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* 1$2.25 yard ji v is * AYON FLAT CREPES 756 yard 10 LS RAYON PRINTS 50¢ yard £AMPUS STRIPES (1 $LT5 yard; g - 50c, $1.25 and $1:65 yard In All Colors B.M. Behrends Co., Inc. p ‘rtmem Store” Leadmu D(‘ it Store” TANKS EXPLODE; ™ MANY ARE flEAB srners at ;lxcrsc]ec;,_io;:;f;:- Half a Hundred Are Also KEFT BUSY wr“'l1 ”” “Brain Trust” SPE . A L b Sii«fwf i St ReportedioHaveBeen njured: at 'Fire of the|any radically different outcome were very slim. A( month ago it was pointed out| ;yyperowN N. Y., June 18— ‘m hc(ic columns thn}tl being fotn Between. 12 and 20 persons:are re- Pet- stituted as it was, the committee| .. ioq 5 pave been killed late| this | icould do nothing but compromise this afternoon,» and about 50 in- ing ‘on someone diplomatic enough t0| jured when gasoline tanks expladed offend no one, and persuasive ) & - enough to raise a campaign fund; Watle pexaval hnted wera watch- Lt ' ing firemen battling a blaze he-1 i | that what the committee would do 2of will | 57 lieved to have been caused by an of | Would be to choose “not a general, alsatiio k : 1 ", | but an ambassador.” “] um*du s ntinued from age On seapla m" Chichagof, ing with twc ersburg ar morni les Isl: d i5 due to Redass ‘:;:‘1\ pu ety This the committee did both fig- ! Washburn explorat N i juratively and literally when it | e T “" | agreed on Ambassador Fletcher. w AL MAN tuya Bay. Scaplane Bara Still, in the long run, Fletcher's " llack of experience in organization i politics may be an asset. Political generals of first rank jhave been developed once or twice _lout of just such a distrupted situa- ELDORADO, Ill, June |tion as now confronts the Repub- H. L. Meyers, aged 55, {lican party. ~18 SHBTBWN dentist, was found shot dead . ap- parently a victim of a kidnaping and robbery. A couple identifying themselves as. Mr. and Mrs. L. E. Armstrng, went to a farm with Dr. Meyers, pret.endlng they were AFTER. PIRATES = =555 &8 MRS. ORDWAY HNDS SCRAPPY KING AFTER HARD BATTLE SUNDAY —_— After: a :prolonged and exeiting tomor: morning make its wee and wiil scheduled trip o Sitka and way points tomorrow. — e WILLIAM WMNWRIGHT‘WARSfifigé—ENT "UNDER ARREST,CHARGEI OF ALLEGED ASSAULT ‘ e |Chinese denap S' iX. Pmm? ment British, Two Are | Naval Officers battle yesterday, during ‘she was almost_jerked overboard, Mis. o'elock Sunday morning during| SHANGHAI, m; 19. — British Fred Ordway Ilnded a huge kmz , Which he is accused of hitting and United States warships have salmon, on lght tlcl(le. near Mar- ' Conrad Nordberg on the head in- heen ordered to seek the pirates mion Island. Mr. Ordway, sn - flicting a severe cut near the oye.|who kidnaped six British citizens, perienced light-tackle ulmon fllb- Little is known of the cause of |including two ®British naval of-'erman, sald it was one of ‘the the row and several others were |ficers, from a British commercial largest and senppleqt He has seen. struck with chairs before they lstenmer at the mouth of the Yellow | —0—0—0—— { sould get out of the way of Wain- |River. | JOINS BEA‘J’!’Y PARLOR + wright according to the story told | * the pohce assault t of an argu- ment a won Creek road- "heuse between 3 o'clock and § Miss Margaret Llndsey has lolned the staff of the American, ne_gw,y HOOND SC! OTTIS(,HL i Parlor. Miss Undlg is an CONTEST HELD AT Motorship Norco is scheduled to girl, graduated from the po s WOODLAND GARDENS jarrive in port tomorrow afternoon \grade and high schools, an g |at 2 o'clock, southbound for Seat- |formerly manager of the Ameri ‘Woodland Gardens held the sec- |tle. The Norco called on the trip Beauty Parlor under g;g ownel [ of their popular schottische |north from Seattle at all regularof the late Grnz ,McCartyey. - - byt 1 MCTORSHIP NORCO IS . : SOUTHBOUND TOMORROW | i Saturday night for which |ports in Southeast Alaska, -except also owned and operated a beau b s were awarded. Winners first prize, a case of beer, % Lehto and Miss Veral one hal(i Juneau, but went to Port Althnrplparlor in Anchorage, and Sitka in place of the North-| —— . land. V. NICKINOVICH LEAVES, FOR GODDARD HOT SPRINGS TO SPEND NEXT 2 MONTHS The largest shipment of surl ' kasnow;h, Junuu nropauy Brand all-leather shoes ever to qwne:. left today..on the arrive in one consignment for Ju- IAluka for. & iwo-month visit at neau js now being opened and dis- | the Goddard Hot Springs for re- played by the B. M. Behrends Com- | creation and rest. ., pany, Inc. The shipment consists -—-~o¢o—,__ of the very latest styles in shoes wlocauon Notices at Em- for men, women and children, .Im ¢ n; second prize, i it M il LARGE smrm-:m ARRIVES ‘t. Andan and third pnze, half case of beer; Mrs. Irene ‘and Roy “ndérson. t tu- the contest were T. lnah Carter and Steve STOCK MARKET QUIET'TODAY, | points included’ Union ‘Pacific, Am- can. Telephone and Telegraph, | ‘(-( eral Metors, Chrysler, United States Steel; New. York: Central ‘md Santa Fe LLOSING I’RICES TODAY | NEW YORK. June 18—Closing | quotatign of Alaska ;Juneau mine stock teday is 20%, American Can 09, American Power and Light 8%, Anaconda 16%, Armour B, no sale; Bendix - Aviation ' 16%, Bethlehem Steel *36%, Briggs Manufacturing | 117%, Calumet and Hecla ‘5, Chrys- | FEW CHANGES £ ler 43, Curtiss-Wright 3%, Fox Films 15%, General Motors 33, In- | |ternational Harvester 33%, Kenne- cott 22%, Southern Pacific 25 Stendard Oil of Califormia 367, 1Ulen Company,- no sade; United | Aircraft 21%, United States: Steal | Warner Pictures 6, Pound Nabesna, bid 1.09 ask 1.12. turned here Saturday after several | weeks in the field.” He was engag- ed in cruising hemlock areas for tie | timber. ‘He will leave within a few days for the Ketchikan dis- | trict to continue this cruise. | —————— | F. A. BURGY LEAVES { F. A. Burgy, regional representa- tive of the Chamberlin Weathor Strip Company, who has been in Juneau for the past few weeks, left this morning on the seaplane Chi- | | chagof, Pilot R. E. Ellis, for Ketchi- kan, where he will catch the steam- er Alaska for Seattle. A ~y MR. AND ‘MRS. MAX SMITH ARRIVE HERE TO OPEN BRANCH OF KRMSE STORE Mr. and Mrs. Max Smith, of Skagway, owners of the Kirmse , Jewelry and curio stores there, ar- " rived in Juneau today. Mr. and the ai WHAT IS ADVERTISING? Prepared by the £{ §'4 Wi 5 {5z Burcau of Research and Education, Advertising Federation of America SOME of the things most famxhar to us i 48 stand. The most common and most useful substance in the world is Yet scientists worked for centuries on harder prob- lems before anyone thought of studying the air to see what: it is made of and what it means to human life. ir we breathe. In modern America, every man, woman, and child is almost con- That is true of many well known objects and processes which everyene uses constantly. U. 8. DEPARTMENT OF AGRICULTURE, WEATHER BUREAU The Weather the U. 8. Weather lurelll) Forecast for Juneas and vie uflflm‘ at 4 pm., June 18: Rain tonight and Tuesday; moderuu southeasterly winds. PR S | LOCAL DATA “ . PETERSBURG COUPLE l Time Bar;;n;ter Temp. Humidity Wind Velocity =~ Weather " | 4 pm. yesty 78 52 5 SE 13 Cldy |Share Mdve‘Heéntahfiy‘“ COME TO JUNEAU BY | ¢ am today . 2084 48 #' SE 10 Rain Scme NCW Peaks Reach— FL ANE FOR WEDDING Noon today 29.88 52 65 SE 14 Sprinkling d—Some Soft Spots A CABLE AND RADIO. REPORTS Miss Wina Wy{‘lg i ST EAT NEW, Yofix June 18. — Stocks| A M. wyekofl, ict ranger: for F& A I'E TODAY |shutfled heaftantly ‘today andiprice the U. S. Forest Service at Peters- Highdst 4pm. | Lowestdam. 4am, Pr 4am. changes were narrow and meaning- |burg, and Richard Tate arrived in Station temp, mmp | temp. temp. velocigy, 2:;:‘: Weather less. Several dgsues:were firm. Some Jungau by plane from their home g, row . Koo ) 30 30 4 [} Cldy |new highs for the year werére-!in -Petersburg on Saturday even- Nome . 52 53 v 142 42 4 . 0= Qlear |corded. There were also a number | ing at 7:30. o'clogk and shortly af- pupne; 58 . 58 ° 146817 480 6 ‘v WRan |of soft spots..: The close wasiir- terwards were.married in: Triny papmanks 74 0 . 4 4 4 0 Cléhr | reguiar. Cathedral by Dean C. E. Rice. Dawson 66 62 42 44 4 [} Cldy | The fact .that:©ongress isstill | Witnesses to the surprise.ceremony g pyy 50 48 @ 4 4 Trace Clay on the job apparemtly was a de- were Mrs. C. E. Rice and Miss pion Harbor ... 48 48 42 4 § 50 Rain: terrent to any substantial expan- |Esther Kaser. < Kodiak e 500 6O 44 4 a6 Cldy sion of trading rally.; The newly married- couple -left Cordova 58 56 46, 48 0 b Clear Corn, rye and barley enabled |this afternoon on the steamer Alas- Funean . 53 52 o 10 19 Rain wheat to . finish « higher. Metal, | ka to return to Petersburg by way | Sitka S B 45 ik 0 10 Pt. Cldy sugar and tobacco shares were | Of Sitka. | Ketchikan .84 S2 | 4 @ & B Rain | found following with gains of frac- PR xOyr owerey | Prince Rupert ... 5¢ 52 46 48 12 20 Rain |tions - to /twa .or . more points’ for WILLIAMS RETURNS FROM ! Edmonton 68 66 | 54 56 [ o Cldy |U. 8. Smelting, American Smelting, CRUISE OF TIE T"’"’E“! Seattle 0 62 s W W ey Rain Howe Sound, Dome, McIntyre and sk " Portland. ... 8 " 56~ 56 1 0 Cla; | Depasco. Jay ‘Willlams, Forest Examiner, San Francisco ..... 66 62 56 56 4 0 Cldz Losers around - fractions to two|United Statés Forest Service,’ re-| The barometric pressure is moderately low over Alaska except in the extreme Southeast, and is r.sing slightly except in the Aleu- tian Islands. It is lowest south:ast of Unalaska with showers over most of Southern Alaska. The weather is clear in the Interior, on the Bering Sea coast and in the eastern potrion wof the Gulf of Alaska. Temperature changes have been slight ‘in all districts, B Edson Permanent Wtwes $5 GER WAVES—Water or F PORARY LOCATION—226 110 PHONE 241 ., bby ?\'fe‘ xIllllmlllllllIIHIIHIIIIIIl'!IIIIIIIIIHIIIIlllllIIIIIII!IIIHIIIIIIIIHIHIIIIIIIIIIIIIIHIIIIII IIIIIIIIIillllilillifillllllililllllllllllllllllflflIIIIIlllllmmlllmllllllllllllfii HEER A FLARETETEE L I # ,3he.cmes e, least under» Mrs. Smith, who previously ope: ated a branch of their stores in Juneau, will announce plans re- garding their reopening here, with- in a short time. Dan Kirmse, son of Mrs. Smith, is in charge of the Skagway stores. s 6 Her €0 SR SKIPPER MKINNON IS IN ST. ANN'S HOSPITAL Simpson MacKinnen, Jr., entered St. Ann's Hospital today for a wnsllectomy performed this morn- 1ng Young " “Skipper” is getting nlong fine, according to his physi- In the BAG! P g : ‘Ifon‘otr- rrow's Styles Today” “Juneai’s Own Store” = g = — E = i = z stantly in contact with advertising in its many forms. Whether we re- main in the privacy of our homes, or walk upon the streets of. the city, or drive into the country, we see and hear daily the advertising of hun- dreds of products.. It is part of our lives, a background for many of our activities. Yet we are just beginning to study what it really means to us all. > 3 When we give the matter any thought at all, most of us think of advertising merely in its role of describing the many things we are asked to-buy.. That is primarily what individual advertisements are, for, of course, but advertising as a whole does much more than that. It deeply affects our way of living; it influences the course of progress and cxvmzat;an .and, it .is an important factor.in all .eeconemic trends and developments. TR Most people have not thought of these matters in connection with advertising, which is consequently not so well undestood as it should be. It is true, that scientific studies of advertising. have been made, but the results are not generally known to the public. Since advertising has become such. an important factor in shaping our economic and social destinies, we should all know more about it. 3 % Advertising is really very old, but it was not until ‘modern times that it exerted a strong influence on the development of industry and culture, _This was perhaps not anticipated by .those who first used adv&rtlsmg extensively, such as the great showman P. T Barnum, for instance, who sincerely believed that the public loves to be fooled. Manufacturers and merchants pay money for advprtmyg because they have found it an economical and efficient way to sell goods. They know that; honest, advertising pays. better. in the long run than the. which makes. false claims, and, that is why most of it is. honest. . They also know that adverllsmg i the cheapest way to sell a worthy product and that is why . advexuped zoods gre often lower-priced than. the, qn- advertised kind. While individual advertisers benefit from the use of this emclent sales medium, the public is ‘really the greatest gainer. Through adver- tising, we have been educated to a higher standard of cleanliness. and sanitation, and we have learned of . the, desirability’ of many. comforts which we now would, not want to be without. _Besides rsusmz our stnndnrd of Evmg, which is alwnys the fore- runner of cultural advancemen% advertising greatly shortens the time between mventwq and utilization, which speeds the development of new industries and puts men to work. o L s Advertising is _the hsndmaiden of progress. mnmmmmmflmnmmm|||_l|mmmmmmmmImmmmm||||||||||imum||||||||||||mmmmmnmuummmwmmm|m|u|||ummmmmmmmmmulmmlmummrl