The Seattle Star Newspaper, September 13, 1917, Page 9

" STAR—THURSDAY, SEPT. 13, 1917. PAGE » Lux with het water is perfect for weolena, No rubbing; no friction; leaves weolens and flan- nels 00 soft, 0 Aufy. Lux will cleanse silk underwear without turn- ing tt yellow. Read the directions for SILK sa SS > fabrics below, (iS, — eS A Wonderful New Product Won't shrink woolens! Won't turn silks yellow! Won't injure even chiffons! | Not a cake of soap! But wonderful flakes! Even in looks entirely different from oon — Sacer Ege | flakes won’t ps sd any fiber, hoage, 3 cottons, sm or ‘ i : eee P ; wool! an’t injure anything that pure water alone won't injure. rder a package to- anything you have ever seen. Ready to bat trian shaving or chipping required; day and make some of the tests shown below. That is the way to settle for all time pour boiling or very hot water over the flakes, whisk into a lather, and instantly you get the product you will use for all fine launder ing. 1 ae else like it made anywhere. Not a soap powder. Not a chipped soap. just the rich, creamy lather you have always wanted. Dissolves dirt and cleans per- Dissolves instantly in hot water This wonderful new product is not only new, different, for the speedy production of an excellent lather. but it actually looks different. It is the ae form of soap—no shaving or chipping re- The moment you open the package, you will discover that quired. It makes an instant lather which dissolves dirt with- # you have never seen a soap product anything like Lux. out rubbing. In fine laundering soap should never be rubbed Lux is made in the form of flakes. These flakes are directly on the article. Lux is such an advance over all other thin, delicate, pure, actually transparent. They dissolve forms of soap that once you have tried Lux, you will never immediately in hot water. This makes Lux unequalled again be satisfied with anything else for fine laundering. Why you need these wonderful flakes for all fine laundering Lux is made in flake form because in these tiny flakes for any air, any moisture, or any kind of “filler,” which is condensed more real cleansing value than is possible in has no cleansing value. Lux will not harm anything that any other form of soap. pure water alone will not injure. Lux needs only to be used in small quantities owing to These flakes melt the moment you throw them into its absolute purity and wonderful richness. hot water. They are. so completely soluble that not This is due to the fact that in flake form, Lux can be the slightest trace of soap is left in the garment to kept pure and concentrated; in this form, there is no need yellow it. Try Lux for all these things Flannels Fine linen Knit sacques or shawls Lace curtains Silk waists Sweaters Fine laces Corduroy Chenille scarfs Georgette, crépe de Blankets Muslins y hilla coats Lingerie dresses Chine waists Knit legrings Chiffons Babies’ clothes Washable gloves Silk underwear i 5 Knit mittens Fine hosiery Children's white dress White spats Lingerie waists P Bux ponitivel won ohrias atom di ord vour sweaters, All worsted garments All delicate fabrics White washable shoes “Sastantle poe alll hove deat eaeh erick a } gor ft rticl es pa, eae, lather as you have elways wanted. t Lie actually tom't shrink woolews. It containa no frec a®mli; its thick Remember these precautions: made. And I use it for unusual thi i Y " I 2 ’ $'t ahr » Ite ins no ft ick, ember these prec rH 5 things which pou wouldm’t ever dare to Hew to wash woolens so they fot lather dimofves dirt without rubbing: its wonderfully pure, mild aka Never rub silks Never dry in the sun. tay 0 wash with any other soap. ” For instimce, T wanbed my silk amp will ¥ The Lux suds when used must be Stretch thoroughly and press Shades in the bath tub with Lux, and they eame oat im absolutely pe not shrink & suny lukewarm, when nearly dry. condition, guite as good as the day they were boast. There is nothing Wooler fabrics difor wholly from amy ether fabrie. In and you may Rinse perfectly in lukewarm waters. Never have your iron very hot, _ like ane ; Mrs. J. R. Barker, Cambridge, Mass. dle: p ap \ o ) langer wu “I us Lux for some very fine laces with better results wool, the surface of each fiber is mane up ef apakas, overlap- r : 5 Fe Fhreath our f ces r wool the surface of each = Talis What its users think of Lux than, sold eee from other spopariions, nang ies oot, Cine. and Ordinarily, when wet, these fibers expand, but thw map- Wilh Doe Water link what it means to you to have found at last “Before using up one box of Lux, the uses had all been justified tomy venwot ling which will wash woolens wonderf lly! complete satisfaction and delight. “Does not shrink @oolena’ proved Now on sale at grocery, drug and ment alkali in water comes in contact with wool fib@, these i interlock, the fiber draws up~and the fabric haw and shrunk, by washing a® white len sweater. ‘Does not turn silk yellow’—the ie Chine and sik waists justifies this. chin department stores ° ‘ar out of my silk blot Have found Lux espec The claims for Lux sound so remarkable, they have been made so often Why silks turn yellow itiveness of wool fiber to alkali and to ruling Authorities on silk /say that the action of alkali silk makes it and lace curtains no rubbing is requi or stu wi “ R fs heinkaa acquire a yellgw color which ¢ be washed out that wh@® an arf with silver in it ch had peayiocaly been £0 other products when thay were not really true, that you may not credit “ shrinkage. ‘ “ . * 1 J what we have told you about it. But will you not get just one pack ; ; alkali is conM@ned with | , it affects the ers, breaking looked like newowhen washed with Lux, and saved Jy q a Get san vtistien, In the choice of your soap product, and in the way you them down very ly. L@x contains no free alkali and gives a remark me one dollar des.'’—D. Fullarton, N. Y. City your a ee tee egg Ben re aie oo he ha e ‘pe ‘ Biased : a cee teen eee). Dae Seen fee ges Saba ie i , y. your dealer has been instpycted to return your money. Once you have har oolens, lies the secret of safety, of complete syc gble mee Bh gw pet put Fron rece basso] 4 os wae ak with 2 I a has greatly prolonged the life of my chamois and silk@toves. actually seen Lux and us yourself, we know you will tell other women cess in laundering woolens. gain, y youdgpug’ ¥ or washing blankets I consider it quite the most wonderful soap evar that you have at last found the ideal soap product for all fine laundering, LUX ForAll Fine Laundering LEVER BROS. CO., CAMBRIDGE, MASS.