Evening Star Newspaper, January 4, 1926, Page 18

\ THE EVEXTNG RTAR. WASHINGTON, D. T, MONDAY, JANTARY 4. 192%6. Postum Cereal Company announces a New Food "I'rumph! Five years of painstaking laboratory research are now rewarded as Postum Cereal Company now adds Post’s Wheat Meal to its famous line of Post Health Products. It is fitting that the largest producer of health foods should meet the great need for a truly quick- _ cooking, whole wheat cereal. You know oatmeal — Now try Post’s Wheat Meal! That’s the name of the new Post Health Product that combinesthe health of whole wheat in the form of a delicious cereal that cooks in three minutes. It’s a genuine wheat food, made from whole wheat — with the food values of the golden wheat. There's abundant health in Post’s Wheat Meal. When served with milk or cream it provides vita- mins for growth — bran for regularity — minerals to build teeth and bone— protein for body building — carbohydrates for energy. And what delicious flavor! That guarantees its popularity. Children love it. You will never have to force them to eat it. Watch it disappear from Eu Enow Qatmeal - Posts WHEAT MEAL The Quick-Cooking WHOLE WHEAT Cereal their bowls. Watch the bowls come back for more. Post’s Wheat Meal is a body builder. It makes for rosy cheeks, sparkling eyes and strong bodies. And so convenient to prepare! It cooksin three minutes. Try Post’s Wheat Meal Tomorrow Morning You know oatmeal, now try Post’s Wheat Meal! Children need the health in whole wheat. Post’s Wheat Meal has it. You can see it by the color. Post’s Wheat Meal is golden, like the wheat berry itself. It has the health qualities of the wheat, even the bran. Vary children’s breakfasts with Post’s Wheat Meal and give them a welcome change. My, how they like it. See their eyes sparkle as they taste that flavor. Tell your grocer to include Post’s Wheat Meal in your order today. It's made from wheat, made from whole wheat. Healthful and convenient, it cooks ready-to-serve in three minutes. POSTUM CERFEAI, COMPANY, Ixc., Battle Creek, Michigan, Makers of Post Health Products: Post Toasties (Double-Thick Corn Flakes), Postugn Cereal, Instant Postum, Grape-Nuts and Post's Bran Flakes, Post Bran Chocolate. Post’s WHEAT MEAT, awith milk or cream furnishes Vitamins for growth Minerals for bones and teeth Proteinsfor bodybuilding Carbohydrates for energy —all present in ¢ - licious healthful food Made from whole wheat Cooks ready to serve in 3 minutes