The evening world. Newspaper, December 4, 1915, Page 10

The Evening World Daily Magazine, Saturday, December 4, 1915 JONWPH PULITZER, | the Press uuiehing Company, Now 68 to Row, New RALPH PULITZER, President, Park Row, J. ANGUS SHAW, Treasurer, 63 Park Row. JOSEPH! PULITZMR, Jr, Secretary, 63 Park Row, | Ent at the Post-Office at New York as Second-Clane Matter, \ | | BOTABLIGHED BY Published Daily Exce: airy 4 tes to The Bvenring| For England and the Continent ‘World for the United States All Countries in the International and Canada. Postal Union, One Foar......++. . One Year... Qne Month..... + .80/One Month seseeeess NO, 19,898 PASSPORTS FOR TWO. [ INFORMING Count von Bernstorff, the German Ambassador, that Capt. Boy-Ed and Capt. von Papen—the former naval, tho| latter military attache of the German Embassy—are no longer acceptable in their official capacities at Washington, the United States Government takes another firm step forward in defending the laws of this country against secret intrignes inspired and financed in the inter- est of Germany's war ambitions. The Hamburg-American Line conspirators were tried by jury and| convicted of having filed with American customs collectors false man- {feats of ships and cargoes, thus casting euspicion and discredit upon | any manifest or clearance issued by the United States. ‘These men! finally admitted that their acte were directed from Berlin Capt. Boy-Ed’s connection with the ease left little doubt who! transinitied money and orders from Berlin to agents and employees | of the German Government charged with collecting supplies and char- ; tering ships to be sent from American ports by any means, lawful or unlawful. Capt. von Papen’s activities in military matters have shown him to be a similarly empowered worker for the Wilhelmstrasse. j Both these men have intrigued tirelessly for their Government. | They have played the game for all there might be in it—even to the point of ignoring the laws of the United States. So far as they are concerned the game is up. Their usefulnes here is at an end. In asking for their recall this Government again serves emphatic notice that it will not see ite rights deflected a hair’ breadth to further German war schemes. $—<——$_—$_—__— “It is publicity that keeps the wheels of the world turn- ing,” reflects Henry Ford. Including rubber-tired ones, to THE REDOUBTABLE JITNEY. RACTION COMPANIES in Seattle, Wash., report to the State | Public Service Commission that they lost 9,000,000 fares dur- | ing the past year owing to the operation of jitney buses which! diverted passengers from tueir lines. | From the point of view of the traction companies this is bad! news. But suppose the public were to report? Here in New York it is to be feared a good many people would! decline to squeeze and suffocate one another in overcrowded subway | trains if they could ride in buses at reasonable rates. | Is this an argument against extending bus lines? We have heard | it so used. The traction interests seem to forget for whose benefit transportation facilities exist and improve. Were subways ruled out | because surface and elevated lines would suffer? Did livery atables | suppress taxicabs? i ‘The jitney is not rapid transit. It can never compete in carrying. thousands from one end of the city to the other at expross train speed. What the bus can offer is comfort and cleanliness in transporting those whose needs it satisfies. F Even though the city itself be interested in the earnings of sub- ways or other lines, by what right or reason could the public be Te-| fused any practical and tested means of relief from transit conditions that it finds in many respects intolerable? sensaeqeereenessegh epesemnstiniranines No doubt Carranza would like as well as anything to shove Villa on to Uncle Sam's toes. There might be results that would save the de facto ruler trouble. Hits From Sharp Wits. Seme men bunting just for the | when she returns from the honeymoon | ing to or He abou of some | in to take half of the presents back t: § doesn't matter which.—-Pittsburgh | the jewelry stores aed cxthanne eon {te Looking on the bright side of lite is} | It’# funny how children can learn all the things they ought not to do ys aasaali mae als aa without any help, but must be taught all the things they ought to know.— No matter how much « man’s suc-| Macon Telegraph. via pie ctes may amase him, he alwi ee gains bis self-porsession int! put on before others the air of one ‘who feels that his merits have merely There are times wheo virtue not only ceases to be a virtue, but when T | both. We are often by superficial ac- | complishments and acctdental endear- | memta induced to love we cannot esteem; we are sometimes by great ability and Incontestible evi-; first act of uncommon kindness {t 1s dences of virtue compelied to esteom| | those whom we cannot love. ' teem and love derives from for articles she can use, jthe other, and therefore requires not oe . only that Its candidates sbould gala the Judgment, but that they she ald attract the affection, that they should not only be firm in the day of dis- tress but gay in the hour of jollity; not pleasing in familiar life, orally requisite a uniformity of opin It may also become a vice.—Baltimore | 4on, at least of thore ideas and com Wit, Wisdom, Philosophy By Famous Authors 'RIEN DSHIP. By Samuel Johnson, HAT friendship may be at tween equals, or where the superiority on one sido is reduced by some equivalent advantage on the other, once final and lasting there jenefita which cannot be repaid and must not only be equal merit/ obligations which cannot be dis- on euch part, but virtues of) charged are not commonly found to the same kind—not only the| ierease affection; they excite grati- mo end must be proposed, but the| Wie: Indeed, and heighten veneration, but commonly take away that casy me means must be approved by|{ freedom and familiarity without which, though there be fidelity, zeal and admiration, there cannot be friendship. Thus imperfect are all earthly blessings, the great effort of friendship 1s beneficence, yet by the those whom endangered, But friendship compounded of e: no 4 nderness and its permanence from By Sophie The Christmas Spirit. | | (\NCE upon a time the Christmas | | only useful in exigencies, but Spirit tried to enter the heart of a very rich man. It wedged ita way this way and that; but the To this mutual complacency ts gen- blood tn his heart was cold and con- received their due reward, and is | American. panion principles which discriminate | therefore taking what has come to| co 8 8 | Parties in Government and sects in| sealed. and would not let it pass him a6 @ matter of ¢vurse.—Albany| ‘The discussion is now whether the! religion. For though great tender-| through. This man had so many Journal. ) ha, Se “I” whould be sounded in “golf.” Too ness has perhaps been sometimes | things he wanted to accomplish that often there are double * One of the first things a bride does! during the game.—Pittsburgh Sun, L KA ‘To the Editor of The Brening I agree with "Caroline B." who urges treating convicted men in a humane fashion, 1 can speak from experience, having served a term In @ penal institution of this State, where treating them like beasts, with « brutal Warden in control, and have them come out on the expiration of thelr terms with inexpressible bitter- ness and vengeance in their hearts against all mankind, I am sure any right-minded person’ will aee that the former Is the better way. EX-CONVICT, | we * sounded | known to continue between men emi- ;nent in contrary factions, prodigies than examples, and it is no more proper to regulate our conduct by such instances than to precipice because some have fallen from it and escaped with Life. to preserve private kindness in the midst of public oprostition In which | sand incidents lending their influence to conversation and privacy. motives in contrary parties will gen= erally look with different every man and décide almost avery he hadn't any time for real heart throbs of love, which are the only kind the Christmas Spirit can live upon. . The habit of this man at Christmas time was to fasue orders for checks to be sent to people in his service. And-—that was all. Tho members of his family were few and they at- ded to thelr own Christmas, cach ving @ bani note from him. And “that was all, Now, it happened that this vory, very rich man owned many, many blocks of tenements in a congested yet such rather as! jends are to be shown leap & It cannot but be extremely dificult i necessarily be involved a thou- Men engaged by moral or religious ‘e8 upon they also treat prisonera so as to Question upon different pringiples, | #¢etion of the clty, He did not snow Yring out the good (if there is any) nother Tax Suggestion, When such occasions of dispute hap- | Sy hing about them, aor mi Ha Sa in each man, instead of treating them | T° 'he MAitor of The Brening World pen, to comply is to betray our union| been there im years. Ha let ag residing In New York were, the New | |! York man would naturally move over, ™ to New Jersey. Vice versa, a person ding In New York and earning his r State whould be | P their release, I think at least cent, now come out resolved to 1 clean, decent and respectable lives, | and put forth the best effort there is} in chem, I don't actually know what “0 per Mr. Osborne ix accused of; but 1 do very little, as he brings his ‘ces that one humane man at the) Money Into the tate or » The head of such an institution as Sing rson living outside of the State and Sing can do more good for the pub- | S4!MNs his moncy in the State should Jie’s interest than all the politicians! ; Who have been attacking him ever |)? the Btate, as that There always has been con- |" him into the State. id always will be, and as they Birthstones, would tend to | ML. {© Allow me to congratulate you upon | 4nd to m: tx wo far justl € a be taxed higher than the man living | Wom thel against each other, attend ta them; and the only thing intain friendship by ceasing | Wke beasts. And I think such officials) king up the matter of taxeten poy | ta dene to be alent in to logs | He knew about them was a long sheet , 89 Mr, Osborne should be encouraged,|to make @ suggestion: 1 believe in a| the happiness and dignity of tn of paper Spe raMinrs Ge Shon YOar Goclety should consider the good that| Kraduated incor » but the tax, F) pendence, Who | shall determine! which told the amount of revenus e 0 think, shou! Where the in- | Which . bins Ma 0 fre a Le ents; all ie aane Uy muah progressive oMcere.| oor sis mada, as otherwiee ttt apt| Helther believes himself ‘mistaken? | that cama from thesy tenemonie; Oe Where prisons used to turn out pris-| 40 drive the Person taxed out of the, What then remains but contradiction | ? cL wTAGh mea ANY qners whose terms had expired (and) city or state, For instance, many , aM debate of civility! "QS? mes the Christmas spirit Aliso men who had worked out al large Incomes in New York are made, ™#y continue, as 4 bough may for &/ + 104 ty enter between these long lines parole), with a feeling of rovengo| PY People living over tn New Jorsey,| While De verdant when the root 18| o¢ feures, but the rich man glanced against the public in general, on if they were not taxed and others | Wounded, but the poison of the evil is| Of Heures, but the veh mie etna nfused, and though the counte: nay preserve its smile the ardening and contract nover did see tt, ‘The Christmas Spirit felt very, very sad, because here was ¥ so much money and so little of it Tk Wap once contes@od to me by 4 | nao ) bring happiness to so many ainter that no professor of his art | Needed to bring hapr ; r loved another, One day, the day before Christmas, when the Chfistmag Spirit had about |given up in despalr, the rich man's secretary urged him to come down to | nee a block of houses that his man- | agers recommended sbould be bought, hourly mating | It happened that this property was fust opposite a row of miserable tene- by f life aa to damp the hopes 1 constant frendship bet itors and whom every favorer and censurer are ; J ee: ° The utmost ex Hon that ox- | nents owned by the rich man, When re mt, 408 the pubis hes the i iis ne Falitor of The Hrenlag World | perlence ean warrant ls that they|the big automobile drove up in front Of tare were, atte treated in} | What are the Birthstones tor the! should forbear open hostilities and wes | of the property that Was to be nego- pee ive we a5 either us human mouths of April and September g, |ciet, machinations and | when the| tiated, the car was surrounded by ings, » diversion XY Z,_ | whole fraternity ts attacked bo able to | mans little urchins, calling out "Merr: and @ chance to work ous their salva- April's birthstone is they diamond. | unite against a common foe, Christmas,” 4 tion and redeem themsbives; or, by eplember's is the sapphire, | ut the rich man pal Friendship w only the prospective, eldom lasting but be-' no heed. He Fables of Everyday Folks ce R cyan. By J. H. Cassel — Sn a —By Roy L. ID you ever hear anything like it? Well, wonders will never cease!" said Mrs, Jarr, “I came near laughing out in her faco I didn't. And yet it seems strange to me that everybody ts talking about hard times and yet those people seem to be just rolling in money, and the less other people have the more they have. Of course I don't begrudge them, and the only way to get along with rich people is not to ask them Irene Loeb Coportaht, 1915, by the Prom Publiching Co, (The New York Brening World). rgain in real estate, But soon the children’s attention was taken from the automobile and directed to the row of tenements opposite, There were two policemen on the spot, Some cheap furniture we ing taken out and placed on the pave- ment, Pretty soon a woman and threo children came out weeping bitterly. A family was evicted, The rich man saw it all and asked his secretary whose tenement it was, To his sur- prise the answer was, “Yours.” Then something happened, Some childhood memories loomed up; and he thought of a time when he had clung to the skirts of his mother in fright, as did these little ones. Something impeted him to go over the midst of it all, He went in he men who were c nds out. The pover ppailed him, He_ se to shrink within himself as he through tliree dark, miserable room He gave ordera to return the furni- ture. Then he went through his dl- lapidated bullding, He found one wer sorrowfully laihenting the f the little ones could not hav: Chrismas because she had just saved enough to pay the month's rent and there it was in a cup in » money for him, ristmas spirit, which ts nt in these sorrowful A its chance Tt ma to get into the heart of the rich man and made his pulse beat strong with determination—determination to use his money to some good purpose, to tear down the tenements and make ‘livable homes for these poor people, He began at once by a personal tour of the whole place, and arranged for Christmas things for every fdin- ily. He took some of the childre the nearby stores. Vefore Ic here was a whole army of nesters at tached to him, Tho bright faces and happy ertes sent a glow through him je no other he had felt in many day, ‘The man was really born again He went home full of the Christ- mas Spirit, And, strange to say, tt never left him during all the year. He carried tt with him every day. | He lived to be a very old man, and died with the smile of the Christmas n his countenane : Many a rich man crushes tmas Spirit under the rule of gold, instead of freeing it under the golden rule, Copyright, 1915, by the Prew Publishing Co, when she told it to me, but, of course, | The Jarr Family - McCardell —— (The New York Evening Wort) for anything, and anyway, I think myself as good as she ts and wouldn't take anything from her if she offered it to me, and she knows better, and anyway, I couldn't wear her clothes, Now that you have paused for breath, will you kindly tell me what | You are talking about and whom you are talking about, and are you talking sked Mr, J | liberately, “Why, you know whom I am tallk- ing about,” said Mrs, Jarr. "T'm talking about those Stryvers, and the money they have made in ‘war brides,’ as you call them, and the silly things they do with it. Not that they'd give anything to anybody; | they're too selfish! But when she told me that, as I was trying to ex- plain to you, I could hardly keep a straight face!’ “What did she tell you?" asked Mr, arr, “You need hide the fatal secret no longer! Trust me, little one, and all will be welll” “Oh, stop your | Mrs, Jarr testtly are funny. you that now?" “Well, why shouldn't he tf he has the money? I'd like to have one, or have the money to," sald Mr, t. “His wife has a maid, hasn't she? “But the idea of the common man having m valet—the idea {s ridiou- lous!” sald Mrs. Jarr, “I don't care how much money I had I wouldn't be so silly.” “Yes, you would r, very slowly and de- nonsense!" said “You think you Haven't I been telling Mr. Stryver has a valet Your old friends wouldn't interest you any longer,” said Mr, Jarre, “L don't see any use quarrelling about tt," said Mrs, Jarr, with a sigh, We'll never have the money. But I o Know that it's ridiculous for Mr, Stryver to have a valet. Why, both and Mrs. Stryver are reading a Instructions to a Man Servant.’ I saw {t on the table and peeked through it while Mrs, Stryver was at the telephone.’ “Was, it interesting?” asked Mr, Jarr “Tt was silly,” sald Mrs, Jarre, “Rule yogan: ‘Please come into my room tly and take away everything In| t I wore the night before, clothes, 8, underclothing—all.’ Maybe he means he'll lie fn bed ail sald Mr, Jarr, No," sald Mrs, Jarr, “It goes on to tell how the valet must lay out another sult, shirt and collar and so on, and one rule sald: ‘My bath robe and slippers will, you understand, be \conyentently near when I ampawak- jened.”” ifthe we Ra She Chats on the “‘Love’”’ That | Coprright, 1018, ty the Prem Publishing Co, (1 cow York Erentng World), Goes With Yule-Tide Giving. T'S begun!" exclaimed the Widow as the Bachelor picked his way gingerly through the masses of parcels, tissue paper and brio-a« \ brao that lay scattered about her little sitting room like enow~ | drift, “What's begun?” he demanded wonderingly. “The campaign in the Alps, or the conquest of Switzerland, or the Russian blizzards, or"—— “The bombardment of Christmas!” interrupted the Widow. of the holiday siege; the campaign of shopping! “The agony I've dono my Christmas shopping early, Mr. Weatherby; and talk about the suffering in the trenches —LOOK at me!” “Well,” said the Bachelor cheerfully, “it doen't aeem to have impatred your girlish radiance. You look a# rosy as @ bunch of holly and as glowing |ae a Christmas tree!” “That's because I'm all fuased up and excited,” declared the Widow, flushing with pleasure at the flattery. en yearning for for the last year. {pack ™m up and send them away little wrist-watch, for instance. same tiny little diamonds, “I've just bought all the things I'ye 1 reaction will come when I have to to somebody else. Seo this darling I'm aching for one just Itke tt, set in the x But it's going to my favorite niece.” about a man or a woman or both?" | “Lucky girl! murmured the Bachelor, turning the bauble over, “she ought to I!ke it, OO eee } A Carnival of Misfite. } 66 [© she doosn’t,” exclaimed the Widow flercely, “she can go to—#o to— fo back and exchange it! It oost me half a month's income and seven vloure of agony and seven years off my life!” “Whee-ew!" whistled the Bachelor softly. “What venom! human, ghastly, victous, gruesome malice! “And here," went on the Widow, moaning softly, “is a nice, useful, warm, woolly Jacket for my cook, who {s probably longing for a pink chiffon hat, oe eee heel cap, and will hate me for giving her something usefal, when etman is one time in all the yer | Sectivh aha erveaauas year for her to acquire something “Oh, well,” said the Bachelor, soothingly, taking both the Widow's hands (and drawing her away from the heaped-up table, “stop thinking about it, ig "t the gift that counts, you know; it's—er—the thought that goes with “Yes,” laughed the Widow, mockingly, “and {f only one could KNOW the ‘thought that goes with it’ one would probably fling the average Christ- mas present into the trash can, Because the ‘thought’ ie ueually, ‘Here, take \1t, and T hope tt chokes you! | “Or, ‘Accept this little token, and be—er—RBLESSED!'" “Or, ‘I hope you like {t. It's my taste, not youre—but heaven he YOUR taste!'" added the Widow. G nding you this with all aweet wishee—and thank heaven finished the Bachelor, “Yes,” aighed the Widow, “the only gifts Lam giving with a really loving and joyous thought are some woollen stockings and mittens and caps and some rag dolls to a lot of little East Side kiddies—and THEY'LL probal be disappointed because I didn’t give them something fancy and breakable!” “Then why in the name of common sense and mercy do you DO If?” exclaimed the Bachelor impatiently, ns ee s Why Do We Do It? Because We Do. } 6c M* WEATHERRY,” returned the Widow reproachfully, “why does What in- one go to weddings and bridge parties, and wear short skirts and high heels and chin collare en:! freak hata, and pretend to lke Wagner and Schopenhauer and caviar! Because ‘it’s DONE! That's why we martyr ourselves and make a farce of Christmas, when {t oughi to be a sacrament and a joy. That's why we give expensive presents te people wo (hate and eend a postcard to people we love. That's why we ‘remember’ Celene Qt want to cd tag and pian: ererveeer ‘we'd just love to remem. » But ree one gf about it that I Reep sacred, anyway; I neve; jaend a CARD to anybody 1 hate!” “a | "No!" laughed the Bachelor oontemptuously. “But you #end ‘em a |sliver tea service or a diamond tiara! That's the woman of it! A man | never bothera himself with all this fuss and tomfoolery, He just goes out | and buys the firet thing that catches his eye for the woman he loves”—— “Or the woman who thinks he loves her,” interpolated the Widow. | ‘And lets it go at that!" finished the Bachelor calmly, | “A MAN," remarked the Widow, as she turned back to the table and began untying the forty-neventh package, “never bothers himself about ANYTHING except his food, his money—and his Intest sentimental con- queat, What would Christmas BE without all this ‘tomfoolery,’ as you eall it, anyhow? It takes a woman to infuse a little enthusiasm and sentiment and real Christmas spirit into the day!” | And she groaned softly as she viciously snapped another string. ‘Dollars and Sense w .. BvH. J. Barrett Copyrtatst, 1015, by the Prem Putilshing Co. (The New York Brening World) ‘6 DVERTISING? It's all_® Professor Munsterberg. So he pro A gamble,” was a remark ;Peeded to Conduct @ series of test which would involve this feature. The results, figured b; wore'ae tote ¥ percentages, A full-page ad. which one used to hear labout thls comparatively new force | which man has subjected to Dis own 0.83 ends. A balt-page ad, twle, ‘ Advertising was a gamble twenty | A fourth-page ad, four times ga, years ago, But to-day certain funda-| peated... ....,.., ree mental principles, established by ex-|An elghth-page ad. mes haustive tents, are so well established | repeated. .... 04 that their application to a campaign | A twoelfth-page ad, " 5 practically {nsures a reasonable de-| repeated... 0.47 gree of sticcess. Some years ago Professor Munster- berg of Harvard conducted a series of tests designed to demonstrate Whother it were more profitable to publish several small “ade” frequent- fy'or one large “ad” occasionally. He was able to establish certain lawe on this point. ory value of vario: ¥ In formulating his conclustons, | worked out us folmme: "2° Space Professor Munsterberg was aided by | Full-page ad periments previously Thirty persons took par 7 ; t in Pro- fessor Munsterberg's that of asty ‘ads,"" and he further elaborated upon his experiment by determining the Telations existing between the en "ada" Travian, mentioned by each Among the first ten “ads,” the mem- the results of Half-page ad, twice repeated’. 0? conducted by Mr. W. D, Scott. Mr. |Fourth-page ad, four pretoylae 1.2 Scott conatructed « book of 100 paxes PRR oo sescosenceeny a from advertisements whic! mn | Elghth-page ad, 4! + 29 ut from various magazines. Fifty |, peated... SEN HO a ae Individuals ware allowed a ten-minute velfth-page ad, see 3 period in which to Inspect the vi repeated .. tweive times re ume; then were requested to write} The value of repetitio ae down what they remembered. j#lze Is again demonstrated by th Averaging the returns demonstrated | test. The highest y this efficiency ts sho that every full-page “ad” was noted quarter-page “ud” tour tier by the six and a half times; every half-page repeated. “ad,” less than three tlines; every the result quarter-page “ad, jehtly more than tic ea motels tani one time, and maller spaces le that Published once In a 50,000 ctroulation iy than four quarter- Published in four news. Papers euch of which has a circula. tlon of 60,000; this, circulations do not over ae that the cate, But a quarter-p produced four times in {dium would be fi full-page “ad” uw ——. ih ‘a newspaper of say Valuable is'* 1 about one-eventh of a time, In other words, the elghth-page “ad” in worth lonly about a twentieth of a full-page | tad 8 money value Is con- |cerned, upon a single inspection. ‘Tho larger the "ad" the more profitable |the investment. | “But this proves nothing regarding the memory force of various spaces | when repetition 1s involved,” reflected re- the same me- r stronger than the once, for Children Mrs. Hippo. “But I don’t like water,” Jungle Tales ISTER CAT was seated on the bank of the Big River, when ML § answered | who should come along but! “Just ties who Paes | Mra, Hippo. but Mister Elephant o hed ae trunk full of water) “Whee a “ Mister Cat Washing himself KEY squirted the w, over Mister Cat, °? M# trunk alt “Are your feat wet this morning jasked Mrs. Hippo sweetly, o, indeed, I just HATE to get |my feet wet,” replied Mister Cat, | "Excuse me for asking.” answered| “How dare . [MPR EO att ama | MiRtaE Cat you do that?” exclaimed | ot at all! ot at alll” sal “I thought |Mister Cat as he began to give bim-| ness to sive youn dota self another bi ar poed Tins bat It would be ever so much quicker for you to take @ real bath in the Big River than to stay there and rub our paw all over yourself, 1d to try to hel; People unk by iP Mister cat they ask you,” sald At this Mra, Hippo laughed heart. ked Mr, ‘are you gure Mr. Stryver ts going to have a valet? Or is he studying to be some- body else's valet?” valet of being a ‘gentle; man,’ “But you wouldn’ would you?” man's gentle. 't have a y; asked Mrs, Jarr, be “Oh, no, he's hired a valet,” replied}, “Not if you wilh do me a Mrs, Jarr, "Mra, Stryver told me ao, |{ior,” ald Mr, Jarr, “Please oh, The idea of common people lke pair ot putton on my vest, darn me 4 pair of socks and take ¢! them!"’ off this co: “Yes,” said Mr. Jarr, “nobody will auld Mre. Jerr, “you don't ever be able to accuse Mr, Stryver's valet. You think you married @