The evening world. Newspaper, April 23, 1917, Page 7

THE EVENING WORLD, MONDAY, APRIL 23, 1917. oo LO DELO OL IE UL LOLOL LOD COM OLS LOO. UENO DOMES LION LOLS LORE LORI DODO TOOT RX Maa 6Gos Mrenetions Are Pricts—Ouslity—Serrtee pomepe ; MAC 28 “LOWEST-IN-THE-CITY” PRICES oo Emphasized Fourfold on This Page able Economy Demonstrated in Four Big Events Important Offering Tuesday Buying for CASH and Selling for CASH Make Four Long-To-Be-Remembered Events Profit 4 $2.9 ( Sale Begins 9 A. M. Tuesday Would Sell in the Regular Way at from An Event Unusual ! $4.96 to $10.89 A ° ° Fret the ort td Silk Ribbons for every use that ribbons could be put to or would be irst the price story—an unusual one. put to—May be made into sashes, hairbows, bags, girdles, milli trimmii ts This is a big, opportune MACYS Pur- y i isa Sd é sty diiinsat i oti acd -_ ad Cash from makers whose Group 1— Group 2— . productions are noted for distinction : : ENE Gencty, “aalline’ recctigiy EF oery 5,000 Yds. of Ribbons | 6,000 Yds. of Ribbons | ag higher prices. Lovely, desir- 33c Ya. 19c Ya. | eect vial gr d ue at the re, rular Uf bought regularly Sypeye usual price would be 69c yd. If bought regularly (pers usual price would be 4c yd. yy h ure e ut at this fractional ues- Silk plain faille and moire faille ribbons in every Silk cable edged grosgrain ribbons, in all colors : day sale marking they are well-nigh desirable shade of the season. fashionable for millinery trimmings. ; irresistible attractions. 614 and 7\% inches wide. 2% Inches wide. 4 | AW | There are fully 900 Different Styles Group 3— Group 4— Pa A fascinating variety, in styles of the moment, i bo i = for smart late Spring and early Summer wear. 12,000 Yds. of Rib ns 650 Yds. of Ribbons Dignified matronly styles hobnob with youth- 23c ¥9. 39c Yd. ful, picturesque creations for misses. Sum- If bought regularly pare usual price would be 44 yd. Uf bought regularly SMMFS usual price would be B4e yd. mery hats with the new wider brims; some All silk satin taffeta ribbons of finest quality, all All silk ribbons, in novelty tricot weave with airily turned up at the back; little tiptilted hats; Napoleonic and other trim military styles; chic little turbans trimmed with wings —suggesting Summer travels by train. Six Pretty Models Have Been Illustrated Be Ke a 4 Ribbons—Lo om Ends, 29¢ Yd. perfect goods. In every wanted and popular color | broad satin stripes. Navy with white, white with of the season. navy, black with white, white with black. 414 inches wide. 614 inches wide. Features That Couldn't Be Sketched:—The Goodness of the c WA Straws, Materials, Ribbons, Flowers and other Trimmings 314 to 5 yard Lengths —All the Very Best of Their Kind. Exquisite Workman- Of such unique quality and beauty that they will be sold in the lengths only. 6 to 12 inches wide. If bought regularly hip; Refined Colors; Silk Linings. A large assortment of ribbons in exclusive and beautiful patterns. Imported ship; Refine lors; Silk Linings. pressed floral velours, imported Roman stripes, satin fase ribbons, fancy Bierye usual prices would be 39 Sale Begins 9 A. M. Tuesday y printed ribbons, tricot weaves, gay plaid colorings, imported satin taffetas, multi- to $1.49 yard. colored stripes with metallic edges, ete. S 220 Misses’ MAYES —Second Floor, 34th St., Front. Keys —Main Foor, S4th St, A Seasonable Announcement Plentiful Quantities of Madeira Embroidered LINENS To Meet the Heavy Springtime Demand—Not a Sale, But Prices Have a Decidedly Sale-Like Flavor For the Month of May, when the finer | been characteristic of A\CYS Imported trousseau linens are most sought, a won- Madeira Linens. derful collection of Madeira Embroidered From a money-saving standpoint, too, table and household linens is in prepared- | it is a remarkable collection. We ask you ness here, In spite of the present scarcity | to note pricings on the representative of really desirable pieces, this collection pieces listed below; positively verified as is not only wide in variety and quantity, fir and away the “Lowest-in-the-City” but represents only that perfection of | prices for Madeira Linens approaching weave and workmanship which has always | these in quality. Madeira Embroidered Madeira Embroidered Madeira Embroidered Luncheon Cloths, Luncheon Sets, - Bread Tray Covers, $18.79 $3.09 23c Each Large round scalloped cloths, Including one 28-inch centre In these useful little pieces « 52 inches in diameter; of ex- piece; six S-inch doylies, and six big variety of charming designs. tremely fine linen and exquisitely 10-igch doylies; thirteen pieces | Qyal shape, 5x11 inches. embroideree three elaborate in all. Beautifully worked on sobrowered In tates eanorel® | Tos trish round treed neni in | Moedeira Esbroidered + would g variety of de cach | , ‘ tes set boxed and beribboned. | Doylies, 14¢ Each {a Livesey plen- | Madeira Embroidered nls Sale Begins 9 A. M. Tuesday ly small price to tful seasons, To-day at this | "Searfa, $2.79 to $3.89 Te SAA 28 ’ c s s ’ C * rng tpt ante: | Beate 62.79 to $840, | Sats Tics Women’s Coats in 20 Styles Misses’ Coats in 10 Styles loped scarfs, employing fine adeira Embroidered Madeira Hand Scalloped round thread Irish linen; choice Tea Napkins, $4.96 Doz. Sizes 34 to 44 Sizes 14, 16, 18 Years of two elaborate eyelet at designs, which may be m in each of the following I7xB4-in,, 17x43-in,, 17x52-in $2.79 $3.19 $3.89 and Embroide Cloths $ in fine id i ind thread — linen, Bolivia, Gabardine, Wool Poplin, Taffeta, Wool Velour, Burella. Black, Navy, Apple Green, Dark Green, Gabardine, Wool Poplin, and Wool Velour. Maceira Madeira Embroidered These linens are amongst the most coveted Embroidered Gold, Copenhagen, Brown, Coral. I bought regularly would be $18.74 to $26.75 Navy, Apple Green, Gold, Coral. Centre Pieces, of trousseau gifts. Their first exquisite charm | Guest and Show $1.89 ; of fairy-like hand embroidery and finely spun Towels, (A few high colors in women's silk coats, suitable for aflernoon wear) Round, scallop i hei ie, $1.19 to $4.49 Ea. ' dipcaliags pieces of Brinch dl | Cexture le never diminished even after seasons Tow of pn ial A wonderful assortment of smart styles for women of all ages, sizes, types, and individual tastes. hin of continuous wear, No bride-elect was ever Coats with full, flaring skirts, Peal, wide and narrow belts and sashes; shoulder pointed collars, roll, square, round and pointed collars, deep reticule pockets, sport patch pockets, shirred, envelope and novelty shape pockets; button trimming, silk stitching, silk over collars of contrasting colors. Many of these coats are silk-lined throughout; some silk-lined to waist. YS —Third Floor, Bway, Sith St, === ——EE Eee S=E|" 4 4 Tmo AM Macy ¢ Co CNN ON TN NIGAM R heard to remark—"Oh, dear, I have received \ surprise for | far too many of these Madeira linens.” eee Py Mpracvantra rorartttie trans fuwe—Second Floor, 85th Bt, Rear,