The Bismarck Tribune Newspaper, February 4, 1928, Page 3

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| a neapolis, field manager employed by| - ki the two state associations, in whic! - SATURDAY, FEBRUARY 4, 1928 EDITORS’ MERT | ENDS TONIGHT North Dakota Publishers Vote to Continue Affiliation With Minnesota Group Fargo, Feb. 4—(P)—The North Dakota Press association, at the morning scesion today of its annual; Yinter meeting, voted unanimously! cont or another ycar its; affiliations in field work with the; Minnesota Editorial sssociation. The North Dakota addressed by Sam . Haislet, Mine ha explained the work being done by his office in advancing the in- terests of newspaper men of North/| Dakota and Minnesota. GL een were made by the ublishers in a discussion following ir. Haislet’s address that the North. Dakota newspaper: men arrange meetings of the merchants in their cities and have a man well versed in newspaper advertising explain its advantages to them. Cooperation of the publishers in carrying publicity and otherwise aiding the work of a coming smut AUTO LICENSE Babes of Japan: Models of ‘Good Behavior ‘ Imperial Motor Vehicle at 121 Third Street North Dakota’s motor vehicle registration department is now lo- cated in its new offices at 121 Third street. past week, Fred trar, said today sei next week. While led for room, the new of! able in the new location. mobile drivers will leave for Minneapolis week-end to attend a at the Dunwi being sponsored by the campaign was asked by S. W. Hoop-| Both of Japan's imperial babies posed for their photographs ag though! state hij ee ef, in charge of publications. at the James S. Milloy, secretary of the Greater North Dakota association, urged the editors to give as much space as possible in aiding the as- sociation in its work. He explained yw the association is carrying on @ campaigh of foreign advertising kota newspaper men. Electicn of officers was the most the program for this afternoon, J | wkile two others insisted that th: which began at 1:30." Other busi-| 1 ° : ness included reports of commit- ore a ws) hg ee lal a A of Drayton, N. I. APPROPRIATION BILL PASSE! tees, selection of a summer meet- ing place and a discussion on a dis- iy of office forms on exhibition in the convention room. America Is Ready to Cut. Out Submarines Wheto fo Feb. 4.—(?)—Secre- tary Kellogg today advied the house foreign a.fai: : commiitee that the American government would be “willing to sign a tr .ty with all Powers of the world oteee the use of submarine entirely ” he secretary's views were set forth in u letter to Chairman Forter in response to a request fo an ex- pression on a resolution by Repre- sentative Frothing!:am, Republican, Massachusetts, to prohibit the con- struction of submarines “There is no objection to:the reso- lution,” the secre.a: said, “provided it expresses the opinion of congress that submarines be abolished and their construci‘on prohibited by all the nations of the world.” “Of course, it will be im-ossible for one country to abolish sub- narines and leave any oth r country iree to ite and build them.» The United States would be ling to tign a ti witi. ali powers of the world prohibiting the use of sub- narines entirely.” Regan Sportsmen Help Swell Pheasant Fund by i sportsmen have contributed ae bit to the Burleigh county game ‘und, The first city in the county outside of Bismarck to send in subscriptions to help swell the pheasant propade. tion fund, Regan has added. $58.5 iptions in the Capital City are slowly filtering in and members of the local chapter of the Izaak Walton league believe that the quota of $2,000 will be reaeMed within the next day or two. The Regan subscribers are A. L. Garnes, A. F. Tourtlotte, A. H. Hel- eson, A, H. Lundberg, Andrew isher, J. S. Penner, W. a, Tybee q A. B. Stratton, O. C. Uhde, Josep! Michelson, William Johnson, August thle Pein Kij ing Wis H. lanning, J. A. Fisher, J. D, on, Fred: Brackett, H. E.'Rannestad, J. G. Steinert, H. C. Schilling, C. W. Parsons, H. C. Richards and Law- ‘Additional wabsc ibers in Bismarck ional subscrit in -, John Lobach, W. T. Brown, Ray ew. Broadway. EXPERIENCED Sar ace HART PARR it was part of their daily routine, which it is not. The princesses are North Dakota Agricultural .college.| Teru-no-Miya (left), eldest daughter of the’ emperor and empress, and senate today passed the interior de- irtment apprc priation bill carrying Ferea0o ular supply bills to be disposed of | If All Nations Agree} thi: sess: sn. but now Father John’s Medicine keeps me free from colds during the bad weather. to my baby boy it has also pre- vented his catching cold and done a i to make him heathy and strong.” Vitanza IN BETTER AUTOMOBILES ARE BUILT, BUICK WILL Ventnor, N. J.—Adv. = pump TH At this scl Hisa-no-Miya, her sister, HARD 70 PICK WIN; (R_ | Grand Forks, N. D., Feb, 4m {discount on Gas 5i!ls. sorts on all makes tom owned by Washington, Feb. 4—(AP)—Th- emember yo. can have aBuick at this moderate price —a real Buick in every way with flash- ing getaway and mighty power— / Princely luxury and beauty —supreme comfort and riding ease. Choose from three popular models at this moderate price—Sedan, Coupe or Sport Roadster. Pay on the liberal G. M. A. C. plan. yj And you will always know—whether you pay $1195 for your Buick, or more—that your money buys the ut- ¥ N Most ix motor car walze. ig SEDANS $1195 tc $1995 COUPES $1193 tc $1850 SPORT MOWELS . 1198 tc $1525 AB prices f. 0. b. Fle vdich. 7 xocnrst une oo be added TheG.M.A.C.fe- > picar tec mont derwravia, te avatiable, Motor Sales, Inc. Bismarck, North Dakota ,000, the fovrth of the reg- JOH MEDIC KEEP US FREE FROM COLDS “I generally had colds in winter Fleck Since giving it igned)—Mrs. Paulin e « » that and ing more! ‘American mountains. highwa some! £1045 | Landew Coupe..... we... 1073 of pace. Smoothness, comfort even when the throttle’s opened wide. * & & . Small wonder the Ail- THE BISMARCK TRIBUNT OFFICES MOVE Department Now Located | Lindbergh. Hops Off Completing the transfer of the whole office from the old location on the third floor of the Bank of North Dakota eee during the regi: that the department. would be workine at top speed be- the de.artment is still fices rowd have.added 1,100 square feet more| 2° bey than it had hitherto, a total of 3,500 square feet being avail- Mr, Ingstad announced today that he is oes for war on auto- ring head- lights during the coming year. He cial Auto Lamp Adjusters’ school regarding his personal affairs. ly Institute which is 1, members of high- way departments of the northwest states, automobile mechanics and others will be taught the prope: ir The 10th is the last day of| method of adjusting lamps of | all neon passing an examination will —Four judges beta still peat 5 . a " TELS A RT oh ui toda: the selection of the gran which, in turn, reflects favorably Shara oeak = | pion turkey of the a’ -Amer- upon the business of the North Da-|i.g7 Trikey show which .losed last | night. Two cf the judges favored important business transaction on pfs patel Jrehard, Idaho be awarded an - adjusters certifi- e Mr. In believes that such a school be established in North Dakota in the The school, which is one of a series, will be held on Feb. 6 and 7.|. For Santo Domingo Santo Domingo, Dominican Republic, Feb. 4.—(AP)—Colo- nel Charles A. i com: Pleting another er of his good will flight, la at Santo Domingo from San Juan, Porto Rico, at 2:25 p. m. San Juan, Porto Rico, Feb. 4—| . (AP)—Colonel Charles A. Lindbergh hopped off for Santo Domingo, Lominican republic, at 10:57 a. m. (9:57 a. m. eastern standard eeu The ve to Santo Domingo miles, The American airman, who cele- detail. brated his 26th bi h . : ? 4 lap inl hie jou Witter: ioe Add these details to the performance of itsfamous Super- it formatitt glyco fats GH noe |. Sik Bicomprenion, high efficiency motor, and you i : the brightest of ‘sunshine. The| have $200 or $. 00 more visible values than in the previous 879. Ott did nce had gathered to see him/ Essex, which had such outstanding superiority that it 1... Dewela pias wor ems‘ oe irthitay, ao. feeieeHit Io the Colona | outsold all “‘Sixes’’ at or near the price, by an over- ‘4 his aft whelming margin. Dance tonight at Patterson's: No wonder everyone calls THE COUPE has wide vest, THE COACH 1s Songer, hall. it the ‘‘World’s Greatest rk ant''cottortsble leather jurseager SaperSin us enacting Value.” tumble seat which is rei jo. A appearance as it is peneticsl, * 1745 pees: aaa WANTED CIVOCUW — Samar — JACK RABBITS Horsehides, cowhides and furs. Write for wholesale prices on box lots of fresh frozen fish. Ship to the Northern Hide & Fur (. Box 265, Bismarck, N. D. 1. Universal Appeal. (a) Enters the home intimately. The newspaper enters the home and has a more intimate appeal to all members of the family than any other reading matter. (b) Reaches all classes, The newspaper appeals to all literate mem- bers of the community, without distinction of race, class, creed, sex, income or occupa- tion. (c) Thorcugh distribution. The newspaper finds its readers, whether they are at home or not; if they are not at home, it reaches them when traveling on trains and cars, in hotels, clubs and libraries. (d) Reaches the business man. The newspaper is to the business executive the.most necessary medium of information. (e) Minimum duplication, Because of the completeness of the service of each newspaper, there is a minir’’~ of dupli- cation between newspapers. 2. Immediate Appearance. (a).Impulse to immediate action. Because the newspaper deals with the imme- diate fact and the opinion of the day, its col- umns give an impulse to immediate action; results are often felt even before the presses are silent. (b) Quick insertion. Through the newspaper the reader may be reached within a few hours after copy is pre- (c) Quick change. Advertisements in a newspaper may he changed or even canceled up to a few hours before going to press. (d) Quick repetition. A news; advertisement which es pales gal be repeated promptly Retore the conditions favoring success have altered. -(e). Timely copy. . Newspaper copy can be adapted to the day on . which ft appears, or to current events, and (a) The choles of the day. The advertiser has his choice of the precise of the week most suitable to _ his advertising. World's Greatest Value — ‘You cannot mistake the impression that Essex gives on sight of completeness and fine quality in design of every ESSEX SuperSix SUPER-SIX MOTORS, Inc:, Distributors INGSTAD’S GARAG E, Associate Dealer : The Case for | : Daily Newspaper Advertising The question has been asked: What are the advantages of Daily Newspaper Ad- vertising by contrast with all other forms of advertising? In setting up these advantages, Daily Newspaper Publishers do not discount sup- plementary forms of publicity. But the area of North Dakota and its distribution of population are such that Daily Newspaner Advertising has been and must be the basis of all the pointedly successful advertising campaigns. 4. Localized Circulation. altogether or Poe gtigt yt 3 (b) Intensive campaigns. Newspaper advertising permits any intensity desired, up to the daily insertions. (c) Serial campaigns. In the newspaper it is possible to use serial copy with any desired interval between in- sertions. . (d) Cumulative effect. A newspaper campaign may be planned to obtain a maximum cumulative effect, through the flexibility of space and intervals. (a) Close to place of purchase. The reader of a newspaper advertisement can go directly to the place where the article ad- vertised is on sale, (b) Spotty distribution. ” The advertiser with spotty distribution can, by using newspapers, advertise exclusively. where his goods are on sale. (c) Concentrated territory. The newspaper offers the maximum concen- tration of circulation in any community. (d) Strengthens weak territory. The newspaper may be used to etrengthen weak spots in the distribution with the exact degree of force desired. (e) Progressive zone advertising. News) advertising may be extended pro- geuey iy zones, hand in hand with and aiding the extension of distribution. (f) Seasonable by territory. Seasonable variations in the demand for dif- ferent territories may be taken into account in newspaper advertising. ’ (g) Price variations. When necessary, different prices may be quoted in different territories through paper advertising. (h) Localized copy.

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