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THE OMAHA DAILY -BEE FOUNDED BY EDWARD ROSEWATER VICTOR ROSEWATER, EDITOR THE BEE PUBLISHING COMPANY, PROPRIETOR. v Batered at Omaha postoffice as second-class matter. Sunday only. .. 0c w and lunll Bee, three years in sdvance, $1 notice of :‘mn of address or irregularity in livery to Omaha Bee, Circulation Department. REMITTANCE. Remit by draft, express or postal order. 2-cent stamps taken in um of small accounts. ‘ersonal checks, on and eastern exchange, mot accepted. OFFICES. Omaha—The Bee Bullding. Sou 318 N street. Councll Bluffs—14 North Main street. Lincoln—826 Little . Chi 18 People’s Gas Building. New York—Room 808, 286 Fifth avenue. 8t. Louis—503 New Bank of merce. ‘Washington—725 Fourteenth street, N. W. CORRESPONDENCE. At gt i, o, o o : MAY CIRCULATION 57,852 Daily—Sunday 52,748 Dfléht ‘Williams, eireulstion manager of The Bee Publishi ,, being dul. vuml that the mfifl,‘:fl mm‘-'-’-'m' of ll:."llll.'u' T2,148 Sundey: WIGHT WILLIAMS, Circulstion Manager. hWhn{muul sworn to before me this 3d day of June, 1916, ! ROBERT HUNTER, Notary Publie. TSubseribers leaving the city temporaril | uhould have The Bos matled to them. Ad. ! dress will be changed as often as requested. Bridgehampton is now on the map to stay for three months. | Omaha is getting to be some town for big ,ofl.in: events, and don’t you forget it! — It is quite evident that General Trevino can row the bull” without entering a bullring. “If the worst comes, the Sioux Falls battalions 3 Sioux braves may be relied on to belt a few ots, . Ifwell wishes will bring them back safely, our rting soldier boys have the talisman for the Home coming. i —— .Reversing the usual order, the soldier boys taking their summer vacation trip south in- — ' Those auto excursion trips to the mobiliza- in camp are also calculated to make converts to e nqd roads movement. 3 EESt—— ' | Anyone harboring the delusion that Colonel 0 It would help elect Wilson a second time lother guess coming. . e———— Building operations have been suspended on Bagdad railroad, Constructive work is grossly Just to cheer Omaha Guardsmen responding duty’s call, the home team pledges itself to 1d t.he' first line trench, come what may. JIf the fighting abilities of the Mexicans equaled e fury of their proclamations their execution in would rival, if not surpass, Eufope's best f X ’-n(fl”ofl as Europe or Mexico can the serenity of Ak-Sar-Ben or interfere Samson’s steady performance of his hospital- act. —— Then, again, the de facto strategists may fig- by scaring the rebels and bandits into ission they can afford to back up, apologize It's a ten to one shot that the bull moosers who about supporting Wilson in preference o Hughes were democrats in th&ut place and republicans. I 1 S———— ; esides other inducements, the chastisement if Mexico would enable promoters to procure the ht-of-way l'“dt.u proposed North and South ilroa: —_— Cin Boys and girls as well as grownups should w how to swim before venturing into deep Water.. But one may “get in'the swim” without ow.hc how, which is equally risky. ) Omaha needs more shops and factories to give nent to more wage earners. It is the ‘flowing regularly out of the weekly pay lope that does the most good in the chan- Of course, technically speaking, the United itates and Mexico are still sister nations in per- ‘peace and amity with one another, and will s, Henry' hun the recruiting offices. g w&:mlhl cripples and proceeds to pinch en h&t repairs. Fiber legs are the vogue for “Thirty Years Ago f="].’hisDayin0m athe in s of that place. Reed wife have luation the has a few 2 to be til some formal declaration that a state of ; —— The pacifist notions of Henry Ford continue the warrior soul of Henry A, Wise -!ho poses as a patriot bold in print. Yet 5¢ main essential they are in agreement, Both 288, and the manufacturers announce that ubstitute is just as good as leather covering, price ‘of which is kiting, and costs nearly as De?:n hate to take the extra money, but compe! and :wer?l other opening of a new that they were roy- left for Racine to ir son, A. L. Reed, accompanied by her dangh- aas b r spend; s with he nanager of the qodo'nm.'rbm recendy purchsed the P ‘ on northeast ur;er‘:i streets, and is fitting it d o mate for his ) th{fimth Roosevelt Out Squarely for Hughes. The letter of Colonel Roosevelt to the pro- gressive national committee, formally declining the nomination for president, is not that of a disgruntled leader, but is the utterance of an earnest patriot, who seeks his country’s good. The colonel frankly and fully discusses the situa- tion in all its bearings, and, laying stress on the purposes of the progressive party, writes: “I do not believe there should be a third ticket. I believe that when my fellow progres- sives coolly consider the question, they will, for the most part, take this position. They and I have but one purpose—the purpose to serve our common country. It is my deep conviction that at this moment we can serve it only by supporting Mr. Hughes.” Answering the argument of some of the pro- gressives, based on the action of the Chicago con- vention, Colonel Roosevelt writes: “As regards this point, it is sufficient to say that the members of the republican convention were unquestionably induced to nominate Mr. Hughes primarily because of the belief that his integrity and force of character, and his long record of admirable public service would make him peculiarly acceptable, not only to the rank and file of the republican party, but to the people generally.” This language admits of but one interpretation. Colonel Roosevelt sees in Mr. Hughes all the qualities the progressives sought in a leader, and finds in the platform promise of success for the party’s ideals. He therefore urges all the pro- gressives to get in line and give whole-hearted support to Hughes. His criticism of the Wilson administration is sharp, but is a deserved ar- raignment of the president’s policy because of its failures and its shortcomings, its temporizing and avoidance of issues. The letter is as clear a call to arms as ever the colonel sounded, and the bull moose should follow their leader into the new campaign, full of enthusiasm and a willingness to meet the new condition, the success of which is so vital to the country's future, Weakness of Our National Defense, Whatever else may be developed as a result of the call to arms for the National Guard, the country is being given an impressive object les- son of the inefficiency of our military prepara- tions. This is not set down for the purpose of criticising the officers and men of the National Guard, who are earnest, sincere, and deserve only credit for the great sacrifices they have made to preserve even a semblance of military organiza- tion. It does expose, however, the fallacy on which the sense of national security has rested. For many years, ever since the Spanish war, in fact, students of the military problem of the United States have urged that more attention be paid to the National Guard, since it was to be depended upon as a factor in the first line for defense. These appeals have gon¢ unheeded. The Guard has been neglected, or compelled to exist on the most scanty of accommodations, and that it has any organization or serviceability at all is because of the enthusiasm of the young men who have gone into it and given their time and energy under most discouraging conditions. The plain lesson is that if we are to rely upon the National Guard in time of need, we must make better pro- visions for its support in time of peace. Is It “Political Demise?"’ We stated editorially in our issue of May 2% ' that one reason for the political demise o William Jennings Bryan is that, by his own ad- mission, he has not added anything of moral principle to his character since he was twenty- one.—Collier's Weekly. Yes, but has he mfi’c'red “political demise” this time any more than on the several previous occa- sions when his political obituary was written? That remains to be seen and will have its answer in large measure in the outcome of the impend- ing presidential campaign. Suppose Woodrow Wilson is as badly beaten as was Alton B, Pnke’r, but with no possibility of blaming Bryan or hold- ing him to account for lukewarm support? Sup- pose Bryan's enemies who captured nominations on the democratic ticket in his home state of Ne- braska by assailing and excoriating him are smashed to smithereens under the fire of adverse votes? To whom then would the democrats have to turn for leadership to rescue them from the slough of despond if not to Bryan? Bryan looked deader politically in 1904 than he does today and yet in 1908 was. renominated by acclamation for a third run for the presidency as the democratic standard-bearer, The whirligig of American poli- tics has turned many sharp corners and may turn another one before Bryan is permanently demised. e— Democracy in the Army. One of the “feature” stories coming up from the camp at Lincoln is to the effect that a recruit asked Governor Morchead to mail a letter for him, and the governor did as requested. Why shouldn't he? They are both citizens of the same country, and equal under the law. Official posi- tion makes only an artificial and temporary dis- tinction, while an act of courtesy is always in order. This is the quality that has distinguished service in the American army at all times, It has been extensively commented upon by mili- tary critics of all countries, During the war of 1898 the European experts attached to the United States army were especially struck at what to them seemed lack of discipline manifest around the camps. One British officer expressed aston- ishment that a group of troopers did not spring to their feet and come to attention when an officer passed, but admitted that the men were the most magnificent soldiers he had ever seen. This quality of democracy is at once the pride and despair of the scientific warrior, but it is the thing that makes the American soldier the most efficient and dependable -the world has ever known. cEE— As evnts move along with thrilling speed, it is clear that President Wilson has reached the point requiring a practical application of his rule of action described in his address to the Wash- ington Press club last month: “If I cannot retain my moral influence over a man except by knock- ing him down; if that is the only basis from which h.: will respect me, then for the sake of his soul I have got occasionally to knock him down.” Sm—— Besides other atmospheric perils below the border there is General E. P. Nafarrate and his billposting brigade at Matamoras, Nafarrate is the hottest tamale in the state of Tamaulipas, and defiantly refuses to adjust an icepack to his head. ; ——— The Water board is buying school bowds with well buy its own water bonds and cancel them. Just suppose some other local authority, the School board, for, instance, speculated in water bonds instead of redeeming school bonds, sinking and surplus funds when it might just as Posies From the Garden Tecumseh Chieftain: A great deal of credit for the altogether satisfying nomination of Charles E. Hughes as the republican candidate for the presidency should be given to Victor Rosewater, editor of The Omaha Bee, by his fellow party For many months Mr. Rosewater was orter of the New York jurist, using the space o f\is paper almost without limit, be- sides engaging in the work in other ways. In the nominating ballot the Nebraska delegates were all for Hughes, putting this state right in line for a sharing of the honors. members, an ardent su Columbus Telegram (Edgar Howard): Vic- tor Rosewater leans to the belief that- all the complimentary words written by democratic edi- tors about his part in carrying the Hughes pro- gram to success were intended to breed dissen- sion in the republican’ranks in Nebraska. I don’t know how it may be with other democratic writers, but in my own case I want the young man to understand that my words of compliment were purely personal. And again I repeat that in all the Kistory‘ol Nebraska politics it is not recorded that any individual ever made an up- hill fight as successfully as Victor Rosewater made in behalf of Hughes in Nebraska. If Victor does not care to keep the prize he won at such great risk, then he may do what he may please with it. But still the fact will remain that Hughes would have remained in the Estabrook class in Nebraska but for the leadership of Victor Rose- water. Norfolk News: Vic Rosewater made such a goad press correspondent for the w. g. c. d. dur- ing the republican convention that we've a notion to give him a regular job. Plattsmouth Journal (Dem.): Victor Rose- water thinks he is in the “republican saddle” in Nebraska, but just wait until the campaign gets well under way and he will find himself occupy- ing a back seat. Really, the leading republicans have but little use for }X{osewatcf. Blair Enterprise: Vic Rosewater of the Omaha Bee will be justified in displaying a chestiness over the nomination of Hughes. Vic steered the Nebraska delegation right into the bandwagon early in the game. Hastings Tribune: The Omaha Nebraskan, which is a strong democratic journal and is edited bfl' Richard L. Metcalfe, gives Victor Rosewater, the talented editor of The Omaha Bee, full credit for the good work done for Hughes in Nebraska. ‘That is what we would call giving credit to ' whom credit is due, York Democrat: Dr, Victor Rosewater has every reason to_ puff out his chest and walk lightly, time? And didn't he go right back to Chicago and make it happen? And hasn’t he made a lot f‘{‘ w.on;gd-be critics take the dose and admit they ike it L{nch Journal: Victor Rosewater of the Omaha Bee certainly deserves much credit for helping to keep active and to organize the Hughes sentiment, not only of Nebraska but of the nation. ~ Twice Told Tales Her Proof. The reading class was in session and the word “furlough” occurred. Miss Jones, the teacher, asked if any little girl or boy knew the meaning of the worr{ One small hand was raised. “Furlough means a mule,” said the child. “Oh, no, it doesn't,” said the teacher, “Yes, ma'am,” in d the little girl. “I have the book at-home that says so.” Miss Jones told the child to bring the book to school. The next morning the child came armed with a book and triumphantly showed a picture of an American soldier riding a mule, under which was the caption: “Going home on his furlough."—New York Times. Exclusive. Young Heffron was overjoyed when Ruby {nckwn promised to be his wife and presented imself before the rich old father to obtain his consent, “What do you want a wife for when you can scarcely support yourlelf?" queried the old gen- tleman crustily. “Why, sir, my. daughter would starvel” “Well, sir,” replied Heffron, with great dig- nity, “if you are the kind of man to let your daughter and her husband starve, I don't wish to enter the family."—New York Times. How It Started. “Officer, what is the charge against these two men?” asked the court. “Disturbing the peace by scuffling.” “Your Honor,” Plped one of the accused, “we wasn't scrappin’. I wuz tellin’ him 'bout a fight dat de Rooshans won, an’ he sez dat I didn’t per- nounce de name right. Den I called him a liar, an' den he-hit me, an’ I hit him back. Dat wuz all. Your Honor.” “Discharged. But hereafter when you fellows have a dispute about a foreign name delete it. That's the way the censors do, and they never get hit."—Richmond Times-Dispatch. . People and Events A San Francisco bay fisherman, who acci- dentally tumbled into the water, was so indig- nant over the involuntary bath, the first in twenty years, that he neglected to thank this rescuers. Congressman Tilson of Connecticut is the first of the national lawmakers to quit a political for a military job. Tilson is lieutenant colonel of the Second %onnecticut infantry and intends go- ing to the front with his command. A New York court is wrestling with the owner- ship.of a swarm of bees which settled in the yard of 'a tinshop, attracted or charmed by the noise made by the tinsmiths. - The court took the ques- tion under advisement to avoid getting stung. The Hoosier sense of humor remains at the top nofch, An Indianapolis man is suing for $5,000 damages because his lower jaw was dislocated by a fall, “depriving him of the joy of chewing to- bacco.” All other chewing joys are overshadowed by the quid. Court attaches at Vineland, N. J, are griev- ously shocked by the theft of vital evidence from the cellar of the court house. e ottled beer, captured from bootleggers, vanished n the haul, greatly increasing the agony in the dry belt of the court house. The famous Madison , Square garden once more is deep in a financial hole. Three years ago financial troubles threatened its existence, but public subscription saved it for a time. Though a at national forum, it does not pay its way, mfil “white elephant” to the owners. A witness who flouted a summons to appear in court at Beattyville, Kr. and threatened to do up any man who came for him nlllntl{_lccom- panied the sheriff's wife when she called im. The woman deputy handles a revolver so_skillfully that she batters cop:er cents tossed in the air ‘for amusement. With such persuasion gallantry is discretion. From the Kansas turkey, which dislocated an auto iding party, to the busy bees of Long Islan aniu a step, but they work the same clutch, A Long Island beg stung the driver on the shin, and in shooing the stinger the driver turned the wheel and the auto tried to climb a tree. Machine and ferent hospitals. not stated. ts were moved to dif- ntwfippened to the bee is Didn't Dr, Rosewater tell 'em all the. Nine cases of* THE (BEE: OMAHA, TUESDAY, JUNE 27, 1916. The Beesp Lellor B; Make Him Support His Family. Osceola, Neb., June 26.—To the Editor of The Bee: I read in your worthy sheet the sad case of one Mrs. Parks, who was obliged to exist on a nickel's worth of dry rolls for more than four days, while her husband is earning $3 per day. Surely such cases are revolting, and make one wonder what some people are made of any way. And when we think that there are 100 of similar cases in the state of Ne- braska caused by the same demorn, strong drink, do we not feel it about time to march to the polls and cast out the demon by casting our vote for a dry Nebraska? But that is not what I started out to say. 1 notice the man was sentenced to ninety days in jail and I think here is the thing which makes us appear ridiculous. What is the poor woman to do now? Is she still to live on 5 cents a week or starve? Or does any one care? Does it help her any to have her hushand locked up for ninety days or even for ninety years? My solution of the matter would be that the prisoner be put to hard labor. Make him earn $3 per day and then let the au- thorities give this money to the depending family. REV. THEODORE J. ASMUS. Fruits of Watchful Waiting. Massens, Ia., June 26.—To the Editor of The Bee: Watchful waiting might have been & beneficial policy had it not-provided for the raising of the embargo of arms to Villa and Carranza, enabling them to tear down the government of Mexico and terror- ize the noncombatant citizens of foreign lands as well as the peaceable Mexicans. Who will dispute Mr, Taft being the proper watchful waiter. He had an embargo on firearms and thus protected the government from rebel bands. He wisely foresaw the folly of allowing bandits access to arms and he therefore failed to meddle in their internal affairs and avoided having groups of bandits clamboring for his tance to set them up in the governing bu 88 in Mexico. Mr. Lansing’s note is a confession of fail- ure in having set Carrahza up as the ruler and protecting him by an embargo, after raising the embargo on arms that enabled the now denounced Carranza and Villa to tear down the Huerta government. The assistance and the arming of bandits has | given Mexico those frightful years of terror, to be wound up by intervention at a cost of life and expense to the people of the United States. Mexico was on fire, therefore the watchful waiting provided the powder to keep the flames burning while Carranza and Villa fought over the spoils. The fact is the Mexican policy merely fostered a lizard, and named him Carranza in the indictment drawn by Mr. Lansing. Mr. Wilson refused to recognize Huerta and three and one-half years of terrorism is the outcome. T. 8. FENTON. Would Suppress Wooster. To the Editor of the Bee:—I was very much surprised that you would permit such an article as appeared in your paper this morning signed by Wooster. I have al- ways believed in the policies laid down by the Republican party, but such unjust criti- cism of the President of the United States from a supposed citizen is all wrong. Such narrow minded unAmerican criticism is the way to insure the re-election of the Demo- cratic candidate. Wooster may have been at one time a splendid citizen of the U. 8. A, but his friends or relatives should find some way to stop his expositions of senile decay. The person that will stoop to such attacks on the highest officer of his government, placed there by the people, must have something amiss in his moral make up. Isn't their some way that such people could be made to live up and drink to that great toast, “My Country: May she ever be in the right, but right or wrong still My Country.” WENDELL HARRISON NEBRASKA EDITORS. The Northeast Nebraska Editorial asso- ciation will hold its next meeting at Norfolk, July 28 and 29. Mr. Harvey L. Nye, the new proprietor of the Pilger Herald was married at Omaha last week to Miss Hazel Burger of Glenwood, Is. R. O. Willis of Omahs, who has owned a number of newspapers in the different parts of the state during the last thirty years, has purchased the Brady Vindicator. E. B. Howard, who for many years was one of the owners of the Johnson County Journal at Tecumseh, has purchased a half interest in the Page County Demoerat at Clarinds, Ia., and will begin his new work July 1. Albfon News: Ross Hammond is getting old and crabbed. Listen to him: “Why do those corn cure manufacturers picture that woman kicking so high in their advertise- ments? Wouldn't two feet high be as good as four?" Editor J. Grady Butler, of the Waco Star, mysteriously disappeared from his home, on the evening of June 6, and nothing has been heard from him since. The directors of the Commercial club have arranged with Mrs. Butler for the continuance of the publica- tion of the paper. EDITORIAL SNAPSHOTS. Washington Post: There is a suspicion that the western poet who described his sweetheart as dressed in moonbeams was filled with moonshine. Pittsburg Dispatech: They are again boom. ing Taft for the supreme bench, wholly for- getful of the joy with which he hastened to felicitate Hughes, not to speak of other handicaps. . Boston Transcript: There is just one flaw in the theory that the American cavalrymen rode into a concealed trench—no Mexican was ever known to perform such hard man- ual labor as digging. Cleveland Plain Dealer: Dr. Wolfgang Kapp and Chancellor Von Bethmann-Hollweg are going to fight a duel as soon as th war is over. But why wouldn't it b good plan for them to enlist and not to wait till the end of hostilities to sa their bloodthirsty propensities? Louisville Courier-Journal:, A New York woman who sued for divorce says her hus. band has an igcome of from $1,000 to §15,000 a year. The late Captain Kidd never buried treasure deeper than a married man who can keep his wife from knowing whether he has $1,000 or $15,000 a year. Baltimore American: The women are also responding to the call of the times, and nurses and hospitals will be ready when they are needed. The women of the country have always nobly come forward to serve their country, but these times have added efficiency and expert knowledge to the epirit of service and self-sacrifice which in all times has been the same. Springfield Republican: The presidential campaign has opened with the betting 2 to 1 in favor of Hughes in the New York financial district. One reason for the odds is that the old republican party seems about to be reunited; another reason is that Hughes twice carried New York state as s candi. date for governor; still another reason is that there are more kinds of people who hate Wilson in New York City than in any community in the United States. TIPS ON HOME TOPICS. Chicago Herald: After Mr. Wilson leaves the White House he will make an excellent president for some correspondence school. ‘Washingon Post: When a young mother learns that genius appears in.a family but once in 800 years she always wonders why she should have had all the luck. Pittsburgh Dispatch: General Pershing doesn’t seem to think any more of a Mexi- can ultimatum than London does of & Washe ington protest’about selsing mail. Boston Tranecript: We generally notice that cities that brag about their elimate, and their beautiful streets, and the number of their churches, are too foxy to mention their base ball teams. Indfanapolis News: Simplicity in eclothes fs'to be the rule this summer, according to a fashion note, but the makers, no doubt, will make them elegantly simple enough to cost just about as much as ever. Baltimore American: The wordy demo- | cratic platform written by Schoolmaster Wilson would have been greatly improved | had it first been gone over by any average down. | Springfield Republican: 1f reports of the | death of the crack German aviator, Cap- | tain Boelke, were premature, he is likely | soon to prove it in his own fashion. His | score is sald to be eighteen Frenchmen, which gives him a high rank among the | paladins of the air. LINES TO A LAUGH. “How do you keep moths out of eloth- asked the girl with a needle and y,” replied the girl with a “I didn't know they wore a book, Louisville Courier-Journal. Knicker—Is Jones on a restricted diet? Bocker—Terribly; he Is confined to what he can afford and his wife can cook.— Judge. DEAR MR. KKABIBBLE, DO MeN WHO SMOKE MAKE YHE BESY HUSBANDS P TP NES, THEY STAY AT HOME A Goob DEAL —THEY WOULD BE KILLED |F THEY TRIED’TO ROPOS” ANY Blll—I understand that two-thirds water and one-third solids s the composition of the human body. Jill—! wonder why it was they put all the solld part In your head.—Yonkers Statesman. Parmer’ Corning was asked whether he had had a good year. “Gosh yes!" he exclaimed “I had four cows and three hogs killed by rallway trains and two hogs and eleven chickens killed by automobiles T $1000."—Puck. cleared near “Ot course you have an echo somewhere around the place,” sald Miss Cayenne. “A number of them,” replied the hotel man, "Shall T direct you to them?" “I don’t want one for myself. "There ir a man in the party who insists on being ab- copyreader on any newspaper and boiled e PR solutely agreed with every time he says & word."—Washington Star, Elsle (saying her prayers)—Mamma, may I pray that we have rain tomorrow? Mother—Why do you want rain, chlld? Elsle—'Cauge Susle Stuckup_didn't invite me to her garden party.—Boston Tran- cript. my Algernon—DId she give you any eneour- agement, old boy? Cholly—Yes: she told me she wi oing to Philadelphia next week and & me to call while she was gone.—Somerville Journal. “Did you raise your boy to be a sol- Wt “Not exactly, when there was a question of who was going to get the best of any argument o ai but T always let him see the house that | gave his pa a fighting . chance,”—Baltimore American. “Sentence fs suspended,” said his honor. “And listen here.” s, i’ ‘If_you d. is goIng to uroj THE MEXIOAN PROBLEM. We might have done it better two or three short years ago, We might have settled peacefully the row in Mexico; We saw the smoke arising and we knew the fire was there And we merely let it smoulder just as though we dldn't care. We did a lot of talking and we around like goops. And In consequence this morning we ire calling out the troops. 't hehave yourself something —Chicago Post. stood Oh, I know it's vain and idle when the milk is on the floor To utter lamentations and to stand about and roar; And 1 know when trouble’s present that its useless and absurd To spend your time in wailing that shouldn’t have occurred; But we've lived in smug contentment and we've stood about in groups Thinking this would never happen. we're calling out the troops. Now Now, we're turning, in our danger, to our brave voung men and fine And we're sending them this minute to the deadly border line. we know they'll do their duty, and we know their hearts are true we know they'll never falter in the work they have to do somehow 1 can't help thinking, my spirit sadly droops, That we should have solved the quéstion without calling out the.troops. And And But and ’ » | ) You can dance without fear of injuring the finish on floors treated with Liquid Granite, the lasting water-proof floor varnish. 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Johannszen Glass & Paint Co., 114 So. 14th St.; Richardson Drug Co.; Wright & Wilhelmy Co. (349) German Siyle Bouble Beer “fna Clase Brewed and By Itelr Bottled by Jetter Brewing Co., Ltd. OMAHA, NEB. 8508 W Styest- mmw.}n Fettes, Fhose Dousley 5. Persistence is the cardinal vir- tue in advertising; no matter how good advertising may be in other respects, it must be run frequently and constant- ly to be really successful. it Py /