The Daily Alaska empire Newspaper, April 14, 1939, Page 4

THE DAILY ALASKA EMPIRE, FRIDAY, APRIL 14, 1939. seeking ways to do more budget which their sales permit Wilkes-Barre merchants’ effor titutes for newspaper adver Dai’y AI( advertising within the cost Published every even! EMPIRE I'RI WELEN TROY BENDER ®. L BERNARD to develop sub- ising were no President Manager to discredit newspapers nor to force lower r: There wa wrong with the newspapers with their rates. The plight of the Wi Barre publishers was not pleasi to local retailers Frank Burnside, an executive of the largest sartment store in Wilkes-Barre, spoke frankly to the of the Nationgl Retail Dry Goods Association issembled ir New York in late January, 1939 Here are some extracts from Mr. Burns “We in Wilkes-Barre still convinced that the newspaper with paid circulation is head and shoulders the be medium for advertising “1 would I left you with the idea ether pleased with the situation (en- The t loss we as mer- ed from the suspension of the paper in which has been felt by ity s nothing nor nd Class Matter. PTION RATES o and Douslas for §1 P wins In advance, $6.00 SUBSCR Deltvared by carrler in June de- b per month, members promptly notify ty the de- convention in in New s Office, 374 Office, 602; Bu PRESS. titled to the use for ted to it or mot o the local news MEMBER OF ASSOCIATED are The Assoetated Press is exclusively e republication of all news dispatches otherwise credited this paper and published herein n » department store )t be fair if ) TO BE LARGER BLICATION "TALASKA CTRCULATION GUARANTE! THAN THAT OF ANY OTHER P hat we are alto; f d use Ltd.. with Chicago of shoppers) big it have suf ton 1d, Se Repracented ns offices in San Pr: New York and Bo it chant probably is the ¢ morale U hout newspapers it is pr T the ly ike Pos entire comn Wi en check rumors arise and spr wildfire ctically ible to ¢ outrageous gossip, however pre- posterons. And then the social life of the comr lowed to a Aside ith op from these Shopping considerations there is one Bulletin as compared with and that is its lack of flexi- forced to work considergbly farther takes us a full day and a haif n in fair weather, and that natur- punch out of our response. It d itself to highly promotional activities of the actual distribution is high. 12-page basis the cost per page is a little ice 25 much as we were paying per page xpensive daily.” il our * newspaper are It 1ake our di bility. We in dvance sti ribut a to takes s of the not len “The On a than { i most doe cost CITY W lTH()l T \P\\ SPAPERS for ut @ newspaper 8 in W The 3alance of Life happened Guild strike per (New York Times) ende ‘Would Juneau Barre did “The cc Justin Bergmar was In 1930 either an airplane or a nch which had been assigned to assist an air-transpor company to develop a flying route across the uthern Atlantic, carried an alien mosquito, Anophe- les gambiae, from Dakar, West Africa, to Natal And now within a iius of 200 miles of 0 percent of E en with ma nd unable to till the s work the salt beds, appe: government f »f. It is the story of th bug vion scale, Hessian fly, gypsy hop dphis ar-beet le -beetle, coddling moth, Japa- | be told again, a story of a| into a n land by man | course of t Only this | crops are at gambiae's ravages Mr Roc newspapers? tion mmur local news,” said Pre g Departm town 17 G mil absence of ne cotton cu root- rapevine fle beetle and corn nwittingly intro the uman life s report of {ing on special department store life. papers res publicati Harry Mar said, “T feel definitely t sumpti will act as a business. The initely s nev per > & 2 links hF"\Lll “Resumptior Barre can Bolender. of Commerce for a steady will be better informe Unfounded rumor 1 re ficult ard- to combat of 600 newsp T money in circulatior The Wilk as what Time in which to test of all U. S cannot get along withc The merchants of Wilk without new stores reverted shopping gu chas After and issued weekly How did this compare with newsy vertising medium? The merchants give the strike was settled they of the shopping guide and ‘back into Wilkes-Barre's three Publishers know made extensive no other the use ime Long publicatior Isaac Store n of i to all forms of loce and not Raymond | iation proper | ituation has def nectir sident of the nged invasion element had soared o and dropped iwcular about the no terrific explosions no chatter of mac that strikes a man does not alw wits and a brainle return Secre Nata bombs. No pins him conflict shells toss of dirt fever dif- to a bed from which he Bacteriologists match their against the instinct ther 1apter people d their e | 1sect ivities beer The payroll act ampant without pape sure of employe b Ev ot is s-Barre Ma the newsp: most cherist feeds | germ | publishers ant is pitted the creature that 1sect, parasite against host inst flesh e is in a state of delicate brium the struggle for survival creature W € nment only et the scales ba The most animals, the most to ups ice, 1S man ire atior airplane: thesn against Barre five to get along apers e larg to handbills, t s to get their five - department rowaway ance himse plan and such to automobiles and st be purchased at a price. A science cz | has sprung up. Its purpose is to teach man | things respond to their environment \environment, affect From it who how far he can go in mountains problem know, | down the jur advertising he must again that has If. It ma predacious of weeks, howes : a cooperative shopy The day ntinued publication advertising a convincing answer. d put all their he how daily newspapers. and advertisers have th pr 50 low a cost as 1 The truth about during bad, retailers throwaways for ‘the former greatest their vertisir rumors v checked, It is newspapers ver ab razil medium or wce retailer wspaper adverti the Wilkes-Barre retail situation | hiatu that business | were discouraged the two were found to be inadequate substitutes| newspapers, {1 per paze was nearly double|® newspaper blamed ad- sales re requi ing When Is a Vegetable the newspaper wa. was (Philadelphia Record) shopper | A Ba fruit and Defenc {on Sunday. ti ter of taste wild |eat a pic court has decided that an getable. han arrested for selling that “it is a may be prepar who would i more not a ve o mat- of equal space in the of e bench took the view whether or not onions 1t 10WII PErsons led onion than a bonba Yet an or may be neithe | but a flower, a member of the Il {if you prefer), and it does have eat is the bulb But wait. An onion is 87.6 percent water seem . of a liguid editor say circulation partment managers t loss of newspaper by sweep un- ave damaged from nowhere and ef of a city to be wspaper is the There no doubt The iilers ; up ion fruit nor family (all small white in sence thy for published news without virile best re or & flowers at we A medium in te more ad 20 ad- good 1 il ad which | sing is gument | to 1 B ¥ t strong enough tit retajlers only obstacle and rets are constantly | is nof | fit lestroyer. | Br: ,_; stake! i ’H.'l |coma where Mr. Genung is associ- |ated with the | Pioneers’ | Monday, c%;roscope | “The gtars incline but do not oompcr FRIDAY, APRIL 14, 1939 This should be one of the red letter days of spring, according to astrology. Benefic aspects strongly rule men and women. Both labor and capital are well lirected under this planetary gov- ernment which encourages under- standing and cordial cooperation. The configuration stimulates en- terprise and confidence. Invest- ments be greatly increased as new tions create new industries Food problems will be much | the public mind. Farmers will bene- through exports. Fruit culture assume extraordinary imapor- it is forecast. re is a sign warning motorists to be extremely careful. Accidents his evening may be expected. Air- plane travel is to be more popular han ever, and the stars seems to promise safety | reat numbers of tra Representatives of | nobility in extraordina | will visit the United Sf the coming summer Persons whose birthdate it is have the augury of a year of steady pro- ress toward coveted goals. Both men and women will enjoy incomes. Children born on this day proba 11 be extraordinarily bright it et and active in body. These ibjects of Aries gain succ rmy, navy and aviation service Girls should be lucky all their lives. Copyright, 1939) - NEWS ITEMS FROM SITKA April 8- Mrs s inven- w tance. Th and number: tes durin SITKA, Alaska Correspondence) William Knight, wife of U Commissioner Knight, was passenger on the and for Juneau for a short (Spec a ortl f visit Word has been received here from attle of the birth of a Pau Frederick, to Mr. and Mrs. Edwin B. Genung Jr., on March 30, for- merly residents here. Mrs. Genun; 1l be remembered as Ruth An rsen and is a sister of Neill An- ‘rsen of Sitka. Mr. and Mrs. Gen- ung are making their home in Ts Procter Gamble Com- | pan Mr. and Mrs. Joseph o |turned to their home h from been tives the States visiting with for the past where friends four mor a L. (,wf*du' d and Mrs. Marie | ne Tues r depa to visit wi alled dur farewell to the and M 1mmer e Golden: Gate | exposition and outhern Cali- fornia and a return to f for rip to the Interior tiing down in Ketchik: which a visit to to before for set- the Aviation Cadet U.S.N., who is attaches Base at Japonski Island turned here last week from month’s leave which he William d to the Eadie. Fleet re- a pent visit- d ling in Honolulu Michael Roddy, former Anchor- age miner, arrived here last week to make his home at the Territorial Home. arry Gutoff, who was nounced insane at a trial here has been taken to pro- last Ju- neau. Lieut. Richard Sylvus, M.C., U.SN, and Mrs. Sylvus entertained a number of their Sitka friends at tea at their apartment in the Telephone Building Wednesday af- ternoon for the pleasure of Lieut. in business enterprises ‘will| infs in transportation of | I added | through | | Auk Bay, | ~le jold son of Mr. Home Hospital from a major opera- YEARS AGO Prom THE EMPIRE Professional Fraternal Socisties Castineau Channel ! “ c7fappy l PBirthday | During a program at the Pubn(' R, School the following pupils of thel “7y " p pire ertonds congratula- High School presented a “Narcissus wishes today, *heir Dance”: Liele Ptack, Sybil Camp- .0 i ¢ Joilow- bell, TIdeal Hendrickson, Francis ywell. Nadja Kashevaroff and Dorothy Troy Dlrectory APRIL 14, 1919 LN 0 5 every Ly p. m. Visiting orothers welcome. DR. A. W STEWART, Exalted Rul- er; M. H. SIDES, Sece- retary. Drs. Kaser and 1 Freeburger ‘ | ! i tions and best sirthday anwive sary ng: i DENTISTS Helene Moore, . APRIL 14 Blomgren Building X George M. Simpkins PHONE 56 Louis Delebecque - 5 teaching journalism at Mrs. Olive M. Cole formerly of Mrs, the Beaume University in France Patsy Radelet wccording to word received here by siks, Badey dowiay Frighis Frances Paul MOUNT JUNEAU LODGE NO. 142 cond and fourth | QI/O\ Mordsy of cach month /4 G W2 in Scottish Rite Temple 77\ beginning at 7:30 p. m. 5 “HAS. W. HAWKES- WORTH, Worshipful Master; JAMES W. LEIVERS, Sccretary. Dr. A. W. Stewart ’ DENTIST Hours 9 a.n. to 6 pm. SEWARD BUILDING Office Phone 469 e far] R. Hunter and William Dic inson of Juneau who operated mall cannery at ‘Washington Bay the previous summer, had incorpor- ated as the Hunter-Dickinson Com- ¥ and were building a substan tial one-line cannery at Petersbur o i GwySmitl PRUGS PURCLA REMEDI,E“ PRESCRIPTIONS CARE- l FULLY COMPOUNDED WESHRCIREAT S | | Dr. Judson Whittier CHIROPRACTOR Drugless Ph\\l( an Office hours: Rooms 2-3-4, Tr PHONE 667 he members of the and their friends were with an informal dance of the Gastineau Hotel the officers of the Vicksbu the sub-chaser now in (he nel Le to * By Roberta Lee i | B \ i J all right to wait for answering a |ln.nm[ one is not sure accepted? { invitation should 1lely v person to] | tead of too much? | far better, and| harm. The old pi and speak- | | | Q. Isn't it ta weck before nvitation, when whether it can be A. No. A dinne be answered imn Q. Isn't it bet taik very little ir A. Yes is causes much less Ay verb says. “Eating little After sixteen months service in|y % i FOCE T man hurt :\{::;;\)\Imn/'(fnn as u\::;:".vu\m\ m‘lt):]rig Q. What is a good Icmf;t for crseas and was First Assistant Bn- | o, son 1 would want to be her| reer on the steamer Jefferson Mushand | —— PR | | Dr. John H. Geyer | DENTIST Valentine Bldg. PHONE 762 9 am. to 6 p.m he | Front Street Next Coliseum PHONE 97—Free Delivery J. H. Cann, superinter Lisianski Salmon Packing Company returned from the south on the Ad-| miral Farragut and w remain in Juneau for a few day for Room 9 15 e ‘ Hou DRI, " DR.H.VANCE | { OSTEOPATH | Conswtation and examinaton free. Hours 10 to 12; 1 to 5; 7 to 9:30 by appointment. Hotel Annex n St. Phone 177 3= s “Tomorrow’s Styles Today” a erves. Greer, { Johnson. of ti and Company was at th e Otto Carlson L at John cannery tineau. lDAlL\ LESSONS IN ENGLISH * By W. L. Cor % al BTN Y el ROBERT SIMPSON, OPT. D.| Graduate Los Angeles College | of Optometry and | i | hfllltn Frank Weather: Highe ('mldv lowest 34; G. A. T. Washburn burn and Lieut. B Mrs, Prueher, who 1itly for a short Cronin and M H. E. Oberholtzer sisted Mrs. Sylvus at her at-| tractively nged table. and Mrs. Wash- Prueher and | ved here re- ay. Mrs. J. C. Opthalinology s Mistasdi Do Casses Fitted Lenses Ground pect to g er to go? l Duke, Pro-{ Words Oft “Do you eve Do you expect ev Often Mispronounced i fuel 10t as 00 " nfuet not a5 0| | The Charles W. Carter ‘Amateur; teur,; ( Mortuary nonyms: Inact occupied.| | Fourth and Franklin Sts. unemployed, disengaged PHONE 136 Word Study Use a Invincible \querable “"The Rexall Stere” Your Reliable Fharmacists Butler-Mauro A nounce the u as in too. fter George Joseph, Native, returned | Safinsy M to his home ently from Tacoma, where he received medical care following an operation tea pelled ive, un three us in- | word by mastering Today's word: | overcome; un- and as incible couple.” B Price, who former resided here, returned to Sitka last week and plar emain d the summer months. Mrs. Pearl ocabulary = ach not day to be il Have Your Eyes Examined by | Dr RaeL. Carlson |/ 5 e cRAVES Office Fudwig Nelson's Jewelry *The Clothing Man” Store Phone G 331 | qne. Sreen, | HOME OF HART SCHAFFNER — s e & MARX CLOTHING to are Mr. and Mrs joying a week’s ‘8. Jeffries s visit are in e R R | LOOK and LEARN five-year- % | | and Mrs. P. S. Gan- By A. C. Gordon i ‘ | Wallace Jessup Ganty, FINE Watch and Jewelry Repai at very reasonable rates | PAUL BLOEDHORN 5. FRANKLIN STREET is recovering at the Pior which underwent Wednes- Which foods are considered to 1 the most acid? Who said, “Trust in God your powder dry’? What anir fur is most dif-| Gastineau Motor ‘ Service i PHONE 727 l April - > > and keep MONROE IN HOSPITAL GENERAL AUTO REPAIRING OFF THE LOWER LOBBY Gas—Oil—Storage BARANGOF BEAUTY SALON LYLAH WILSON Gilhert is the “beam” of a ship? What is the name of the deep- est natural cut in the earth’s sur- face? HARRY RACE IMUGGIST “The Squibh Stores of Alaska” ANSWERS of Ger- white of eggs and h,, will 2 pm real WILLIAM MEYERS onsisting of ti ghiby Ave- nue, near Jim Ellen's Stc |C A1 3 cabin, The t F rederics—X-ER-VAC CALL 642 | TRIPLEX ‘Odorless’ DRY CLEANERS Pickup Delivery—'Sam the Tailor’ 1 Co . Wa on . at 1939, the of DECEASED. QOliver Cromwell Silver The fox. extreme breadth at the widest pa The Grand Canyon lorado River -vo personal proper of b —— “The Stove for Men" l SABIN'S | | ith two 3, (,u.m. House R ¥ 3G HUNT STAGED 1 Petershurg ped an | hunt on the afternoon Sunday. The lks thé affair were Charle Elmo Wesley, L. R Arnold Lindstrom Kelly. 50, about 26 by cabin No. ' of Willc hby, 26' by 50, 4 No. 203, W on water side to be sold reserves right to re- Il bids and all bids pproval of German Con- ! Elks of e ster > of The Easter of K charg water L Front St.—Triangle Bldg. bout 'fimeAL MAPS OF| JUNEAU—25¢ J. B. Burford & Co. “Qur Doorstep Ts Worn by Satisfied Customers” ment buil and W Furnizhing; abin ject, stibject t sul. Terms cash: 10% when deed delivered WYATT KINGMAN. Pirst publication date, April 4, 1939 Last publication date, April 15, 1939, » Third hby ac with E GASTINEAU CAFE | | and .o - Ltoday. —Empire. | Toanys News | down, balance | Juneau Melody House Music and Electric Appliances | (Next Irving’s Market) Front Street Phone 65 fiéne Stewart's LENDING LIBRARY BARANOF BASEMENT LOBBY Hours: Noon to 5:30—7:30 to 10 pm., Sundays: 12:30 to 2 p.m. 3 TO SELL ALASKA FEDERAL SAVINGS & LOAN ASSN. p Krafft's Accounts Insured Up to $5,000 P.O. Box 2718—Phone 3—Office 11y Seward St., Juneau, Alaska Mnfg, & Building Co., Ine, CABINET WORK—GLASS PHONE 62 0 iy WANT The B. M. Behrends TO BUY Bank Juneau, Alaska b d COMMERCIAL and SAVINGS USE THE “WANT" ADS Resources Over Two and One-Half Million Dollars ! The fambulous strength these loggers, (rving to Idahe. Millicns ef feet of Idaho white pine logs ar: freshets about April 15. M these workmen succeed iy mythical Paul Buny . eculd be from the jam on the put north ) with Cle by thanks of Wiver in north awalting spring back hearty pull key of the srwitey detile head of waley jammed in oa narrow ro frecing the key logs, a high of the jam will be avoided when the waters rise, TELEPHONE—5I COMMERCIAL AND SAVINGS ACCOUNTS CAPITAL—$50,000 SURPLUS—$100,000 2% PAID ON SAVINGS SAFE DEPOSIT BOXES INSURANCE \{ FOR FACH First National Bank JUNEAU—ALASKA