New Britain Herald Newspaper, January 27, 1923, Page 12

NEW BRITAIN DAILY HERA™D, SATURDAY, JANUARY 27, 1023, 1917, he came & stu-| missioned lieutenant colonel in in-|of the Texas division to be premeted, | Paterson, camp at|fantey, U, & A, and continued his |after the battie of 5t Btlenne, and it said yesterday he was remained | assignment as adjutant of the 36th | was in the shell torn town of Dricourt, | than ever that the operation in whica and watehed them with sueh & look [there from May to July. He was! division. {near the Alsne, where he had been he grafted portions of & pig's eye tis- of pride a8 & king might wegr behold- | then commibsioned a major in the| “Frem Mareh te June 1919, he was | working under shell fre day and |sue on the eye of Alfred Lemonowics of Lyndburst has been completely ing his demain from the mnunum"“. ¥as National Guard and placed on|one of the American officers 1o be in | night, that he took his cath and as- 10ps. |sumed the added responsibilities of | suecessful. . . & reeruiting duty, and his organization | attendance at the Inns of Courts, Law \id Val, loase in the saddie as an | later became the 42nd infantry regi- | Courts of Londen, England. He ats|his inereased rank.' T Indian, shot through the 8eft DIue|ment of the 8oih diviasen o iand “ When Dr, Morgan removed the | He was|tended three sessions of the lectures| “Upon his discharge fram the serv. A atmosphere 1ike & bolt, her dark eyes | nest assigned a8 the divisional insurs | Wiven 8t the Inns of Courts and e« |ice, Owsley was made assistant attor. | VARGAges from the epes of the youth half closed, her lips apart, a smile |ance officer of the 36th division, at-|cured his certificate as fssued from | ney general of the State of Texas'” | for an examination yesterday, the eve dimpling in her cheek unk to the ltending the conference held in Oe. | that institution, |was opened about a quarter of an heart on the glorious spead, the keen |tober in Washington, He was later| “Fie I . Lieut, Col. W, L, Culberson of the inch and Dr, sald he was as- singing of the wind In her ears, the assigned as senior instructor in the .en-n‘n staff of Owsley's a.m..-.'?lfi's B“ flswE m “'“::“d.l‘ n:mmmty with which it commander's lslherl humming thunder of Redstar's shining | third officers training sehoel, Cam Vi , Camp | writing te the heall H " hoofs Bowie, Texas, He sailed for o during the war, said, in part mml‘v 0" Bu"n ern>..‘ “:“ flabblight was turned on | pocke and off in the same room with the Redstar himself was no less drunk- [seas service fn July, 1915, and w VT e e e e wide vanch yard and sailed away! "On May & down acress the levels with Val s the [dent in the frst training saddie, her father sometimes stood | Loon Springs, Tesas, and VAL of- 'ARADISE de by dnge & K0 mw - = Dodd, Mead & Compan, Ine, Al ights rwsensd Q@'. I -quuu“.,..n. hd R L A e o e BEGIN HERE TODAY (sundey beneath the high Live sky JOHN HANNON, wealthy raneh owner, his blind wite, BELLE, and their beautiful daughter, VA bappily tegether in Hannon's weo derful ranch home, Paradise Han non, the greatest power in the mesas country, loved by his tamily and hated by his neighbors, is the riehest land owner in that seetion His wondrous Red Brood of horses is the envy of all cattlemer In Hunnewell's store in Santa le andra, nearest town to Paradise ranch, & game is running RRIDEMAN, man of mystery, wins steadily until & stranger, aceompanied by & band of horsemen, appears The stacks of gold at Bridema hand pass gra side. LOLO SANCHEZ rose of Leandra game, pro- poses that Hirideman stake her to the stranger watehing the GO ON WITH THE STORY Drideman stared for a moment in dull amaze Then his great laugh boomed in the rom once ore, the sparkle came swiftly back to his blue eyes “Done!” he cried come on, youngun, if you're a stayer 1 stake Lolo, the Rose o' Santa lLeandra against your whole plle And he waved a steadied hand grandiloquently toward the stacks of &o!d and silver, For the first time the railsed his eyes and loc h girl, but she did not meet his gaze. Sanchez forged forward and caught his daughter roughly by the shoul- der, but she put her hands on her slim hips and shook him off disdain. fully. “I'm nineteen,” she said, Brideman.” Sanchez flung up his hand, snapped his fingers. His brown face was ashen gray. For a second or so the stranger hesitated, scanned the faces of the principals in the little play. Then he smiled, picked up the cards, deftly shook them together and shoved them over, “All right,”” he said, “and you may have the deal in the bargain. One hand to draw.” Brideman, steady sa rock, dealt laid down the pack and picked up his hand. He discarded two, picked up the pack again and looked at the other. The young man threw down four cards and smiled. The girl by the table flushed like a sunset. A slight chance he took to win her, in all truth! In silence Brideman dealt him four cards, took his own two, and in si- lence they both spread down their hands, face up. stranger Brideman held two queens and a Jack, a five and a trey. The stranger held four Kkings straight, and a nine spot—the card he had held from his discard. Lolo, watching, saw this card turm up and the flush deepened in her dark cheeks. ‘With an oath Brideman bungled up from the table. “Devil's luck!” he said hoarsely. “but you're sold, Lolo, body an’ soul!” —with which word and, a mocking laugh he lurched to the bar. And Lolo, looking up with her wide black eyes and her pomegranate lips| parted like moist rosebuds, smiled at Only Redstar across the fence in & en with his ewn perfection. He had returned to the Unitéd States in July | eral Smith delivep in person to your | New York, Jan, 27—~Following ad- youth and he readily told when it wus “go on,| separate feld grased in quietness, uns | "0 U0 mindful of the ramping ereatures that came and ra ifted tails a He had ne e e fomnet e | days which he had nearly forgotien— | tesr Sl and the open sage was to him an am- , norting nostrils. need of bluster, of wind phitheater There was nothing in all the blue distance to step him ness There was nothing in the land to |8 Little he cared for the led Brood's ehallenge He the king and his behavier was fitting his royaity The hatred of one stallion for an- cateh him—had never been, He had | run with Redeloud, and with the slim | young racers Wirebrand and The| Plame, and with Lightning, but ale | other was in Itedeloud's seream of | Wo¥® he had run away from them anger when he passed, but he had | PAWRlght had sereamed and fought | never been known to answer it. - 1t | ™Mb @nd raged like a fury because she was as If he felt a mighty o mpt fell behind, had umpp_rd and plunged | for the wild red horse, a bit _m.”‘.‘,‘and acted like a maniac, and John than himself, not se dark in ecolor, Hannon had never let her run again, I heavier and of less speed, Only Lightning, of all the speedy “Redeloud hates th' king,"” said "W had hung on Redstar's flank for John Hannon, smiling, ‘Dut Redstar | 2"Y length of time, and the master don't know he's on earth, 1t's the had looked at him u.vuh new interest, heart o' the thoroughbred in him, th' “There's somethin' by-ordinary in || this Lightnin' horse, Tom,” he had | said, “for th' Redstar's a high gauge | to judge by-—a damn high gauge!" On that soft warm day when Lolo l fanchez carried her gold down | through the gaping street of Santa | Leandra and did not see the gazers || for her dreaming, Val Hannon drift | ed down across the bunch-grass lev. | lels on the great red king and smiled in the joy of freedom, the splendor of her youth and the glory of the open spaces, (Continued in Our Next Issue) OWSLEY AND MERIAN \Legion School With Enginesr “LITTLE, BOLD, PRETTY | | THIN HE SAID, “DON'T DO/ ’ Alvin M, Owsley, national com- mander of the American Legion, whn‘ instinctive knowledge that they ain't |8 to speak tomorrow evening at the rivals—can't be nohow."” Central Junior High school, is a class- But Lightning the beautiful gelding, | Mate of Philip Merian, an '"‘""3"“ slim, graceful, tall and swift, gentler | City engineer with the board of pub- Owsley and Merian being | |than all the rest, was of a nearer | lic works, i | mettle. If there was one horse on|alumni of Virginia Military Institute, the ranch that could hold a candle|the former graduating in the class of | to Redstar, it was this dark bay|1?00 and the latter in 1912, | beauty with his mane like a lady's 7 Wt tresses and his gentle eyes. But Redstar's eyes were gentler, his soft coat darker with a faint black | |shadow drifting through it along| shoulder and hip where the dim black | dapples shone, his regal head higher, | his nostrils smaller, more delicate, his | sim legs longer, his massive withers| | higher. | | When Val Hannon looked at Red- | star a mist of tears sometimes dimmed her eyes, a lump rose in her throat. | | "It doesn’'t seem possible that a| | horse could be so grand, so—so hu-| man,” she said once, “he's more than a horse in all truth. There's a spirit in him that's like a soul.” And she was right, for when she, came to the upper bars and cupping | her hands to her scarlet mouth sent out the double whistle that was be- tween them only, it was more than a horse who raised his splendid head— alert enough now-—lifted his flowing tail a trifle, arched his high neck and 'I'HHS]'Z’ TRICKS ANY MORE. | always, since those dim |1e14 V.M. 1. CLASSMATES Commander Attended‘ : On Oetober 21, 1918, he ceived his prometion and was com-|ant colonel of infantry, the first officer | ditional tests, her master like a siren. The man looked down at her and the smile died on his own face. Ior | sailed away across the fields toward | her—it was a friend. a long moment he regarded her,| Nay, more—it was a lover, | gravely. A lover who smelled of her hair Then he stepped to her side and|With long inhalations, as if he drew the beloved scent of her into his lungs | took her hand. | c “Little bold, pretty thing,’ 'he said, | Who rested his great muzzie on her “don’t do these tricks any more, Shoulderfi rubbed hisycheek on hers— Here, hold yqur sash.” satin on velvet—who | red tawny ALVIN GWSLEY The legion commander was a lieu- tenant colonel and adjutant of the 36th division. The following history of Owsley’s war service is contained And he caught the broad end of |nibbled her hands with Rhis soft lips the striped vanity that swung at her |and searched her garmentd for tidbits. knee, spread it, gaihered its end tight,| When Redstar swept out from the closed her hands about the knot, and, > turning to the table, swept into the|” . sack thus formed the load of gold and silver thereupon. | DOINGS OF Then he stooped and Kkissed her lightly upon the rosebud of her mouth. “Go home with your dad,” he said, “and be a good girl." Then he gathered his men with his| quick glance, walked to the door and out into the afternoon sunshine. | bunch, ToM, 1S THIS YOUR SON, DANNY THAT V'VE HEARD You TALK SO MUCH ABOUT P In ten seconds the whole after dashing, rattling, and scram-| bling amount the horses, had mount- | K ed and turned and were making out | of town toward the south with the great red horse five jumps ahead, his satin hide shining, his huge neck bowed, the cloud of his black mane | like smoke above him and his long tail a fan behind. Every man at Hunnewell's but one | crowded out upon the porch to watch | their going. “Boys,” said Hunnewell, solemnly, ' *do you know who that was?” “No,” came the answer promptly, from several, “but we got a good| guess.” “Right, I take it," said Hunnewell. “That's Velantrie from th’ Border. and his band o' bandits—Don Keeota YES,BOSS, THAT'S DANNY- I’'VE GoT To BUY HIM SOME SHOES AND A in a recent publication of the school: THE DUFFS HOow DO You DO, MR. DANNY DUFF P HOW ARE You ToDAY ? DO You Go To ScHook ? ] Uisith il 1! Valentrie, they call him, south,| though why-—for that name, I don't know, an’ he's th’ smoothest lad in th’ world, they say. I saw him once | before, in a little town over th’ line, | an' he remembered me. They say he knows a lot that some folks don't— | your name, too, Brideman.” | But Brideman lay across the table| inside, dead asleep. CHAPTER III. SAY GU2Z- ™M TIRED WHY OF ONY MPAXING 525 A WEEK —| WANT YOU To THE. ME BAK RS YOUR The summer was glorious upon the land. ~ The sun was h in a cloud- | less sky and a little wind came eter- | nally in from the bunch-grass levels, Under the light the wide alfaifal fields, of which John Hannon was in- ordinately proud and which the ranchmen hated, lay like spread emerald toward the south. Scattered | against this vivid green the Red Brood grazed in opulent plenty. Redcloud the big savage stallion, Hotfoot, old but built like a racer and with the look of a colt, Dawnlight the evil one, Firebrand and The Flame, they were a sight for gods and men | 4n their perfection. They ate of the| sweet forage Wwith daintiness, raised their beautiful heads from time to to look over their world, and | 4 their shrill challenges to all and AFFORD (T- WE. ARENT FARRING ANY MONEY'! — WHY ? -'mvn?. WE W:}“T The Freinds of Paradise. [ER w—x, SORE. ACROSY TH' STREET ¥ YOU WA ONLY A GOOD W0OKING FELLOW WED WAVE EVERY WOMAN N TOWN HERE, BUT N0, YOU ONLY DRVE. THEM KROS5 TH' STRERT — BRING BAK THET TRRDE AND 1w TAKE. WOU BACK 1M PARTNERSWP WiH ME AGAN MAN -\ CANT < HE GETS T BEST res |son, Alvin, his prometion as lieuten. About Retailers—the Growing Mass and the Dwindling Class Goods which are well advertised na- tionally by the manufacturer are large- ly sold to the public before they ever reach the retailer. i Goods which are not advertised by the producer must be sold by the re- tailer. In the one case, the manufacturer has done a great part of the job; in the other he has left it all for the dealer to do. For many articles, national advertis- ing creates an actual demand, so that all the dealer need do is to say, “You can buy it here.” In other lines, the advertising identifies the product in the possible buyer’s mind, arouses his in- terest in it and establishes his confi- dence in the maker, upon which the dealer can cash in by his own sélling efforts. But with unadvertised goods, the re- tailer must start from scratch, Retailers who favor nationally ad- vertised lines believe in selling what the public wants. They are a growing mass. : Retailers who favor unadvertised lines believe in selling what they want the public to buy. They are a dwindling class. The ranks of these latter retailers are rapidly growing smaller because most of them are learning that public confidence is the basis of successful sel- ling; that quick turnover is a shorter and surer road to profit than long dis- counts on _slow-moving, dust-gathering goods; that even those customers who appear to swallow their selling talk on unadvertised merchandise have a dis- couraging way of not coming back for more, Just the other day a paint and vare nish dealer in California wrote to a manufacturer in the Middle West whose name is known through national advertising wherever varnish is used, “We are discontinuing our other lines and hereafter will center our efforts upon (mentioning the name of the ga}ker’s product) because'the demand or it.” About the same time a printer in a northern Ohio city was telling his pap- per jobber that thereafter he intended to standardize on a certain nationally advertised make of bond paper be- cause “everybody knows it, and it is so easy to sell.” And a druggist who carries packaged chocolates stated that he stocked only the nationally known makes, with the exception of one make well known 10- cally, because all he had to do was hand out what the customer asked for and take the money. Ten years ago—yes, even five—the manufacturer’s salesman who went around to the trade and talked about his firm’s national advertising was like- ly to be met with the statement that it would be a lot better if his concern took the money it was putting into ad- vertising and used it to enlarge dis- counts to the trade. Today, the fact that he is a real na- tional advertiser is a tremendous asset with the trade to any manufacturer, and his salesman’s portfolio of adver- tising is as important as—very "fre- quently more important than— his sample case. { Published by the New Britain Herald in co-operation with the American Association of Advertising Agencies THE HERALD HAS BY FAR THE LARGEST CIRCULA- TION OF ANY PAPER PUBLISHED IN NEW BRITAIN It is the Only Local Newspaper W\ith An Audited Circulation Danny Meets The Boss AND WHAT ARE “You GOING To BE WHEN You GROW LP.To BE A MAN- A LAWYER OR DOCTOR, OR WHAT * | HAVEN'T DECIDEDYET ALL RIGHT, GULL- THUAT'S A ) BARGAIN— 1 QUIT th YOU LOOK LIKE YOUR DADDY, DON'T You P THAT'S WHAT EVERY BODY S5AYS BUT | CAN'T HELP 17! WHY, '™ GOING OVER AND WANT ON T' TRAOE. I'VE DRIVEN OVER TO TY TWADS Dr, Bdward Morgan, |on. Lemonowicz is still very weak,