The evening world. Newspaper, February 18, 1920, Page 15

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_—.- ‘Ware Benzoate of Soda Food Label, Warns McCann High-Grade Raw Materiais, vwvnen Clean and Free From Infection, Need No Chemical Preserving Agent, He Says the smallest 8 whisper, type per al! Destoete of sode, wire a virtue which of, would fs alana Pi ad dm § Why (ar the dex of labels to hide the Phen, “Crtaion omen of tp at ite of soda,” along the border as in- tt cman i the consumer? the consumer for- gotten that the ni eficals who use ota wy opel te rags ie oe Nate aod’ sane” oficiais who could be de: ty stir up no more controversy \ te aot Benwate of soda f 2 for 1 te ih ES gE +f used in dpi including milk and ld solve a problem that has food «manufacturers who use it in butter or other table fats churned with milk anSwer this question. Some day these facts, with all-the scan- dals ee led to them and which have benzoate of soda is not only bad, tet hat ft has a bad histo: The American people will learn that as this bad history is understood by decent food manufacturers, they Promptly gua benzoate, which is not a foofl, bu he which has no food value, but a ee value, and that in shunning it they boast ' of the fact as they should boast of it. The surprise is that Americans have' been slow to learn that benzoate is merely a substitute for sanitation and decency, and that all the risks attendant upon its use and all the inferior makeshifts, non- descripts, and compounds consumed under its protection, are suffered, not by the man who makes a profit out of it, but by the people and erg children who eat it. Benzoate never been ‘except to ALi uestionable quality or to prolong unnaturally the life of a product that would quickly rot without it. Hence, the government warning,“Contains one- tenth of 1 per cent benzoate of soda.” For you: own sake, before you buy food of any kind, examine the label 1 carefully, Look for the fine print, the inconspicuous ame deftly concealed along the fringe of cheap ornamentation with which the cheay Tate i is adorned, striving to cover its ge -thief humiliation in a squeaky little t voice. you hear that votce make up your mind that the food it describes could not stand up by itself, for which reason it must lean on chemical crutches. Pure food, properly prepared, doesn’t need benzoate of soda, o any other dope, When you buy it you buy it on your own responsibility with your eyes open, though they may not be open wide enough to catch py Sore of the tell-tale ae bpenc Saetenth of x per cent benzoate HAUCK NUT BUTTER COMPANY 85 Clifton Avenue emewmeni opin Tata rugged” Food vs. Pure Foo -Read What Mr. Alfred W. McCann Said About Benzoate of Soda in the New York Globe of January 31st, 1920 Free From All Preservatives VEAT FRR T BITE, AY NUT MARGARINE [ASHBY PROCESS] The Perfected Nut Butter— BEST or Your Money Back Made By a New Exclusive Process The Nut Margarine industry is new in the United States and, until our discovery, Nut garine was made by the same process used im making oleomargarine (from animal fats). Because the results of using the oleomargarine process to make nut butter were so unde- pendable, we decided it was not good enough for us and set about developing a new process. ‘We were successful. We called our new discovery the Ashby Process. Goody is different from other nut butters —better—because it is the only one mdde by this new re Ashby Process— which enables us to make a dependable product. No Benzoate of Soda Goody is made from such pure ingredients by such a skillful, cleanly method that it does not need to be preserved. The only purpose of a preservative in nut butter is to cover up the carelessness or the ignorance of the manufacturer. Look closely at the label of the food product you buy. You are fully protected by the laws in regard to labelling food products if you will only use your eyes. Does the butter you use contain chemical preservatives? Somebody's ut (Margarine No Animal Fats Goody contains nothing but the white meat of the cocoanut, peanut oil, pasteurized milk and butter salt. Can you imagine a more appetizing food? You can depend upon Goody, It is always good when it is kept as a butter ought to be kept. * If you are really interested in pure foods, if you want to economize without sacrificing quality, please remember that every package of Goody is sold under our guarantee — Best or Your Money Back “Buy a pound package of Goody from your dealer. Serve it on the table. "lie! it in your cooking. Try it in any way you please. Then, if you do not like Gand as well as the choicest creamery butter you ever ate, your. money will a refunded without a word.” ONE POUND NET NUT MARGARINE (ASHBY PROCESS OLEOMARGARINE HAUCK NUT BUTTER CO. NEWARK, N.J. ENDORSED BY ALFRED W. McCANN Branch Brook 6500 Newark, Nol; 4 I

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