The Daily Alaska empire Newspaper, November 25, 1938, Page 2

THE DAILY ALASKA EMPIRE, FRIDAY. ’ {was a hastily arranged, clever]y con- ceived and well executed style show b with the two well known artists, 1 | - | Marye Berne and Ernest Ehlers, PRESE ED FDH | lowing for not one dull moment, 0 singing selections from “The Great Waltz” while the bevy of pretty | girls modeled ski suits, street dress- | es, house dresses, evening cestumes, NOV. 25, 1938. : : : : | U. S. DEPARTMENT OF AGRICULTURE, WEATHER BUREAU THE WEATHER i (By the U. S. Weather Bureau) | Ferecast for Jumeau and vicin 'y, beginning at 3:30 p.m., Nov. 25: Rain tonight and Saturday; moder ite to fresk utheast winds, Weather forecast for southeas Alaska: Rain tonight and Satur- mioderate to fresh southeast W except fresh to strong ‘over on Entrance, Clarence Strait, F cderick Sound, and Chatham Strait and fresh to strong southerly wind: over Lynn Canal. Forecast of winds along the Coast of {he Guif of Alaska: Fresh to strong southeast winds tonight an | Saturday from Dixon Entrance to Cape Hinchinbrook, da | various fur suits, in fact, it was a style show. The girls modeling the "y 3 | various costumes were Louise Nel- (‘laCker]aCk Performancefscn. Bette Wasvick, Jennie Werner, Given by Clever People |sean anderson, catherine Torkel- 3 sen, Mildred Webster, nne, at Capitol Theatre ooy ik LOCAL DATA l | HERE'S THE Valere Peéarce, Bernice Lovejoy, Isa- bel Parsons, Joan Erwin, Sylvia Da- Time Barometer Temp. Humidity Wind Velocity ‘Weather Larqesi‘, Finest chriety of One of the best vaudeyilie shows | vis. Little Katherine Bavard and B30 pIS "M"‘: ey a2 18 . 2 Lt. Rain siven in years is the opinion of | Jeanette Stevenson were the placard 8:30 Ruin, foday. .. GRS (30 86 E 6 Lt Rain g‘ 3 We have these attending the Hodge Podge | ¢arriers. Venetia Feero was the ac- S e ik i 6 S 12 Cloudy T 5 ;E N 3 féature at the Capitol Theatre yes- | companist for the act. RADIO REPORTS & terday afternoon as a benefit for | 'The volunteer committee that pro- TODAY ever shown: Juneau Relief. While there was a | videdfkhe excellent acts, Mrs. C. P Max.tempt. | Low st 4am. 4a m. Precip. 4am c good audience, the show merited a | Jenne and Mrs. Trevor Davis, should Station last 24 hours | tem ), Lvmpi velacity 24 hrs Wt'xA\t;hr;n a I T A standing room only sign. be given a pat on the back for their Atka | 34 36 30 42 Rain a4 4 Wes Barrett's orchestra opened | ;horough work and incidentally a Anchorage | 28 36 6 !B c]lo'n- 0 the program with swing music and couple of pats for Charles D. Beale Barrow | 12 12 28 0 (‘Iom‘!" & IV then kept busy during the remain- ' who donated the Capitol and worked Nome 32 32 16 26 lSnn\:‘ @ der of the program eithér playing as hard as the others in putting the | Bethel 30 32 6 MT’ Clear ang | for the various acts or in-between affair ‘over. Every performer and Fairbanks | 16 30 8 0 Cloudy 8 WAL 0 N B R @ s ° selections. orchestra’ ‘member is also thanked Dawson 8 | L 2 0 0 Clear B4 Mrs. Lillian Uggen, Juneau's fav- Here's More Thanks' St. Paul 40 34 38 38 01 Rain orite entertainer, then started a hil- The stdge was small but an addi- Dutch Harbor 44 32 34 12 07 R‘:( 1 ° Robes Ut 'If‘l wedar X arious afternoon in her own inimi- | tional platform was built and the Kodiak 44 40 40 14 127 Clm‘l(l‘\, a 1 = 414K v 4 . table way and her act was “swell.”” acts did’ rémarkably well on it with Cordova 46 40 40 1 234 Ra t 3 Ties Pajamas Sophia Harris, assisted by the or- | settings obtained from the Scottish Junecau a3 [ 38 0 6 23 Rain ¥ : B chestra, sang “Pocketful of Dreams” Rit¢ Temple' organizations, which Sitka 48 \ 43 S o ‘1"; i {1 rchiefs Gloves and she made a hit. furpished' the color. Ketchikan 42 | 38 40 4 0 a S 3 Snappy Tapping Bud !_“rister upheld his reputation Prince Rupert 42 } 38 42 4 0 b iViultle In an immense Sylvia Davis ‘and Ann Morris as the official 'announcer. . Edmonton <. 33 | 4 4 4 0 2 1 2 g a Bies tapped snappily while the orches-| The Ccommittee also desires to y = hins Séattl 5 | 2 . range of colors and styles tapped snapplly while the orches. THSCOMMLY o, oires | AEEMESTOOK INOUSYRY « Cholsia Bisin sbuite | Portand R 8 B o ae 8 LB e e Band.” | A. Uggen, proprietot, for furnishing ;‘l'“’_':ef';‘i“ "f"fl‘ 1';“"“" deMourelle (left) and Nell Cooper, who San Francisco 66 48 8 4 0 c&; Television memories went over | the'piano; and the following trans- 4 sfale"“;‘i"',':r‘;u;hi:g:f‘;';‘;"l‘:vi'-‘s';zec;b:}:!"u E,i_:l"fl h’,‘: l|4°“‘5" New York 32 | 18 20 30 47 Cloudy A big, this ¢ b X affair was g i | 3 5 5 " g 1 R l)k‘ T C} firts and gi;ing a ZeLUng of a broadcast- Cog,;tinfies for the Style Show were " g i 7 §tes e inl{lrxrslryi & = WEATHER CONDITIGNS AT 8 A.M. TODAY t 10 5 O 1)( S . ing radio station. vrum ied by B. M. Behrends, Co. EUREE 2 ARy . v Seattle (airport), partly cloudy. temperature, 32; Bellingham, clear, 1 | anaes Ties and Sox Albert Peterson made his usual| Inc, Yutman, Jones-Stevens, Vozu, "‘r'i’:',"" e 2 ":1':10 Lo AR ;;‘(:‘fHT"“'_ “r”' Rler (Gordon Me- 33, Victoria, clear, 46; Alert Bay, 4 Pl ‘Harbor- dleat; 45g; 'I‘rmlehlfl-' H and lies DC favorable imptession with his accor- Channel” Apparel, Halverson's ;' son. Minard Mill was jury “'”‘j‘ d versus the Ketchikan Spruce| jang, cloudy; Langara Island, clouly, 45; Ketchikan, partly clou ¢ Mulfflers ar d GIOVES and dian seélections. He impersonated a Sample Shop. T';:m: il %08 ABdinet” ONtar ;.):m* ;:‘" P"(Ml‘.)lflk-j'xulvrld‘lt u.n\ lasf 35; Prince Rupert, cloudy, 40; Craiz, cloudy, 40; Wrangell, cloudy, 2. - ’ . o ; ; Spanish performer, appearing in| ‘Twas a great show and those who e ‘assault case against Oscar Do | involving | petershurg, cloudy, 38; Sitka, cloudy, 44; Cape Spencer, raining, 41; H Many Other Combinations. costume. ' missed it, ‘missed something. Redden went to the jury this after- | the ownership of certain log booms. | goonah, cloudy, 40; Hawk Inlet, cloudy, 38; Radioville, cloudy, 49: Ju- 2 p: Marian Dasders S 101 |7 9 i noon at 2:30, following arguments | ~Action on the part of the Terrl-| peqy, cloudy, 41; Skagway, cloudy, 43; Haines, Faining; Gapé St.-Elias 1 ® Marian Borders “stampeded” the by counsel this morning and in- against Demmert Packing Com- cloudy, 44; Cape Hinchinbrook, cloudy, 42; Cordova, raining, 42; éhitms. ¢ audience which insisted for more Re n divtiction by the court to the jury | pany of Klawock to collect fish DACK| raining, 84; MeCarthy, raining, 30; Seward, raining, 42: Anchorage, . ahd more and®sHESHENY Rave 4| a“ after convening at 2 pm. In the taxes also docketeq. cloudy, 47; Fairbanks, cloudy, 30; Nenana, partly cloudy, 28; Hot s)rlng: 2 closing number, assisted by the or- 4 event a decision is reached after 73 cloudy, 28; Tanana, c]oudy: 22; Ruvy, cloudy, 25; 'I\iulav(o. sn:)winbvj g9 " S chestra, two pianos going, and Bob‘ S i e . court adjourns for the day, _Jud,L't* Bethel, cloudy, 34; Nome, clear, 29. Laney adding impromptu mterprc-; a n e“ ury George F. Alexander authorized a e r r Brs Juneau, Nov. 26.—Sunrise, 8:11 am.; sunset, 3:23 p.m. tations to the approval of all. sealed verdict which will be opened WEATHER SYNOPSIS f‘.g o m Hot Stuff Henry Satre gave a’ Koy g #e dance that won immediate applause. | SKRVLCES TOMORROW week at St. Ann’'s Hospital : “Juneau's Leading Department Store” when court reconven High barometric pressure prevailed this morning from the upper - o 3 Th's A“e"“m" Redden is charged with two Pla"e 'm’ Ha'“es Yukon Valley southward over South2ast Alaska to fhe Pacific Coast A GENES | states and eastward to Saskatchewan, the crest being 30.70 inches at counts of a; At witk He shuffled to the music¢ by the or-| weapon—a .22 caliber The funeral will be heid at the!chestra. { ‘ 8 pistol—on | Kamloops. Low barometric pressure prevailed over the Beri : : S, a P S8 f: Vi ering Sea re- FOR BERT MALONEY Catholic Church of the Nativity and _ One of the surprises was the Cow- Sealed VerdlCP '10 Be Re- the persons of his former wite And Klukwa“ Pust{ gion and the Aleutian Islands, the lowest reported pressure being 28.60 s {he Rev. W. G. LeVasseur will de- boy skit, the boys, in costume, en-| turned If Decision Reach- Vioet. and Arthur Carter. It was | inches near Atka. This general pressure distribution has been attended liver the culogy. Interment will fol- tering to the shots of pistols, sing-! dAf C Ad alleged that Redden went .m the Lon Cope, Marine Afrways pilot by precipitation from the Aleutians southeastward to the central por- Jow in the Evérgreen Cemetery ing, gathering around a camp fire| € ter Court Adjourfis |certer home last March 3 and| -=t “OFG Gl Haines | HON of Southeast Alaska, alsa oyer, westerh hlaska, and by fait weafher and more singing. The boys were| threatened his wife with the gun | JEEE I TS o T aley Holden from Dixon Entrance southward to California. Eight inches of snow ing at 9 o'clock, ITOW MOrT will be held f ney, who passed Jim Glasse, Allén Johnstone, Eckley | After deliberating a little over 'when she would not go home with flew to Sitka fell as New York and Washington during the past 24 hours, accom- Guierin, Déroy Vestal, 'Bud ‘Lovell] an hour fhls afternoon, the fury |him. In the course of the argu- (TSR0 SR, Lo 0 o0 oy | panied by westerly gale at New York. ; 4 : il X It was warmer last night over the Alaska Railroad belt and cool- and Dick Jackson. brought in ment, he is accused of also point- 2 3 at Kiukwan, chartered the plane . : y on both |ing the gun at Carter eathrl er over the Aleutian Islands. It was colder last night at New York Hollywood Sights And Sounds Siyle show—Singine | iy Wl e A The closing act' was alone worth| counts of assault with a danger- | Civil aclions were on (he calen- Sitka ;‘mm‘\"w,'_rp Frank | Metcalf, and Washington, the lowest temperature at New York being 18 de- the price of the admission. T s i x ix | dar e ta as the jury re- grees and 24 degrees at Washing p his| ous weapon. Penalty can be six |dar to be taken up as the jury re- SO o Siocon g B, MeAllister. |51 and 24 degrees at Washington. By Robbin Coons You may not know it, but x. : There is no substitute for Newspaper Advertising LIN GEIGER Number 9844 ate Turkey Yesterday as First Prize Winner in Our | - . y 6) 3 ! g - Thanksgiving Dinner HOLLYWOOD, Cal Hollywood does: no me ter what your calendar says, every Y 4 has 95 weeks Hollywood learned this disconcerting staie of time’s affairs which in turn learned it l from the Warner research department, research group of the Los Angeles Chamber of Com- interested because, with a full list of all the land, Hollywood from the r Hollywood is ks” supposed to be observed throughout the anticipate each of them with appropriate “art” featuring its and starlets. Th D .l Al k E % P : o vt equipped, however, a publiity “art” man can run e Daily Alaska Empire Presents-- difficulties. How illustrate Truth Week, Honesty Week, APPLE GROWERS HAVE ANOTHER WEEK as alleged observed in New York State? Reindeer Week has possibilities, provided he can find a reindeer, also provided able to posing with Olivia DeHavilland, Marie A% (Lives there a reindeer with soul so Apple Week, yes—Bonita Gran- Shirley Temple, of course. into or such intangibles as SHORT TALKS ON ADVERTISING (FIFTH SERIES) the reindeer is ¢ e Wilson, or Ann Sheridan dead he wouldn't be agreeable?) ville' munching one. Prayer Week? Grandma Week—that calls for May Robson. Courtesy Week, well, from the waist. International Peach Pride in Appearance Week— Prepared by the Bureau of Research and Education, Advertising Fe What Is Adveri ion of Amerfea Ivan Lebedeff will bow Week—who but Danielle Darrieux? Adolphe Menjou, naturally. Whoa, here's Find Yourself Week. And Go to High School Week, and Bundles for Near t Week. Weeks and weeks and weeks . . . I think the publicity artman who brought all this up wishes he hadn’t brought it up. Also, by now, quite a few people are wishing that time clocks EVERY EVENING— you can enjoy a different, at a better dinner new PERCY’S hadn't been brought up, either. Hollywood became time-clock conscious the other day when a new agreement between pro- ducers and the Screen Actors Guild became effective. Actors drawing less than $1,000 a week are supposed to punch the clock to keep strict account of working hours and overtime—and some of our best people make less than $1,000 a week. The first concrete result was a general rush, by producers, to acquire time-clocks, the demand exceeding the supply. (Twen- red 25, got only 10 Actors, it was esti- tieth Century-Fox o mated, would “punch” their cards from four to eight daily: at the casting office, in the make-up department, in wardrobe, ar- riving on the set. arriving for publicity interviews or portrait sit- tings, before going to lunch, again on returning from lunch, again on final departure Studios anticipated increased overhead, amount unestimated; mad scramble for the time-clocks at quitting time; lost and mis- placed time cards. To avoid where possible overtime payment of players, they worked on more rigid daily production schemes. Early returns from the time-clock front seem to bear out an- ticipations. Actors and bosses alike were squawking. Indicated was a general clarification of the rules, perhaps the abandonment of clock-punchinf in favor of some simpler form of record- keeping. Simplest way out, of course, would be for the producers to pay everybody $1,000 a week. None of them to date, has thought of it. Num ber 8 A long time ago there was no advertising. Every man with something to sell had to tell people about it personally and individual- ly. 'This was not a great handicap in those days, for no one had very much to sell. But as soon as lgrge-scale manufacturing was begun, it was necessary to find a way to tell many people about products, to tell them quickly and all at one time. To fill this need, advertising naturally developed as a universal business process. Without it we qould‘ not operate large factories making goods for millions of consumers. Advertising is sometimes spoken of as a spedal kind of business, as a separate indus- try supported by other lines of busine 1t is no such thing at all. Advertising is sim- ply a part of the process of selling the prod- ucts of every industry. It does the important job of telling people about merchandise and where to buy it, and it stimulates their desire to buy. It is not enough to make goods and to transport them fo places where consumers can buy them. The public must be told about goods—how desirable they are, how people can make themselves more comfort- able, more healthy, or more happy through buying them. In other words, the mer- chandise must be sold, not merely placed on sale. Advertising does a large part of this selling, and there is no other method that can take its place. Since the days when there was no adver- tising, the quantity of goods purchased has been multiplied by many, many times. Con- sequently each consumer’s share is vastly in- creased. The wealth created in making the goods is distributed to consumers through payments for wages, materials, and divi- dends, and thus they are able to buy the greater volume of goods produced. But merely being able to buy does not make people buy. esmen and advertising must be kep{ on the job all the time, to keep merchandise moving from factory to con- sumer, or the wheels will soon stop turning. The work of selling is just as important as the work of making and the work of trans- porting. And advertising is the only way by which the large volume of goods now béing produced can he sold. In performing its selling work, advertising shows us the way to better living, by creat- ing desires for better things. Through con- veniences introduced by advertising, the burdens of- housekeeping have been made easier and the family diet has been im- proved. Babies are healthier and homes are more sanitary because of the educational influence of advertising. Newspapers and magazines are sold for a few cents a copy and radio entertainment is free, because advertisers pay most of the costs of these three great mediums for advertising. While doing all this useful and valuable work, advertising costs the consumer noth- ing because it is the most economical form of selling and lowers the cost of distribu- tion. . Advertising is the voice of industry, telling us all how to live happier lives and how to make our money go farther. Copyright 1938, Advertising Federation of Amerrca " Award THE GOOSE DINNER IS STILL UNCLAIMED! NUMBER 6571 has until 1 p. m. tomorrow to claim the Goose — atfter which | NUMBER 11 has till 6 p.m. | tomorrow to claim. Then the holder of NUMBER 619 gets the Goose. | | [ I wish to express my sincere | appreciation and gratitude to our patrons for their coopera- tion and good will, which did so much to make this year's | annual Thanksgiving Dinner drawing the grand success that it was. NICK BAVARD. | CALIFORNIA GROCERY AND MEAT DEPT.— PHONE 478 *The Modern Pure Foods Store”