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o0 NFW BRITAIN DAILY HERALD, WEDNESDAY, JULY 16, 1019, ! R | ADVERTISING PAYS, | NO PLACE FOR RESPECTABLE GHOSTS TWO CHAMPS WHO MAY sk ravacs THO COAL DEALERS LECTURER ASSERTS . &3 E o R % s ey AREUNI]ERWEIEHT " . M. Fannon Tells How (0 6et g | ‘ il ' Sealer of Weights and Measures Better Business T e : e 4| O R Makes Report for Month 2 X , v y 3 8 2 J S ~ “arlso sealer of weights More than 500 men and women Bi ey 4 A 2 ; (ldl‘ ( .nk)(n‘ : I‘ ;“,:-,x his quar- ere prese ast evening to hes e Bk g 2 S - and measures, has preparec s & b BREIMD desd{eoning jonied S 5 = ; i 3 4 7 4 terly report for the common council, lustrated business efficiency lecture % O 3 =i ; - s s : : 3 Lt the S iven in the Elks' hall by S Fan- = - 3 - showing that of the variou e S ¢ | : 2 3 & 208 e weighec nly two on, under the auspices of the cham- i % ; 1 ers whose coal he weighed, or er of comn\l-‘nl‘”\” i ; H‘r‘uw ";\"»:‘ Ml 5 5 7 : were below the necessary standard. l8pecially on advertising and declured H]{\\C"",”’lcw e nx):“(! vices test- Bt store advertising is one of the 5 : o : reighing or measu evices test- veakest ;wu\‘]:‘;v;hnf\ S it P g : L ed or sealed, 506; weighing or meas- B 5 ccciorca tnar in 1 ; Y 5 P : uring devices condemned or confiscat Utside advertising in the newspaper, 5 ) 3 - ¢ . i Ci 5 ed, 17; number of packages inspected fhis space should be wholly taken by | i (2 . f ; or reweighed, 340. ocal interests. In explaining | | e = = - 3 : 3 ¥ Coal reweighir Prove on advertisir i kdvised the business < : owd too much into to 1 > - = 3 2 i , Berson Brothers Ve a new advertising story cach 3 — : 4 3 S. Shurberg ....... Y, to eliminate ‘“‘cost 2 and 3 T, S % Sovereigns Trading Co. 0 sell all goods and fair pric o t = ; ¢ ; g § i Stanley Svea Co. 2 BIn order to get betier advertising | 3 = ; i 5 ¥ : { stanley Svea Co. ... 5 2 iccommodations he said it neces- | % % = B ). S E i N. B. Lum. & Coal firy to give the newspapers their ad 2 £ = : / ; i : M. I Jester ....... opy a day in advance of its publica- | 3 % 5 : United Coal & Wood don. He declared that business should sl J 3 ] : : - T i g 2 < he quarter I ork hand in hand with the pre 'Dvnhrn(:gq;(f\:mr\hm S or prosperity to one means pros weighed a | : : 4 > fire department and the erity to the other. | = E i coal (o< the fire depa Town Farm. Continuing Mr. Fannon gave an il- 5 : o gty A number of lectures were given ustrated lecture, showing the trials . both technical and practical on the bt ‘a business man and how he over- | ; 1 L i % 5 2 ang casures question. The ame them | B & ‘B % weights and me 1 1 S o “‘ate art a er law’” There -were his toils and struggles R, - : I : 8 so-called “standard (‘oli(\mt: B 0 keep his business aliv there were o 2 - = i P 3 : ¢ was explained. This law applies St fils harassed endeavors to secure i “ 4 : % pecially to interstate shipments o oans with which to tide over, and : 5 5 & fruit, berries, ete : Ry 3 2 | ; 3 ¢ : arge manufacturer’s exhib > there in their dozens were the thiev- | A large manu i ; = % g anc asuri at ng little leaks by which his hones v g YouR. LIFE; b ¢ 5 g “mghm,; an !”moly '\lx(v\m':: :1(::](‘;]: o arned profits were simply streaming y WALTER. OV . k. o E the conference, made it T pesiils o jway from him. Those thievish littl 2 < s the sealers to get first hand informas eaks were recognized by every retail 2 = y - F 7 i 0 d i tion about the latest and most modern c S e : 5 ; £ machines of this kind. erchant present, and the picture - : 1 i arried its lesson right home to them. | = - 3 ; An opportunity was u\sohm;on M: Two customers in the store, three 2 > T m‘\ll“h(‘,:aqt;)rm\ of t e mt”l\dh-: : g ropristor e = 2 S — | of standards and the personnel o }lfrks land ””m r.uo‘.”ff“? \lm‘ A Jimmy Wilde, flyweight, who is pion of Great Britain, who is spoken |}/ SN ElE KoL ioing in explaining em'.,"m,ou‘e ].)ffim.‘: m\., i 1 matched to fight Joe Lynch of the|of as the next opponent of Jack |, ") "\ ethods of testing instry- o serve b L Gl e o, U U. S. A. He is shakinz hands with | Dempsey. ik ments of different descriptions. i SRl e 1 cavyweight cham- | (C) Underwood & Underwood. e e e omers’ side of the counter the auc Jim Beckett, the heavyweig As a whole, this confere ce looked at it, and saw one cus- | very instructive and personally, I t i information omer hurry off impatiently withonut = E jxrod much valuable g purchasing. Wrong change alleged H@T DOG ¥ R which 1 helieve will benefit me in my and no record or receipt to c k the are all features in good salesmanship | price: cially courtesy should | customer is the ‘“boss” in the last & work irefund necessary to hold busine store ice as pointed out by | be shown to newcomers to a town or instance. By that John Wanamaker Ao iR e o 18T v “A good clerk,” he | district It brings business. In | throve. Show all the goods you can e || customer irate at being billed again Stid. “should know: IFirst, what goods | handling complaints follow the golden | even to the customer who is simply T . : R T nob) et neo | the store keeps; second, where they | rule. Never try to force a sale. Talk | looking around the stock. These ; § - 3 §5re had no record, but the customer | MaY. be found; third, everything po; ]w!m!i\\. Let the customer decidr. | hints the speakers gave to clerks could triumphantly produce a receipt- | Sible about the goods and their | Bducate the clerk to realize that the ' present. E 3 o : & f ed Dill signed by ‘“White” himself. | b £ fs. ! s ” . . Overweight, waste, short change, | S . ) ; The | PET LION AND CAT BROUGHT UP AS ONE FAMILY L ST - — ithrough accolln‘s of White’s “service” i : | 7 : e : ; : Ly . | Burglar-Student Killed While At- entered, charge and ‘goods taken” ; : O T T — e _ N TN § /Y G| | tempting to Rob Fraternity House Seller’s Seale Weight Weiglt 2,030 1,970 2,025 ,640 so bought left unrecorded—these and : ; ; . other ‘leaks” were all revealed in 2 ‘ % : : & e their natural course of action. i : 2 3 i Co-operation, not cut-throat com- 2 4 il 1 5 i petition, is the keynote of KM-‘)*‘\ i L R - 8 3 Mrs. Frank Holfelner were not business,” declared Mr. Fannon, and | b ¢ 3 : formed until today at their Buffalo he showed further on in his address % 5 . i : s 5 a4 : : home that their son Anthony, the how ‘“‘the wholesaler and the banke: : F 3 fare both partners of the retail mer- | chant in these days.” He showed how ! ] 3 : : : by proper organization of a store the 5 3 : ; 5 i3 4 . 4 ¥ 5 e a University of Pennsylvania frater- burden of the business can be shared | | 5 5 i o i i 5 B R nity house. Telegrams had been sent by all of the help and the owner so T 3 e e K . s 3 to them indicating that the student that all of the weight need not bear ! % S o i 4 X 3 had been hurt. down_ on-the one mind which should i 4 i 4 . v £ : g $ds 3 3 In the hope of hearing their son's be most free of care—namely, the [ e o 4 ; y 3 s 4 3 4 voice, the parents sent a telegram owner’ He emphasized at the out- oy S 3 o - % % ' late last night asking him to cgll set the fact that in 1918 in United ok : G : 5 g 1 . o Ry 4 ; 4 them on the telephone. Louis Hol- States $163,019,979 had been lost s : - G £ o i g 2 # : & felner, a brother, in Buffalo, an- through store failures, 6,494 stores be- fos M o P o SR o : ARy 3 swered inquiries over the telephona ing involved, including as the prin- | ’ b ‘ B % " 4 o ' <3 R e 2 today and sobbed when he heard his cipal business 593 gencral stores, Sk : 4 £ & - RIS 5 R AR T - ; brother had been shot as a burglar. 1,969 grocery ores, 645 clothing and | i o 3 3 S 2 3 - “It is terrible news, he exclaimed. furnishing stor 296 dry goods bus- | R : g ‘I shall have to break it as gently Biace ana | 152 i lardware lstorea i 4 i ' American Boy Scouts may have [ can eatch ‘im, skin ‘im and cook ‘im | o SISl BFE O SRS gt Sl without any adult aid, such is the 3 vy ¥ They do not know that he is dead S ; ne | Dol noy el enioteiv eyt S Holfelner said he would come im- B e 0 2 : - B lad real hot dog's the thing, and he | Philippines. ne b e M R also. | i 4 : v 1 the body for burial in Buffalo. fi “Price cutting,” said Fannon, “is | - LEARN!NG TO BE AMERICAN SEAMEN The case of the student has unusual R principal cause of failures. Letting | o L features. He was a second medical your comggtitor make the price is | " student at the university and would poor business. Credit is important. " ¢ il il ha received his diploma in two Credit isf as important as capital in Mrs. Herbert Cole, of Los Angeles ' e / doing/” * business. Good business | Cal., secured this lion when it was ‘4' been unusually bright. Caught while methods are essential to credit.” é i robbing a fraternity house, a profes- The chairman of the federal trade .00 : i Socnd 5 sor shot him as he was escaping with commission said, “In the future the i ? - his booty. For 24 hours the identity business man, large or small, will not BLACK HILLS PEAK DEDHCATED MT ROOSEVELT £ : : of the dead man was a mystery. Then be able to get credit on loans unless | . \ ok a former room-mate identified the he 1s not only sound financially but . body. Search of his room by the Blso able to show that he is conduct- 1 g 3 g X 5 Bl | Dolice revealed, they say, about $4,000 ng his business intelligently.” 3 3 & worth of plunder stolen from frater- A store organization plan sketched z = F 5 \ e A nity houses, boarding houses and by Mr. Fannon for general merchants | 3 .. other places. On the man's body was was on these lines: First, the owner 3 5 / it ) . ‘ $95. A vestaurant had been! robbed with his mind freed from detail work, 5 j mble to take care of the main prob- lems, and advance business on the broad scale. Then the head clerk supervising other help, assisaing in buying, watching credits and help- ing in advertising. Then the second clerk, taking “phone orders” (a man b : 3 & F o9 i ; & ‘ S > g J : 3 . : .' e I, W | TO I)IkECTf SHIPPING Philadelphia, July 16 Mr and in< burglar-student, had been Kkilled Sunday night while atteMpting to rob Little leaks for the most part had i S 2 ; their wiener roasts, but for the Tgorote sunk them all, and the hundreds of A e 5 5 3 e o re vears. He was said to have tiny cub and raised it with the cat "Hm lion is named “Tawny Pershing” 00 which she secured at the same time. ! and is a great pet. of this sum and the police theory is that Holfelner burglarized the res- taurant, went to his room with the money and then visited the fraternity house, where he met his death with a “smile in his voice” and a | pleasing way of speaking to people for this work.) He would also have other duties such as checking taken orders and serving otherwise. The. third clerk would look after stock, prevent shortages arising, keep tab on slow moving stock, re- port on conditions of stock, etc. To the fourth clerk would be assigned, his specialty, window trimming, and the watching of competing win- dows. The delivery man would de- liver, make outside sales, and get tips leading to sales, and especially note and report all complaints. (This last is important.) Lack of system as to credit ca losses in three wa First, through having too much money tied up in credit accounts; second, through ex- tending’ credit unwisely; th through forgetting to charge itf‘mS’ and losing charge slips. To reduce | losses through had debts the lecturer | & e o b S - 2 > : ik ] G 4 . Sl % : ; ik N 5 JUDGE JOHN 8. BAYNE recommended that 1il merchants “Join and boost a good live credit : i o cee Je— = 4 9 % 4 3 organizatio | 3 : Tudge ayne s id_t slate R T Ao | . for chairman of the United States chfi;::‘mm ..‘nuvth'\ ](~s]lf‘.t‘(1:\.l\ to 4 Shipping Board, the post vacated by o n), accuracy, d]fprfr‘ld ion of e = S X Wood making the principal speech - man enrolled in a two years course | the resignation of Edward N. Hurley, ° customer's point of view, desire| The highest peak in the Black Hills | cation coremonics at Deadwook, un- | from a flag-bedecked stand with the | “Laying aloft in whites” aboard the | 1o seamanship and navigation for a | effective Aug. 1. Judge Payne is now . 1o oblige, d&b;::hg ? ;onefify Sfl to the | has been named Mount Theodore | der the au:{;ues of the Black Hill | picture of the former president in the | training ship Newport, which has | cruise through '\vm‘. 'p«nm,,m, waIerls general counsel for the railroad ads goods, an owledge of the goods| Roosevelt. This picture of the dedi- | Pioneers, ows General Leonard | center, ew York with man, M Rloh i S0 oy left N v student sea~ | which will terminate on Ogtober 1, | ministration. s e Sl | :