Evening Star Newspaper, August 13, 1928, Page 12

THE EVENING STAR, WASHINGTON, D. C, MONDAY, AUGUST 13, 1928.° , o A Owners of DODGE BROTHERS MOTOR CARS -PAST . PRES ENAT AND FUTURE ¥ WALTER P.CHRYSIER_ You, more than anyone else, are entitled to know the purpose behind our recent acquisition of the assets and facilities of Dodge Brothers, Inc. For upon that purpose depends the secn- rity of your investment in Dodge Brothers products. In acquiring Dodge Brothers, Inc. for the Chrysler Corporation, we have secured one of the largest and most modern automobile factories in the world and with it an or- ganization of exceptional ability. We intend that these facilities shall be utilized to increase the value and quality in Dodge Brothers cars and Graham Brothers Trucks and Motor Coaches. We have secured, in addition, a dealer organization that has always been recog- nized as one of the finest in the industry. It is our intention to deserve the continued loyalty of this group of substantial, progres- sive merchants by making it possible for them to enjoy increasing prosperity through the sale of Dodge Brothers products. We have secured, morcover, that which transcends in importance either Dodge Brothers superb plant equipment or Dodge Brothers splendid dealer organization. For we have become the lawful heritors of Dodge Brothers Good Name, with all the solemn obligation which that inheritance implies. We have become the trustees of Dodge Brothers good faith to their customers, and it is our purpose to execute that trust with fidelity. : The priceless identity of all Dodge Brothers products will be preserved—as well as the sound policies that have made the words Dodge Brothers synonymous with Honest Value and Dependability. Dodge Brothers Works will continue to produce Dodge Brothers Motor Cars and Graham Brothers commercial vehicles. Dodge Brothers dealers will continue to sell and service them. The men to whose capable support the success of the Chrysler Corporation is due, unite with me in pledging perpetuation of Dodge Brothers ideals, to the end that a Good Name may be made still better. B President Dodge Brothers Corporation Division of Chrysler Corporation