The evening world. Newspaper, October 31, 1918, Page 15

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Self-Canfdence &SelF Respect of * m9). Self Control Orderlines 7, —From “Manual of Military Ff Our Army’s first four rules for keeping well The clean soldier, Pershing {s quoted ablsg He is pe courageous, he is never couraged, he is brimming with ee Zi) Nak ’ first four rules for keeping well: 1. Vaccination against small- pox 2. Innoculation against , N bathing, haven’t you often asked yourself —as the water ran out of the tub—‘“Where does the dirt come from? What is it?” “Science answers—it is the waste matter thrown off through the skin every day. There are 5 million tiny open “mouths” in the skin of your body! They discharge a whole quart of perspiration, excess oils and waste- matters from the system every 24 hours! (Unless removed, these impurities accumulate; they gather dirt and dust and clog up the mouths of the skin. Water alone does not cleanse the skin {The nature of water is such that it cannot penetrate into the skin and pick up the im- purities. That is why you use soap—soap dissolves the waste matter that accumulates on the skin, and the lather gathers it up. soa ff y Oy. Way ih \s DAP 4 Heeds Law & Order Trained To Observe at washing does gs ._ THE EVENING WORLD, THURSDAY, OCTOBER 31, 1918, For the first time in history soap is part of a a soldiers equipment and every"man in the United States Army is compelled to use it OR ee LEELA ABE OCR EET ee oe “ihe: Active little dirt-catchers! If you cout® ‘eo them under a strong ¢lase yo@would realize bow impertant it {9 to keep your skin antlegitically clean for the skin: why we use soap But casual washing is not enough. Your skin is not really clean unless'every ‘‘mouth,” oe | any grocery, drug or department store. Use it whenever you wash. Start today, and Sp anish Influ enza time you wash with Lifebuoy, this wonder- ful antiseptic is carried right into the “mouths” of the skin. It leaves them more than clean—what doctors call aseptic , —so that your skin is actually protected. The odor tells you why Lifebuoy keeps your skin healthy The “‘health”’ odor in Lifebuoy is found in no other soap. It is not a perfume—not the « odor of a medicine—but a pure, hygienic odor that tells you instantly why the soap benefits your ekin. Stimu- lating, invigorating, refresh- ing! One whiff of Lifebuoy, and you realize why it cleanses so thoroughly, end protects. Get a cake of Lifebuoy at hands should be washed frequently.” Your hands are constantly exposed. Constantly you put them to your face, to your mouth. Jn this emergency it is of the utmost importance to keep them clean, purified, protected. Lifebuoy’s antiseptic qualities are of great value at all times—especi- Surgeon-General Gorgas said: ‘“The world has never seen a better army than America is now putting into the field, and the standard is constantly rising. The death rate in the army decreases as health conditions improve. The American boy issafer in the army than at home, and except when sweeping casualty lists come in, the death rate will be much lower than incivilian life.” New York’s first rule for Bact ping healthy “Be clean and keep things clean about you. Wash face and hands on arrival at home aftertheday’s work’’—these were the first words in a set of rules for keep- ing healthy, issued by Health Com- missioner of the City of New York, Dr. Royal S. Copeland, every little opening, is purified. watch your skin improve, _ p It was for this purpose that Lifebuoy Lever Bros. Co., Cambridge, Mass. The U.S. Public Health Servico says: ‘was made. Itcontains the antiseptic which ° ww om ¢ “The disease is spread by the breath medical authorities know to be of the great- conditi and secretions of the body, especially of est aid in keeping the skin healthy. Every Heat oe reduce the nose and throat. For this reason the | cataltaa: <2 RE GRR ORE D RAEI ES Sets mere eee ee > ae Mi ee. Soap and water in war surgery Doctors and nurses— sorely pressed for time in dressing stations in Flandere—discarded complicated methods and turned to the use of soap and water, Wounds healed better! Quisher¢ “For a fine, healthy shin, give me ral poiews et rsaiate West

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