New Britain Herald Newspaper, October 3, 1922, Page 10

E & -12x60 ft. Kinsley Street ORIGINAL STORE Main Street near corne OUR FIRST SIX STORY BUILDING Opened twenty-five years ago, on our present site, 1897 OUR NEW PRATT STREET ADDITION Opened November 17, 1921, Form complete thoroughfare from Pratt to Main Street ¥ LOVELY New Modish DRESSES Wondrous Variety—Eemarkable Values An Unusual Group of Silk Canton Crepe Afternoon Frocks Only one hundred in lot. $18.98 and $20 Dresses at the Anniversary Sale A $12.75 Twelve new models o v blue, black ton crepe that feature long pleated panel brown silk can- raped from the neck, set-in embroidered panels, silk braid in severa and long panels draped from the waist line swagger effects New Street Dresses of Serge Smart Dresses of Fine Wool Poiret Twill, $25.00 values. At 'the Anni- Tailored Dresses in smart wide models faced with contrasting crepe and having contrasting braid pip- in Misses’ and Juniors' Sizes. $16.98 Values, $13.95 Dresses of fine French serge in five dainty straight line models, trimmed with silk piping and silk stitchery At the Anni vereary Sale sleeve Iine Tailored Dresses For Women 7.50 values, versary Sale specially designed tailored in Misses' Dresses of Heavy Silk Canton Crepe, $29.00 and 832.50 Values. termary e $24.98 Draped and straight | models designed in M sizes in navy biue, brown and cocoa. Th terial is a superior quality silk canton crepe Handsome ; Frocks, 835.00 Values, '$29.95 portray the newest of the present mode with panels and draped, a superb collection of stylish dresses FOR THE LARGE WOMEN Dresses of Poiret Twill, in several straight line models, trim- med with braid and embroidery 215, $ 19 95 . $25.00 values at the Anniversary Afternoon Dresses of Heavy Crepe de Chine in a graceful pan- eled model, edged with silk braid. $35.00 $28 95 . and $39.00 values at the Anniversary Sale.. NEW FALL SKIRTS New Fall Sport Skirts of Prunella Cloth in Box Pleated Models —8oft rich color combinations. Sizes 26-32 $6 80 $8.98 values. ......... New Fall Sports Skirts in exira large sizes, cut with ample fullness at bottom and hip: $10.98 valuer. ... . ON WEDNESD. NEW BRITAIN DAILY HERALD, TUESDAY, OCTOBER 8, 1922. Wise, Smith & Company, Inc. Hartford STORE IN CHENEY BUILDING Opposite our present location 1t is both fitting and proper that, on this, our Twenty-fifth Anniversary, we thankfully acknowledge the confl- To the people of H dence, good will and generous support given our firm in ever increasing volume as each year has passed since 1897. rtford, and that greater Hartford, who trade here, together with the help of the army of loyal employes, we are in a large measure indebted for the remarkable growth evidenced. We have been pioneers and leaders in much that has made this city a great shopping center. foundations on which we built twenty-five years ago, continue in force today. The right kind of merchandise rightly priced, Courtesy and Intelligent Service, with a knowledge acquired by experience of the needs of this community, still serve us in 1922, as in 1897. The fundamental We have had your confidence and good will for a quarter of a century, and again this day pledge our best endeavor to continue to deserve your support. The small store of 1897 has grown to be a Powerful mercantile establishment, with unlimited resources, which are employed to their utmost in your service. AY MORNING, OC' CONNECTICUT HAS EVER KNOWN A KT OUR PRESENT MAIN STREET BUILDINGS ONE ENTIRE FLOOR DEVOTED TO THIS DEEPARTMENT Covering what were formerly the Stedman, Roberts and Corning plots and with separate entrance on Pratt St. 25th Anniversary Sale of Coats, Furs, Dresses and Suits _ From the very first, this department was a most pronounced success, and today we are proud of our garment reputation. No other Connecticut store displays so wide and choice selection, and for the 25th Anniversary Sale the very best values of the entire year, STYLISH COATS At extremely special prices for the Anniversary Sale. Women’s Swagger §18.98 Double Faced and Lined Polo Coats. in tailored mannish models with narrow revere $] 3 50 wats o 1Y and very full sweep, $22.50 Herringbone Mixture And Polo Coats At The Anni- 18 98 versary Sale. . Sports coats whose tailored smartness is fashionable for street wear, $35.00 Fur Collared Double Faced Polo Coats At The Anni- 25 00 versary Sale, . Collars of Fitch dyed Opos- sum fur make these double faced Polo coats suitable for late fall and winter wear. Handsome New Coats of Ve- lour and Bolivia Cloths, With collars of Beaverette fur. $49 values. At The Anni- 0 Yrsary s $39.00 These rich soft materials are here shown in a full straight line model with a stitched panel back and wide sleeves, shown in several handsome shades of brown and in black. Beautiful Fur Trimmed Wraps and Wrappy Coats of Delysia and Normandy Cloths $65 values, At The Anni- $49 Luxurious fur trimmed wraps, collars and cuffs of fur, others with wide sleeves diverging to a point and finished with silk tassels. some witt Superb Coats of Gerona Cloths combined with natural blue Siberian Squirrel fur. Regu- lar $75 value. At The Anni- $65 00 versary Sale . The full graceful lines of these beautiful coats follow the lines of the newest im- portations with wide sleeves and a graceful drape of the fine soft material ST\'LIRH’(‘OATS IN THE NEWEST EFFECTS VIAT‘!R THE LARGE SIZE WOMAN. Graceful $25.00 Velour Coats fully lined and featuring a p two-way collar shown in several shades of brown, tan and in black. Sizes 42% to 54%. At the Anniver- $39 Coats of Heavy Duvetyn fully lined and with large collar of ' beaverette fur. Sizes 4214 $32.50 to 54% Stzes 4214 to 54%. All Priced Low. $59.00 Winter Coats of Fine Bolivia. with deep collars of Caracul fur trimmed with silk stitch- ing. Sizes 421 1o H4%. $50.00 Handsome $79.00 Coats of Veldina. with wide Normandy sleeves, trimmed with silk tassels and lined with heavy silk Canton Crepe. Sizes $69.00 421 to 54%. COATS FOR JUNIORS Misses’ and Small Women. o $16.98 Stylish Double Faced Pold Coats, with four mannjsh pockets. At the Anniversary Sale Sizes 156-17-19. $12.98 $25.00 Sports Polo Coats with convertible collar, fully lined and shown in several pleas- ing shades of dark tan. Sizes 15-17-19, at .. $19.98 $55.00 Coats of Normandy Cloth with collars of natural opossum fur, smart wrappy models. Sizes 15-17-19, at MOTHERS, ATTENTION! Mothers know from past experience the wonderful wearing qualities of our Girls’ Coats and nowhere else in Hartford will vou find £0 many to choose from, such splendid Coats and such reasonable prices. Girls' New Fall Polo Coats Sizes 4-5-6, heavy mater- ials, all lined, $6.98 values, At The Anni- 5 80 versary Sale. .. (3 Girls’ Polo Coats Sizes 10-12-14-16, tallored coats in sport models, $11.08 values. At the Anniversary Sale. $8.80 Girls' New Fall Polo And Velour Coats Sizes 4-5-6, attractive ma- terials in brown, reindcer and Sorrento blue. $13.95 values. At the Anni- versary Sale $10080 New Beautiful Blouses Overblouses and tailored walists of heavy Crepe de Chine. $6.00 values. At the fnnl\ernry $4.95 Embroidered and beaded in all the latest suit colorings and the tailored models are in white, flesh, navy blue and bisque. Graceful Blouses of Mignon- ette Pongee and Tub Sik $3.98 values. At the An- Overblouses and 1tailored v {st models in a wide var- fety of colors. Girls’ Winter Coats Sizes 7-8-9-10 years, in Polo effects, $10.98 values. At the Anniver- sary Sale... $7580 Girls' New Fall koio Coats Sizes 7-8-9-10, fuill lined, some with collars of Beaver- ette fur. $16.98 values. At the Anniver- e, $12.80 Girls' New Velour Coats In sizes 10-12-14-16, full iined and interlined with bea- verette fur collar. $20.00 values. $ l 7.80 At the Anni- versary Sale. Fur Neckpieces $10.00 Stone Marten dyed Opossum Chok- $7.98 ers at $16.98 Dyed Jox Scarfs, sable single animal model oo ...... $10.98 $26.00 large size, full fur- red fox scarfs in gray taupe and sable 310.98 scarfs $50 pointed fox fur scarfs, a large single- skin model. $39000 $59.00 Fastern Mink, dark in a single $49.00 skin choker. ER 4TH, WE COMMENCE TO CELEBRATE OUR SILVER JUBILEE IN A PRACTICAL WAY BY INAUGURATING THE GREATEST ANNIVERSARY SALE THE ROBERTS BUILDING Home of the Hartford Opera House Jded to our six story building in 1908 THE OLD MELODEON BUILDING Demolished in 1897 to make room for our first six story building FREE SOUVENIRS On every anniversary of our business career, we have distributed valuable aiticles to our pa- trons, as souvenirs, but never before have the souvenirs been so good and great in variety as for this, our 25th Silver Jubilee, ASK FOR SOUVENIR COUPONS—SAVE THEM—THEY ARE VALUABLE. SMART TAILORED SUITS AT ANNIVERSARY SALE PRICES Fur Collared Suits of Velour—Silk lined in misses and junior sizes in several soft shades of brown. At the Anniversary Sale $20.00 value. Jaanty Tailored Suits of Poi- ret Twill and Tricotine Carefully tailored suits thut follow the straight long lined effect that madam finda so charming this year, of course the color is navy blue. Reg. $37.50 value. At the Anni- versary Sale Regular $19.98 Attractive Tailored Suits Of fine Poiret Twills, Trico- tines and Oxford materials. Suits that will be especially pleasing to the matron as well as the miss and have been tailored with an atten- tion to detail that will satisfy the most exacting woman. Regular $47.50 values. At the Anniver- $39.00 sary Sale .. 1000 FUR COATS AT ANNIVERSARY SALE PRICES OF WHICH THES! ARE A TEW Coney Fur Coats 40 inches long, lined with silk and made with a fancy silk cord girdle. Regular $69.00 value. At the Anni- ur . $55.00 Kolinsky Dyed Marmot Fur coats with a very wide sweep deep self collar znd cuffs. $115.00 value. At the Anniversary $89 00 Sale...... . Kolinsky Dyed Marmot Forty inch fur coat with large natural Racoon collar and cuff, $169.00 value. At the Anniver- $120 sary Sale .. $400 Hudson Seal Fur Coats Of fine, carefully matched skins with collar and cuffs of natural skunk. At the An- niversary Sale i $300 $225 Baltic Scal (Seal Dycd Coney) Fur Coats 40 inches long, with a handsome collar and cuffs of gray Siberian Squirrel. At the Anniversary $ 1 79 $235,Full Length Caracul Fur Coat Crepe lined of carefully matched brocaded skins. At the Anniver- $198 sary Sale .... Anniversary Sale Prices on NEW FUR COATS New fall, 40 inch coats of Peerless Seal fabric fur, fully lined with cape collar and bell sleeve. $18.98 $26.00 value. New TFall $49.00 Coats cf Salt's Baffin Seal fabric fur, with large shawl collar and nd tox . $39.98 New Fall $55.00 coats of Lapinex Seal fabric fur with large handsome coilar and cuffs of natur- $45 00 ral racoon fur . New Fall $98.00 coats of Armitex Seal fabric fur, 48 fnches long with brocaded silk, has collar and cufls of natural Ra- $79.00 coon fur.