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THE KEY WEST CITIZEN 1926 « MONDAY, JUNE 21, RULES OF NEWSPAPER SUCCESS tAGE FOUR | Ceececececececesese THE KEY WEST CITIZEN THE CITIZEN PUBLISHING CO. L. P. ARTMAN, President. IRA J. MOON, Business Manager. Edward E. Whiting, a well known writer for the Boston Herald, gives in a lecture three rules | for newspaper success; 1, provide all the news; 2, establish human contact between the ney paper S002 CCCR0COT OE SDD0CSEOETEDR0C® Florida East Coast Railway FLAGLER SYSTEM THE ST. AUGUSTINE ROUTE Effective April 20, 1926 trtered w Key West, Florida, econd class matter e oy |] sovrnpounp NOMEEOIN * and its readers; 3, stand for vigorous pr: AM arch hu pdinsticess comets bene and be tremendonsly in earnest. 6:25 A. M. Havana Special 7:30 P. M. ber a meee pen ae Jee tng Fae tent a The Key West Citizen has consistently at- ‘| 3:00 P. M. Royal Poinciana 2:00 P. M. it ar otherwise credited in this paper and also ti ‘aor . | D . = - Fy 176 empted to conform to these principles. It feels ining Car Service—Trains 75 and 7 the local news published here. P' Pp P! Wen farther 3 tion Fie. the ie SUBSCRIPTION RATES One Year....... Six Mopths ‘Three Months... One Month. Weekly... ADVERTISING RATES Made known on application. that the two things that people desire most in their newspapers are first, a complete record of events in the field which the newspaper cove: , and second, intelligent thought as to how our towns, our coun- try, and the opportunities for our people, improved. The newspaper that tells the people all the things that are happening, and gives them some in- can be telligent thought on the meaning of these things, | J.D. RAH P& PORT TAMPA—HAVANA—WEST INDIES STEAMSHIP CO. UNITED STATES FAST MAIL ROUTES FOR: is one that the people will always want to read.| | Be lw. Kev We tifGr Havens 8:40" A. Mi daily eeents Sanday Cards of thanks, resolutions of respect and obituary | 3 ; : a ee eeu] | dnesday. actices other than those which the paper may give ay | sch & newspaper The Citizen earnestly endeavors | | Ly. Key West for Port Tampa 7:30 P. M. Tuesdays and matter of news, will be charged for at the rate of 5 | 19 he, Saturd sents-@ line. Notiee of church and society and all other enter- asinments from which a revenue is to be derived will ve charged for at the rate of 5 cents 4 line. The Citizen is an open forum and invites discussion of public issues and subjects of local or general inter- st, but it will not publish anonymous communica- dons. IMPROVEMENTS FOR KEY WEST ADVOCATED BY THE CITIZEN tiveness of his home city, and that is a smooth, well | i 1. Water and Sewerage. mowed, and well cared for lawn, cep our 00 2. Road to the Mainland. Such a piece of green grass around a man's | | 3. Comprehensive City Plan. Hotels and Apartments. Bathing Pavilion. The men are reported as willing to kiss those of the June brides who left off the paint. This is said to be a hard world. Motorists who get thrown out on the ground will say so. When people throw rubbish around the streets, you get some idea what their home interiors look like. GREEN BEAUTY There is one form of beauty which householder in Key West ought to try to provide for the adornment of his home place, the improve- ment of his neighborhood, and the general attrac- house is a delight to the eye of the owner, the | neighbors, and all who pass through the street. Homes thus adorned are worth more money, they help a town or neighborhood to give an im- pression of finer culture and standards. and To accomplish this end calls for regular mow- ing, fertilizing, rooting out of weeds and watering, all of which is good and healthful work. Many men who do not care to hire it done, are better off physically for this contact with the grass roo!s. TEN BILLIONS LOST A speaker at the New York chapter of the Society of Industrial Engineers claimed in an ad- dress a few days ago, that about half of the $20, every Sicuar(set | DAILY LESSONS IN WASHINGTON “7-2 ENGLISH LETTER NT td, BY CHARLES P. STEWART A Service By W. | Peeececcooee L. GORDON seeeccecocs ate has shelved all prohibition modification measures. which means CLAIAFLAIFAPISAALALAAZLLALZAA Tickets, Reservations and Information at Ticket Office on the Dock, 'Phone 71 r TIP PPC POPLCLLO OD OT Sanitary By Keeping It Cold Thompson Ice Company SLLLALALALLLLLALALZALL LL Ea In spite of the rush to the North Pole, no one 5 nid y ig wa Thi Writer | bi prohibition modification is returned iP ct ‘ is : 000,000,000 auyesved in industry is wasted. While a Been deny | Words often misused Donti sayy + the cies Incorporated has so far put in a claim to be appointed postmas- | it may seem incredible to some that such vast | arinitoves dered how it was | “We had an awfully g ete Sues ter up there. waste could occur in these days of efficiency, there | Koing to 4 the rent or shiv- | “Awful” means to inspire with A farmer teils us the greatest farn | at the word mortgage will be | awe and fear. rehef measure would be to relieve ar) s a big field for the efforts of waste savers. | sted in the proposal of Con: | gr : him ef his farm \ i Sheth Ceasake ae en mispronounced: accurate aaa In spite of all the warnings from the think- The chief development of the past 50 years an Robert Crosser of Cleve: es : land, O eaeeine th euas in “unit,” not — Gas prices will be investigated. We dre gr gr, % ers of our time, many parents are still refusing to | nas been labor saving machinery. There is still a | He would he the government do | thought them h enough already ned MEM ETE aS iets cae alee , | for the sto householder what } T Sinn oe obey their children, big chance for more of this machinery. But the |i: ‘giready has done successfully for eb Ee Make a mousetrap better than thy chances for economics through the elimination of | the farmer His national home loan neighbor and you will catch all of bill would help people buy homes| Synonyms: disaster, catastrophe, thy neighbor's rats. The school and college graduates have had an | wasteful methods of production and _ distribtion | just as the farm loan act helps ther: | calamity, mishap fare A ter. buy farms. And he would put out; Word study: Make treuble for others and you awful lot of good advice, which they no doubt feel | -eem to be even greater BE ticle ova aaloe ot Uatianes wocet NE. org a Maes Veet tt eh cn aouy unite will make their parents feel good. [ers for whom he has no more re}. ‘i ——— ame than Shylocks. increase our vocabulary by ma It 1s well to pity the blind. And ZA. syn Ronee Spx HIGH POSTAGE FAILS thinking about this ques. | tering one word each day. Today’s {t's best to watch the blind. Many It is claimed that many people buy auto- — [ti a result of some law cases 3 ae Impulse; a mental force di-, of the blind drive autos Vf, | 7 Crosser tells you. | rectly urging to action. “He acted (Copyright, 1926, NEA Service, Inc.) | : mobiles now instead of houses, and the reason for (Sanford Herald) | People have come to me for helt | upon the immediate Sopilaey ceee 2 ie that.no doubt is that the house won’t take them President Coolidge and Senate leaders learn | ®fter baving made several years around the country at 40 miles per hour. from newspaper publishers that the higher-than- | on’ they have. to eae cam " var povtl eaten Cked om nemapapers and maga. | st ticy can even get ta Invigorates Th F th f OUR MELTING EARTH ines a year ago with the view of increasing postal | have been chare t at the LOOK AND LEARN Purifies and H| e ramer Of a \ a receipts have had just the opposite effect. The | fry ctimes i ; By A. C. GORDON Enriches the Blood (Miami Tribune) altogether unnecessary burden clamped on news | 1! per ce Then they have been ° . California Senator The earth's crust, says Professor Joly of the | publications has miserably failed to raise the postal | Ce ns eee Goats ide is the Amazon Grove’s University of Dublin, isn’t getting cooler, as is com- | revenue, failed so glaringly that even the senatorial ype It is plain usury, but it River? 7 is Ing done. o , a ir > si monly supposed. It’s getting hotter. And in some- | -lique which originated the idea now admits its ow if the fovernment helps the | 4” ees pelts wea Lie Tasteless said in his will:—“I leave my son only fail ers, as it should, why not the ©° he normal adu a reat. 4 ° thing like 30,000,000 or 40,000,000 or .50,000,- | failure. rage family aleo? There are about | 3+ What is the family name my love and my pride in his success, y, 000 years, the continents are going to crack open Postal records show newspaper mail not only | six and a half million farms in the the royal family of at Bi ain? iT LI y om [+ Moct of us dasiva ta daav: : children and most of their present area is going to be sub- | is smaller today than in 1920 but is actually lighter || ?!\4 + : Manltee (hee 1 . hat city in U s. co 6c. ANORD OF US COSITE LO 4eAVe ORT SM bent - . sate ‘ a the rest are co vare with 7 ‘ 9 ™, ak * nei - i merged by the molten lava pouring up through. han in 1912. With the tremendous increase in | has Sa _ ‘| more than that. To make provision for y, Then, says the professor, the substratum will | the number of publications started, within the peice cue as W rho ho, said, “Give me lbert B them, determine to save a definite y slowly cool, and the continenfs hs rise up and take | few years in all sections of Le nation. phy igae ations. tor the. more” reaonatt |NEW YORK \ amount of your income every month shape again, vegetation and animal life will re- | form an eloquent commentary on the short-sighted- | yates of loans by the proposed na- Answers to Sturdy is Questions (S ae + i | Fir: National assert themselves and life will proceed as before, aess of those who drafted the bill. ra gn . yee rest charge’ 1. Vir Ry Sea and deposit it in the First Nationa The disquieting thing about it is that this very At a time when postal receipts would be bol- | fiom on proposed home loan each). 5 f -<¥ Bank where it will be both safe and catastrophe seems to have happened many times in | :tered considerably if the old, and sensible rate PA0Ks Wout be Ocper cont. | The The es DIRECT OCEAN SHIPS a aed the past, as the rock records show, though | was in effect, the postoffice department is taking | w fcom ) : ee yen 5 Selid Comfort (4 : ordinarily it has been attributed to the cooling | in less money on newspapers than it was fourteen | | sylbaattioieones Be Camflowst and Excellent Cuisine | " é rather than the heating of the crust. ears ago. Evidently something is very materially | rowing would be 60 -_-—— \\ Four per cent interest paid on Sav- Still, the race may as well be broiled as frozen. | wrong with the present system, and the time is ripe | iy our TEXAS ‘4 ings Accounts. And in all probability, we won't be here to feel the | for the remedying of ,a situation generally di er 1. Disedl Mrines : i heat. pleasing to publishers, advertisers and a large per- | way 1 capacity of Steamer to Galveston entage of the reading public. pa t in opera- Direct Rail Connections Hy Ghe . MADE HIS OWN JOB A reduction of newspaper postage for persons '” are Sew for all points in Texas, Arizona, New Mexico, It seems that there should always be a job in this world for any person who reall; wants to work, and there probably is if he only knows how to find | have to pockst a loss sometimes ranging as high as chem Clean, Cleat and Healthy E it. half “the subscription price, or ‘increase their su iwrtenyes ree Eee 4 ss aaa ma per: ‘ Beauty” B Key West, Florida That using one’s head is often better than wandering aimlessly about seeking is illds- trated by the experience work of a French Canadian, whe removed te Vermont and spent the summer looking after cottage dwellers on the shores of Lake Champlain. When the was out of work, but he had 18 children and some season was over he ishing to mail a paper to another is agreed upon, also a return to the one cent post card, but no re ief has -yet been promised publishers who cither scription rates. The prohibitive postal rate. system has bee tried and proven, tested thoroughis” for a per of more than twelve months. Its disadvantages are too conspicious to be lenger ignored, and the same senate committee which plan, which nov originated the admits its failure, should undertake the ORETHROAT with warm salt watet } night and Morning to keep ee | | THE B. Z_ SERVICE STATION | WHITE AND CATHERINE STREETS Califurnia, ete. MALLORY LINE fe IRST NATIONAL BANK) k Why Cook With Gas? thing had to be found to help tide them over the | simple task of having postal charges on newspapers Keep Busy And Give Real Ser: Our winter. reduced to a more reasonable figure PAT TERIES 5 CHARGED, REPAIRED. AND SOLD Because--- He heard that the Vermont school law required The wholesale distribution of papers and trade : the township board to furnish transportation for | journals will bring about more and better business ; 3 | ines aes, 0 It’s More Economical any group of ten or more children living more than | more patrons to business houses, better merchan tile It’s More Convenient two miles from a scheol house. Ten of his 13 chil- | dise to the consumer. Widespread advertisi 0 ou en his 1 i se sume! epeenees advertising TIRE ee i cep dren were of school age, so he asked the board to | promotes keener competition, lowers prices and : é It’s More Efficient | tr se tires er § f t ortation. The board a d | betters qualit service cut of n if do ree ere Tepe ete ST ne rere ferent Settee que me The Gas Company's office will he open until 9 o'clock every that his request was not to be ignored, so he was | The excessively high F © ¢ wspapers FREE CRANK CASE SERVICF-—-CAR GREASING—WASH Saturday night for the payment of bills and sale of merchandise. employed to take his own children to school at three dollars a day. Yes, there is usually a job for e: vomewhere, if we will only use our head: een a financial boom ING AND POLISHNG DICKINSON & PHILLIPS, Props. PHONE S22 flated. You won't get full | ! | Gas Service Company of Key West