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i {iy MAXWELL SALESHEN HOLD CONYVENTION Large Number Meet at Detroit to Study the New 1918 “Won- der Oar.” TO INCREASE THE OUTPUT “A strong example of the principle of co-operation in automobile ecircles was the)annual salésmen's convention of the Maxwell Motor company, incorporated, held at Detroit, July 15, 16 and 17," says €. J. Brokaw, district manager of the Omaha Maxwell branch, who has just returned from Detroit. Zone supervisors and district salesmen—men who mingle with owners and dealers alike through- out the United States and Canada—gath- ered in a three-day session to study the 1016 Maxwell; to become thoroughly ac- quainted with every feature; so as to better co-operate with the bik Maxwell factories in demonstrating Maxwell su. periority and Maxwell service from ocean to ocean. Thoee who spoke Included Orlando F. ‘Weber, assistant general manager; J. A Vail, chairman of the exeoutive board; C. E. Stedbbins, assistain sales manager: Ezra B. Eddy, publicity manager; Charle: Gould, service nlanager; Robert T. Walsh advertising manager; B, A. Lyman, cashier; L. K. Cooper, John Yoke, T. F. W. D, Paine,. H. H. Howe and others, ‘ The installation of progressive assem- bling facilities will enable the Maxwell people to turn out 250 cars per day. This will be of material assistance to the Max- well factory and assures Maxwell ous- tomers of quantity production. In speak-4 time to. ing of the nrogressive assembling, Mr. Brokaw {llustrates it In the following manner: A circular track has been bullt upon which the cars are sent from one body of men to another unmtil the as- sembly is complete. First the frame is put in position. Next the axles and wheels are put om, then the motors placed in position; after this the body is put dn and o on until the car is complete. After the car ls completely assembled gasoline and ofl are putiin and the car run around H. B. NOYES, W. L. Killy, formerly sales manager for one of Omaha's largest automobile alstributers, bas recently joined forces with H. B, Noyes of the Noyes Automo- mile company. The new form will be known, as the Noyes-Kiily Motor com- pany, Mr. Killy has been in the dutome- has to his credit both & wide acquaintance and a wide éxperience. S Saxon and Kissel are the cars which the new partnership will devote thelr Mr. Noyes has handled the Kissel for the last semson and is com- vinoed that it is one of the most honest & mile and one-half test track adjoining the factory. Mr. Brokaw says there are now four fifty cars were loaded In one day during Mr. Brokaw's visit at the factory. Heard at Omaha s Autggobile Clu ““This overland touring through Omaha 15 a bigger thing than people imagine,” sald Ciarke G. Powell, secretary of the dlub. “Here are a few interesting sta- tistics that will serve to show Omaha what an average good year would be like ‘without rains every other day. We have estimated that there have been about 2,000 | for the Nebraska Bulck Auto company A . Olison, local cars through Omaha since April 15. The average number of people per car is three, making about 6000 people, or a city the equal of Nebraska City in popu- lation. These tourists have bought in Omaha about 13,00 gallons of gasoline, figuring the average at six gallons per car, and at 11’ cents per gallon the mhoney spent would be §1,3%. Now take an aver- age of 40 cents a meal and an average of two meals per passenger and the feed expense is $4,800. At least one-half of these tourists have stopped off in Omaha, 30 we can safely say that 3,000.tourists havo lodged here one night at least and at an average of $L50 per lodge. The automobile repairs would be about $4 per car, making a nice sum of $5,000, figuring that each car has that much overhaullng to be done. Subplies of clothing, cigars, water bags, books, ete., al about 75 cents per pussenger would give Omaha about $4500 more. The average distance these cars have come is about 1,600 miles, mak- ing & grand total of 2,000,000 miles for the 2000 cars. About $1,000 is an average cost of the cars, and now take your 2,00 cars and we have 3 $3,000000 price for machines." W. A. Fraser, soverelgn commander of the Woodmen of the World, and Colonel B. W. Jewell, the soverelgn adviser of the same order, who were both re-elected last week at the national Woodmen con- vention at Bt. Paul, expect to motor to White Bear lake and other Minnesota resorts bafore returning to Omaha. Tourists coming into Omaha report having met M. E. Gale, from Stamford, Conn., who is touring overland on a ‘motorcyele which is equipped with shafts extending to a modern .prairie schooner, mounted on motoreycle wheels, and which serves as a Pullman for his wife and two children. A. Van Gundy of Shenandoah, la., says the Nodaway river and the 101 creek were so high Quring the recemt rainy spell at Tarkio and Burllngton Junetion, Is., that water was elght feet deep in the main streets of some of the towns. The detour from Omaha through Ar- lington and Elk City to Frembnt is be- ing kept In good shape and is marked with a vellow cross. High centers In some of the desert Toads out west strike the differential - | excellent now. .| keep on drying out. All indications are load of five 1816 Hupmobile touring cars, and notwithstunding the fact that they had signed orders with checks in full payment from retail oustomers, at list price for more than that many cars, they delivered them to agents in order that ’dmmfim the Huffren Automobile jcompany has stmply been overwhelmed' with inquiries from buyers clamoring for literature, agency, rights, etc. John L. Bovis, district sales manager for the lowa territory, was a visitor at the Omeba branch Thursday. R. D. Hersog, sales manager of the Ne- braske Buick Auto company, called at .tho Nebraska Bulck Auto company the latter part of the week. estate man, will arrive probably this morning from Detroit, in his new 1916 Hupmobile. Mr. OCalkins ocould not wait to get his car in the usual manner so hopped on the train and went to the factory for that purpose. Omaba many fold. Powell. supply com- pany reports call after call from motor- ists on the different tralls into and A very effective sales-boosting cam- pany on the last two Saturdays. The salesmen on the road and several from the Omaha house journeyed to twilve of the most prominent towns in the ter- ritory and acted ss salesman for the dealers handling Lee Puncture-Proof ble business and a great deal of en- thusiasm on the .part of the dealers visited. ‘Tom Noone, when he fan't selling Lee tires for Powell, rune the Chris Lyck ball team, He recently had a game with Blair, knd scorning the plebeian railroad, supplied his warriors with deep-cush- loned four-wheelers that carried them to the scene of the comflict. The new Yellowstone Automobile road is, without doubt, & paradise for auto enthusiasts, and W contemplation of that trip within the next few days, ome of Omaha's prominent hotel men yesterday placed his order for a Hupmobile in which to make the trip, feeling sure that the car would take him there and back without trouble. J. M. Ovper, manager of the Jones- Opper Auto company, has just returned from a trip through northeastern Ne- braska. Mr. Opper succeeded in landing several contracts for Reo agencles and says business ought to hum if the roads H. B, Sidles, general manager of the Nebraska Bulck Auto company, stopped Off here on his return frem the Bufck factory, where he found the, plant work- ing deys, nights and noon hours in a never ending effprt to take care of the phenomenal demand for 1916 Bulck Sixes. Charles secfetary of the Nes brasks ¥ Auto company. apent a few houre in Omaha en route to the bankers convention at Chicago. Word has veoeived from Lee Huff, manager of the Nebiuska Buick. Auto company, who states that the trip made bile businoss for a number of years and | ! C. W, Calkins, will known Omaha real | paign was put on by Powell Supply com- | Pneumatic tires. They report considera~ New Partnership in Omaha Auto Business oars on the market. It is built in Wis- consin by a group of mon who have spotiesy reputations and the Kissel, Mr. Noves says la representative of this | | reputation. The Saxon, tos, Is one of the cars de- signed to give value for the money, and Mr. Killy belioves with his acquaintance and experience that he can make a very %00d rocord with the car. The Saxon hes plenty of efficlency records to ita oredit and Mr. Killy wants to add a new sales record to the already good one by the Shriners and Rotarians has been one which will ever be remembered by the members in attendance from Seattle. Mr. and Mrs, Huff will tour south along the coast, visiting all points of intervest. The last few daye of sunshine have made a startling increase in the auto supply and accessory trade, reports A. D. Troup, manager of the Consumers’ Auto Supply company. “Hot weather is what we need; hot weather and good roads. That's what brings 'em in.” H. H. Replogle, manager of the Akron Marathon Rubber company, has climbed out on the good business road in fine shape and is particularly pleased with | Rubber company. | The Penneylvania Tire and Rubber com~ |pany have just completed Installing a new free air motor. This motol type automatic motor pressure of 140 i manager of the Pennsyl- ivania Tire and Rubber opmpany, says “Omo hundred and forty pounds pressure oqught to stop the old cry of no pres- ;lun"' tributo i@ Reo’s in use today. ! TO DEALERS: | THE OMAHA SUNDAY BEE: Motor Car Co. to com .would improve the ef The Reo Preference Never Based on Price But on the Quality of Reo Products—That’s Why there are 80,000 That’s er{. every Reo owner is a Reo booster. That's Why we glory in our policy and have no fear of serious competition. 7That's Why the Reo stands out Individually. The Reo is FIFTY Per Cent Ove rsize in All Vital Parts—and every Reo owner knows this, There is a certain ‘comfortable feeling which steals over you; a feeling of satisfaction, assurance and pride when you realize that the Reo is your car. You know it will carry you anywheré another car will carry you, and back, because all JULY Stearns Preparing for Big Season of Sales J. A. Melntire of the McIntire Aute Co. | is plannihg for a big Stearns Knight soa- son. In speaking of the new car Melntire | ia all enthusiasm. ‘‘They can't help but | buy it if thev see it. and compare it | with other cars of its class” was his | opening remark and this was followed by | & brief recital of the reason why they oan’t help but buy it ! Here are Mr. McIntire's steps to what he terma & logical comclusion, and he | snaps them off as It he has been eating them for the last few weeks: “Motor—-Four-cylinder, 3% bore, % | stroke, ¥4 rated horsepower. Wa guar- | antee 4 brake horsepower. Cylinders cast | en bloc. Foroe feed lubrication to all bearings. ‘Clutoh—Leather faced cone type so de- slgned as to give easy starting ‘Transmission=Selective type, three speeds forward and ono reverse, A unit with engine. : “Drive~Through propeller shaft and one universal joint to rear axle “Rear Axle—~One piece of pressed steel with ‘bevel goar housing mounted in cen- ter, making a very rigid construction. “Front Axle—One plece forging, Stearns specfal design ‘‘Springs—Semi-elliptic front; cantilever POAT. “Brakes—Foot brake contracting propeller shaft: emergency brake panding in drums on rear wheels. ““Tires—8éxé all around. “Wheel base--119. inches, “Gasoline Supply~Cowl tankg gravity faed. i | “Equipment—Westinghouse starting and lighting aystem with double bulbs, head- lights and & number-carrying tail light, Instrument board light and trouble light attahment; ofl gauge, gasoline gauge, electric horp, speedometer, windahield, one-man top, ‘tire carrler, tool kit and one extra rim." Evidently Mr. MclIntire belleves what he | says to the extent of backing his bellet | tinancially, as he has recently engaged a8 his sales manager W. F. !\ln(-kler.i on ox- formerly of Sloux City. Mr. Mockler has had eight vears of | automoblle experfence with the Adams Auto company of Sloux City. Mr. Mookler, too, has the Stearns Knlght spirit combined with a lst of “why nots,” all of his own. He says '‘the older the engine the better it gets,” Ab- sence of trouble—Bconomy of upkeep,’ and first cost last cost,” are the faots around which he shall weave his sales talke, . SAXON COMPANY GIVES EACH DEALER ONE TIRE === ciency of our car, the the vital parts are 150% efficient. ganization in Omaha are in position to take on a Reo agency, write, wire or come to see us at once. We shall advertise the car 1 fieflmumkothhlbmmlmywln\flobnlh’lhmory. JONES-OPPER AUTO CO. Distributors Nebraska and Weastern lowa We now have the cars on our salesroom floors in ample quantities to EFe immediate deliveries. ¥ territory contract with a few live dealers during the next 30 days to sell Reos in this field. If yon 2043-45 Farnam Street R The Reo Motor Car Cempany wish to announce that they have appointed the Jones-Opper Auto Co. dis- ns of- the Reo Autcmcbile throughcut eastern and sufficient to insure immediate deliveries has been allotted them. . The Reo Policy—Now and Always— Permanent Satisfaction. No effort has ever been made by the Reo giete with other cars in anything but quality. 57 ¥ CARAR PR PRI EINA A GPRP PRY SR 526257 s 25, 1915. y 21l \.l i it 1 e it [ §eaens - Jtnight The. U.timate Car This 'year, its success established, we are pleased to announce that the new price of the Stearns-Knight Light Four will be $1395. | Enter the New| DEALERS: We have a proposition that is a real asset, Wrlte or Wire, McIntire Auto Co., Distrib}itors Phone D. 2406. O- . orthern Nebraska and Western Iowa. A steck of cars If, in our estimation, an additional expenditure improvement has been made and charged for. : Reo 5th Specifications Springs, front, semi-elliptic; renr, %-elliptic. it Rear axle equipped with timken roller bolrtn:. Wheels, wood, 84x4, demount. able rim. Tires, 34x4, front and rear; nobby tread on vean Wheel base, 115 inches, Motor, vertical 4-cyl, cast in rs. pal linder, 4}x4%; horse pows er.czo-fifl 4 Electric starting and lighting « | system. Left-hand drive, center control. Speed, 40 to 45 miles. Completely equipped, $1,0560. 25252525 We are completing our or- and assist agents in every prac- J. M. OPPER, Manager, Omaha