Norwich Bulletin Newspaper, April 18, 1918, Page 9

How to Cut Shoe Expense Shoes are judged largely by the way they wear. And shoe wear, analyzed, means so/e wear. ‘What you have to pay for shoes, by the year, depends almost altogether on Zow long your soles last. So when you buy shoes this Spring—for yourself or for others in your famxly——lt will pay to give . separate and thoughtful attention to the so/es. It will pay to learn the merits of Neolin Soles- for these soles, costing no more than others, wear Jonger and so make shoes cost Jess. If you have not learned the economy of these soles do so now. Get them on all the shoes you buy for members of your farmly this Spnng And g:afy Neglin Soles when you send wom shoes to r epairman for re-solmg " money-saving wear—but You will find that you get not only longer wear—: a pleasant and satis- - factory kind of wear that you have not known before. . For these soles were created by scientists to haver all the qualities that soles should have—long wear, comfortable flexibility, waterproofness and resistance! . _to slipping. But when you ask for Neclin Soles, look under-y neath for the Neolin trade mark. Dealers' and' repairmen in the lists below will point out this mark to you as identifying the genuine. Mark that mark; stamp it on your rnemory) T g the trade symbol for a never cfiangirzg quality product of The Goodyear Tire & Rubber Go.; Akron, OthV These Stores Sell Shoes with Neslin Soles (Tear out and Preserve thege Lists) These Repairmen Apply Neslin Soles oy Yo chete M e et o tocke of 'é;‘z“: - C-Children’s—R- Repalflng done with Neolin Soles. £ ok RETAILERS, o . A. Abelman, M., Main St., Norwich Charbonneau & Andrews, M., Main St., Norwich H. D. Barrows, M., 90 Main St., Norwich J. F. Cosgrove, M. W. B., 206 Main St., Norwich - Z / " Frank A. Bill, M., 104 Main St., Norwich A. Goldblatt, M., 44 Franklin St., Norwich M. J. Cummings. M.. 52 Central Ave., Norwich Geo. W. Kies, M. B., 80 Main St., Norwich - ; ik White Star Clothing Co., M., 147 Main St., Norwich Goodyear Shoe Repair Shop, 86 Franklin St., Norwich A, Goldblatt, 44 Franklin St., Norwich "Patrick & Crowell, 22 Market St. 3 Norwich g Shufix Repair Shop, Franklin Sq., Norwich SR e R