New Britain Herald Newspaper, June 22, 1915, Page 5

. Chicago, June 22.—'The Effect of Advertising Censorship on the Cash i Prawer,” was considered in remarks 'tfi"Lo_uJ_. Wiley, Business Manager of - the New York Times, at today's ses- | Blon of the Convention of the Asso- _ clated Advertising clubs of the World. ‘iir Wiley protested that he did not ltke the tone of the title assigned to Rim. *“To keep 'adverising columns + clegan is not only the duty of the-self- s¥especting newspaper publisher, it is to his advantage,” he said. “There can be no dispiite as to the * lmmorality of printing a fraudulent ad- \wertisement. In addition, ‘it is'a poor Wway to bulld up’ business. There is rtising. Legitimate ~ advertising Helps to build up a newspaper. Fraud- ulent advertising helps to pull its own. ®¥ Cnuse of Undoing. “There are many newspapers on 2 ofitable. basis, which carry objec- bnable and. fradulent advertising., 1/ Mow, of a number of newspapers now on the rocks which ‘were once osperous. I attribute their undoing their lack of self-respect, lack of grd for their own reputations, and r. heedlessness in printing unre- J.hble news and advertisements. ~An _Honest self-respecting newspaper has most enduring success. . The - sincerity ' of .the newspaper ich proclaims its deyotion to the yublic welfare in its editorial columns .sells its advertising columns to juacks and frauds is open to question. ere is no doubt whatever that the paper which has the greatest jalue as an advertising medium is the e which declines fraudulent adver- ments. he recently enacted New 'York tk " state law against fraudulent ad- tisements is a wholesome thing and I have a highly beneficial ‘effect. ly desirable is the law passed by {*New York legislature last year prohibiting the inclusion of advertis- rcultr. in copies of newspapers. - Particeps Orimimis: here can be little : doubt that man, newqup‘!' gwner or not, .gives rogues the opportunity of zing their nefarious schemes is criminis. He who assists in jon’ 6t fraud 18 accessory | It has . been crlmlml offense. EAUCE THOSE DANGEROUS " VERIGOSE VEINS clans are prescribing and hos- ; are using a new fl“ d harmless, ry powerful unches to bscom .normal but goitre, mrnd‘ glands. | cele and wens. 8 any first class drum; for an al two-ounce bo of Moone's gald ‘Oil (full strei ). and re- to accept .anything: in. its ”"z juch & highly c jon that two. ounm nd furthermore if this wonder- scoverey does not produce re- | you ean have the price refund- o ig not wise for lnyone “to nllow plien veins to keep on enlarging. they burst and cause weeks ot | {n, suffering and loss of employ~ t, Start the Emerald Ofl treat- t as directions advise and imi- ement will begin at once. The & Brainerd Co,, or Riker-Hege- h»Drug Store can supply you. Gen- jus sample by mail for 10 cents Moone Chemical Co.. Rochester, ,worthy product to sell. food authorities housewife to car labels on all fo food manufacture: deleterious. grade. to use. are made from al acid salt, Consumers can referring to the include cream of phosphate. -New Do You Read Labels? Domestic science teachers and are urging the efully read the od articles. The laws of most States compel rs to print the ingredients of their products on the label, and this enables consumers to distinguish health- ful foods from those which may be High-grade baking powders are made of pure cream of tartar, derived from grapes. ing Powder is a type of the highest It is healthful beyond a doubt and the safest and best Royal Bak- The low-grade baking powders um, a mineral or phosphate of lime. learn the char=- acter of the baking powder by label, which must state whether the contents tartar, alum or ROYAL BAKING POWDER CO. York said that if there 'were no receivers part of “the publi¢ would be. gone. ‘“Newspapers as well as individuals are judged by the company they keep, and a newspaper which keeps its col- umns absolutely clean is the publica- tion sought by the man who . has a "'Such a news- paper does more than lend its circu- lation to an advertiser. It puts upon the goods he 'sells the indefinable stamp of honesty. It has already plowed the field he wants to sow. Should Bar Distinction. “There are few editors who will al- low a false dispatch or report in their Jjournals. Why should a distinction be drawn with business news which af- fects the 'purses of their readers? “The censorship of advertising can be epitomized by a a paradox. If it ' is looseéned, the publisher will choke to death on his own greed—if it is their occupation favor of the public, the cash drawer | will expand 'with honestly earned re- cefpts.” TO HOUSE. | Litchfield, June.22. At the annual | meeting of the George. Junior Repub- | ile just held with delegates present had no means of reaching the gullible ! tightened and his newspaper has the | from New Haven, Waterbury, Bridge- port, Hartford and other places, theg | president, George Parmley Day of New - Haven, stated that plans were about completed for reouilding the house which was burned last Decem- ber. KILLED BY TRAIN, Freight Oonductor and Detective Lose Their Lives. New York, June 22,—O. S. Tim- mons, one of the oldest freight con- ductors in the employ of the New York, New Ha,ven and Hnrtf.ord Rail- road company and Sherman Williams, a detective employed by the railroad, were instantly killed yesterday near Harrison station by the White Moun- {ain express, which struck them while { rounding & curve. Timmons and Williams, ridigg on a freight train which had come to a halt, had gotten off the train and were walking along the track wnen struck RESTORED TO DOCKET. Wilmington, June 22.—The Inteérna- tional, Harvester company anti-trust case yesterday was restored to the docket for re-irgument by the su- preme court. This postpones a de- cision until fall, at least. Q0. 219 ASYLUM ST. ' RTFORD, CONN. ¥ re-Inventory Bargains t This Store Mean RGAINS OF GREATER KIND & wvery announcement of a- sale fis store starts folks talking and g and buying. Sales are a rar- gith us—we don't belleve in them fhen ithe time comes for “inven- v ‘o t«!;can believe in doing what . to lessen our labers—there- s P&&I‘:::JNTORY SALE. Atlanta, Ga., June 22.—The interest here on the decision of Governor Slaton in the Frank case was intense. Frank had been sentenced to die today for the murder of fourteen-year-old Phagan, who was employed in Gov. Slaton Had Final Word In Celebrated Frank Case, { the factory of which Frank was super- { intendent. Thousands of dollars have been spent in the defense of Frank. It was charged that race prejudice— Frank is a Jew—militated against him at the trial. ‘BRITISH WAR LOAN NOW FIVE BILLION Parliament Provides New Chan- cellor of Exchequer With Check London, June 22.—The house of commons adjourned last night ‘after unanimously giving a first reading to the bill providing the new chancellor of the exchequer, Regingld McKenna, with a blank check . ‘which may amount, at'a maximum, to 1,000,000,- 000 pounds ($5,000,000,000). The vote of credit for £250,000,000 ($1,250,000,000) passed last week by ‘ths house simply authorized the gov- ernment to spend that much for war purposes, but did not provide for the manner in which this sum should be raised. ' Last night's enactment was in the form of a resolution which’ fur- nishes ‘the government not only the 250,000,000 pounds deemed necessary to pay the cost of thé war, at the rate of 8,000,000 pounds sterling daily, for a limited period, but as much more as may be needed. Makes Long Explanation. The chancellor of the exchequer made a long explanation of the pro- posed loan and, in closing, said that on the ‘technical question as to the limit of the loan it would be danger- | ous to disclose the necessity for not fixing any definite sum, and he added that the only figures he could put in the bill was & maximum which would cover all requirements of the new loan, including provisions enabling the subscribers to previous war loans and the holders of consols to par- | ticipate. This meximum would not fall far short of a thousand million pounds sterling. The new loan which, as now pro- cided for, is of an indefinite amount, will be issued at par, will bear in- terest at the rate of 4 1.2 per cent. and will be redeemed at the option of the government between 1925 and 1945. While the chancellor of the exchequer is to receive a blank check for 1,000,000,000 pounds, he explained in his speech that. he did not say he did not get it, the loan would not be a failure, as he really did not ex- pect to get that'amount, nor did he really want it. He deemed it advis- able, however, to fix upon a sum to meet adequately the necessities of the situation. The chancellor said he wished to appeal to the patriotism of the country to use its gigantic re- sources to carry on the war success- fully for ourselves and our allies,” and added: I want the public to lend the money in a way which' will not oblige ‘un to repay during the war.” Loan Favorably Received. Although the stock exchange had closed bhefore Mr. McKenna's state- ment was published, the proposed new. loan is said to have met with a favor- able reception in the financial dis- trict, but it is not yet possible to say how the terms of the loan will affect other kindred issues, such as consols and last November's war, loan. The generous terms’''provided for holders of consols and the first loan war securities appear to meet the ob- jectiong ‘that have been urged in financial circles to the issue of a 4 1-2 Per cent. loan. Ome Step at a Time. During the course of 'his speech in the house, the chancellor of the exchequer, answering the suggestion that more money should be raised by additional taxation, said that it was best to take one step at a time. It, owing to the continuance of the war, it became necessary to find further very large sums it was obvious that additional taxation would have to be proposed, but, he added, that time had not yet come. PREPARING REPLY T0 AMERIGAN NOTE German Foreign Office Experts May Finish Task This Week Berlin, June 21, Via. London, June 22.—The foreign office of the Ger- begun the consideration of th eGer- man answer to the American govern- ment’s note concerning Germay's submarine ' warfare, and the first draft of the document presumably will be finished at the end of this week., As the reply this time will be submitted to Emperor William at headquarters, after it is threshed out between the departments concerned, it probably will not be ready for transmission before the middle or the end of next week. There is no clear indication of the probable nature of the note yet. ob- tainable. From the emphasis which the alleged British practice of flying neutral flags and encouraging mer- chantmen to attack submarines, and the impossibility of submarines to ob- serve the regulations concerning visi- tation and search under these condi- tions,; it might be anticipated that this drgument would be the kernel of the reply. But at the foreign office there seems to be an impression that. this point will appear only as a'subof nlu part of tthe reply, if at all, and mu an attempt will be made to give' a definite answer to President Wlllon‘ requests, one way or another, : Refer to Former Voyages. The alleged armament of the Lubi- tania probably will not ngure promi- nently In the next note. Considerable ‘ testimony has now been assembled re- he was asking for this sum, and ifs THE BIG OFFER /A “THERMAX” ELECTRIC IRON —For— - $2.00 Provided you turn in at tlme of purchne some kind of an old iron (stove iron, sad, clm'cod, : oil, as or electnc) our old iron is worth $1.00 to you lfyouhy a “Thermax” NOW. OFFER CLOSES JULY 15TH DON'T WAIT! DO IT NOW! DON'T DELAY! United Electric Ligh and Water Company 92 WEST MAIN STREET NEW BRITAIN, Remarkable Photo of Austrian flartleshtp Firing Her ”‘fi One of the Austrian battleships which took. part in the engagement with Italian ships between Trieste and Venice was the Veribus Unitis. garding the presence of guns aboard the Lusitania, but it all refers to vcyages prior to the one during which the Lusitania was sunk. A German “sailor named Emil Grabe, ‘for instance, deposes in an afidavit published here that he sailed for four years on British ships, in- eluding the Lusitania and the Maure- tania. He avers that he made three ‘trips on the Lusitania and that she, fike the Mauretania, carried five or gix 12-centimeter guns—two on her after deck, two amidships and one or two forward. Grabe testifies that he rersonally watched naval reservists in the crew of the Lusitama exercising with these guns. Favor Peaceful Sewtiement, Higher business influences con- tinue to be exerted in favor of a peaceful settlement with the United States. A numbr of industrial and commercial leaders in Germany have eppeared in Berlin during the last few days to use their influence per- sonally to this end. No - further details regarding the menner-of the destruction of Captain Otto Weddington's submarine, the TU-29, are obtainable here. The ad- miralty says that all the information in its possession was contained in its announcement of last Friday that the under-water boat had neen rammed The accompanying il the Austrian bntuulh guns, CONNOISSEURS and sunk by a tank steamer after the | On tip ll Oharles F. Dehm, MHotel .“, Schmare, W McCarthy. tunker had been ordered to stop.