New Britain Herald Newspaper, August 5, 1927, Page 5

REW BRITAIN DAILY HERALD, FRIDAY, AUGUST 5, 1921 P PRSI ——— V] :; ow ?Zaw 7{’ me at - 171 Main Street (The Store Formerly Occupied by the Dickinson Drug Co.) Between the new Strand Theater and Kresge’s right in the heart of New Britain’s shopping center A fine new store in a fine new building. The artist has Sketched an outside view showing a little of the metropolitan atmosphere. The inside is still more beautiful. Without question this new home for John Irving Shoes is New Britain’s finest spe- cialty shop and one of the smartest shoe stores in all New England! Our famous pledge of value-giving has made JOHN ti‘RVING SHOEE grow éron} c;‘ne %tore to ; G ' S ten, with more soon to be opened. It has brought : s thousands of new customers to our doors—the JOH S six r;lgnths per}'ljod just ended breaking every sales o JOHP%l E N “\VINQ N record in our history! : \ ST N /) And with this increase in volume have eome o W / / new economies in purchasing, production and sell- 2 | [ ' v/l [ ing-that make possible still greater JOHN IRV- 5 Y/ NN i \ ) / G. SHOE values. Today’s JOHN IRVING SHOES are the best you have ever known! 0}2 Openzng’ Dd% Onz%- FULL~ FASHIONED Silk Hosiery All pure Stlle ~~From Top to'Joe To celebrate our opening . . . And to introduce John Irv- ing's new DlRECT-FRO)l-THE-MILL line of hosiery ... One pair of our new $1.35 ALL PURE THREAD SILK (Silk Foot and Silk Top) hoslery FREE with every pair of shoes purchased tomorrow. Positively a $2 Value Stocking! 7 ””r '/,’, 4 etk OMorrow~ Satzm{au -A: great group featuring new patterns and ) new matenals. Dainty strap pumps. . . . Smart step-ins . Evening slippers . . . Walking ox- ./ fords. . .' 5 Fvery»hmg' And every pair with ¢ .that airy grace you usually associate with shoes o i, “eosting much more than our one economical : B 3 Apnce-—So > / With the : 1 Built-in 4 AN STEEL ARCH ARKING another forward stride in the 1st—We present scores of new patterns in style shoes rapi d gro wth of JOHN IRVING for men and women. SHOES, we celebrate tomorrow the opening 2nd—We introduce our new triumph, “ARCH-KEEP- ) of our new and rmanent home in New ER” Shoes for women. Smartly styled comfort ; i e shoes with a built-in steel support at $5. We be- it “Al'Ch Keeper” Shoes Britain. . lieve this line offers one of the greatest values in Scientifically designed to duplicate the com- We take this occasion to thank our America today. fort of higher priced arch support shoes. The - styl ttracti th terials and work- et the We i - T SO et Fight b 45 the JOHN B and work thousands of New Britain customers for ; 3rd—We introduce a wonderful new line of Hosiery " These shoes will bring relief to thousands of foot- ever increasing patronage that has made this purchased and sold to you direct from the mill—at weary women. Al one price—$5. ; th a saving of about 33%,. Three grades are featured, new store possible...and to renew to them $1.35, $1.50, $1.85. We guarantee the styles and our old, established pledge... quality to be a positive sensation. to produce an exceptional quality 4th—We give away FREE with every of shoes—to present the smartest pair of shoes purchased, Tomorrow, styles—to achieve the most perfect Only, a pair of our new $1.35 all fit—at a price of only $5. silk women’s hose. & £ Our opening tomorrow will be a gala T ; occasion in more ways than one. In ad- ! Fall Styles for Men dition t® your natural curiosity over ° See t]le new store. . More .than ever before you'll recognize the the opening of a smart new store, there quality stands out all over i e itheyll should come in tomorrow and be fitted o T e, A one pricogs. " e sl ¢ Geta pairof hose FREE! Other v HARTFORD(2)- SPRINGFIELD NEW HAVEN - NEW LONDON John Stores In WATERBURY -~ BRIDGEPORT PROVIDENCE & WORCESTER,