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STAR. WASHINGTON, D. C., MONDAY, APRIL: 30, e e i e e See these lovely The Keynote of a Charming Living Room It is amazing how completely Kimlark Rugs meet the require- ments of a living-room rug. They offer something more than mere prettiness of design; it is ratheran elusive charm that you associate withonly the highest-priced rugs. Warmth you find in the rich, subdued tones; dignity in the un- broken expanse of their plain centers; friendliness in the light accent of their border designs. Yet, withal, there is a quiet re- straint that brings these qualities together in a delightfully har- monious whole. A Pretty and Practical Dining Room Rug Kimlark Rugs, with their happy combination of soft colored ground and discreetly gay design; are equally appropriate for sunny breakfasts and candle-lit dinners. Moreover, they withstand won- derfully the day-after-day scrape of chairs, the scuff-scuff of restless childish feet, the unavoidable disasters of spilled food. As for spots—a quick rub with art gum removes them. And an occasional cleaning with soapand waterkeeps the rug bright and fresh as new. Thick, Soft and Pliant— Ideal for the Bedroom Soft and pleasant underfoot— smooth and grateful to toddling baby feet—Kimlark Rugs are just the floor covering for bedroom and nursery. They are wholesome and cleanly, charmingly decora- tive,long-wearing. And theircolor- ings, light and gay, or discreetly subdued, form the basis of rooms of endless variety and charm. Delightful Patterns for Sun or Breakfast Room For these informal rooms, where a gayer note is wanted, Kimlark Rugs offer a wealth of charming designs and happy col- orings. They have other pleasing qualities which you donotexpect to find in as inexpensive a cug as this. They are soft and noiseless; lie flat without curling up at the edges; do not bend or break when bent,crushed or folded; withstand the action of sunlight; and wear remarkably well. Until you have seen them, you cannot realize how wonderfully pretty Kimlark Rugs are. Their fascinating patterns, their lovely, soft colorings, their smooth, fine weave, are a genuine delight to every woman who appreciates beautiful floor coverings. Not alone are the designs unusually attractive; the quality of the rug itself is exceptional: A remarkable, new method of production has given to Kimlark Rugs certain features that you do not expect to find combined in any one rug—features that give them great durability as well as lasting beauty. The smooth, soft surface of the rug, the firmness and pliability of the fabric, the thick, three-ply weave, make the rug noiseless, soft and pleasant underfoot, and give it a sturdy resistance to hard wear that is really amazing. You can afford Kimlark Rugs for every room in the house Though Kimlark Rugs have the charm of a high-priced rug, they are priced unbelievably low. You can, in fact, get two Kimlark Rugs for about what, you expected to pay for one. And every rug gives double wear, because it can be used on both sides. If you have only $20 or $30 to spend for a 9 x 12 rug, or if you must make $30 or $35 cover the cost of one large and several smaller rugs, Kimlark Rugs will meet your needs perfectly. Price them this week Just now all the better stores have special showings of Kimlark ‘Rugs. Be sure to see them, and learn how much farther Kimlark Rugs will make your rug money go. Manufactured exclusively by NATIONAL FIBER TEXTILE COMPANY NEW YORK CHICAGO SAN FRANCISCO MILLS: NEENAH, WISCONSIN REVERSIBLE KIMLAR UGS /7~ FOR. ) EVERY FLOOR ( A\ Grerywhere-, 1923. . ugs priced amazingly low Special Displays This Week in All the Better Stores Made of a smooth, soft,pliable material. Free from harsh surfaces, wiry barbs or broken strands. Noiseless, thick, and soft underfoot. Pliable Can be bent, crushed, folded or twisted without crackingorbreaking. Lies flat_without curling. Does not slip or creep. Durable Withstands re- markably the wear- ingactionof feetand chairs, of dirt and grit, of sun and rain.’ Washable Easily cleaned by washing with soap and water. Spots can be removed by rub- bing with art gum. Closely woven, so that dirt does not sift through. Reversible Finished on both sides, with a desi on one side and the otherside plain, with solid or varicgated colors — giving double wear. Fire-Resisting Tests have proved that Kimlark Rugs will not ignite. The carelessly dropped cigarette or lighted matchdoesnotharm or burn holes through them. In Halls Where Hard Wear Comes Here it is that Kimlark Rugs demonstrate their remarkable sturdiness. The soft, pliant sur- face of the rug little suggests the tough, hard-finished fabric which composesit. Only time canshow- how firmly Kimlark Rugs resist the steady wear of passing feet, the ground-in dust and grime of all outdoors. Kimlark Rugs are unusually closely woven; dirtdoes not readily sift through. Yetthey are easily kept clean. For halls Kimlark patterns include some very attractive neutral toned de- signs and plain bordered rugs that do not show soil. You Can Afford Kimlark Rugs for the Porch Because theyare such good floor coverings,some women thinkthat they are too expensive for the porch. Not at all. They are sur- prisingly low in price. And, because of their sturdier quality, they stand up better under the severe outside conditions than cheaper rugs do. They are water- proof and washable; their colors are specially treated to last indefi- nitely. Moreover, they offer two wearing surfaces. Both sides are finished—one in an attractive design, the other plain, in solid or variegated colors. Not Too Costly for the Summer Cottage You can even afford Kimlark Rugs for the simplest summer home; equip the cottage through- outatan amazingly small expense. There are gay, colorful designs thatseem justmade for theholiday spirit of the summer home; or, if you prefer, quiet, neutral patterns or plain bordered rugs. Sand and water have little effect upon them; moths do not attack them; they can be rolled up and put away for months at a time without harm. * KIMLARK RUGS in standard sizes, are priced from $2.50 to $27.50, depending upo: size.