The Daily Alaska empire Newspaper, October 20, 1938, Page 2

THE DAILY ALASKA EMPIRE THURSDAY OCT 20, 1938 M - 1 " U. S. DEPARTMENT OF AGRICULTURE, WEATHER BUREAU Whar Is Ydur | rgar 8 llll, MODES THE WEATHER It’s a Cinel lwa News I. Q.? ’Q N Us a inch . . . .. awways ews 1. Q.? o Ay Rore @y {be 0. 5. Weiliter Buress) ' 0y The AP Fautite Sorsite . Forecast for Juneau and vicinity, beginning at p.m., Oct, 20: to l”()k neal! | Rain tonight and Priday; moderate to fresh southeast winds. | Weather forecast for Southeast Alaska: Rain tonight and Friday over the north portion, cloudy with showers tonight and Friday over ... We mean the { { | the south portion; moderate to fresh southeast winds except moderate OBAN Seamless & to fresh southerly winds over Lynn Canal (”Hn}‘ lh‘l; ‘\‘H:Ifl Excellen Program Present Forecast of winds along the Coast of the Gulf of Alaska: Fresh L sitors at Lunch- southeast winds along the coast from Dixon Entrance to Ca in- find en Bvery one edb h;“ t t 1 iy s L chinbrook, becoming strong at times from Cape Spencer to Cape Hin- of our shirts by eon. eetmg Today ; 5 0 chinbrook. | Jueau Ghamber. .of Commerce | LOCAL DATA members enjoyed & special treat at Time Barometer Temp. Humidity Wind Velocity Weather their noon : day; lunsheon today at 13:30 p.m. yest'y 29.98 61 38 SE 12 Pt. Cldy Percy’s Cafe, being privileged to 3:30 a.m. today 29.94 62 37 S 12 Sprkling !|hear Mrs. Margaret Bowen, renown | Noon today 29.93 50 76 S 7 Cloudy Each question counts 20; each vocalist, and Miss Harriet Mal- RADIO REPORTS part of a two-part question, 10. | |strom, reader, singer and entertain- | TODAY A score of 60 is fair, 80 good. '|er de Juxe in one of the best pro- Max. tempt. | Lowoast 4am. 4a.m. Precip. 4am. i‘grams the Chamber has enjoyed ! Station last 24 hours | temp. temp. velocity 24 hrs. Weather K 1. !:unmv this aum 00 ¥, i 1n l;‘m“;;- " Atka — 34 36 12 09 Clear ouséwife whois ieading a “wo- | TS, owen, accompanied by | | Anchorage 55 41 o 50 man’s rebellion,” hlnst what || Carol Beery Davis, piahist, favored | v 30 26 23 18 0 loudy A Barrow 4 0 Cloudy 18 she eampaignify |the Busihéss men %ith three num- | Nome 38 | 28 38 12 01 Cloudy 2. Where was the 1938 inder- | bers—"Bijou” from Faust, “Jean- { Bethel 34 28 34 4 38 Lt.Rain nwn.t‘l:n-'lmballoon race held? |nie” u;a "?;uevc é:e If All Those Fairbanks 58 50 58 18 L Cloudy ng Young m." ‘Tomor- Dawson 62 50 54 20 0 Clear U%‘:;’(‘J;f"zf;:e““;“‘ oi‘::'z ":: !¥ow. night shié will appédr at the| | 8t. Paul 34 2 30 18 01 Cloudy school? | Northern Light Presbyterian Church. Dutch Harbor 40 — 34 20 4 Cloudy Y wlnt W‘ mm: “n Misg Malstrom. gave 4 hufiorous | Kodiak 46 46 14 1.07 Cloudy Priced $¢)00 and $¢)50 ‘made by the York Yankees reading of the gum-chewing sten- Cordova 52 48 16 326 H'vyR™m at ki 9“ American || ographér " which made an instant Juneau 64 62 12 T Sprkling 3 M with’ thie men who. hire them. | sitka 64 — 01 We have these famous 5‘ m,mflmbc..dt‘ m&m guests: of .the Chamber | Ketchikan 66 54 10 0 Cloudy ]\hin} in‘ :AIII ]\]“‘ ‘i tt ‘l‘ruetr &e."“ I‘)mli;m m'&f?:”&fxfiiuxx” ;fiifif"m 52 | 2(1} Z g Pt'ccll:': engths and a wid¢ Karl K. Katz, representative of the | Seattle 74 48 4 0 Clear { (An.sms on Page, 8ix) Northern Pacific Railroad, and | Portland 72 50 4 0 Clear variety of plain colors, fancy stripes .'1‘11(:( P"t:f‘t‘"?- Carle, ¥, Willlams, Assistant Man- San Francisco 76 54 56 0 0 Clear The OBAN collar neither wilts nor shrinks. Fit is 1 ager of the New Washington Hotel New York 72 | 60 60 8 0 Clear anstived. Sflmms mm lin Seattle: }Wa.shinal(m 88 | 58 60 4 0 Pt. Cldy ON'FORNANCE FOR: NBWF SN P% amim 1 o e WEATHER CONDITIGNS AT 8 AM. TODAY Scattle (airport), foggy, temperature -36; Blaine, clear, 49; Vic- { WILSONWE DGLOCKE™1* f HOME ON LYNN CANAL Mr. and Mrs. B. C thllvmru\. LEGION 8COUTS START . WINTER'S ACTIVITIES | toria, clear, 48; Alert Bay, clear, 45; Bull Harbor. partly cloudy, 47 | Triple Island, partly cloudy; Langara Island, 54; Prince Ruperty, part- ; Wrangell, cloudy, 64; Peters- T’E ~1dup ftather and mother of Mrs. Bob B e s i 5 o it —the perfect complement to your Davlin, have sold thely home at|. Bixiéen boys were on hand s . el o -t Rk e 5L Bty Ak it o i Point Louisa to Mr..and Mrs, John |the Leglon Scout tfoop met: for its| Molyneux uses suave black wool for this fall costume worn with a | e T W el " e il o 574 5 WILSON SHIRT. HoDARY aiyt Bl e, by BAIOW LBk CORBIERS Af b W@ 1ast| Y w0 S velled, plicos-(ippen hot. The dress s tolmmed with | e el R e e g AR, B0, where. Stieliworth has accepted a|night in the, Légion Dugout. Follow- ’ b Ak ‘ | misting, 52; Cape Hinchinbrook, raining, 40; Cordova, raining, 50; fet necklace embroidery and the jacket bamded with black Persian | Chitina, raining, 42; McCarthy, raining, 40; Seward, cloudy, 50; An- B. M. BEHRENDS €O, Tnc. i§| civilian plumber’s position at Chil- koot Barracks. The Shellworths are expected. to {leave tomorrow for their new home 4 on the Army boat Capt. James For-| ing the, formation of patrols under the. direction of Scoutmaster Jean ____. Hawthorne, thé boys enjoyed a “feed”, puwlded by the Légion Scout Cotimittee and sérved by Mrs. Rus- | nance which is.due in Juneau either|seil. Clithero. lamb tubing. Ickes Says FDR | high; Somr: Mors. | Newman, low The entertainment committee in \‘(‘h:IIL:P of arrangements for the eve- 1orvinen, A useful street suit fer the successful career woman. John | chorage, cloudy, 45; Portage, raining, 52; Fairbanks, partly cloudy, 52; Hot Springs, cloudy, 52; Tanana, cloudy, 48; Ruby, cloudy, 41; Nu- lato, cloudy, 36; Kaltag, cloudy, 34; Platinum, snowing; Bethel, foggy, | 32; Golovin, cloudy, 42; Solomon, cloudy, 42; Nome, raining, 40. | Juneau, Oct. 21.—Sunrise, 6:48 a.m.; sunset, 4:40 p.m. | 4 Ltonight or OW. ;. te A 1d their ula ER S 5 “Juncau’s Leading Department Store” | __zw"m.g..;_: fatll hm L i {ning was composed of Mrs. Anna WEATHER SYNOPSIS - i meetihg last night and tonight the | \ . low pressure area covered the northeast portion of the |Smith, Mrs. R. Reischl, and Mrs. A large low pressure covered the rortheast | of IBERT ‘LOOMIS: FLIES: i |Board of Review will be held in the [Ray Peterman. Mrs, A. Jackson |north Pacific Ocean, the Bering Sea, all Alaska except the lower - mv— - b BACK TO S]TKA JOB hlkh schiool. and Mrs. L. McKinnon supervised | S0utheast portion, and northern Canada this morning, with a central NNAH WESLEY'S [ parlors. to complete. arrangements A Y R u" h"’d Term Lo (16 Rftah | pressure of 2850 inches at latitude 52 degrees N., longitude 154 de- SUSA lfor an all-age Halloween party, to| BertLoomis, head sawyer of. R\w RIES OFFI y During the ting which pre- | 3T€esW. The barometer was moderately high along the west coast from i Fisne JEFIVIALS ;AQUTH | g the meeting which pre-| . 00 British Columbia to California. Moderate to heavy rain fell Sitka branch of the Columbia. V(((ll(' the card party, Mrs. Anna HALLOWE'EN PARTY be given Friday evening, October et e i : . : v Uit " % » 21, at 8 oclock. ber Company,-flew to Sitka, wdn' mmnt Aduens Agbut Pred Ly-| LOS AN(.-ELFS Gal. Oct. 20, _ |Rodenburg was elected as chairman r“’,"’ o.dla .x.mrjl tq Cordov '\:\.! ) l:;'n r.mvl over x'u rest o \(:: un} Mrs. Borge Skov 16 to be in charge | W1t Aliska Alr Tfasport. Loomis | i Shtrataty of Inter{or Siarold L, Tekes|In cHargs of GfFatipitiz for & 5-yeds | Alasks south o upper Boltheast Alaska. Light snow fell from the Se Members of the newly formed 8u- | of cntertainment for thé evbmgg, [hes been in Yakutat for. several| e A0, Seotkp JAHIgh M'mm\premcm that Roosevelt insrt | subsarlption to b (aesbs toy dith..| YAi Peninsule and the lower Kuskokwlf ¥dlley (C SCaliie, St aup Ma e G, 18 NN CRTRAR Y | O S0 AR [ weeks in corinéction with GOC work | Aduatic Biologist of the Bureau of o o e S P atures were considerably warmer this morning from the Bering Sea sannah Wesley Circle met this af- with Mrs. Lee Corkle acting as host- hrry Fishéries, are r‘ers aboard ’hi‘le to run” for a third term, but|Haven. 3 coast to the Interior and over upper Scutheast Alaska with little change ternoon in the Methodist " g the Aiish for m"/h added: “For his sake I hope he| Plans were also discussed for the .. me fosy of thé Tmnmrv Church | ess for the occaslom. 3 | celebration of the Mooseheart an- = said he niversary with the men of the P carry | Moose and the Moose Legion, which | | {will be an event of Friday evening. The auditing committee upomu led included Mrs. “L. innon, |CARD PARTY SUCCESS"NII O. Light and Stis, “Are | | Jackson. MOOSEHEART ANNIV. " wus | CELEBRATION FRIDAY| | 210, it e, """ announces a health clinic will be Prize awards for the card party grganized at Petersburg, the first {last evening given in fhe 1. O. O. g0 for women In health educa- | F. Hall by the Women of the Moose | ;o) i include: Whist, Mrs. E. Bender, W. . | doesn't.” | The Interior Secretary | thought the President would | the United States if he ran.’ — .- Screen Star Has Racing Stable The D(uly Alaska Emptre Presents SHORT TALKS ON ADVERTISING [FIFTH SERIES] P) - Prépared by the 44 E. White, high; zars, Marie Nielson, GRAY 1O SITRA Bureau of Research and Education, Advertising Fedération of America A. J. Goodman, low. Pinochle, Mrs. | Wildlife Agent Douglas Gray | L. Popejoy, S. Erickson, high; Mrs. flew to Sitka today with Alaska Jesse - Harmon, John Pastle, low. Air Transport on game control mat- ! Bridge, Mrs 0. Reed, Frank Foster, | ters. Your Wages and Advériising Gum, Pepsodent Toothpaste, Frigidaires, and Sunkist Orangés. We know that advertising helps to sell these things and thousands of others, and we know that it provides a valuable information service to censumers. That much is plain, but did_you ever stop to consider that advertising affects your per- sonal income? No matter what ydur ofiéhpa- tion, the amount of your sd]ary of lg is affected by the total volume of advé on the part of all manufacturers and store- keepers ev erywhere. This statement is worth examining. In this country, we produce and consume more than twice as much goods fof evety man, woman, and child as i§ produced and used in other principal countries. of the world. Why is this? Not merely because we have vast natural resources; - Not just because we are better at inventing and or- ganizing. It is mostly because we all want so much to have the good things in life and because we have the individual ambition and energy to get them. The purchasing power of American people is used all the time and it revolves very fast. This is where advertising eomes. in. It creates desires for fiew thitigs &nd encotir- ages ambition for higher standatds of living. Suggestions from advertising are often re- sponsible for the purehase of a néw living- room rug, an automobile, bettetr clothes; or a new kind of breakfast food. Copytight, 1938, Advertising Federation of América to buy goods but also their desife to b(e that makes factories run at fiull speed. A vertising is one of the gréatést sfinhilhtors of buying desire that has evef beeh knowh. New industries depétid ant ndvmlsing to et started. A factory is built to- mahu- actute a cléver électric ratd}' 6 one aver heard of siich a thf heg be [y dny- body. wants te buy . eme utitil. the manufacturer explains lt$ advn.nmges in_a national advertising cam Bt im- mediately, thousands of" ‘e, uykt ha- chinies and the ‘company . increases' e- tion. “The résult is 1068 of ms «for factory workers: ahd tfiVflhx Hbfln‘n Advertising has - bum ny.“oflw indistries, big ores antd litt ‘- ly, ddvertising has éflfl?“ counfiess industries. Raw materfi! ard’ ather industries are dlrétt_Lv siéfited. - B every case it means mojd loyment, more wages. Our whole ecofiomit l!fé is speeded up, the national purc n«fiig péwer is en- larged, and everybody’s income gogs up. The merchandising force of advertising is very important among the various factors responsible for our havnf the hightst wage level in the world, with a buying pewer niearly twice that in Gréat Britain, two and one-hdlf times as gredt as in Germany, and more than fen times 48 high as wages in Russia. In more wiys than one, adveértising gives a lift to the pay envelope. a delight! Housewives have pre- ferred it for 57 years. Since they use only small amounts, they want to use the best! They know that the best costs no more, and insist on Schilling pufe Vanilla! 3 e HE: "Going my way, lady?” SHE: “You bet!” Right down to THE EMPIRE to pick some swell CHRISTMAS CARDS Telephone 374 Star ‘of the stable of Jean Chatburn, film beauty, Is Townsman, 8- [ edr-old runner which she purchased recently. The a pil {ured with the gee-gee, has three other thoroughbreal%h Anita race track. Fur Coat ... Jacket, Bolero or Scart . . . choose yoars from the largest sélection in the north . . . MINK—SEAL SQUIRREL WEASEL MUSKRAT CARACUL FOX SCARFS Chas. Goldstein & Co. Open Saturday Evenlncy. & » Number 1 There is a lot of advertising in lthis Millionis o{vgurchaseq are u’sspn’gd by afi- { country and it has a definite purpose. It is vertising. en the velume of buying is : v there because somebody wants to sell us high, business is good and' there are. many g;l;e fine, lfa.;tclg%fiavor anc\i]de!;ia('(: ! Jello, Ford Automobiles, Speatitiint Chewing jobs. It is not only the ability ‘of eonsumers uquet 0! illing pure Vanilia 1 J