Evening Star Newspaper, October 2, 1932, Page 32

r C—6 THE SUNDAY COPYRIGHT 1933 «I remember when the newspapers were full of bar- gains of all kinds . . . why there was scarcely an item for the family or for the home that couldn’t be picked up for the proverbial ‘song’. “Those bargain days developed a peculiar trait in human nature, as I remember. Opportunities to buy were so numerous and so inviting . . . that the sheer force of the great array of those values . . . seemed to lose its effect on the majority of men and women. So many of us failed to realize that those ‘buys’ could not and would not last forever . .. and because we unthinkingly procrastinated then . . . we are sincerely regretting now. There you have the ‘peculiar trait’ . . . the knowledge of an opportunity + . . without the urge to capitalize it. Strange, isn’t it? ’ what glorious opportunities there were in ] Q@ 3D /', STAR, WASHINGTON, D. C, OCTOBER 2, 1932—PART ONE. "Boy- «“There were a lot Of people, however, who did spend and save in ’32. I’ve had any number of folks show me examples of the shopping shrewdness that they exercised in those days when dollars did double duty. I’ve seen many a fellow look with envy at the bargains that his alert friend had secured ... and I’ve heard many sighs from the women when they see the bargains that inexcusably escaped them. I congratulate those that did their buying then, to avert their sighing now. “The lucky people today are those who are saying ‘I bought’ instead of ‘I wish I had bought.” Wouldn’t it be great if we could turn the old calendar back to 1932 and sally forth into the stores and shops and buy and buy and buy at those good old 1932 bargain prices.” "LOOKING BACK TO 1932” (No. 10 of a Series—Conversations in the Future) 12