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MAIL AND TELEPHONE ORDERS ACCEPTED ON ALL SALE MERCHANDISE Our 77th Anni IVersary NEW BRITAIN DAILY HERALD, WEDNESDAY, APRIL 2, 1924 e DIRECT FREE TELEPHONE NEW BRITAIN TO US — CALL 2965 — Sale Now Until 6 P. M. Saturday OUR 77TH ANNIVERSARY SALE, which is now in progress at this store, will END at 6 P. M. SATURDAY. Anniversary Sale prices prevail in all departments throughout the entire store, THE STORE OPENS PROMPTLY AT 9 A. M. Come prepared to fill ever and practically every need of men, y want. Great savings ave assured in each department. - women and children and of the home have heen provided for. HERE ARE ONLY A FEW SPECIALS -- THERE ARE THOUSANDS MORE — COME EARLY! Medicines Miles’ Nervine . Russell's Emulsion .. Tarrant's Seltzer ., Vo Water Glasg per Ballon | Budweiser Mait . ... Canada Malt and [Hops Ready Mized Malt , Phenolax, large size Minergl Oil, per quart . Bovintne, large size ... Caldwéll's yrup Pepsin Hood's Sarsaparilla . Nabob Tollet Paper, Nabob Toilet Paper, 5 pkgs, for Hot Water Rottles ., Mectal Hot Water 13 Stationery Flaxwheel ITomespun, 5 quires to ths boy, 2 quires of rrespondence cards, with ; 27¢ paper and 1 quire of gold vige e enye Anniversary ¥oueo paper, of ciuvelone ts 1o the box and 1 pkg, versary Male pricc—=Ier box %, of a good quality 0x of 500, —['er hox ., 8al - pric Anniver Coltapsinie _77c Unele S Playing Cards, Sale pri ~ § packs for ,..,... Main tioor Anniversary Trimmings ancx. beaded cornaments in variops shapes and y beautiful corabinations in two Jots, he first i Bach sl itk IR - Ty Buttons \ And fancy drows buttons in al kerchiefs ®in Femstitched handRer- $1.77 ite toye hapd wkerchiofs, also tancy dere, Ann Main Floor Lining cotton fancy hracade linings in black, Annisersary : AN { 1Ermensa linings in all the best shades, stripes of plair. Annhersary Pettivoat ruffics, made ready to sew on, of the bt o sntecn, in all «hades, Anniversary Suid price—Bach 77c ¥ancy satcen Mnings in the best figures and shades. Anniversary Sale price, 2 yds. for 77¢ Fancy sateen linings in the best shadcs and fige ures, gnarant ast colo Anni- sary Sale price—Der yard o second 1loor Housewares Thetmax Electric 1rons, fully guaran- 2 7 teed. Anniversary Sale price-~Each.. . 6-picce veilow bow! set. Siges 5 to 10 77 inches. Anniversary Eale price—~Der s, ., [ Irens, with remevable waver rod. Anniversary Sale price — Each ceue 77C Tabls fish bowis, glass bowl and wrought 77 iron base, Anniversary Salé price—FEach. ., [ Curlex Electric Curling T-plece cut giass Wwater sot, pitcher and mx glasses, cut floral design. Anniversary Sale price — Per set . Cups and saucers, Nippon China. blue onion, hlus > Copenhagen and blue willow decora- 6 77 tions. Anniversary Sale price. .. for [ Gonuine O-Cedar Polishing Mops, No. 77 10 size. Anmiversary Sale price—PBach. ... . Cc Good grade 5-sewed parlor brooms ' 77 Anniversary Sale price — Fach Siees [ $-piece Console set, fancy glase 77c Anniversary Sale price — Pe st .., Sisth Ploor Toilet Goods 4711 Bath Salts, medinm size 4711 Batl s Compact Angelus Cream . Lle m 5 Houblgant's Taleum Palmolive Lifebuay § Manicure Dorjge Com: Mavts Powder . French Tooth Brushes Wyet ies and Sulphur . Westphal's Auxilintor , Paui's Henna e Witd Root Hair Tonic . Combs . Eiinie 07k Main Floor . Silk Bags Under the arm bags, made of striped silk, in colors of brow ) and tan, Annivers r - Fach .. 77c t pouch models, fitted with purse and mirror, Anniversa Sale pricc — Each Leather Bags Women's under the arm and pouch model hage, made ) of leathe Anniversary 77¢ orted colors, in imported draw 77¢ wl77 quite an as sortinent, Anniversary Sale price «— Lach , Main Floor Women’s Neckwear A speclal eolicetion for the 77ty Anniversary Sale of eollars, eollar and cuff sets and vestees, ma die, linen and lace; all this season’s styles, Annhve Rale prico—Each,, 77c Women’s Scarfs 17ull size, fibre silk searfs with fringed ends in a splen. did assortment of colors, Annives v Sale price—Lach $2|77 8,000 yards of round and diamond mesh val laces, ghing a large assortment of patterns, in medium widths, 77c Anniversary €ale price—20 yards for ....... 500 yards each of Irish, picot and filet picot lace edgings. Apniversary Sale price—$ yards .. 77c Main Floor Lamps and Pictures Boudoir Lamps in assorted finishings with parchment 77c Bale price — Bach R Oval Georgette Shades to fit bridge lamps, Q3 77 Swing Photo Frames in gilt and tones. Sizes from Bx7 to 8x10. Anniversary & ire ~ Each 77c Hand ecolored Photographs. Sx15, with toned fram Anniversary Sale price — Kach ..., shades, ‘nni\r ale price — Lach .. Maho#an: dga Lamps, with arm. Annivérsary $4 77 . Annive 8 — Each Pictures of the Spring . Size 10x13, with green gold frame, Anniversary Sule price — Eaeh ............. 77c Seventh Floor Corsets One lot V Numdo Corscts, dise ned mod. . $2.00 Anniversary 77c Neatform Brassicres, with elastic at the waist wutiful satin stripes, 77c ry ¥ale pricg~Each . Corselettea, combining brassiere and girdle, offer. ifficics t to avold sagging or spreading Ngure, cith im or stout, Anniversary Sale pric Anniversary Sale price — Iach .. shiform Rrassicres Bale price — ch . Girdle corsets requiring no lacing, with eclastic #ections that assure you flattening of the baeck and abdomen. They fit any figure, $2 77 . Anniversary Sale price - e Fourth I'loor . Silks SPORT SILWS Iigh grads novelty silks in broken assortments ol designs and colors. Anniversary $3 77 Bale price — Per yard ........0.000.., . PrPoxNGLE The natural color, real apaness pongee, free from Anniversary Sale price — Per yard CHARMELSE all silk, high luster, satin char. - $2.77 Ganuine Pussy Willow tafteta in light shades only; flesl, perch, turguoise, orchid, eeru and 2 77 White. Anniversary Sale price—Der yard . CORDUROYS In printed and faney weave, excellent for making kimonos and dressing sacques, Anniversary Sale price Per yard Second Floor 40 inches wihle meuse, in brown, navy and black. Anniversary Sale price — Per yard .. Dress Goods WOOL JERSEY The hetter grade of fine all wool worsted Jersey, that doea not sag or ruff like the chcaper wool cloths, 54 inches wide Hale price «— Per yard .... NOVEITY WOOLENS assortment of fancy suitings and skirt. 84 inches wide. . $2¢77 le price — Per yard., A clean-up of fancy all wool coatings, in checks, plaids, stripes and many in the single coat length, all at one price. Anniversary Sale price — Per yard A broken Anniversary VELOUR CHECKS Fine all wool velour ehecks, 54 inches wide, tan ground with flue color line, over-piaid l 7 1d check, Anniversary Sale—Per yard . 7 YELONIT 54 inches wide, all wool sport fabric, something Aew in hairiine stripes on a cem y 3 7 weave. Anniversary Sale Per yard . Second Floor ™ Women’s Underwear $1.77 Philippine Gowne and envelope chen:. 7 isc. Anniversary Rale price—kac Muslin and Windsor Crepe Gowns Anniversary Sale pric -Faeh .. Muslin and Satinay Princess Siips, proofs Anniversary Sale pricg — Fach .. One lot of gowns, Princess slips, bloomers, step- iyt —obomwimieni T7c 82,77 2-piece Ne v Sets, vest and steg white, flesh and peach. Anniversary sl 7 .s . £ale price — Fach . na and Crepe de Chine ( Anniversary Sale price — Each Fourth Floor Women’s Hosiery ‘ " T7c T7¢ 77¢ i #port hose. a ary Sale pr Main Floor Women’s Knit Underwear Glove 8ilk bodice Vests, A sary Sale pry ~ Each $1.77 Glove Silk omers. Anniversary 2 Fire Silk Vests, Anniversary s priee — Bach 77¢ ary Eale price — Bach . 77c American Hasiary Vests and Nodice. flosk and whits. Anniversary Sale price—32 for 77c Main Flo# Nazareth Waiste versaty Sale price - . 77¢ 77¢ 77¢ 77¢ ‘s Knit Pant Anmiversapy & Wash Dresses Wash Dresses of fine quality checked and striped ginge ham and chambray, in the famous Queen, Dix and L’Aiglon makes, in 100 or more difTerent styles to select from. Sizes 36 to 52. Anniversary Sale price, each— $1.77, $2.77 ™ $3.77 Linen Dresses Imported, hand-drawn Linen Dresses in 12 or more styles, white, copen, blue, lavender, peach, brown and Anivarsary Saioprice, e 34 7 7 ™ $5.77 . e & Kimonos ~ Long satin and crepe de chine Kimonos, hand-em- broidered and lace trimmed, with a few brocaded ; only one or two of a kind21 Sizes 36 to 46. Colors—rose, light blue, peach, orchid and copen. and $ Anniversary Sale, each. .. $ 7. 77 9 77 One lot of long, plain and figured erepe Kimonos in many styles; sizes 36 to 46, all colors. Anniversary Sale price, each ......evv0.0 $l .77 + Aprons Full size Bungalow Aprons in medium and large sizes, of fine quality percale, gingham and char:bny. Anni- versary Sale price, an s One lot of small Cretonne Aprons, with bib and a few with plain band, made of percales. . 17c Anniversary Sale price, two for .... Fourth Floor Boys’ Norfolk Suits One group of all wool Norfolk suits, with extra knick« ers, good quality Alpaca lined, in sizes 7 to 17. Anni- Another selection of good grade suits, such as Penrod and other high grade makes, in a variety of light and medium colors, one pair of golf and one pair of regular knickers, Sizes 7 to 18. Anniversary $l l 77 Ferarssanaan - Sale price, per suit Boys’ Wash Suits One lot of boys’ wash suits, all Spring and Summer styles, in white and colors, sizes 8 to 10. Anniversary Sale price, each Boys’ Tweed Knickers A group of boys’ tweed knsickexs, in a variety of light and dark patterns, sizes 7 to 18. Anni- versary Sale price, per pair Fifth Floor ’ . Men’s Hosiery 1200 pairs men’s silk hose in all desirable colors, full fashioned, reinforced heels, toes and double soles, sizes 915 to 1115, Anniversary Sale price, 77 per pair vess c 1200 pairs men's fine quality silk fiber, plaited hose, black, cordovan, gray and navy. Specially durable on ac- count of its unique construction, sizes 913 to 12. Annie versary Sale price, $l 77 . . 4 pairs for Men's pure thread silk hose, in black, cordovan, navy, and gray, reinforced where necessary. An unusual value, Sizes 10 to 12. Anniversary Sale price, 5 pairs for Men's finely mercerized hose, in all popular colors, made to wear and look well. An interesting buy at our regular price. Sizes 914 to 12, Anniversary Sale price, 1 pairs for Main Floor Men’s Neckwear 1,200 new patterns, silk and wool, Four-in-Hand Ties, fashioned into a straight-cut model that will not 77 pull out of shape. Anniversary Sale price, each C 600 silk and knitted Ties, an odd lot from our regular stock, each one very desirable. Anniversary Sale price, each 300 silk Ties, an odd lot selected for Anniversary clearance, attractive patterns. Anniversary 77 Sale price, 2 for c Two lots of Wash Ties, popular widths, neat stripes and colorings on white grounds. Anniversary Sale price 4 for T7¢; 6 for T7ec. Main Floor