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LOW CONSUMPTION CALLED WORLD ILL lfichlll Te||s Ad Men Con-! ‘summg Power Must Be 5 Revived. flGED TO AID IN CURE ston, Tex., Ratified for 1925 Convention—Holland, Neal Confirmed. - trou- | ADVERTISING OPENS WAY TO MARKETS, SAYS IOWAN { Natural Barriers to !‘ree Flow of Trade in U. S. Described by E. T. Meredith. By the Associated Press. N 3 address by E. Meredith of on “How Advertising H the United States Market,” was read this afternoon before the convention of the Associated Advertising Clubs of the World, now in session in London. % Mr. Meredith reviewed the barriers that exist in America to uniform Welded buying customs throughout the 48| states. He referred to the geographi cal ~barriers found in mountal chains; the different ciimatic con tions in winter, for instance, betwe Florida on the south and the Cana dian border on the north; the great north, east. south and of population, | arms, 45,000,000 “the use of lo | tured " products | the THE PAPERS AVERAGE COPY IN EACH HOME .| Journalist Tells Ad Men of Remarkable Growth of American Press. By the Associated Press, LONDON, July 17.—Reviéwing the lopment of the American news- per before the convention of the Assoclated Advertising Clubs of the! World today, Louis Wiley, business| manager of the New York Times, em- phasized the importance of the part Associated Press has played in that development. “One agency in the United States ¢ | Which has contributed In large meas- ‘mornlnx and 1,610 evening editions. ginnings of journalism. “We believe, however,” he continued, “that we have not been entirely remiss in our contribution to both the business and profession of newspaper making. For “some time "there ‘has beon & reciprocity of ideas between news- paper publishers on both sides of the Atlantic. We are both borrowers and lenders of ideas, testifying to the international cordiality existing between newspapers on all sides.” Mr. Wiley traced the development of American newspapers from the period prior to the American Revolu- tion, when weekly gazettes were considered sufficient to carry the scattered and badly reported news, down to the present time, when, he said, there are in the ed States #6 daily newspapers, uding 426 The American newspapers, he de- clared, now sell an average of 31,450,600 coples a day, which means gne coby of a mewspaper for every home in the United States.” Reports of Opinions, Relative to the exchange of news between American and English news- papers, Mr. Wiley said: “Qur news- papers publish quotations from your Dress to a greater extent than you do from our columns. A cabled report ?0fof British editorial opinion on im- portant events is a regular part of the Associated Press news service.” SCARED BY SMALLPOX; 10,000 ARE VACCINATED District in Cleveland Quarantined for Day When Disease Appears. By the Associated Press. CLEVELAND, Ohto, July 17.—Atter 10,000 persons had been vaccinated as a precaution against smallpox, a quar- antine covering a district of three streets in Woodland and Central ave- nue was raised last night by Health Commissioner Harry L. Rockwood. A small army of physiclans and nurses engaged in the work. / The quarantine began before day- light yesterday with the roping off of all traffic, and a police guard of 75 men remained in charge. The wholesale vaccination was per- formed because of the discovery of two “walking cases” of smallpox in the territory Tuesday. In one apartment alone 600 received treatment, and 800 pupils in a high school bared their arms to the needle. EVENING STAR, WASHINGYON., D. C., THURSDAY, JULY 17, 1924. st of vaccinated included bables in arms, old men and women, drivers of ice wagons and other vehi- cles, mall carrlers, messenger boys and’ any one else who had business within the restricted area. Dr. Rockwood issued a public state- ment declaring that there is “no epi- demic of smallpox in Cleveland, nor any great danger of one, but there is an epidemic of vaccination to prevent an epidemic of smallpox.” Health records show only 83 cases of the disease in the city since Jan- uary 1 e Mrs. August Belmont, who as Eleanor Robson, was famous as an actress before her marriage and re- tirement from the stage, has written a play which was recently produced with much success in London. STUDEBAKER Just Drive It; That's All THE LOUVRE 1115 1117 F STREET Your Opportunity is this— Choice of the flower of our Stock of Spring Frocks Beautiful designs; rich weaves; clever embellishments—modeled for street and aft- ernoon wear— gk of the world, Winston Churehill, | produced former first lord of the admiralty, to- | Wide, @4y told the Inter: ks ‘x“‘;;“f"“"!‘ X ifgd Conference rtised weeting at Wemb {r. Churchill u him qualificat 4 werrior and ¥ to tell the ad- wantisers the trouble with the world wid Wwhat must be done to bring it gk to prosperity and normality. He diff not stop at this, but told them whit they must do to have a hand in this world- ffort .Mr. Chur bat the war had dfected Loth the producir ) ure to the development of our strong spaper press,” sal value in every way c stimated, is the Associated the great mutual news gather- d distributing organization. Its s of daily happenings are im- nd cannot be influenced. The ed Press takes issue with no ANy controversy—its p is merely to present the news.” l’rnl:s Formerly selling from $29.50 to $85.00 51450 52450 $2950 $3950 $49.50 You -know you never see Louvre styles dupllcated—nor when clearance time comes— do you find our reductions equaled. upon world affairs and ion of newspapers to them, . Wiley sald: “We all recognize that the “world stands faced today with internations political, and economic nature than er faced before | Tho conduct o 'y nation, of every | &roup in cvery nation, is being ex- amined in the light of its bearing | upon the settlement of our world | Corner 12th and G Sts. problems. 1 m an earnest plea : at this time that newspapers of all 1 understand clearly their obliga- g . s i the promotion of inter- ' Furriers Since 1906 | 4 d will and friendship; reise Nlcbcr()udxmenk in nl the u(\(lnp ment nr Ar"(\r[t‘ ||\1I‘|I< ation only ol news that rivor e eyed merican Announcement « Each sale at these lowered prices Our Tenth Annual R e stands the test of truth that they ARLY F‘[J'R S E | in return; nor exchanged. o > throug the heads of S ¢l cerns will tell You that universal | sales would not * been possible without this publicity.” U. S. WARSHIPS HAILED BY DUTCH POPULACE Usually Placid Hollanders Receive | Americans With Great Wave of Enthusiasm. Qadio to The ews. MSTERD. visit of £ . author, said Mr. Wiley, great debt owes to the consuming po of the be- ter and much m England 2 Star_and Clicago Daily he added, “that the pro- i . wer was not diminished by Store Closed Saturday Shop on Friday Entire Stock Reduced « in this Stetson Shoe Shop Clearance Sale temper discussion of international | % affairs with wise judgement and for- Every Louvre Summer Hat bearance.” —Dress and the New Sports Hats—exclusive and exceptional styles— Half Price! e “world of more capabi Ui executitg an order for goods g “kind, be it pyramids ‘or’soap. JON! ever before. What we are suf- v s the largest ever seen ffyine from is a_decline in consum- |, The $hips are the largest ever seen | i avasersnat donly; neland, but{gram of entertainment. elaborated by over the world. this balanc- | z | of productior. and consumption | Dutch authorities, assisted by the mu 'th must be brought about before sSperity can appear.” TThe general Is Now in Progress You are cordially invited to attend this display of unusual advanced models of FUR COATS— 1924-1925 styles. At a Great Saving A deposit will reserve your selection commanded by Vice cton A. McCullough, at Rotte; Tt i nicipalities of the various towns, was | given the visitors. During the ten | days 100 officers, 1,000 middles and | 000 sailors are the guests of the hey are visiting m’m) { series of luncheof organized. | rsity town | of the town | n of the convention lution spproving ,on ‘peopte. dinners and rece At Delft, near The council have tude for the S during thelr visits. Special tra(ns are being run from Rotterdam, Amster- dam and The Hague, and all Ameri- ans wearing the uniform ed to travel fro also confirmed the the Board of Club 3. Holland as presi- eal as secretary- Presidents of dent and J treasurer of the Associated Advertis- ing Clubs of the World. They arg the incumbents, MAN WHO OR ORIGINATED NICK CARTER IS DEAD Téhn R. Coryell Made Fortune From Fiction—Began as Reporter. 60 Pairs Hosiery Originadlly $2 to $5 Odds and ends in Full- Fashioned Silk 85c Sleeveless Flannel Jacquettes Every pair of All colors, our high-grade summer shoes are radically reduced. Hose and Wool SpertHos 1214 F Street N.W. 85 the Associated Press. YORK, July Every Spring and Summer Garmeni In Our Stocks Is Now Marked for Final Clearance literary a “Coryell began his_ writing reported on a San Fran- paper, but soon launched o lance authorship and amass- fortune. He leaves a widow and Two hours till dinner! | That “all-gone” feeling inside. Ah! A soda fountain. “Malted Grape-Nuts!” —a famous food in a new form. New zest and energy. Others at $6.75 and $10.75 Hundreds of pairs; whites, in cloth and kid; patent leathers, satins and suedes in all colors. k Carter stories, most of e written by the late Fred- Dey, were sug- vell, who wrote the ries also wrote some of the later novels bearing the name of Bertha M. Clay Heal Skin Diseases Nppl\ Zemo, Clean, Penetrat-_ ing, Antiseptic Liquid A few discontinued lines of Higher-priced Pumps and Oxfords w " | |Ilf At a Fraction o f Former Prices Discontinued lines of McCallum Chiffon Stockings; lisle top; all desirable shades. $15; 4 pairs for %6 Stetson Shoe Shop Thirteen Five F Street lt Reduced My Waist and Hips 8 lnches And is the Most Comfortable Thing I Ever Wore in Hot Weather! WANTED to look attractive Postum Cereal Company, Inc, Battle Creek, Michigen 1 is_unnecessary for you to suffer Blotches. Ringworm, similar ekin troubles. Zémo, obtained at any drug store for 3ie. or $1.00 for extra large bottle, and | promptly applied, will usually give in- stant relief from itching torture. h‘ dlennses and soothes the skin and heals | yuickry and effectively most skin dis- | e4ges. {4emo is a wonderful, penetrating, dis- | dppearing liquid and is soothing to the | t delicate skin. Get it today and | all further distre: Zemo So-p, 'rZemo Ointment, 50 The Reductions Are 1/ and More in Some Cases COATS DRESSES 4—Sporl Coats 12—Normandy V oile 15 15—Sport Dresses, in Flan- nel and Knitted; originally $6.00 75 $15 t0 $25 31—Printed Silk Capes. Linens, Voiles! originall\ $15 to $18.50 19—Dress y Coats, original- ly $45 and 25 29-Silk and Twill Coats, B 83940 Ready to Serve Regquires no Preparation MAVIS CHOCOLATE EGG MALTED MILK Two tablespoons Mavis Chocolate Sauce, one table- spoon malted milk, 1 egg, %-cup milk. Stir malted 61—Summer Silk Dresses, originally $25, $65 to it for one minute. For the $95.00 milk with a littls boiling water to a smooth paste. Add to egg (béaten lightly with Dover beater). add Sauce and milk, beating all the time, and pour in .| glass over cracked ice. N iof your silk "' 1 ffinery with Jintex dnaf-dednlntflmlmedfinfly. #But no need to fear it. LAlways have a few packeges of K. favorite Tintex colors on hand. f just “tint as you rinse,” cold ‘warm water—no boiling. fanhionable cins and colors ¢ See Gasker's colorcard by iy o TINTS AS YOU RINSE in my new light summer clothes. I wanted tolook slim and graceful in a bathing suit. But how could I reduce my waist and hips quickly—com- fortably? Such methods as dieting, exercising and tire- some self-denialswere soslow and bothersome. Iwanted to look thinner at once—and take 6 or 8 inches, from iny waist and hips. But most of all, I wanted to do it quickly, comfortably—without tortur- ing myself. “Impossible, you say? But I1did it! I slipped into the new Madame X lucing Girdle and actually looked thinner at once! I lost three inches the very first week. In a miraculously short time 8 inches had disappeared . from my waist and hips! “And it was the most com- fortable thing 1 ever wore' 1 was not even conscious of Makes You Look Thin Madame X Reducing Girdle is pliant, soft, flexible, and fits the waist and hips as a fine kid glove fits the hand!” The New. Discovery of “Unconscious” Massage The Madame X Reducing Girdle is made of a new kind of soft, live kid-like rubber—the very kind prescribed by athletic coaches and physicians as the safest way to reduce. B‘afiud on a new scicrlv tific massage principle thatoften takes off from 3 to 4 inches the very first week. Worn over an undergarment, in- stead of a corset. Withevery st with every breath and everylitti e motion, the live rubber gently massages away the fat. Thereisa continuous minute - by-minute massage which quickly moulds awuv the flesh Kou do nét want and gives the whole figurea won- derful new slenderness and grace. You must try on this remark- able glrdle to appreciate it. You won’t want to take it off! Reducing i While Getting Thin For Sale Wherever Corsets Are Sold, Incl; M. Collins, Jufius Garfinkle & Co., The Hecht Co. burgh & Bro., Mme. E & Lothrop, Marguerite ie & Co, Palais Royal, The Porto mco Store, le Shop, Payne’s, Inc.; F. R. Jelleff, I S. Kamn Sonms Co., 8 King’s Palace, Sigmund’s, W And at LaflnStmx!{iwmnh_Pquql ’ 12-Silk and Twill Coats Arutocrw of the Originally $95 to $125 = $49.00 Suits AU foshions, S p eci :Tf’y’ s2 Fur Chokers Stone Marten, Hudson Bay Sable, Baum Marten. Y5 Price & Less Philippine Underwear Made to sell at $2.95 $1 45 Every stitch a hand stitch 19 Individual Originally $49.50 to $79.50, Satins, Geor- gettes, Beaded Import- ed Frocks 200 Hats Originally $7.50 and $10.00 20 Made to sell at $2.50 All perfe AUl the new 1 49 colors. Made to sell at $5.00 Tub silk, in s 3 Silk: Hosiery All clufion. Silk Slips f l esh an d 29 Skirts Made to sell at $10.00 to $15.00 Sport and Silk Skirts, 4 dand Z.r:;t:raumi $5 00 modelis. .- G Flannel Sport Suits Originally $15.00 White and combinations in first quality flannel .lkevelen Jacquettes. lee Underwear All dainty new colors Specially priced $1.60 Silk Scarfs Originally $3.95 to $7.50