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P BRITAIN HERALD PUBLISHING TOMPANY, RALD P oprietors. datly (Sunday excepted) at 4:15 p. m. Herald Bullding, 67 Church St at the Post Office at New Britain as Second Class Mail Matter. 4 by earriorc to any part of the oity 5 Centa & Week, 85 Cents a Month. ptions for paper to be sent by mall payable. in_advance, 60 Cents & Month, $7.00 a year. Py, Proftable advertising medium in t Ciroulation books and press always open to advertisers. erald will ve found on sale at Hota- News Stand, 42nd St. and Broad- » New York City: Board Walk, tlantic City and Hartford depot. TELEPHONE CALLS. E GOOD SHIP OSCAR II. ertisement is the life of trade: h don’t advertise you won't make y;: if you don’t venture you won't | Thus ran an old saw probably orth hy John Wanamaker. It peen taken up In later vears by ¥ Ford the Detroit millionaire first ‘tut down’ the high cost of g attd Mmade the jitney an Am- institution, . Mr. Ford believer in advertisement, h not ‘glven much to paid adver- . He prefers to get his through egitimate news columns of the journals. And, because of his on and his theories he has al- been a welcomed client to the lewers. In the terms of the on, “he makes good copy." the war began he has found bIf on the front page at least one n every week and sometimes for s without end ‘Whenever the Ford has been reclegated to full” om the inside page Henry ome forth with something new briginal and brought it back where elieves it belongs, on the front is a al- a re is-what puts Henry Ford to the oday: With the secretary of the 0 Peace Soclety he has be- ht himself of this: On December 'ourth he will take command of food ship Oscar IL, and with &' made up of peace-at-any-price .philanthropists, philosophers, in- brs and other prominent men from “ walk of life, and some women he will leave the port of New . Just where Captain Ford and cean jitney, the peace ship Oscar, going has not been officially an- ced as yet; but, it has been inti- d, he will make for some port of ppe where he will land his peace ly and make an endeavor to bring [European war to an end so that boys ifi the trenches can get home re the Christmas holidays set in. indeed is a very good idea. With men as Thomas Edison, who has ked to go, and such women as b Addams, who will be only ng to accept, the good ship Oscar 1d prove one of the greatest little ets that ever started out from the of America. To make the party plete there should be on board a bie of popular song writers espe- y the . man who gave to the public classic of rag-time, “We Don't w Where We're Going But We're Our Way.” too “HAVE ONE ON ME.” is in' ‘Anferica that the treating it has become a nation-wide cus- among men. It was in America the. treating habit was born. It pad to other countries but was er successful in its growth abroad. | climateés of the universe or the peraments of other people do not ge with treating. Because of the hold which this habit has taken n the men . of America the brass became ‘&n institution. Also late Iners were made fashionable, for enever men take ' it upon them- es to treat each other it street cars are passed up with Jkless abandon and the distance down-town - to the front door home ' becofnies immeasurably iter than humans can travel. For reason, also, cabbies became a pessary of* every day and every ht Jite. It is a long, long way m home when the treating starts. Realizing all the truth in the fore- ng statements, the Government of it Britain put a ban on treating. Germany the Dutch treat has be- 1e the order of the day. Every must purchase his own joy. hat happened in_ Russia is well own. Knowing full well that the n of Ameérica. Wil never do away h the treating habit, and wishirg avold the fumes.of alcohol a com- Iny of men in. Pittsburg recently 'med the Liberty Treating club the rpose being ta do.all the treating haberdashery stores, or any other es not equipped with highly pol- 4 mirrors and mahogany bar fix- ! The way it works out is this: fiir men enter a haberdashery store. jley line up at the glass case wherein contained e¢ollars, sox, and neck- b§. “What are you going to j‘.«:' ys one. “I'll, take a paiv Jox" answers ths' firdt; “Gimme a pllar” pipes another, and the taird an calls for a neck-tle. The pur- r equips himself with a hand- means have, | kerchief and the treat is on. Then follows another round, in which sox. neck-ties, handkerchiefs, and collar buttons become the order. ow boys, lets have a round of garters,” says Jerry, ‘‘All right,” puts in Joe. “but you must all have on me,” and the treating is on full force. By the time a couple of rounds of collars have passed glass case, and the proprictor has rung up several sales on the cash register some husky youth with a full fledged pair of hazel eyes says, “Well, boys. don’t you think we've had enough?” and if no one insists that another round of cuff-buttons should take place, each man takes up his little bundle and trudges his way home to wife or mother. It is a great idea, and should be worked out in every city in the United States. It has its many pleasant features, for although a man comes home with a package, it is not the proverbial bacchanalian bundle and does not mean a head tied up with an ice-bag. The morn- ing after a treat like this is not laden with all the sorrows of the universe. The only trouble is that the habit might grow to the clothing store where men will treat each other to overcoats and full dress suits,—such a useless expenditure of money to those who are already equipped for the season. a tie-clasp in over the When time hangs heavy on the hands of our philosophers and pro- phets they hie themselves to the public mart and make predictions anent what is going to happen after the European war is brought to & close. For the most part these students of human nature, economics, and stock quotations, in particular, are of the opinion that a tariff war will be declared just as soon as the present colossal struggle is ended. The United States will be fighting in the tariff war to protest its infant in- dustries, such as the dye-stuffs, countries of Kurope will be battle to regain their markets. Discriminating duties wili be set up by the varfous nations which in turn will lead to hard fecl- ings and the first thing we know the war will be fought all over again. These are the prophesies. that, and nothing more. tho waging lost foreign Merely To those who doubt the accuracy of press reports we call attention to the following paragraph under a Bos- ton date line of November 24: “The official canvass of the vote cast at the Massachusetts state election on November 2, an- nounced today, shows that Sam- uel W. McCall, the republican candi- date for governor, defeated David I. Walsh, the democrat incumbent, by a plurality of 6,376. Unofficial press returns on the night of the elections gave McCall a plurality of 6,363." Thirteen votes out of the way, not enough to effect a change in tho | land he might have so beguiled AND FANCIES, Bonar Law declares that Great Hritain must risk bankruptey, but that is the way some people seem to make a success of business.—Norwich Bulletin. Had Edward VII, been king of Eng- the Kaiser at a series of pleasant little parties, that there would have been no war.—Louisville Courier-Journal. Women of the world promise to take the place of men, and more so in European countries than ever, from the fact that 25,000 French women are now employed on the railroads of that country doing work formerly Press. In our position of watching from a distance and listening to the con- fusion of voices, it seems as though somebody in thig great conflict were getting weary, if not worn out, and anxious for some way out without humiliation.—New York Journal of Commerce. A hyphenated American whose pass- port has been confiscated by the American embassy at Berlin, in ac- cordance with state department in- structions, because he made deroga- tory remarks about President Wilson and the United States government, will have to sérve in the German army, it is said. This American con- tribution to Germany’s military re- sources will not, however, be regarded as a breach of neutrality.—Springfield Republican. Honoring the Bell. (Waterbury Democrat.) Forty thousand people waited at the railroad station at Houston, Texas, until 2 o’clock in the morning, on a chilly night, to see the Liberty bell enroute from San Francisco bac to Philadelphia. The train was late, and most of them went home then. But 2,000 school children remained, shivering in the cold, until the train pulled in at 3:30 a. m., and climbed aboard the car to touch and kiss the sacred emblem of American freedom. A Liberty bell, like a phrophet, has to leave home to gain honor. Most of the citizens of Philadelphia have never seen the bell, but most of the citizens of Houston are glad of a chance to stand in the cold nearly all night to see it: The bell has had much tae same experience cverywhere through the west. At nearly every city and town golng and coming, crowds have assembled to pay it honor. It was the first time the bell was ever taken west of the Mississippi river. After such an enthusiastic and continuous wel- come, it should not be the last. It is much for the great, new, pioncer sec- tions of the country to see a relic the reminds them not only of the cast from whaich they all came, more or less remotely, but of their country's early history of which the west has so few visible evidences. Chiefly About War. Abraham Lincoln, by Rose Strunsky. ‘A life interpreting Lincoln from election of governor. The press re- port was compiled within eight hours, whereas the official canvass was put together and counted between November 2 and Thanksgiving Day. a little matter of twenty-one days or three weeks which makes some dit- ference in time. Connecticut Shipbuilding, (New Haven Register.) It may mean little that the re- ‘nabilitated Charles W. Morse is after shipyards to the east of New London, but it also may mean much. Not many years ago that was a busy shipbuild- | ing district, but of late the building of sailing vessels for the coasting trade has suffered a sympathetic slump with the building of American vessels for foreign trade. If the Morse interests are after the yards, a change must be imminent. Regardless of Morse, the change in sight. The Panama canal ‘nas helped. The war has helped. Some of our coasters are coining money in the South American trade. It will not be long before the general knowl- edge of possibilities in that direction causes a boom in such shipbuilding as they can do in Connecticut yards. All along our coast from Darien to Ston- ington there are facilities for ship- building. Some of the yards have water depth for launching vessels of the largest size. Shipbuilding, once an important Connecticut industry, ought to come back with a boom exceeding anything it ever knew before. is The Public Ledger has always held that this country is in no serious dan- | ger of being drawn into the baleful | stream of armament competition, for the best of all reasons, namely, that' { the people will not submit to the tax burdens which such a program would entail. So long, however, as the people are willing to tax themselves znnually for a larger army and for more ships, their eves are wide open the path they are following: but the moment such outlays are made with borrowed money, the burden is shifted and the peril may become a real one. Therefore, while for the rioment we are arming against no known foe or prospective foe, but 1it- erally solely for defense, should we go farther than is needful in that rerilous path we shall incur the risk of arousing suspicions as to our in- tentions. Such a policy would give our prey alarmists, and might defeat the whole immediate purposé of those who are laboring disinterestedly for the na- tional security.—Philadelphia Public Ledger. to redness a direction to justify | a new standpoint, the economic. The author says of him, ‘‘he is part and parcel of his class, the small home- steader who claimed an equal oppor- tunity in the virgin forests. As such he is not a hero, he is a people.” In- telligently planned, well written, on the whole well balanced. The latter part of the book on Lincoln's con- structive statemanship is presented clearly and accurately.”—A. L. A. Booklist. e Bullet's flight from powder to tar- get, the internal and external ball- istics of small arms; a study of rifle shooting with the personal excluded disclosing the cause of the error at target, by Franklin W. Mann. . oe o Errand of mercy, a history of am- bulance work upon the battle- fleld, by M. Mostyn Bird. Does not include the present war. . Evolution and the war, by P. chell. “Examines and refutes the militar- ist thesis that war is a biologicat necessity, an cssential part of the struggle for existence. The author is a well known English zoologist and C. Mit- scientific spirit, using many illustr tions from various ‘sciences in d proof of the thesis.”—A. L. A. Book- list. . v e Historical backgrounds of the great war; the war: its origins and warnings, by F. J. Adkins. “Illuminating ~ little hook—one which should be read by all who de- sire to understand better the causes of the present war.”—Boston Trans- eript. .o Household of the Edith Sichel. “An interesting volume of remis- cence of America's great friend, Lafayette. Also a valuable study .of the French revolution.”—Publisher note. Lafayettes, by .o In a French nurse, by hospital, notes of M. Eydoux-Demains. PP Life and letters of Beckles Willson. “A complete biography fully with all the phe in Flanders, in Scotland, in in Paris, in the Rochefort tion, special attention being ames Wolfe, by dealing Ireland, Expedi- paid to and introduci published lett inner character.” ' man iportant ui- which reveal his Publisher's Note. _— Life of General Joffre, cooper's son who became commander-in-chiof by Alexander Kahn. “A sketch of the main facts of his carried on by the men.—Middletown | element | treats the subject in a commendably | s of his life the account of the Quebec (‘ampaign, | McMILLAN’S NEW BRITAIN’S BUSIEST BIG STORE “ALWAYS RELIABLE” BLACK ARABIAN LAMB COATS FOR WOMEN $9.98, $12.98, $15.00 each WOMEN’S AND MISSES’ COATS Smart models of fancy coatings, priced $7.98, $9.98, $12.98, $15.00. FORTY WOMEN’S COATS On sule Saturday at $15.00 each. Value to $25.00. Plushes, Striped and Bro- caded Velours, wide Wale Corduroys, etc. CHILDREN’S COATS $2.98, $3.98, $4.98 to $9.98 each NOW IS THE TIME TO BUY FURS Special Muffs $2.98, $3.98, $5.00, $7.98 each. Special Secarfs, | each. Special Fur Sets, Muffs and Scarfs, at $5.00, $7.50, $10.00 set. Fine Fur pieces, Raccoon, Grey Fox, Red Fox, Black Fox, Pointed Fox- Separate Muffs and Scarfs or in Sets, prices range to $60.00. $5.98, $7.50, $7.98 COSTUME CORDUROYS BY THE YARD 27 to 30 inches wide in all the new shades, priced 59c¢ and 89c¢ yard. KNITTED SCARFS AND CAPS Caps, 25¢ and 49¢ cach. Scarfs, 98c each. SWEATERS FKOR THE WHOLE FAMILY. Worsted, Fibre, Silks and Silk and Wool Sweaters, 98¢ to $10.00 each. Large selection. GLOVES FOR WOMEN Chamoisettes at 25c, 50c, $1.00 pair. ‘Washable Doe Skins, Washable and ! Spear Back Cape Gloves, Mocha lC'vluves. fine French Kid Gloves, priced $1.00, $1.50 to $2.95. WOMEN’S UNION Special 50c. SUITS All sizes, value 75c. CHILDREN’S UNION SUITS ‘White or grey, sizes to fit children 4 to 16 years of age, price 50c Suit. We feature ‘‘Carter’s” Underwear for Men, Women and children. 0. McMILLAN 189-201-203 MAIN STEREET COOD ARRAY OF NEW BOOKS NAMED IN INSTITUTE’S LIST THIS WEEK | life, readably written and discrimin- ating in praise.”—A. L. A. Booklisi . Made in Germany, by F. M. Sprague. “‘Colonel Roosevelt has found in Mr. Sprague an author after his own heart . The author’s chapter on “The rights and duties of neutrality’” | deals with a less hackneyed subject. It is a clear and earnest statement of {one side of a debauale question."— N. Y. Times. e Mariner of England, an account of the career of Willlam Richardson from cabin boy in the merchant service to warrant officer in the Royal navy 1780 to 1819, as told by himself. “Worth a dozen of memolrs with which the market is flooded. For it is a genuine ‘human document’ g revelation of the thoughts and doings of a typical English sallorman during the most !stirring years in our naval history. 5 We have found the book de- lightful reading.”’——Spectator. e Modern warfare, by H. S. Williams. “An informing and usable compli- cation of facts concerning the im- | plements of war, beginning with the discovery of gun powder and contin- fuing to the present time, with special emphasis laid upon the mechanisms o‘f the present war.—A. L. A. Book- list. the ordinary . Soclalized Germany, by F. C. Howe. Socialists and the Walling. “An excellent collection of docu- ments, assembled with a minimum of comment. The editor has selected those of greatest political and econ- omic importance which show the position of socialists in all countries toward the war and peace in generul and toward this war and the ulti- mate peace in particular.’—A. L. A. Booklist. war,, by W. B. P Surgeon in khaki, by A. R. Martin. ‘This New Zealander who had come half around the world to attend a medical Congress in Scotland found himself upon the eve of the war in a position to join the first expedition- force in France. He has told his experiences from day to di in direct yel entertaining style. Onn the inspiring characters he in- s is the Monsignor, who while not omitting his priestly offices took his turn at ordinary sol- diering with the cheer and courage which is contagious.—"G. B. B.” PN memoirs. and James G. Mum-Ford PP of the i Surgical ath by What is back Beveridge. “Senator’s Beveridge's personal im - pressions of the state of feeling in war, by A. J. HARTFORD’S GREATER TOYLAND Y All in Readiness Entire Sixth Floor of the Big Store Devoted to the Largest and Most Amaz- ing Exposition of Toys Ever Known in Hartford. In fact the tc ever shortage there m shown such a sequence and we can assert positively that never before wonderful assortment of toys, dolls, games thing to make the little folks happy. Free Souvenirs Uncle Sam to the Fore As a Purveyor of Joy to the Youngsters MORE TOYS AND BETTER TOYS THAN EVER BEFORE. produced right here in America far this Christmas are so far superior to anything ever sent us from abroad that what ¢ be in imported toys is a matter of no con- have we and ever Wonderful Values in Women’s PLUSH AND CORDUROQY COATS Saturday at the Anniversary Sale $14.98 COATS AT $10.98. ' Stylish new skating coat with full skirt and belt, coliar trimmed with fur. Choice of black, brown and navy, at our Special Anniversary Sale Price .. $10.98 $16.50 WOMEN’S AND MISSES’ COATS AT $12.98. Made of pebble cheviot in the flare skirt effect with wide belt and chin-chin collar trimmed with spunk opossum. At our Anniversary Sale Price . $12.98 HANDSOME $20.00 CORDUROY COATS AT $14.98. Lined Throughout choice of fur with fur, in the wide skirt effect, come in black and all colors at Our Special Anniversary Sale Price collars edged $14.98 collars or $22.50 SEAL PLUSH COATS at $17.91 Lined throughout with guaranteed satin, collar and cuffs of chinchilla tabric fur, at our special Anniversary Sale $l 7.98 Price lars, at 6ur Anniversary Sale Price HANDSOME $30.00 SEAL PLUSH OOATS at $25.00- Come in plain or wide flare effect skirt. Cholce of fur trimmed col- ... $25.00 More than four hundred stylish tailored Suits decisively underpri iced: 3 Splendid to $22.560- On sale at $14.95 Offerings in Tailor-Made Suits $27.60 and $29.00. On Sale at .... $19.95 at . ed models, short, linings. All sizes, SOUVENIR FRE! The choicest of this season's patterns and fabrics. plaid back cloths, chinchillas, kerseys, etc. long and medium lengths, hand tailored, excellent 30 to 14 chest—ALL AT $13.75 AND A VALUABLE Men’s and Youths' $18 and $20 OVEl.tC(.)A.TS. $1 3.75 Double faced Single and double breast- MEN’S AND YOUTHS' § OVTRCOATS, AT And a valuable Souvenir F OVERCOATS AT .. 2.50 SUITS AND MEN'S AND YOUTHS' $15.00 SUITS AND . $9.75 ... $12.75 ree. And a valuable Souvenir Free. MEN’S AND YOUTHS' FUR On sale at B .o And a valuable Souvenir LINED MUSKRAT, JAP MINK AND OTHERS. AND UP s 22.00 $25, for . . . High le fabrics styles and color 'Phone orders Charter 3050, and Mail Orders promptly filled. France, with citizens Kaliser, officers, profes- sional men, laborers, men in the trenches—and sets down what they said, what he observed of the ever day side of the war, in a conversa- tional wary, the more vivid and tell- ing because so off-hand and natural.”” —A. L. A. Booklist. Germany, talked freely ciasses—the of all P Fiction. Alloy of gold, by F. W. Sullivan. “A happy tragedy, happy in re- sulting just as the reader would wish it to turn out. A novel far above the average. Boston Transcript. “Mr. Sullivan writes, evidently, with earnestness and the desire to portray life truly. In both this and his previous novel, ‘Children of ban- ishment,’ steered clear of tinsel and ationalism and has written with dignity and artistic re- straint.”—N. Y. Times. ser e Beltane the smith, by Jeffery Farnol. “A romantic story of love and ad- venture by the author of “The Broad OUR DAILY AUTOMOBILE DELIV. ERY OVERCOATS, MARMOT, Men’s and Youths’ SUITS, OVERCOATS and BALMACAANS,worth $17.75 hand tailored throughout, many entirely new $17.75 and a valuable Souvenir Free. WISE, SMITH & CO. HARTFORD EN $18.98SUITS THAT HAVE BEEN $25.00. SUITS THAT HAVE BEEN $32.50, e e e 699 95 | " M‘ i l‘ S i i{t‘lj”“‘»!‘:”fl"w :-”N‘I e el an ideal place for a light lunch. a cup of tea . substantial pvast. . I Our Restaurant, INSURES PROMPT DELIVERY OF YOUR PURCHASE Daily Delivery in New Britain, Elm wood, Newington, Cedar Hill, MapleHill and Clayton. and England. lie |Highway" and “The Amateur Gentle- man.”"—Publisher’s Note. e Black monk, and other A. P. Tchehkov. PRPE Dual alllance, by M. B. Cooke. “Bright little story of a lonely and impulsive young actress who, ing to be done with life, marries her young lawyer for the sake of com- panionship and promises to stand by till after the election in which running for governor.” stories, by .. Golden scare crow, by Hugh Walpole. “Sympathetic sketches for grown- ups, of episodes in the lives of ten children all living about a quiet old square in London. The children, whether the son of a drunken care- taker or the pot of a duke, all have a mysterious, invisible but tangible Friend in their clashes with this pe. plexing and often unsympathetic world.—A. A. Booklist, “ e Golden slippers, by A. K. A detective story. Green, wish- * he is I Jean of the Lazy A, by B. M. Bower. PR Later life, by Louis Couperus. “A sequel to Small Souls.” . Sally on Boggs. “The story is exceptionally and shows unusual talent ture.”—Nation the rocks, by Winifred clever for carica- Secret history, Williamson. and A. ®, IS SUING FOR $250, James Lacava and the New Britain Lumber & today as defendants in a suit for $2560 preferred by A, W. Halton, represent- by H. P The writ was served by (‘onstable ¥red Winkle and is returnable before the December term of the court of com mon pleas. Coal company were cited ed Lawyer 1Roche,