Omaha Daily Bee Newspaper, November 30, 1916, Page 5

) 5 | WHJIones WE MstFariand - sec'. | Hazpy Rachman ' ile_n Who Made the Sun Possible; | - About Building and Its Projectors Splendid Establishment Fitted for Entertainment of Public in Most Modérn Manner and Approved Taste. The new Sun’theater will open its doors to an expectant and impatient public on Thanksgiving day. This will he, welcome news to all residents of Greater Omaha who have watched its progress from the day the first brick was taken down in the wrecking of the old building that once stoot the site at 1410-12-14 Farnam street until now when they are permitted to enter and drink in the beauties of this splendid home of photoplays. The lavish expenditure of money in the construction and furnishing of this theater has caused much comment, but the buildcrs have gone on their way secure in the belief that the new art of photo-drama has come to stay and believing that it was worthy of being represented in a theater where luxury and refinement are the key- note. In the beginning the conception of this theater must have found its germination in-an ideal carried only in the imagination of some enthusiast, but today it is generally admitted that the development and erection of the Sun theater is the logical sequence to the trend “in taste in amusements of a considerable portion of the public. Within the last few years it has been demonstrated that, while having at- tained wonderful propomons. the hotoplay industry is yet/:apable of ‘great possibilities” for futufe develop- ment. Many of the best actors of the legitimate drama of a few years ago have now been enrolled in “the movies.” The presentation of the film drama appears to be in full ac- cord- with the finer qualities of their acting. Scenery is accyurate to a de- tail and million-dollar producing or- ganizations are numerous. The clever- est playwrights gwc us the best in plays and the rest is left to the theater itself, The new Sun theater was built by en who had a fine insight into the things that would please the public. They traveled to other cities and there observed the good points in each as well as noting the faults. Harry Law- rie inspected most of the theaters of modern construction .and gathered in the best ideas and as architect for the Omaha theater incorporated them into his plans. In the Sun theater beauty is com- bined with comfort. On the exterior the finish is glazed, cream colored ter- ra cottd, made up in relief designs suggesting the character of the build- ing. Hundreds of electric’ lights dot the front of the building, and will make the nights like day in that vicin- ity. Out over the sidewalk is built a btaunful canopy. On each side of the spacious lobby is a fine little store- room, one of which will be occupied by a haberdashery and the other by a N | it looks like it might all have been entire theater, has been leased and | will be immediately fitted as a billiard parlor. The ticket booth is construct- ed, like the rest of the exterior, out of terra cotta and is a fine piece of ar- chitecture. The foyer is exceptionally large and capable of taking care of about half the capacity of the house. Its decora- tions are in harmony with the balance | of the interior and.is finished in old rose and dull gold, with a touch of light blue. and moulded in plastic and fitted until made in one great mould. On each | side wide stairways lead to the upper secats. To the right and the left of the tarranged that no radiators "sight, as the air is driven thr | machines, The finish is all designed |z THE BEE: Enterprising Men Who Built the New Sun Theater $ \ | 153'!19’501/561‘3‘ < TREAS, \ tint somcwhal llgh!er than the carpets {and draperies is the principal coloring on the walls./ A rose velvet curtain vrlraped around over the screen gives | a rich finish to the front of the house. The ceiling is a magnificent sunburst worked out in plastic and carrying the | same figures and decorations as the |j walls. The ventilation for the theater is s are In | gh the | house by a fan and suction system. | The projection room is fitted witly | flood lights, stereopticon and electric effects ‘machine of the | highest order, installed by the West- ern Supply company of this city, of which F. A. Van Husen, former | Laemmle exchange manager, is the | proprietbr. This room is claimed to be the most complete in the west. The hghtmg arrangcmcnt is re- OMAHA, THURS being thrown on the screen. The elec- | trical work in this theater was in- | stalled by Le Bron Electric company [ side at the opening concert. | man and owner of the Grand theater, | the by the Pioneer Paint & Glass Co., 2%, markable. Twelve large inverted bowls with panels of opal glass shed a soft radiant glow that ]!rrmlls the, house to be light while the picture is | and is a credit to their workmanship. The organ is one of the largest of its kind ever built_It has the xylo-| ||In»m and, in fact, every trap used in | |the theater orchestra and all are| played by the organist. Prof.” Koehl | from New York is here and will pre- The Sun theater was erected at a cost of approximately $150,000 by the World Realty compa which was organized for the purpose of conduct- | ing amusement enterpxises. Sam and Harry Goldberg, pioneers in the movie business in Omaha and part} owners in the Princess theater on | Douglas street, are the heads of the | concern. W. R. McFarland, a promi- nent realty man, is one of the mem- hers of the company, as is also Harry Rachman, Sherpan ayenue grocery- H. Jones, former president of Alstyne Commission and W, Cox-Van company. First run World, Metro and Fox pictures will hc ehnwn at the Sun 'Safety First is the Watchword of the New Sun Theater || “Safety First” will be applied in many up-to- date and ingenius devices in the Sun theater. The doors are equipped with release bars which per- mit anyone on the inside to open the door at any and all times by merely pushing on the bars. By this deulcc it is impossible to jam the doors in case of s(ampede as pressure on the inside permits the doors to open quickly. These devices were fur- nished and installed by Milton Rogers & Sons Co. The =afrt\l «lcwcesd by which 'the large plate glass windows are put in thcg(n?nt were furnished and installed which had the contract for the glass Photo Contracts now being theaters throughout center are to be found the men’s room. as one enters is noted a beautiful lounging room with fireplaces, easy | chairs, table with reading materials ' and telephone for the use of the! patrons. The entrance to the theater | is through two passageways from the | foyer. } The theater auditorium itself is unlque in’ that |t has no galleries and no “best seats.” From the first seat near the orchestra pit to the last seat in the top of the house are only rich mahogany theater chairs uholstered in green lcathcr and with air-cushion seats. The “sight-line” from the seat farthest from the curtain is practically by large brass rails and furnished with ivory finished rattan chairs. Rose vel- vet curtains hang from the railings and match the rose velvet carpets of the floors and passageways. A rose DECORATION of Done By G. A. FUCHS & SON 1106 Farnam. Doug. 8662 cigar and confectionery store. The basement, whlch cxtends _under _the We Furnished the SUN THEATRE all the HARDWARE Including SAFETY DEVICES On All Exit Doors (To Prevent Accident in Case of Fire) ROGERS 1515 HARNEY ST. | smoking room and the women's rest | = Directly in the center of the foyer | : perfect. Two sets of loges are set off [ = e sm‘ Tnzmn | “THE BUGLER i world that Bluebir: Weicome t v'bv[”\mf i mmu.nmmmumhmmmnmmwmmm wmmm BLUEBIRD | Presents the Most Sensational and Massive Production i The Eagle’sWings HaveYouGotYours? Latest production, is proving to the entire perfect photoplays. “SUN” Theater BLUEBIRD PHOTOPLAYS, Inc. +J. H. CALVERT, Manager 1122 Furnam s:., Omaha, Neb g ‘ Plays made by all largest the United States. OF ALGIERS” d Productions are 0 the New GR you get ready to Is an Illustration of the Work of PARSONS General Contractor The quality of his work will recommend itself to you when ANT build. NOVEMBER 8 Very Latest Idea in Theater Construction cmd Luxury work in the theater glass, workman- | | ship. The roofing of a building is most im- | | portant, since it means protection for the structure and its contents in all{fi kinds of weather. “The National|[ Roofing company supplied the ma-! terial and'placed it on the Sun theater. This roofing material was selected after careful investigation by the management,” said S. H. Goldberg, today in talking about the construc- tion of the !fld_ulg_-_ Eat Chop Suey While Sun Shines Across the Street Chop suey is not generally ecaten in Omaha while the sun shines, but miracles never cease, so from now on it will be no uncommon thing' for theater patrons who crave the deli- cious Chinese dish to step from the shrines of amusement to the temple of good ecats and with chop sticks and other Chinese food tools nibble chop suey and inhale noodles with the f the “Sun” full upon them, but MWMINKWWIIWIMMWIMM\Mm |IHII£ UNIVERSAL | Film Mfg. Co. Producers of the Greatest Program of Picture Stories Welcomes the New Sun Theater into the fold of Exhibitors. We are at your Service. Contracts for all or Special Productions can be secured \ through the Laemmle Film Service 1122 Farnam St. Omabha, Neb. TR T showing excellent o B Considerable | King Joy says he will have sun shades, |of the front and lobby doors is art!so patrons of this popular cafe need wmm B wus Equipment worry and not over getting sunburned We Protect the “SUN” and YOU From Rain, Sleet, Cold and Heat. NATIONAL ROOFING CO. Roofing Contractors for Asphalt Establish Slate, Tile Pitch, Tar ‘hh. o IIV;L Co-podtln Roofing Supplies 1878, Asbestos Roofing Roof Coating Waterproofing Sioux City, Iowa. Omaha, Neb. Ei PIONEER GLASS & PAINT CO. Furnished and Installed All Glass and Zouri “Safety” Store Front Construction in the Sun Theatér We are also general distributors for the following: Pratt & Lambert’s Products. “38” Preservative—‘'61" Floor Varnish. “Vitralite”, the Long Life White Enamel. Benjamin Moore & Co's, Pure Linseed Oil Paint, Sani-Flat and Muresco. We have) a service, department to help you \ with your paint and glua troubles. Use your telephone if you cannot make a personal call. Our delivery service is free. Pioneer Glass & Paint Co. { ““The House of Personal Service” Phone Douglas 433. 15th and Davenpert. GROWING WITH GROWING OMAfA. | GROWING WITH GROWING OMAHA. GROWING WITH GROWING OMAHA.} | R. H. LeBron Phone Doug. 2176. WHO LIT THE “LE BRON ELECTRICAL WE CAN DQ THE SAME FOR YOUR BUILDING® . IT WILL MEAN SAFETY, ; ECONOMY and COMFORT ‘““LE BRON HAS IT” PHONE OR WRITE‘NOW FOR ESTIMATES THE WORKS H. M. Binder THANK YOU OMAHA, NEB. 318-20 South 12th St. \ One Kleigel Spot Lamp. There's a Reason. PR NEW SUN THEATER Two Type S. Simplex Projectors. One Double Dissolving Lantern. One 75-75 2-Arc Transverter. One 50-50 2-Arc Transverter. Western Supply Company 12th and Harney Streets, Omaha. FOR MOVIE MDSE. SEE “VAN” <IN THE — : CONSISTING OF One Silver “Minusa Screen”. Also Western Electric Compens are, to- gether with-Western Electric Semi-Beam Lamp, including Flood Light for illum- inating front of theater. Furnished by ¥ Estimates Furnished.