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- Pa EET SI PE ORE IN Hm me np ee ern mr ermmremnrmm neg PARIS HATS Extraordinary Values at $15.00 Never so early in the season have French Hats been offered at such a price. The collection, just arrived, one of charming diversity, faithfully indi- cates the trend of the Millinery mode for Spring. Represented are many Paris designers whose names are synonymous with brilliantly original creations-— among them, these clever Chapeaux: re A hon at Agate Ueda tant a eee jack lisere; with an exquisite pink camellia posed at the side. ‘A Maline Hat, the crow: ¢ crown softly pleated, the brim of straw; an odd little bow of rose and raw; jack velvet is its only iis A Scarlet Lisere Turban with blue crown, encircled by a ruche and trimmed with a shaded blue and green rose. A Mi m Shape of black with crown of soft rib- bon loops; brilliant black leaves contrast with the delicate tints of the pink rose. A Wide Brimmed Sailor of brown Georgette crepe, bandedjwith blue straw and trimmed with clusters of roses. Mourning Hats in the Collection Also Both in large and small effects; distinguished by their fault- less ‘workmanship and their air of distinction. Imported Model Hats and Lord & Taylor Adaptations $22.50 and $25.00 "Lhe art of many Paris designers is rey Chapeaux; authoritative as to style an pealing. The adaptations made in the Lord & Taylor work- rooms vie with the French models in senriaeiorier flowers, and materials of which these Hats are fashioned, were im- ported. sented in these wonderfully ap- Fourth Floor = > ~~ > ne mm ieee ee nemcendpencemranenrances Women’s Extremely High Cut WHITE LACE BOOTS Special, $6.50 A new and very graceful Spring Boot, fashioned of a superior quality white calfskin. The sides are smartly perforated, as are also the high top, vam and tips. Louis XVI. heels and medium weight soles make these pretty and practical for Walking Boots. Laced Boots { Button Boots Extra High Cut High Cut Styles $5.50 i Smart novelty Boots in soft brown suede or bronze Lise modeled on newest ines. $3.95 Patent and dull leather Shoes. Our former prices $5.00 and $6.00. Excellent selection. Second Floor FEATHER NECKWEAR At Half Usual Prices The entire Spring stock of Ostrich and fancy Feather Neckwear, secured at remarkable price concessions from an importer about to retire from business. 1000 Ostrich Collarettes In black, white and leading colors. Large, full, fluity and very effective. Special... $1.00, $1.50, $2.95, $335 and $5.95 300 Novelty Neck Pieces Spring's smartest creations—ostrich feathers with soft satins, filmy maline, wide ribbons, bows and rosettes, n clever color combinations. All are extreme novelties that would usually sell for $5.00 to $15.00 each. Special 2.98 to $8.00 ; » YY Ground Floor DESIRABLE SILKS At Special Prices Black Satin Imperial (54 inch). A yard... .$2-95 Black Satin Duchesse (36 inch). A yard....§1.25 1 Black Satin de Chine (36 inch). A yard..... 198c Tub Silks (32 and 36inch). Ayard.......... Crepe de Chine. Evening colors and white. PSUME CRs arity as cite cule asi msinisinia kina Gad New striped Pongee for Sport Sui A vard ak Natura! color Pongee (33 inch). Lining Satins Wear suaranteed for two seasons. colorings. Width 36 inches. yard, Special i A complete range of ur former price 85 a 68c Ground Floor ee eee) ee ecenrem en nee SPRING DRESS FABRICS Black and white worsted Checks (several sizes). Also excellent serges in navy blue and black (46 and 48 inch). Special a yard $1.10 All wool Poplin (54 inches wide) in the correct weight and colors for Spring. A yard...$1.38 Semi-Made Skirts The latest Spring Models at moderate prices. becond Floor COTTON FABRICS Far Below Prevailing Prices Imported Shirting Madras (width 32 inches). Made in England. An excellent selection of patterns. Special, a yard ., 30¢ Bordered Crepes (width 40 inches), Exquisitely embroidered in colors on sheer white grounds; our former price $2.25 a yard $1 56 Silk Stripe Costume Crepes (width 36 inches). loveliest new shades. Our former price Lingerie Nainsook (width 44 inches). ine and . Boxed pieces of ten yards. Our former price $3.00. . ois Seoond Floor In all the ca yard... | { moe ML A tt Greeley 1900 Lord & 38th Street TUESDAY, FEBRUARY 29, 1916. FIFTH AVENUE Founded 1826 taylor 39th Street ‘ANNUAL MARCH SALES Commencing To-morrow, Wednesday” [N accordance with our custom of former years we present in these sales the Newest Fashions in Spring Attire, as well as the latest productions in Home Furnishings, At Less Than Our Usual Moderate Prices. ae cee ee ees es ee eee A Superb Showing of Advance Models WOMEN’S SUITS & COATS FOR SPRING Introducing all the new materials and colors in distinctive and exclusive styles for immediate and early season wear. Fancy and Plain Tailored Suits i Gabardine, men’s wear serge, shepherd check, hairline 4 Stripes, soiree and Gros de Londres silk, in the season’s most fashionable colorings. The Newest Coats Seores of models in mixtures, checks, gabardines, fine serges, wool poplins and coverts, Utility Coats and Sport Coats of several styles. Remarkable Values Special Values ! $25.00, $29.50 and $35.00 1 $19.50, $25.00 and $29.50 Aleo Twenty Smart Models ' Also More Elaborate Coats In Suits of the most modish materials; fine serges, im ' Reproductions of the most successful foreign models; ported gabardine, shepherd checks, novelty stripes, Poiret | td lined with abe tee tes Hanae Renan one “ . } i bel in the finest serges, gaba svi h ivia cloths twills, di Londies, a ieee serget, ga ardines, velour cloths, Bolivia cloths, \ Exceptional Values t Attractively Priced a $39.50, $45.00 and $50.00 ' $35.00, $39.50 and $50.00 Third Floor ANNUAL NEGLIGEES, SILK PETTICOATS, CORSETS Negligees mpire models wi irts; lingeriecollarandcuffs or hand ecibecaees bodice. Albatross Negligees. A modc) on sraiabt lines, hand em- broidered and ribbon run at waist line; others in Empire effect, have hand embroid- ered bodices and accordion pleated skirts. coatee model, hand-em- broidered with accordion pleated skirt; a robe model with shawl collar and deep cuffs of white silk and Valenciennes lace. Special... ....$3.95 and $5.95 Crepe de Chine Negligees. Simple Empire models with white chiffon collar and cuffs. Special..... $5.95 Crepe de Chine Negligees. Hand embroidered Empire model with lace collar. Shirred skirt. Special $6.95 Crepe de Chine Negligees. ‘Vucked and slashed to give Empire lines. Hand embroidered, and girdled with tasseled ribbon...........+.+ $8.75 Crepe de Chine Negligees. Kimono model in heavy quality crepe de chine; new Mandarin sleeve; shaw! MOVER ce seccorserecessers $12.75 Lace Coatee Negligees. The jacket of creamy lace over Empire Negligec with accordion pleated skirt; rosettes andsashendsof ribbon. Special $12.75 Crepe de Chine Negligees. Very su- perior quality, the hand embroidered coatee slashed and run with ribbon to give the Empire lines; pleated WR icigaaceca cece Special, $17.50 Crepe de Chine Negligees. Two piece model with accordion pleated slip, lace inset. Lace and crepe dechine coatee with double frills. Special . $17.50 Crepe de Chine Negligees with but- terfly coatee, hand embroidered and on new lines; deep lace frills, over the box pleated skirt. Special. . $19.75 | A Manufacturer's Sample Line of Silk Petticoats at Wholesale Prices ‘Taffeta and Silk Jersey Petti- A coats in fashionable colors. Crepe de Chine Dancing Petticoats, lace trimmed; and washable satin Petticoats in white and pink. Special at $2.75, 93.76, $4.95 to $10.00 ° : Lingerie Never were garments so dainty, so effective. The new season’s models, developed in the softest, sheerest fabrics, are fashioned on the lines that the mode demands and finished with that perfection of detail so essential. The fine laces—filet, Armenian and Valenciennes—are combined with or- gandie embroideries in many models, while others in tailored effect feature tucks, hemstitching and picot edges Exceptional Values Gowns In white 50c, 98c, $1.45, $1.95, $2.95, $3.95 to $5.95 In flesh. 98c, $1.45, $1.95, $2.95 and $3.95 Envelope Chemises In white. ..98c, $1.45, $1.95 and $2.95 In flesh or white..98c, $1.45 and $1.95 Regular Chemises. 98c, $1.45 and $1.95 Combinations .. .98c, $1.25 and $1.95 Drawers 50c, 98c, $1.45, $1.95 Petticoats Lingerie 98c, $1.45, $1.95, $2.95, $3.95 to $6.95 Pea aaa 98c, $1.45 and $1.95 gee te eet ] Odd Petticoats at Less Than Half Price ' ] $1.25 to $4.95 oe 4 Philippine Underwear Hand embroidered Gowns, $2.95, $3.45 and $3.95 Crepe de Chine Underwear Gowns Crepe de Chine $3.95, $4.95, $5.45 und $8.45 Washable Satin. .... $5.95 and $8.95 Envelope Chemises, $1.95, $2.95 and $3.95 +s. $2.95 to $3.95 ‘98c, $1.50, $1.95 Combinations... Under Bodie: Corsets Leading Makes at Special 5 Prices \ Lord & Taylor Special = Corsets Batiste in lightly boned model for slight and medium fig- ures; elastic inserts at top. SPOS ices scacesss $1.50 Batiste, white ground, striped with pink; medium low model for slight and average figures. Our former price $4.00. Special. ......$1.95 Fancy Broche in pink or white; medium bust model of medium length, well boned. TES hokiaevanciacs $2.75 La Vida Corsets Broche in pink and white; well boned model for average figures; medium bust and medium length skirt. Our former price $6.00........... $2.95 Braseteres of De Bevoise, W. B., A. P. and Model makes. A full range of sizes. Many models embroidered or lace trimmed. Special, 50c, 75c, $1.00 and $1.50 Petticoats At Prices That Mean Economy Taffeta Petticoats in changeable ei- fects, the new colors, black and white; shirred and tucked flounces edged with scalloped ruffles. ones Taffeta Petticoats in chaugeable and plain colors, black and white, Flar- ing and with the smartest of novelty flounces. Three models. Special $3.9: Taffeta Petticoats in changeable and plain colors, black and white; deep flounces, tucked, frilled, pleated and ruffled. Special $4.95 Striped Taffeta Petticoats. and white Tuxedo stripes in model with sectional corded flounces, scal- loped. Special.....sseeee> $5.95 Novelty Silk Petticoats. Satin block- ed taffeta and Dresden flowered silks, with accordion pleated ruffles or double scalloped ruffles. Special $6.95 of Black Flounces t qual- $3.95 and $4.95 Silk Jersey Petticoats. messaline and taffeta; exce Dancing Petticoats in white and flesh ink. Crepe de chine, shadow lace lounces. ibbon trimmed... $3.95 Washable Satin. ribbon trimmed chiffon underlay. $5.95 Lace flounce over i | a a mes ceercersomscencansppancenraneeernesentansenesDrenesaeeD eee aea ea SE TS TS CS eee an -aeceancencanrancanrencanspancenoancan: | MARCH SALE OF LINGERIE | i = SECON F100, ee ee Te ee ence heen Ham a a em i e Slee |g eo ee tne WOMEN’S faille; the full skirt features a new panel front. In navy, blue and black....... DRESSES Newest Models—Specially Priced Serge Dresses A tailored model on extremely smart lines, the broad belt hand-embroidered; the collar, cuffs and vestee of white $19.50 Serge and Taffeta Dresses In clever combination effect, bodice and ie hip yoke of the silk, in deep points; the jacket back is belted in novel style and the skirt flares in circular fashion. In navy and black. $25.00 Frocks Of crisp taffeta silk, with deep cape-like bertha of gold embroidered lace veiling the decollete bodice. Over the flaring, corded flounces of the skirt a quaint pannier drapery of the gold lace is most effective. blue, maize, Nile and orchid.. Dancing white. tive, te eek $27.50 Frocks Of silk net, in exquisite tints of peach, green and in Bands of brilliantly lustrous ribbon edge the floating drapery of the skirt and form girdle and bodice straps; silver lace adds to the effectiveness of Special... this dainty model. $49.50 Third Ploor MISSES’ APPAREL Advance Models—Specially Priced Tailored Suits Three smart models, in fine serges and shepherd checks. Flaring coats, jauntily belted and finely tailored; skirts, full and featuring novel belt effects. Suits ot eed usually be priced $32.50 an .00. Very Special. ; eoees $3800 Tailored Suite Four extremely clever models in shepherd checks, gabardines and fine quality serges. Coats are pleated and belted, in sport suit style or very flaring blouse models, with buttons and buckles effectively employed as trimming. Special Misses’ Taffeta Dresses In navy, Copenhagen and black; model with Georgette crepe bodice; the pointed collar finished with pend- ant and silver ornament; Georgette Crepe Dresses In white, navy, Copen- aan and rose, over China silk foundation. A simple, youthful model with Bay- adere tucked skirt and bodice. A double cape collar adds to its spins style. . $. Georgette Dresses In navy, Copenhagen and white, over a silk founda- tion. The bodice, steel bead and silk embroidered, veils a contrasting satin founda- tion; deep tucks emphasize the skirt’s width... "$29.50 New Sport Skirts In checks, plaids, stripes and the smartest $5.95. 95, $7.95 to * "$15.00 Spri a dahiey? Sport and Utility models, in novelty checks, plaids, serges, cheviots and velours, new apron tunic $1350 $15.00, 319-50 § 00, Third Fleor GIRLS’ APPAREL Really Remarkable Values Girl’ Tub Dresses Juniors’ Spring Suite Imported ginghams, in cord- } Smart models in navy, ed plaids of pink and green or Copenhagen green, or blue and brown gabardine and in shepherd with wHlie Low peter, checks. Box coat peau box pleated model, wit! : ; novel yoke and_ black de cygne lined has wide cravat drawn through pleat at back, is belted slashes. Skirt side pleated, and has double collar of pique. The skirt, shirred, collars and cuffs of white » pique, hand embroidered. as # teare belt. Sizes Sizes 8 to 1. 1§ and 17. ene 24 $3.95 Special..... $14.75 Third Floor NEW BLOUSES At Attractive Special Prices Black Chiffon Cloth Blouses, over white chiffon tounda- tion; vestee, collar and cuffs of cream lace....... "35.00 Five New Models at $5.95 Printed chiffon cloth in black and white or blue and white. White washable net, lace trimmed and with tucked jabot. ' Crepe de chine—a model with new flat collar in white, pink or maize. . A : Georgette crepe; a smartly tailored satin, Fie model in bisque, blue and flesh color; another in frill effect with new flat collar, in flesh, white, orchid and Joffre blue. Georgette Crepe Blouses in black or flesh color, wich radium ilk collar and elaborately embroidered fronts. Georgette Crepe in black, white or flesh color; smartly box pleated model, with effectively embroidered U7 Lingerie Blouses White Linen in tailored model, embroidered and finished with crochet buttons.......ssseeeesseeeeeeenaes $2.95 White Voile—Two models of sheer French voile; ‘copies of Paris Blouses; one tucked, has revers, collar and yest embroidered. The other all over embroidered, $5.98 Colored Voile in all the new shades; hemstitched and tucked; the fronts effectively embroidered. ........ 5. Ground Floor Specials Crepe de Chine Blouses in flesh and white; a dainty $558 fastens with the new pendant crochet buttons..... Crepe de Chine Blouses—two models, in white, flesh, maize, rose and peach, One in bolero effect, achieved by hemstitching; another with deep frill, hemstite! ed in black White Japanese Silk Blouse of heavy qualit model with large pearl buttons pe Lingerie Waists All white, or white and colored voile Blouses. Also smart etriped effects and the new colored organdies in frill, tucked and tailored models. A charming assortm: $1.98, $2.98 and $3.95 Third Floor ad 2 in ap es toa a | ae See