The Key West Citizen Newspaper, August 12, 1926, Page 2

PAGE TWO THE KEY WEST CITIZEN FURNISHING OF TEXT BOOKS, JUSTICE BUFORD ADDRESSES GRADUATING CLASS AT COLLEGE tBy Associated Press) TALLAHASSEE, Rla., Aug. 12, —Florida has nearly twenty five hunfiged elementary ‘schools in whieh the state now furnishes text books for children up to and in- cluding the sixth grade, and there are ingre than two hundred and twenty high schools, with four schools for higher education, Jus- tieersRivers told the graduating class at the Florida State Women’s College here in an address that differed somewhat from the usual trend, of such talks. Justice Buford said that he un- derstood most of the class had graduated somewhere at some- time in the past and upon that oc- easion had very probably listened to copious compliments and flow- ery commendations of their past performances and had been given fulsome advice as to the view whieh they should take of life; had been warned of its many and great responsibilities and had been fully assured {hat they were bound to reap the reward of material suedess in this life and a home eternal. in the heavens. “In all probability, all of this was, delivered to you by one who knew nothing of your past per- formances; one who taught the walks of life by precept and not example and who was entirely un- aequainted with your aptitude for stecess or failuré. I cided therefore, that there could be lit- ile profit for you in the repeti- tion gf: this ‘experience; that it "be well to talk to you about which ig very dear to of every thinking and cling American citizen.” ON RAILWAY RATES (By Associated Press) “ATLANTA, Ga., Aug, 12.—The Georgia Public Service Commis- sion has been advised’ by-the In- terstate Commerce Commission that the ‘complaint of the Georgia mmission. against’ the Atlantic i wulbed regarding en ,points in: - r *s )? Ga.; a Aas 10 a. m., Chairman james: erry, of the Geor; edmitifision announced. “ The Georgia commission re- quested that this hearing be held in Valdosta for the convenience of the Georgia log and lumber in- terests,.on account of this being in thé’ immediate territory of the ipal movement of logs and lumber. It was stated at the offices of the’ Georgia commission that “there will never be any further coti¥ideFation of a revision of rates.on logs between points in Georgia until the rank discriminat- jon now existing in rates between points in Florida has been re- moved. "TODAY'S EVENTS On this date 250 years ago King Philip, leader of the famous In- dian war, was slain in Rhode Is- land. The Roman Catholic diocese of Des Moines completes its fifteenth year today, having been created on this date in 1911, England today will commemor- ate the 100th anniversary of the death of William Blake, the emin- ent and eccentric poet and artist. Greetings to Mary Roberts Rine- hart, one of the most successful ef American women authors, on her 50th birthday anniversary. Delegates from numerous coun- tries are expected to attend the International Conference on Flow- er and Fruit Sterility, which opens today in New York City. LOCAL NOTICE TO MARINERS Florida—Lake Okeechobee—the| following lights, reported destroy- ed July 27, 1926, will be rebuilt as soon as practicable: Palm Beach Canal Light. St. Lucie Canal Light. Bacom Point Rocks Light. Buoy. List, 7th District, 1925, page 6. 1898> By direction of the Commis- sioner of Lighthouses. WM. W. DEMERITT, Superintendent of Lighthouses. in the economic life of hi nize their familiar newspaper ui! such it literally is, weather this market place comes to the to pay. of the family circle—father, mother and each will read it and for each there mu: interested in reading, it. To address each little audience with i cables, a woman’s page, news of sports, spond and each in his peculiar way. Only universal appeal. Yet curiously enough it and needs outside his province, oe Lip is at stake. paper which contains his advertising bu ‘its watchword: “Truth in Advertising. will there be any degree of common response because that part has a directed by the editor, prepared by any of|alone the importance of this movement his writers, or received in any of his news|may be better understood when it is real- reports, That part is the advertising col-lized that nearly a billion and a quarter umns. In these, could the editor view the|dollars are now expended annually in| reception of the paper, he would find that|America for various forms of advertising, others—the advertisers—were supple-|including about ¢! i menting his labors by providing for tastes|in newspaper advertising, and that any It really is not fancitul to say that in|reliability wo these advertisers the paper has acquired alvalue. number of new department editors. Each} There is another important aspect of pre aarp the subject he best under-|the newspaper as the market place of the sti the offerings of his own business.|community which is often overlooked; Such “editors” have the largest possible|that is, the saving of time. Instead of| ) motive to make their announcements in-|trudging from store to store in search of| teresting, for their own money is at stake|clothing, shoes or any of the numerous| in each issue, But even more than this,jother articles of modern commerce, the} their reputation as well as that of thejconsumer turns instinctively to the adver- n an advertiser resorts to misrepre-|mation to guide him by the most direct sentation of his goods or services he re-|route to the desired py flects not only upon the integrity of the|time is eliminated. It ig not possible to} shakes the confidence of the public in the}of American buyers is saved by consulting] announcements of his fellow-advertisers.|the advertising columns of newspapers, It is for this reason that responsible pub-|but there are 24,000,000 i i and advertisers alike are today|United States and each home represents found marching together at the head ofjat least one buyer. For each of these mil that great public movement which has for|lions, the buying gui d "\paper. If the advertising columns of the’ from an economic standpoint|papers save even a Tite THE MODERN MARKET PLACE HEN a carrier leaves a paper on a doorstep, it may not occur to him that he is playing a part is town, but so it is, for toeach individual subscriber heis really deliver- ing the market place of the community. Howmany carriers, how many readers even, would recog- nder such a title? Yet Perhaps few people have stopped to think how completely the news- paper has become the market place of the community, bringing to all a knowledge of available goods and services. In fair and stormy buyer in the form of news— news of what to buy and why, where to buy and when, and how much Follow a newspaper into any home. Here are gathered the members children. Within a few hours st be that which he is most Every editor knows this; every successful editor makes provision for its special tastes he sets forth an extensive bill of fare. In it are political and financial news, foreign , society items, literary and amusement reviews, science, comedy and what-not besides, To this wealth of information each member of the family will re- to one part of the newspaper is the one part which was not uarters of a billion| material loss of pepe confidence in its destroy much of its! ising columns of the newspaper for infor- juct. Thus wasted t estimate accurately how much of the time in the is the local news- time of these © Bank of the Manhattan C The newspaper has become the market place of the eommunity “shoppers,” the total vo.ume and value of re ed mounts to enormous fig- ures, But that is not all. As the market place lof the community the newspaper not only saves the time of the buying public, but, paradoxical as it may seem it makes it possible for the merchant to lower the sell- ing price of his goods and at the same time increase his own profits. As was demon- strated during the newspaper strike in New York, when the newspaper market | place fails, the volume of buying rapidly decreases. But the merchant’s expenses for overhead, such as rent, interest, salaries and other fixed charges continues whether the volume of sales is large or small. In the latter event, what is known as the “turn- merchant's stock of goods is sold more slowly. The inevitable result is either loss lof profits i prices for the customer, Who, then, pays for the advertising? In a sense, nobody, for advertising pays for itself. 1¢ should not be measured in terms of costs, but in terms of time saved and of new wealth created through increased 4 production. In this its magic consists, (Next article, “Selling Service and Ideals.’") IN. THE CIRCUIT COURT OF THE TWENTIETH JUDICIAL CIRCUIT OF THE STATE OF FLORIDA, IN AND FOR MONROE COUNTY— IN CHANCERY, : ‘Theodore Holtaberg. grant other claimants, eclaimi under Cassimer Ruby, wed, et al, Defendants. it appearing by affidavit, duly filed in the above stated cause that Mary Lilla Allen, as executrix of she last will and Testament of George W. Allen, deceased, one of the defendants therein named is a resident of the State of Florida, and has been absent from the State more than Sixty (60) days next preceding the application for this Order of Publication, and is now soje.rning at Sheldrake House, Orvid R. F. D., New York, N. Y., that she is over the age of twenty-one years, and that there is no person in the State of Florida the service of a subpoena upon whom would bind said defend- ant; it is therefore ordered that said defendant be and she Is hereby re- quired to appear to the Bill of Com- pltint filed in said cause on or be. fore the 2ist day of August, 1926, otherwisé the allegations of said bill will be taken as confessed by said defendant, st is further ordered that this or- der be published once a week for four consecutive weeks in The Key West Citizen, a newspaper publist- ed in said County and State. WITNESS my hand and the seal of said Court, at Key West, Monroe County, Florida, this 22nd day of July A! D. 1926, (SBAL) D. Z. FILER, Clerk of the Circuit Court of the Twentieth Judicial Circuit of the State of Florida, in and for Mon- roe County. 5 NORVIN G. MALONEY, Solicitor for Complainant, July22-29; aug5-12-19 interest IN THE CIRCUIT COURT OF THE TWENTIETH JUDIC! CIRCUIT OF THE STATE OF FLORIDA, IN AND FOR MONROE COUNTY.—IN PMANCERY, hrout, Complainant, vs. Bill to Foreclose Mor Aurelio Peres et al., Defendants. It appearing by affidavit append- ed to the bill filed in the aoore stated cause that John Bogart, one of the defendants therein named ts @ nonresident of the State of Flor- a os NOTHING TOUCHED IT! “Nothing touched that aching spot until I took Foley Pills, a diuretic stimulant for the kidneys. Tam so glad I can recommend them to others.” Eased of her jpain, Mrs. Ellen Reighard of South Fork, Penna., writes this thankfully. Foley Pills have help- ed many people—a reliable valu- able medicine guaranteed to give satisfaction. Constantly in use over 25 years. Ask your druggist |for Foley Pills. Key West Drug 1 Co. augl-im | ‘This month only, a $2.50 Silver |handle bread knife free. | Key West Electric Company's ad. aug. 4-tf j tion has been formed in Argentina |to embrace the national organiza- jtions of railwaymen, tailors, | leather workers, and public serv. jice employes, together with local tunions of various other crafts. COOOSSCOOOOOOOOTOWTECOOEOOOOOOOTOOOCOUTOCOLOL2000U LEGAL NOTICES PyTTriiiiritiitt iii titi iii iiii) ‘teawe. | re ida, and a resident of the City of New York, State of New York, whose post office address is 93 Park Row, World Building, New )York, N, that he is over the age of twent. one years, and that there is no pe! son in the State.of Flerida the ser. vice of a subpoena upon whom would bind ‘said defendant; it ‘s IN THE DAY’S NEWS Lord Darling, who is sailing for Canada this month in acceptance of an invitation to address the forthcoming meeting of the Cana-, dian Bar Ass’n at St. John, is 3] celebrated English jurist who tor} many years was a judge of the therefore ordered that said nonresi- dent defendant be and he is here- by required to appear to the bill of complaint filed in said cause on or before the 2ist day of Aus A. D, 1926, otherwise the allegations of said bill will be taken as confessed by said defendant, ly, 's further ordered that this or- der be publishéd orce a weck for fonr consecutive weeks in The Key West Citizen, a newspape publish- ed in said County and State. WITNESS my hand and the seal of said Court, at Key West, Mon- roe County, Florida, this 22nd day of July A. D. 1926, (SEAL) D, Z. FILER, Clerk of the Cireuit Court vf the Twentieth Judicial Cirenit of Florida, in and for Monroe ( »un- ty. NORVIN G. MALONEY, Solicitor for Complainant, july22-29; au; IN, COURT OF TRE COUNTY JUDGE, STATE OF FLORIDA, MONROB COUNTY, In re Estate of Aubuchon, Deceased. Credit a ® Demands Against Said Estate: You and each of you are hereb: notified and required to present any claims and demands which you or either of you may have against the estate of Carl E. Aubuchon, late of Monroe County, to the County Judge of Monroe County, Florida, at his office in the Court House’ at Key West, within twelve months from the time of the first publication of this notice; said claims or demands to be sworn to and presented as aforesaid, or same will be barred. ee Chapter 10119 Laws.of the State of Florida for year 1925. Dated June 17, 1926, MIAMI BANK AND TRUST CO., Administrator. By JOHNSON H. PA Vice-Presi 5 | WILLARD AND KNIGHT, — Attorneys for the mi, Fil trator, M [iumenz-24 July1-8-15-2: Adminis- NOTICE The Registration Books for the| General Election will be open at! my Office at the County Court | House for the Registration of Electors 3 days in each week, @ {lieved quickly by applying Imperial 29; augs-12/ King’s Bench Division of the High Court. Justice Darling was born in 1849 and admitted to the bar in 1874. Before his elevation to the bench he was for nine years a Conservative member of Parlia- ment. He is a scholar, a linguist and an entertaining writer of prose and verse. He has been described as the “Chief Judicial Wit of the Law Courts.” In ad- dition to his literary gifts, he is an artist~of considerable talent,} and is good as a judge of pictures as of law. Lord Darling says he| does not expect to visit Nigara Falls, as he understands that un- der prohibition Americans are us- ing so much water that the falls are almost dry. ) Itehing Between the Toes Is re- Eczema Remedy ‘at bedtime. Drug- xists are authorized to refund your money if it fails—Adv. Stes eT POINT VIEW SUBDIVISION ON THE ISLAND OF BOCA CHICA WHERE you will be within 20 minutes north of KEY WEST A CITY of 18,000 with your CHOICE OF CHURCHES THE BEST of schools, postoffice, movies, where you will be within 10 minutes of the REY WEST CITY GOLF CLUB inhabitants lover” is slowed up, which means that the | for the merchant or increased } | ADOPT PLANS FOR “NEWS and PROGRESS’ ECONOMIC SIGNIFICANCE AND SERVICE OF THE AMERICAN NEWSPAPER AND NEWSPAPER ADVERTISING—From latest colume in Manhattan Library of Popular Economics, republished in serial form through courtesy of Bank of the Manhattan Company, New York. |marine corps, in conjunction with} |the mosquito. |using a mixture of 50 pounds of | | ONE of the finest golf courses in the state of Florida. This {} is an | r OPPORTUNITY IF YOU are fond of fishing to Secure a lot where you can spend your VACATION A LOCATION that you will al- Monday, Wednesday, and Satur- day, from 9 o’clock A. M. to 12/ M. and 2 o’clock P. M. until 5 P. M. from the first Monday in Aug- ust until October 9th. | JOSEPH ROBERTS, | Supervisor of Registration. | july 31-2 whs. | | About four electric lamps for | each man, woman and gpild in the | United States were last sy jor a total of 488,000,000. | ——$——— | Light List, Atlantic Coast,! 4 National Trade Uni | 6 6 6 | 1926-pp 352-354, Nos. 1895, 1896 | ational Trade Union Federa-| | ' t= a prescription for j Psat aes ; Dengue or Bilious Fever. it Billig the germs. ways love TO CALL YOUR HOME spend your \] WHERE you can is time any time for it SUMMER ALL WINTER | 1 j ¢. aa hd hh hth hh thea 6 Note New Low Prices On Tires Buy Your Tires Here at Practically Wholesale Prices, We are Distributors for Longline and Fidelity Tires, That is the reason we are able to offer these wonderful values. EXTERMINATION OF MOSQUITOES WASHINGTON, Aug. 12.—The officials of the public health ser- vice, it appears, have actually found a means for exterminating The experiment of spreading paris green over the breeding places of the pests with the aid of an airplane, has result- ed in the annihilation of about 80 per~cent of the insects; but that was not sufficient. The marines} desired a full 100 per cent of casualties and the campaign was continued. It was found that by the poison with three times the quantity of hydrated, or air-slack- ed lime, it is possible to dust an area at a cost for materials of only 10 cents an acre. The use} of lime in connection with paris green prevents the destruction of plant life, but all insect activities are found to disappear almost in- stantly following the dusting pro- cess. Thus far something over six| square miles of the marshes in the! vicinity of Quantico have been treated and it is rted that the mosquito has been absolutely ex- terminated over that area. Free—absolutely free. Read Key West Electric Company ad. aug. 4-tf Destroys Malarial Germs in the Blood and Restores Energy Grove’s STAR COFFEE MILLS DELICIOUS & REFRESHING A delicious cup of fine flavored COFFEE is a satisfying drink at all times. That is why every- body who has tried our COF- FEE is a STAR COFFEE MILLS enthusiast. 512 GREENE ST. Phone 256 T. E. MILMORE NOTARY PUBLIC CITIZEN OFFICE I THE HOUSEWIFE READ THE FOLLOWING LIST OF ARTICLES: ALUMINUM WARE, WHITE ENAMEL WARE, GREY AND BLUE ENAMEL WARE, TIN WARE, GLASS WARE, EARTHEN WARE, DINNER SETS, CHINA WARE, NESCO OIL STOVES (OVENS), NEW PERFECTION OIL STOVES (SUPERFEX), REFRIGERATORS (ALL KINDS AND SIZES), SCREEN WIRE, FLOOR MOPS AND POLISHES, We also have dusters, brushes, floor mats, floom brooms, clothes baskets, clothes lines, water coolers, ice cream freezers, kitchen knives, forks and spoons, table ware, electric pusips. In fact, if it’s anything else for the home, we have it. Wm. Curry’ s Sons Co. - MP Goodyear Fabric BOR 5 a 30x3% ie: K. W. Ford Coils $1.40 Grey Stubby Duster Goodyear Pathfinder Tubes FIDELITY CORDS « INFORMATION ON KEY WEST La Concha Hotel, European plan, single $3 to $4, double $5 to $7. On large parties of 75 or more, special reduced rates. Oversea Hotel, European plan, single $2 up, double $4 up. : Hotel Casa Marina, closed for the season. Population of Key West, 18,000. Municipal Golf Links—a sporty course, extending | from Gulf to Ocean. Summer rates, green fees 75c per day. $35.00 plus tax for year. Bathing Beach and Tennis—Casa Marina. Hotel Grounds. Also public tennis and bathing beaches. Fishing! Over 600 varieties. See hotels for boats. Free Aquarium, east end of Flagler street. Marine curio shop on Margaret street. Taxi Stands at railroad station and hotels. Key West. Ocean Boulevard, to encircle city, now being built by Monroe county. Over-Sea Highway, from Key West to the mainland. One-third distance completed, balance of roadway con- tracted. Steel toll-bridges to span the long water gaps. Take a taxi spin out over the Ocean, from the city of Key West. : Pipe — ~~ ping waterworks soon to be laid rom mainland. lenty of fresh, pu ter t West and the Florida Keys. a ee _ Building permits and Bank deposits rapidly increas- ing. Key West postal receipts show an average monthly increase éver last year of 30 per cent. . Best natural harbor in Florida. reach $47,000,000.00 annually. Duval Mortgage Company. First mortgage loans to home owners and home builders. Maximum loan $5,000.00. On improved income business properties $12,500... Applications received at Company’s office No. 614 Duval Street. _ Key West Foundation Company’s beautiful Sub- division at easterly end of the island is daily reporting “Progress.” Several new houses under construction, 25 ft. business lots on Flagler Street, $100 per front foot, or $2,500, 50 ft. residential lots, $75 per front foot, or $3,750. Terms 20 per cent cash, balance 1, 2 and 8 years; interest 6 per cent per annum, payable semi-annnu- ally. : - All titles insured by New -York Title and Mort- gage Company. Certificate of Title Insurance delivered to purchaser with contract. : Those desirous of consulting either the Wall Street Journal or the Boston News Bureau will find copies of the same on file in our office. : Any further information on Key West will be gladly furnished by / KEY WEST FOUNDATION CO. MALCOLM MEACHAM, President Phone 45 614 Duval Street See Exports-imports Fidelity Red Laminated Antemony Cured Tubes A Re- the $8.25 Longline Cord, markable Tire for Money 80x3% only ae ON OUR ISLANDS the whole year. I A™ OFFERING YOU A SAFE INVESTMENT. OUR LOTS ARE 50x100 | | | } OUR price, $1,000. Our terms, |! $25 down, then $25 month. 1) for three months, the balance in quarterly payments of $50 each untit the full amount is || paid. For further information |} address j Cc. J. HUELSENKAMP j | hla FIPPLLL ALLL LAL LL LALLA LA ALAA ALAA L A La Fidelity Cords. This is strictly « Quality Tire That Carries the Schrader Plangers, Box Standard Guarantee Full Set Ford Fenders .... Ford Cushion Seats 30x3 . Peerless Ford Radiators .. 15.78 PIERCE BROS. CO., Hardware Cor. Fleming and Elizabeth Sts. Give us a Ring, Phone 270 N) wasssntvivvimnirnnenga me nin : : ‘ : : . . . ‘ . N . ; N ; : . . ; ; . ; : N