::: 1‘(’_1” nf“)'_’ o of About 8000 persons are employed | K L;u\kn‘w s ('m, A “W" "l'm in the Bristol Bay region annually, | ston declared in announcing his the most important, area_for red — | candidacy almon in North America. The yield | “IN take good care of people ' worth about twelve million dol- Duncan, Miss Meriam Lea, M SELDOVIA WlLL GET | on relief. Tl probably be there ,"“_ lars annually and twenty-four can- nily Dalton and Miss Clauw Selt ‘noxt, wHithF g neries on the shores of the bay St $22,000 WATERWORKS L, 200t Wnter” oy pack sbout 1500000 cases of sal- 5 R oy S | “taxi dancers” as conductorettes on|MOn €ach year. CHAS. GOLDSTEIN STORE Will be Emnire be open Saturday, October 29, geiqovia for which $22.000 is avail- to 9 p.m. Bids were called tod PWA water y for the | system construction at adV. | gple, They will be opened at the office of N. Lester Troast and Asso- ciates in Juneau November 21 - classifieds pav. The Daily Alaske SHORT TALKS O (FIFTH Prepare Burean of Research and Education, - paddy wagons. “We have the best in the West,” the Sneez spokesman commented not have them make the to jail a pleasant one Great Britain has become the leading foreign purchaser of house- hold washing machines made in the United Statse, importing 3,734 machines in June. dancers -Gabber why ride boys’ Empire Presents N ADVERTISING SERI ES) d by the Advertising Federation of America Selling Better Living Num Calvin Coolidge once related that when he was a boy in the hills of Vermont the only merchandise he saw was in the country store, but his horizon was broadened by the advertising of things that appealed to youth. With his desires aroused for the interesting and better things in life, he strove to obtain them. erting that advertising performs a distinet public service, Mr. Coolidge ex- plained, “It is essential in the first instance to produce good merchandise but it is just as essential to create a desire for it.” This, in a nut-shell, is the service of ad- vertising. As Calvin Coolidge implied, the most useful household appliance, the long- est-wearing rubber tire, or the best mous trap in the world will never bhe popular if from the public. We cannot have sires for things we do not know about. No motorist was concerned about having knee-action in his » until he learned about its advantages through advertising. Yet it represents a marked improvement in riding comfort. A century ago it took a long time to intro- duce any improvement in the way of living. Even the example of President Fillmore, who installed the first bathtub in the White House in 1850, failed to make people bath- tub-conscious, TFifty years later it still was an uncowymon thing to have a bathtub in the home. The invention was there but people did not care about it—not until advertising got on the job and sold bathtubs. Then everybody wanted them, and today no home is complete without one. Only a short time ago our bathrooms were ugly as could be. Somehow, no one thought pyright 1938, Advertis OF THEM for you and have for your choice at . . . . YES ... .. it's time right now to be thinking about sending them to your friends . . . . WE HAVE ALREADY THOUGHT Phone 374 The *Empire ber 2 of making them beautiful. But when manu- facturers began to advertise artistic tile, tinted bathtubs, and beautiful plumbing fix- tures, everybody realized how much pleas- anter life can be with beauty in the bath- room. Our parents and grandparents were well satisfied with the heavy staple foods of their time but we have learned to demand a bal- anced diet, with plenty of vitamins and min- erals and a goodly assortment of light salads and tasty desserts, to say nothing of out-of- season vegetables and fruits. Our food is much better today, because our eating habits have been changed by advertising. Where do you suppose the radio industry would be if manufacturers had not adver- tised their receiving sets? Only fifteen years ago home radios were practically unknown. FFew people cared about radio or thought it would ever amount to much. But the infant industry embarked on a tremendous adver- tising campaign, through newspapers, maga- zines, signs, and circulars, and in a miracu- lously short time radio sets were introduced into four out of every five homes in the land. s other articles. ause advertis- many children advertising to spinach. It is the same with many Millions brush their teeth be ing sold them toothpaste, and have even been persuaded by wash their necks and eat thei Better living comes not merely through natural desires, but through education, and advertising is one of the strongest forces in public education. Advertising is the sales- man for better living. ing Federation of America a varied selection of cards