The Bismarck Tribune Newspaper, August 15, 1918, Page 6

* which can De chértered/forzthat. pur- peeeereeneos Trading Center of the Missouri Slope ‘Sy UNDERTAKERS.AND EMBALMERS —_- A. W. LUCAS. CO. UNDERTAKING PARLORS . Day Phone 645 Night Phone 100 ‘A. W. CRAIG Licensed Embalmer in Charge WEBB. BROS. . - Undertakers — Embalmers + Funeral Directors Licensed Embalmer in-Charge Day Phone 50 Night Phone 687 et apiece ines TRANSFER and STORAGE SAFETY FIRST TRANSFER AND Bpand Only— Ww hae facili PASTEURIZED : ties pind perry a MILK shipping of household : r goods, Careful, experienced BISMARCK DAIRY €O. men. We also handle ice. 210 Broadway WACHTER: TRANSFER Phone 348 COMPANY ~ | 202 Fifth St. Phone 62 SSS ELECTRICAL pers SUITS ELECTRIC SHOP $2 5 tp and B. K. SKEELS Everything Electrical Expert Dry egy ing Wiring Fixtures ang Supplies KLEIN Delco Farm Light Plants Willard Service Battery f Station . E Phone 370 ' 408 Brosdway ——_—_—_—_—_—_—_—_———— Have You Heard the Latest Music? -at— STEIN’S ;, Folsom’s Jewelry Store Phone 562R 414 Main St. CLEANING and DYING BARBIE’S DRY CLEANING ‘AND DYE WORKS. Phone.394—409 Front St. We call for and deliver. Mail orders promptly filled. TAILOR AND CLEANER ~* SHOE FITTERS = Richmond sWhitney MAIN STREET \ ————————— HEMSTITCHING HEM8TITCHING AND 'PICOT. ING Mail Orders Filled, MRS.M.C.HUNT > 114 Broadway. Phone 849. : WHERE TO ‘DINE - When thirsty drink— HAMM’S EXCELSO Nothing ig: more refreshing than a cold glass of good old Hamm’s Excelso on a hot-day. C.M. Rosson | C: R. Downing | Agents i (National Crop Improvement Service.) HE American farmer, responding to the urgent call of the Nation, has again broken the record in raising anh immense crop of barley. When he sowed this crop.it was worth $1.70 per bushel. He was told at that time that it would make a good bread flour and that the manufacture of béer and wine would not be taboo during the war. How much the farmer will lose on his barley crop this year de- pends largely on circumstances. Bak- ers and house-wives have proven that they wil] not use barley flour. if ty, can get anything else. Rye, rice, po- tate and corn flour are much better qubstitutes for bread, and with its malting value removed, barley will fall with a bump and come in direct com- ‘petition with oats, as a stock feed, which together with a bumper crop of ‘cotn, wheat and oats. will also serious- ly affect the price of. oats. |, It is argued that barley is acceptable ‘ap. @ bread flour abroad. .{f this be ithe ‘fase, and we can get ships, the iprice of barley may be kept in accord- tance: with its foreign demand as a \bread-stuff. It is hardly likely that r, Allies .will clamor for barley if’ isney, can. get. -wheat , and from present {ndications it would seom that there’ [ra be wheat enough:to fill every ship HO de Barley is a splendid grain, next to corn in feeding value, but there, is: a -- “Phone 895 ASok Barleyat $120 2 rofitable as Wheat at #200 ” malting value, that the farmers will) let it revert ‘until it will become little, iy if ahy better than oats, and many| years of workihg on pedigreeing bar- ley Will be lost because the lower price probably will not ‘insure’ its Roper | care, We‘have this big crop and we ‘nat take care that proper attention is. giv- en to it to utilize it-to its best ad: vantage, in spite of the. lower price which seems imminent. The growing demand for non-alcoholic malt bever- ages will possibly create a moderate market. Stacking Best Practice. We must not léave it in the field. The cheapest place to store it is in the stack, The loss every year from poor shocking and neglect to stack 1s some-- thing ‘enormous. This is especially true in a rainy season .after ‘harvest when the grain is. waiting for the threshers.’ In .gome' localities stacking has, become a lost art. In-the long run stacking preserves the grain; although it costs a trifle more to thresh than from the shock. threshing machine promptly, stacked grain is safe. | When stacking, make-s good stack which will keep out the rain. It is” best to make a foundation out-of rails or avid ‘or .tree sbranches,.and keep the tenter fall so that when the-stack settles the bundles witlope outward ‘and downward to shed.the rain. Par- ticular attention should -be given to i It you cannot get the | jereat danger, without the using ee eee the cap sheaves. =- _hié readers, the Saturday Evening Post uses, several thousand dollars’ worth of its own purposeful display ad. gilt-edge advertising space to tell its/fead- ‘Also, let, A LITTLE TALK TO ADVERTISERS ABOUT ADVERTISING Se eT Uae RM ERER TC noe If I were in business and were not ashamed of the'fact I wauld advertise. If I had a’ poor business I woyld advertise ness is’ built up to“aypoifit- where it bears and get more business. Jf I had a good busines, I would advertise which-the sterling mark bears tow. ard silver, and make it better. Display advertising is the biggest single - force in the business world. today. Did it ever occur to you that some of the -biggest buyers. of advertising aré those who have advertising space to ‘sell? « The Chicago.News is probably the highest- priced daily advertising medium ji -in America. ~ The Chicago News buys: more advertising of the display ad. space to tell about its advertising value than.’ any other newspaper in America, The Chicago News advertises in trade: pa- ang matter weekly, but when he has some pers that are read by other newspapers: They are also read’ by investors in advertis- ing. The Chicago News doesn’t- advertise be-’ cause it has to; it advertises because it firm-: ly believes in the\value of advertising, and,” Marshall Field built up.a, wommertdl busi: = ,, Mess by advertising, and now that his. busi- towayd. merchandjsing. the same,. relation he is, advertising t6* maintain his“ business , on the pinnacle where he has $ placed: it. I have never, yet’known of a business. that was too large to advertise and I have never seen one-that was too small to advertise. Intelligent advertising is he life-blood of American business. - Uncle Sam has Routines the impagtanse He sends to every newspaper in the land oh cae hundreds ‘and hundreds of columns of read- “big campaign, to‘ put, over and wants te see it go over with‘a rush, he turns to the display \t wag’ ad, and he is today America’s greatest single investor in: display advertising. ‘As you look back éver our Liberty Loan- and Red Cross.and Y.\M..C. A.-and Knights < strictly as a cold blooded proposition, be- of Columbus and Salvation Army and War~ cause advertising gets results. ‘ Notice your own home newspaper. hare. -Savings'Stamp drives you will find that it- » “ig not the local stories and the editorials ever which’-the news-and “editorial forces. sweat When it wants the attention of the peoplé that stick in your mind, but that the. out.’ it, uses display advertising space. It khoys | standing feature of the publicity ‘connected that to hit’ its readers squarely between the- with these drives was the big full-page ads eyes it must display its mesage. It knows that a well written that caught. your attention the momert you display ad. opened your paper’and that held it until you carries a punch that never can be injected “had read every word and finished a convert. into an editorial or news story, how well it’s avritten. Saturday Evening Post advertising space nd i —_—_—- In the not long ago cities and coulities when they wished'to*speak’ to their ‘public no matter | is worth $5,000 for_an ordinary page and -xesorted to long,, tedious “Legal Notices,” $10,000 for a cover pagei rf with many whereases andy theretorss and so- In every week’s issue, in spite of the fact | forths. that George Horace Lorimer has‘a whole edi-* ‘Today in the east, and more aiid more in | torial page in which totalk face to face with the’west, the municipalities and other civil ers about itselfé divisions are turning to the snappy, pepful, - : They find that, even though it costs a , trifle more, it pays better. ra It gets. quicker-results; it gets more gen- Yesterday we picked up a current issue of eral results; everyone sees a display ad if Collier’s, which probably gets as Saturday Evening Post does for its ‘advertis- uch as The “it ‘is’ well writtei and: properly set up. It forces. itself upon the rencen attention as ing, and-we found there a big display. ad:for ‘nothing else will. the Boston Post, advertising its advertisihg.,, 5 outa That ad probably cost the Post it will get from a solid page of. advertising, and the Post*didn’t buy that.space because x Churches are advertising, banks are adver: tising, bond -houses. are advertising. They, used to think it-was not ethical, but they more than it needed or particularly cared for the good haye gotten over that. will of Collier’s. No business is so dignified that it cannot be benefited by dignified, honest, sincere adver- ’ Advertising for charity,.or “ policy; or * tising. / because one “has to do it’ is poor business, Advertising is a ‘business proposition.’ , It:is just as‘much a part of; one’s business, asone’s light an@ heat bills and rent and Advertise, deliver the goods, then’ adver- tise some more. * Try it.on your.own business. -Our ad spe: cialist will be glad.to help you to line up a __ clerk. hire and the original: investment in program which will produce results, stock or goods, N -They’re wrong.. NS The garden hose’ 6 can be used on Every playground showld be equipped. with’ 's verat’ Then on hot days | Me could <sprinkle”. ‘thesb or garden. Don’t let:us forget Sepiember’ 0 “Moral: to the food they eat ahd the. water and milk they-drink He : And it’s fun to Ne aprineled. Ask e our little boy or vil. gt m —THE AD MAN. * growing ii} that the most iieded crop: “Wey al raising ‘now is the: boy: and: purl crop. hat the: extreme hot-weather inci ‘Keep ’ert cool. The gardea-hesesisjustonezway of doing’ that. is cal reful” ‘attention ses, the demand: for litl¢ white coffins. aaa | MAXWELL AND OLDSMOBILE | HARDWARE—IMPLEMENTS - If ae are thinking of buying’ . Distributors of ,. AUTOMOBILES : PORTAGE TIRES GREEN DRAGON SPARK PLUGS Automobile -Acces- sories of All Kinds FILTERED. "> BASOLINE Free Air and ‘Water . BATTERY ‘ \ BISMARCK MOTOR ~ COMPANY Distributors’ of . STUDEBAKER and CADILLAC Automobiles FINE BUGGIES’ new. carriage or wagon it will pay you to-get our prices, ~~ - “FRENCH & WELCH 4 Hardware — Tools — Implements Harness — Carriages — Wagons “it || SERVICE STATION iB The | Trading Center of | MISSOURI ‘VALERY MOTOR CO. Factory Distributors at CHEVROLET AUTOMOBILES Smith Form-a-Trucks . _ Smith Tractors iF. Kelly-Springfleld ‘and ‘Firestone Tires ¢ MOTOR CAR SUPPLY, COMPANY, Distributors of Automobile - Supplies, Federal Tires Veedol Oils. =~ 206 ” st)’ = Phone 765 and Top Work. BISMARCK FURNITURE co. Phone 669. g 220 fain BISMARCK -Nowre Davora pa value ~ “Expert Developing BUSINESS TRAINING | “ BISMARCK! —— Bismarck,_N. D. ~ You Can Enroll at This MODEL OFFICE PRACTICE, * ox school under. guarar ee. of sate i isfactory position, as, s00n 28: competent or your: tuition... re=. When you-know more about this. college-and what it has. done for. hundreds of the; most successful business‘ rhen.and women, | you'll attend. Write ys 3 G. -M. LANGUM, Pres.,, Bismarek, . D. Mr. Business Man— > ; Are you aware that you and your _ business are judged by the __ Stationery you ‘use? If it is printed in-The Tribune’s kind of . “up-to-date Job Department‘you need have'no fear of the judgmen' ‘If you are not in the habit ing us do your work, drop in and let _ Us talk the matter over with Estimates: cheerfully. given on all printing from a business card to a’ - our pricts, are right. catalog, and XN $ te BN CINCHING N19. GIRTM OS® Hi Your, Sabscrpin te « of hav- This: establish- ment is .run_un- der strict..union conditions, there- ~ by’ giving our men the 8-hour day. . you. = . ! “when does it - - expire? ; : Look at the yellow address label, which is pasted on your paper. “It shows you the date your subscription expires. 7 New | regulations: réqnire that all, mail Subserip' ions . must’ he paid in‘advance, In . addition, all subscriptions must be stopped: on expira- tion date. Tribune readers * should watch their date labels and renew promptly before. ex- piration date. iy Bismarck Tian the Missouri Slope | Everything for the Asian 1 Automobile Trimming ‘ Bring or méil in your films for: FINNEY'S DRUG STORE -| furtded.. :Send --for ‘:particulara, i