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There once was a builder, by the name of St. Clair, Who was honest, and used the best Builders’ Hardware. He deals at Our Store Where we sell it galore, Where the assortment is large and prices are fair, We Make a Specialty of Builders’ Hardware Keeping on hand constantly a full line of the many items needed by the professional contractor or the amateur builder, Hard wear is demanded of this class of Hardware, and you can depend on the reliability of the goods we offer. WILSON HARDWARE CO. 4 Lower Prices on Ford Cars Effective August 1st, 1914 to Augustist, 1915 and guaranteed against any rc«lu'ctmn during that time. All cars fully equipped f 0. b. Detroit. Runabout. .. . Touring Car Town Car... Buyers to Share in Profits All retail buyers of new Ford cars from August 1st, 1914 to August Ist, 1915 will share in the profits of the company to the extent of $40 to SO0 per car, on cach car you are looking for something in a style of hair dreseing consider 2OV A ke S le- they buyv, PROVIDED: we sL_ll and ¢ li\-e)r 300,000 new Ford cars during that pe- riod. Ask us for particulars FORD MOTOR COMPANY c : ly Co. Lakeland Auto and Supply POLK COUNTY AGENTS. ! SVP SO SO BO OB G PRt s Dl curity Abstracf and Title Co. Bartow, Florida I.. J CLyaTT, Secretary H. W. SmiTH, Treasurer R B. HUFFAKER, Pres. FrRaNK H. THOMPSON, Vice-Pres. ABSTRACTS OF TITLES New and up-to-date Plaat. Prompt Service Lakeland business left with our Vice President at Dickson Building will receive prompt and efficient :lttcntx-rm. I B STREATER CONTRACTOR AND BUILDER years' experience in building d and vicinity, I feel competent 1f comtemplating and all infor- Having had twenty-one and contracting in Lakeland and | to render the best services in this line. building, will be pleased to furnish estimates mation, All work guaranteed. Phone 169. J. B. STREATER. i PRPRWRREIE 2Ll L e et comingness in coat cr gown. Vestees this revival of one of the fascinating achievements of the time of the Em- pire. After due consideration one is constrained to ponder as to whether we have ever had anything better since then. A century and more has faded into the past since this coiffure played its part, along with other super- excellent modes, which helped the beauties of Napoleon’s time to immor- talize their charme. This pretty arrangement of the hair in waves and short curls is not intend- ed to be worn with workaday clothes in the prosaic business of everyday living. It is an affair of evening dress, | when satins and laces and jewels and ; flowers bespeak joyoue appareling. Mlle. Montague 18 shown in the pic- ture wearing it with a satin and lace evening dress with flowers at her belt and pearls about her neck. Her long O make sure of a bit of white next the face is to be sure of added be- | and collars in one, or collars alone, are the dominatin’ features in fall neckwear, and they are shown in many fabrics and a still greater number of designs. Nearly all of these smart accessories are made of washable fabrics, al- though fragile chiffons and silk mus- lins and the finest of silk crepes are utilized to make the short-lived glory of some of them. But crisp freshness and immaculate cleanliness belong to the vestee and collar; are the essen- tial reasons for their existence, in fact, so that all the finest and sheerest of wash fabrics are employed in their making. These include organdie, swiss, thin lawns, swiss embroidery, | batiste, mulls, nets, voiles and laces. l The choice is wide enough. Collars and vestees made the firm- | | er weaves in wash fabrics are finished | with hemstitching and often decorated with tucks. Insertions and narrow | edgings of fine lace or the finest em- broideries are used on them. The daintiest of these neck pieces are prettily ornamented with sprays of | coat is of brocaded satin in rose color, bordered with a ruche of plaited ma- line. She wears a moire girdle of rose color, also. Her garments are the most tasteful of up-to-date modes. The hair is waved and parted a little to one side in a very short part. This waved portion is brought to the back of the head and arranged in loose, flat coils pinned flat below the crown. The hair over the ears is separated into strands and curled in three rather tight curls. A strand of pearls, fin- ished with three eettings at the front, is clasped round the head. Below it across the forehead there is a slightly curled fringe of hair. Almost any fairly youthful face will find all its good points enhanced by a style of hair dressing so remarkably good that it challenges the classic models of the Greeks and divides hon- ors with them. JULIA BOTTOMLEY. t embroidery. Narrow plaited frills make possible a great variety in deco- ration. Hemstitching, embroidered dots, and small pearl or covered but- tons are additional factors that go to make up the endless variety one finds in neckwear. Roll-over collars are leaders in pop- ularity, combined either with long vestees or short dickies. Severe de- signs, like that shown in the picture given here, of sheer organdie, are charmingly delicate. A plain roll-over collar to which net ties are attached is decorated with tiny black pearl but- tons and makes a stunning finish for a tailored gown. Vestees and rollover collars of pique are compelling attention. Re- cently dress sets showing collar and cuffs to match, or collar, vestee and cuffs, proclaim the revival of an old but fine style, well worthy of a new vogue. There is literally no end to the number of designs in neckwear. With 80 many fabrics available and a free field for the play of fancy in a world of inexpensive materials we are likely to find new things every day. JULIA BOTTOMLEY. "OLD IDEAS COME BACK| ! NECKWEAR POPULAR SEASONS AGO IS TO BE FASHION AGAIN. Advance Fall Styles Indicate a Return to the Close-Fitting, Turnover Stock Collar Which Found Favor in the Past. Good-by to the rolling flare collar we have reveled in all the season. Good- | by to the wired Medici collar and its fascinating varieties. Coming events have cast their shad- ows before in the shape of important models which are destined to rule the fall styles in neckwear. All of these foretell with strong em- phasis the return to the high-neck, close-fitting, turnover stock collar of two or three years ago. Severely plain, fancy frilled. sometimes open in the LL=tBudtut et tululullutButBul TulBult bl utidad e lu] Phone 46 THE ELECTRIC STORE 307 E. Main St. We Offer High Grade Material and Workman- ship . g . manship. z’ ks o 4 4 3 3 3 3 3 3 3 : All repair work and house wiring is done on a cash basis payable as soon as work completed, and we give you the saving. Florida Electric and Mach'nery Co. —— e front, but never anything but high and snug-fitting in the back. One model s a plain, uncompromis- ing stock, carried out in soft handker- chief linen. It is three inches high in the neck, and buttons down the front with four tiny, round linen buttons. A turnover of embroidered linen, fit- ting closely at the sides and forming long points in front and back, gives an air of distinction to this model, which is very suitable for wear with a, tailored morning gown or waist. A knotted tie of narrow black or| colored ribbon can be worn with it, to| harmonize with the dress or to form a smart note of contrast. Another model, which is pictured, is also a high, tight-fitting stock, but the severity of its style is considerably tempered by the hemstitched frill which edges the deep tirnover. This collar is made of fine, sheer lawn, and has a very soft and dainty effect. Yet another model caters to the de- sire of many of us who have become so attached to the open neck, with little or no collar touching the skin, that we shall take only slowly to a| completely high-necked style. This collar, too, is more suitable for an aft- ernoon gown, and the particular model noted is of fine linen elaborately em- broidered and edged with lace. High and fitted snug to the neck as| the back, this model turns over on the| dress in front, leaving a V-shaped opening. In all the stores the wide, flare col- lars are on sale at a discount, very, much reduced, and only in the more exclusive houses is it yet possible to see a few forerunners of the coming changes. Hence it behooves those who are not in town every day, those vis- iting town from the West and all of us who have already begun to think about our fall outfit to look before we leap, or, at any rate, before we make any very important decisions. OGOSOBD SRELEELN Let us figure with you and give you the bnefit of close cash prices on high grade electrical supplies and first class work- I As we are giving our customers the bene- fit of cash prices we find it necessary to adhere strictly to a cash basis in all sales. RN et 2L L TR L Lal bt iud Rutlat et al BulRutluttal Bul Rug But e 28t et d Great Exposition of New Styles from Hart Schaffner & Marx for Men and Young Men (L. Here’s the best we’ve ever done for the men of this city; thz m)st omprehensive display of FINE CLOTHES ever brought together; better fabrics, better colorings, better patterns; and more interesting styles and new models than ever. YOU ARE INVITED Our effort has been to bring together a lot of fine clothes for the use and benefit of the men and young men who dress well. In one sensese, you may say that we're done this for the benefit we.shall get from it; from selling the goods for a profit. But in another sense—there is another and better sense—we’ve done it for the benefit you'll get out of it. We expect to sell at a profit to us; but we expect you to buy at a profit to you. That’s really the true basis for bus- iness success; it's the way we look at our business; we'd like to have you look at it that way. It's your show as well as ours; we're helping you to have the best clothes made; come and see. JOS. The Hub The home of Hart Schaffner & Marx Clothes