The evening world. Newspaper, October 29, 1919, Page 11

PAPERS PRINTED WITH NO PRINTERS Literary Digest Feat Outdone —Trade Paper Eliminates Photo-Engraving. Rapid progress by the publications heretofore dependent on the ancient guilds of the printer and prossman @nd somewhat later organization of the photoengravers have been re- Ported in the last two weeks by con- ‘@erng which have depended upon the eetters of type and the other members @f the usual branches of the printer's art to bring out their issues. Now comes Nugent's, a garment ftrade weekly unknown to the general Dublic, but having ninety-six pages fnd a cover (representing ite current isoue and those of two previous weeks) in which not a line hos been “hand set” and in which there ig not @n inch of photoengraving. This is submitted by the Allen-Nugent Com- pany, the publishers (who have three other trade journals) in competition ‘with the feat of the Literary Digest in getting out a magazine in which the readi: matter is all typewritten and reproduced by photoengraving, @nd in which the right hand margin of the columns is irregular. Mr. Roger W. Allen, F dent of the company, and President of the New York Business Publishers’ As- Boclation, hag been able to go Funk & Wagnalls of the Literary Digest “one better” by devising a method of overvoming the difficulty of keep- ing column margins aligned st: it or “justified,” in printer-language, which is almost laughably simple. All matter to be “printed” was first written in columns neathy, just as similar matter had been prepared for the Literary Digest’s photoen- .etavers. A vertical line was drawn down the left hand wide of the jagged margins. Expert typewriter opera- tors, guided by this line, had no dif- Geulty in pea blank spaaes where require as indicated #0 that each line came out at the exact Rength of every other line. That was el. HANDLING DISPLAY ADVERTIS- _ASY TREK NOW = Company are Two expert ty ING A SIMPLE MATTER. Display advertising, with Its varied Bixes of type and the inserting of THE EVENING WORLD, WEDNESDAY, OCTOBER 29, 1919, PRINTING COMPANY RUSSIAN REDS A New Process of Printing by Typewriting and Lithographing MARY WALLS To OPEN SPECIALTY saone ite the Rite-| bite ey MUR WALLA TO OPEN wECIALTT SROP ear: AT 2B. 40TH Strect, ne phe Wits ‘ton hotel ie « smrt little 4 ted window is ‘ehai feith chic, Baty ane in the etser is rir) * rn - te. for beth) Tew Tork ant’ Fuilsae) pata tae YP 9m enckneive eotablinnmens of <iee Valle shoved her little io apare The coethod of “justifying” the width of a typewritten column for reproduction plays an important part in the new process of printing. The picture shows how the “first proof” is written with an irregular edge on the right and how an expert typewriter operator equalizes the length of the lines, guided by the blank spaces indicated by the pen cilled guide lines by following the directions of the “proofreader” in injecting epaces, thus doing away with the typesetting printer, cuts, was just as simply controlled. Jusg the typewritten columns were photographed, and then lithographed on stone (but not engraved) and the size of the type-faces reduced in the operation—advertising text made up of words and phrases cut from news- papers and magazines were pasted in attractive formations with cuts and Joined together with attractive de- signs in pen work and skilful varie- gated lettering. ‘Tho company has arranged with a typewriter concern for typewriters with @ type exactly lke that used /n ordinary magazine or book printing, which they believe will materially improve the appearance. of tieir pages in later issues, As to costs, the publishers say that they intend to ‘produce the next five or six issues of their magazines by their present devices, even thougit the printers’ strike ends to-morrow, because (taking into consideration the cost of their present installat.on of typewriters and special help) it will be cheaper than going back to the old methods. When it comes time to renew typewriters and faces and make permanent installations, it will be a matter of a compariscn of costs between the old methods and the new by expert accountants which will determine whether they Will revert to typesetting and opera- tore with “vacationary habits” again, The “gomposing room” and “art rooms" {n which the pages of the four publications of the Allen-Nugent repared have an area an 200 square feet writers, two fairly riters and ix or of not moré accurate type’ seven illustrators ond letterers do all the work formerly done by com- positors, make-up men, electrotypers and layout men. Twenty-inch “gal- leys" of column proof, later to be reduced to ten inches in length by photography, are available in half \NANYLLLFE LALA) SY a) ————> VTLS S TPF, CLITA ES A, ¢ Sey oP Pad = K 3) (een, oe De — SS gS LOS Teak eel, SSS SS pax a ~~ SS Natural Raccoon Skunk Opossum French Sealine CFIA Aa (a SSS +z LP? Se <SSLABAS SSS Seas Exclusive New Style Features Nutria Beaver Collars Plaited Backs mid-Winter offerings. Straight Lines Flaring Models Belted—-Semi-Belted Lee} We guarantee these coats as the richest type of all Every coat is faultlessly tai- lored, distinctive in Style, developed of luxurious, soft, warmth-without-weight fabrics—every coat in keeping with the Bedell standard of excellence. Beautifully lined with rich, heaoy Silks—and interlined! 43 warm and practical cs they are Smart. really fine coct, it would be sheer extravagance not to avail yourself of this unparalleled opportunity. Tomerrow’s event! If you want a an hour after the manuscript has been edited. That is better time than usual in “job” offices. BEDEVILLED EDITOR'S DREAM NOW NEAR REALITY. There was a sorely bedevilled edi- tor once who had a most satisfac- tory dream. He sat on a_ high tower with X-ray spygiasses of infi- nite power and observed the events of his city and the rest of the world and he dictated them into a machine which wrote them on a moving pic- ture camera projector—and from this | machine they were shot at a moving web of sensitized paper on which the text was developed by t and chemical fumes so that a finished newspaper. was thrown into auto- matic delivery wagons without the intervention of reporters, printers, pressmen or delivery men. The iast three weeks he has been pinching himself—and wondering—wondering- well, just When a dream ceases to be a dream. Mr. Allen, who was one of the or; ganizets of the 1917 Preparednesd Parade, says of his new method: “I eannot help but feel that the radical labor leaders in the printing industry of Now York City and eise- where, are doing a very dangerous thing when they set the thinking ap- paratus of huhdreds of men to in- venting a way out of this impossible situation. I understand that the photo-engravers’ union have just an- nounced a new scale of wages. The new scale will not interest publishers at all who are successful in develop- ing this process. ’ Unton to Abide by Law. PARIS, Oct. 29.—Actors and em- ployees of the Comedie Francaise, who recently organized a union, placed themselves definitely under the protec- Paris Acto | WARKED TO IE IP UNION ABEL Brown Concern Told It Must ~Stop Employing “Seced- * ing” Pressmen., Announcement was made to-day that the International Allied Printing Trades Council had served notice on the Martin B. Brown Printing Com- pany, No. 39 Chambers Street, thet the company must either surrender Its ugg of the union label or stop employ- ing pressmen not affiliated with the In- ternational Pressmen’s Union. The Brown Company does most of the city printing, and when the print- ing situation became atute it broke |away from the Aasociation of Em- ploying Printers and, it is said, hired gesessionist preesmen in order to get out the electién printing. The In- ternational Allied Printing Trades ‘Council, composed of the international presidents of the five printing trades unions, assailed the seceding press- men and declares that no office in whioh they are employed will be per- mitted to use the union label, Announcement of the action of the International Allied Printing Trades Council was made to-day by William Green, Chainman of the Labor Com- | mittee of the Printers’ League Sec- tion of the Association of Employing Printers, at a meeting of the absocia- tion at the Hotel Astor. It was stated | |that four other shops had been sub- |fected to the same order, but their | names were not given. Street & Smith, magazine publishers, it was also announced, had signed! up with the seceding pressmen's| unions, granting a forty-four-hour week and a $6 per week increase. As soon as the pressmen showed up to, work, however, the electrotypers, walked out, refusing to work with! what they designated as non-union pressmen. Col. Green stated that seventy-two printing establishments had been fur- nished with pressmen by the new tlon of th law of 1584 concerning labor! unions being organized by ‘he inter- organizations. IY = — Ny West Thirty-Fourth Street—New York . kd NY ey a NA NY Extraordinary Value-Giving Event Wi Luxurious New Fur Collar Coats Ny In Wide Variety of Latest Limousine-Type Modes y Eg Sale One Day Only Ny All Wanted All Sizes J| $35 Plumette i, Surcdene WV Caledania EN GLR TLD ED Oe Pe Od ING NY, ——-> SSS re = 9 eS 0 55-5 Se a Mid-Winter's Favorite Materials Evora Cloth {Ref SS Syis Seehges OPSIIA LAL NOPAA AAA OED national and had resumed work, ewan On > oN IZZ ZZ =. 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