Casper Daily Tribune Newspaper, April 7, 1924, Page 2

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0 A Leen eran PPR Le UE EAB RNAS OO ON RRS ; PAGE Two. SERMON EXCERPTS Contributions from Ministers for Publication Under This Head Are Welcomed; Manuscripts Should Lv Typewritten, Not Lz- ceeding 250 Words and Should Be in This Office Saturday. expetted to be present and play the trombone or piano. «A large attend- ance is expected. Tonight, Monday, the official board of the First Methodist church will meet. Very important business will be considered and al! members of the Board are urged to be present. ‘The meeting begins at 8 o'clock. pasice Airc Se et de Casper Daily Cribune - pee Sot * ‘ : : ‘ being staged the Christian Gratiot Getting Continuance Is Fine Trout Caught church inthe hope of ining $0 | step int the chen some day Chicago Publicity| Granted Levand |By Dr. Carpenter|" fo tg he met poe plete aS On Libel Charge oa iat Five and a quarter pounds of rain- bow trout in one piece was what Dr. Cc. H. Carpenter pulled out of the DOUGLAS, Wyo., April 7.—-A 30-|Platte river yesterday afternoon A wide swath along publicity Ines is being cut in Chicago by James ZT. Gratiot. tenney were the speakers last Aght. ahil Chicago papers tinuance was granted this|thrée miles above Alcova. aie Mr. Cacharelis began his address| Art EX Ribition 'Abl we yetue ena tethrina patie tet mocking aniine case of M. M. Le-| ‘Today the beauty was on display] Mr. and Mrs. Frederick Sailer. the “dude” outfit he represents,| vand and Sam H. Day who appeared|in a window of the Holmes aes paar tite Creek, ase miaitors here have been carried. On many ovca-| before C. O. Brown at the opening| Ware store. It was an attraction By days. sions he has appeared at banquots| of the spring term of court. Levand crowded the hada io di a lous and large gatherings, telling of thé] and Day sre charged with criminal] devotees of the rod and reel ~S0 Ss 4 Cleanse thoroughly—then, it appl; -Pre-Easter _ Surprise - At Kassis First Presbyterian REV, CHAS, A. WILSON Frequent reference is made in the| With some good humorous stories, prophecies of Jeremiah to the “fruit” | and then spoke of himself as a mem: Che 4 of men's doings. Sin reaches beyond | Per of the great church family, giv- yenne Draws the guilty individual, and involves | 128 Vole to opinions with which not]. . What] “ll might agree. He spoke of the others Jn its consequences. | What |e day clone ordivaner ae ca|W yoming Interest wonderful" outings which Mbel as the outcom» of an editorial ik Fa vet affords the tourist. in the Casper Herald directed when it ig once let loose? Such | Phasized the tmportance of harmony pee “wild Westing in Wyoming," was| against the members of the jury Church Campaign ; cubbing, apply— See Tuesday’s Tribune for the problem of the tragic poets from | #"d oe interes the business! CHEYENNE, Wyo., April 7.—|the subject of a talk given by Mr.| Which acquitted Errui J. Cantlin of $ | K Ss igi Bophocles, arid. Aeschylus’ to Dante, eee eer tg ROPnetloeas teak ed] clturbn| Gree Milepaved cle ytd [eaatine: Deedee cine amieenea eee ena Fe Eau Cte OTA pes antmncace Ree Proving Success Same Announcement Milton, and Shakespes The’ pro-| ean ¢: have been entered fi y 10 he will address the| Vand 1s the owner and publisher o . digal son returns to father, but nein poeta aires, sylddieed es which is to be sponsored. by the Teeaic, Watton fons at the Hotel] the Herald and Day fs the managing Bis Over 17 Million Jars Us 2 unger brother wh y oe , Leroy Cc . re-Easter campaign w! is Pes ohana at pecenes si aval in common, “an By tocoperation of heyenne Art association this week. Morrison. editor. The pi - refuses to return, and goes deéper|>Usiness and religion the good and deeper into perverse iniquity? Who is able to bear the consequen- ces of evil influence once launghed into the world, fix the final respon- sibility, and satisfy the justice of a moral order? In the records of the English courts there is the famous squib case. In a market a squib was knocked from one awning to angther and from that to another, causing a destructive conflagration. Each man sued the one next to him. The court fixed the blame on the first man. Most sins are so far feaching that man ce@nnot undo the evil he has done. His resources are pitifully inadequate for reparation. A gospel of atonement must cover more than a man’s individual sins. The sin passes beyond the individual and its effects are visited upon others. The sinner by repentance prepares the way for his own for: giveness, but he can not lightly shake off responsibility for the ef- fect of his sin upon others. The earnest man will think of more than the salvation of his own soul. He will wish to undo his mistakes, and make good any wrong he may have committed, and be assured that God in Christ provides ‘for the evil that has gone out from him, and that salvation {s broad enough to em- brace both himself and all the ef- fects of his life. The schoolmen .for a thousand years taught that the sufferings of Christ satisfied the righteous judg: ments of God. Milton added an ele- ment of commanding importance in reconciliation. He pictured,paradise regained by the victory of Christ over sin, and chose the temptation in the wilderness that triumph might be the dominant note. Christ, and Christ alone, can cover man’s sins, and overcome all the conse- quences of evil deeds, At the First Presbyterian Taber. nacle, Sixth and Durbin streets, members of the Men's class have charge of tho service the first Sun- day evening in each month. Each speaker is permitted to choose his own subject, and discuss it with ‘per- fect freedom of speech. O. J. Cacharelis and Justice S. H. Pun- things of the Bible can be spread to all parts of the earth. Churches and stores are generally in the hands of good men, and by cooperation they can secure the good of the com- munity, and promote the brother- hood and the welfare of man.” Mr, Puntenney spoke of the power of the Christian force of the city for good, and gave figures showing the approximate number of members connected with the churches of the city. He showed that this force, if it exerted its influence could do away with the curse of the illegal liquor traffic. He said, “The Chris- tian forces are already doing much to secure the enforcement of law, but much more could be done by the members of the church if they would exert themselves. Every one should work with the county at- torney in his efforts for law enforce- ment.” The speaker commended the county attorney for his good work, and Judge Rose and Judge Brown for giving offenders the lmit of the law when convicted for violations of the prohibitory statute. In his opin- ion the Hquor curse is the Sreatest evil in America today. He stated that a large majority of the com- plaints sworn to before him as justice of the peace were for viola- tions of law against liquor, and he promised to give offenders the ex- treme penalty upon conviction in his court. Another record was broken in the First Methodist church yesterday in Sunday school attendance, when the mark of 471. was reached. There was nothing special to attract the people but the regular services were held, . On Wednesday night at 7:30 o'clock there will be a union meet- ing of the First Methodists and the East Side Methodist churches at the First church building. ‘The sub- ject to be considered will be “Chris- tian Stewarship” Mrs. F. S. Luckey wlll conduct a round table discus- sion, and many will take part in the discussion. Rev. W. H. Germany it Side church wili play a nd Dr. Staats-is also ACCOUNTANT GIVES FACTS TO THE PUBLIC A. G. Tuller Tells How He Recovered From Badly Run-Down Condition Fol- lowing Attack of Flu, “IT newer had muth faith in medi- eines but Tanlac won me over in spite of my unbelief,” is the high tri- bute of A. G. Tuller, well -known ac- countant, of 231 East 16th st land, Calif, . “In October, 1918, the flue came near ‘putting me under’ for good. It left me extremely weak and for over a year otterwards I suffered agony with my stomach.) Every bite I ate hurt me, restiful sleep was impos- , Oak- At Latest Spring Styles in Ladies’ Footwear ON DISPLAY Your Order for High Class Ladies’ and Children’s Shoes TAKEN By Representatives Of The Fontius Shoe Co. OF DENVER TONIGHT AND TOMORROW Henning Hotel THE BUNNY AT KASSIS sible ‘and my weight went down about thirty pounds. “Well, Sir, I tried all kinds of things without being heiped but three bottles of Tanlac rid me of every sign of stomach trouble an put me to sleeping and feeling fine and my weight soon went up twenty pounds. I havent had a touch of stomach trouble these four years and my health has been splendid. If anyone cares to call and see me, I will gl verify every word of this statem x0 Tanlac is for sale by all good drug. gists. Accept no substitute, Over 40 million bottles sold. Take Tanlac Vegetable Pills.— Ady. the CTT TUMOUR Tit (ii i i nn AAO Business Is a Matter of Figures EADERS in the industrial world teM us that in the year of 1913, (accepted as a normal year), it cost on an average of 14% to market goods, and in 1924 it cost as high as 42% to sell the same products. There has been several good reasons given for this added cost, however, but few of our leaders lay the fault to the increase in cost of labor. The methods employed in buying by retailers is prac- tically reverse to the plan in practice prior to 1914. Whereas the method of selling by manufacturers and wholesalers is practically the same. Merchants in the smaller cities were the first to see the wisdom of changing their methods of buying with the results that a considerable saving was made in the overhead cost. However, the manufacturers have not been able to adjust their methods until recently so that the buying public could get the benefits created by the merchant. In fact where-the merchant was endeav- oring to bring about a saving to his customers, the manufacturer’s cost of selling was raised in greater proportion. To make this point a little clearer: Prior to the great European conflict merchants and other retailers usually purchased their requirements in quantities to last over a season, or bought their goods in larger quantities. The salesman yisiting these buyers (Merchants) sold goods in large enough orders to les-, sen their cost of traveling, hotel fare and other ex- penses. Then as the world recognized the necessity of greater economy the method of buying .by merch- ants and other retailers changed. As each manufac- turer’s salesman called he found that orders were be- ing placed in quantities sufficient to last the merch- ant for a period of one or two weeks instead of for two or three months as was the practice before. The interest on the merchant’s investment -was lessened, less space on the shelves were required, less room was necessary in the warehouse, and practically no re- handling of goods. The merchant’s rate of turnover of stock was multiplied in proportion, which meant that the stores were placed on an economical basis, To the manufacturer and jobber this meant an in- crease in selling cost. The salesmen’s salary and ex- pense remained the same, but his orders were smaller, which resulted in added marketing cost. However, the manufacturer admitted the plan was not only practical and economical to the merchanit, but would result in solving one of the big problems of manufac- turing, as manufacturing could be placed on steady production instead of seasonal production which wads expensive and out of line with good business practice. In other words, prior to this change in buying, the merchants would plage an order with manufacturers sufficient to last two to three months. As this great volume.of orders were practically placed at the same time it required that the manufacturer put his plant on 16 or 24-hour basis and very often paying a pre- mium for labor and when the orderg were filled it meant a shut down of the plant for the period between seasons. With this change in buying and orders be- ing placed in smaller quantities with more regularity; the manufacturers could put their plants on a regular eight-hour working basis and keep the plant in opera- tion during the entire year with no premium to be paid for labor. A plan which eventually will effect a great saving to the public. History tells us that science and invention have contributed to the production or manufacturing end of business, although little or no change has taken place in marketing of goods until recently. As this change in manufacturing methods and buying became more noticeable, it was found that a change in market- ing must be made. As one leader expréssed it, “In- vesting in the great sea of distribution offers real op-' portunity—perhaps greater opportunity than in the field of production.” The United States government in co-operation with industrial leaders undertook to solve this prob- lem of marketing manufactured products. The result of their investigation was a report that to market manufactured products most effectively, economically it should be done through some central organization, which would be neutral in every respect, its duty be-. ing to find markets for the different products and no- tify those selling or manufaaturing them. This, ac- cording to their opinion would eliminate to a great extent the maintaining of a great amount of traveling men on the road, These investigations brought out another idea, that of creating industrial expositions to be held in every state of the union, based on new and advanced lines. For a number of years Trade Expositions in European countries were looked upon as an indicator of the future business of each country during that year. As a result of the war trade expositions have become a yearly affair in most leading European countries. 4 Prior to 1914 Leipsig, Germany, was practically the only city holding large trade shows in central, Europe. Then in 1916 buildings were erected in Lyons, France, at a cost of more than $16,000,000 for trade show purposes. The first two weeks of ithe show resulted in orders being placed with the exhibit- ors for $40,000,000 worth of goods and with more than $40,000,000 worth of orders being refused on account of manufacturers not being able to make de- liveries. The idea then was put into effect in Buenos Aires, Argentine, where a building was erected cost- ing $5,000,000. The company erecting this building put the exposition on a permanent exhibit basis, main- taining the exhibits and sales force during the whole of each year. Then Irving Bush of the Bush Terminals of New York, (considered the most perfect terminals in the world), undertook to carry the plan further, with the result that he erected a building in New York city 34 stories in height devoted to exhibiting and marketing of ladies’ ready-to-wear, millinery, and like apparel. It was his plan to put this marketing building on an exclusive club membership basis and the day this permanent exhibit building was opened, it had 50,000 buyer members enrolled. The success of this project resulted in the opening of another permanent exhibit in the Grand Central Palace of New York. From this, plans were put into effect to build a still larger project in Paris and considered the hub of Europe. This building was planned as a permanent exhibit to house more than 5,000 manufacturers, to contain the largest auditorium and largest dining room in the world. Then the report came from Lon- don, England, to the effect that buildings were to be erected there costing $50,000,000 to be used for the purpose of housing permanent exhibits of manufac- turers’ and general buyers. Within the last few days a book was received by the Casper Chamber of Commerce illustrating this enormous permanent exhibit building. It is the contention of many that this same plan could be put into practice in eaeh com- munity with valuable results to all concerned. In a local plan the local merchants and dealers would take the same position in the local project which the manu- facturers take in the larger projects. In the local project the exhibitors maintain their own place of business just as they, do at present. The only differ- ence being that im the exhibit building they display their products in combination with other merchants as is done in this eXposition. To give the merchants of this city the benefit of this idea the Tribune will hold the Inter-Mountain Industrial Exposition along these lines. In:'the Tribune Inter-Mountain Industrial Exposi- tion, a merchant, dealer or manufacturer having a product to exhibit can place it in a room that will help complete the setting. In other words, every model display room is complete in construction in’every way. Paper for walls, molding for pictures, base board, door casings, etc. Assuming a merchant has a number of products or goods he wishes to show to ad- vantage, he.would then make his wants known to the exposition department and his products would be placed in the exhibit or display most appropriate. As- suming one of his articles to be a piano, this would be placed in the model living room, or if the article were an evening gown, it would be placed in a conven- ient place in the Model Bed Room. Each article dis- played has a correct setting and is surrounded by articles of different kinds from many other merchants and dealers of Casper. There will be no duplicate of any article in any room, it being the purpose to create a combination such as we would find in a well ordered home, The same principle applies to the model of; fices, and all other display rooms. In the center sec- tion display of building materials and allied products will be on exhibition, such as sash, door, lumber, metal products, furnaces, heating appliances, and the many ; other materials that cannot be conveniently shown in these model display rooms. There is space allowed for the display of food products in the model kitchens just as you would expect to find them in a model home, either in the refrigerator, or in. the kitchen cabinet. Every exhibitor will be encouraged to sell products on display, and every help will be given ex- hibitors to market their products; although there will be no concessions nor any appearance of anything re- sembling the usual trade shows, such as ballet dancers, and the like. The beauty and dignity of the exposition will not permit of anything that is not considered as right and proper in a home, office or place of business. An industrial leader says that business is a matter of figures. If then, we are to gauge good business, upon a basis of figures, let us consider the results of exhibitors in the Tribune Industrial Exposition from a point of figures. An Exhibitor places, we will as- sume, an article in the model Living room at a cost of say $25. In the first place this article has the cor- rect setting surrounded by articles from many other firms having things necessary to make a complete set- ting. To duplicate this setting by any one exhibitor would necessitate the building of partitions for a room 16 ft. by 22 ft. or 4 ft. x 25 ft. with walls and ceiling papered with the best paper obtainable, then having a firm install a marble mantle, a furniture company to install furniture, floor coverings, a music house to furnish the piano and phonograph, a radio shop to in- stall a radio receiving set, a jeweler to furnish the mantle clock ,a heating firm to place a heater in the fire place. Another firm will furnish the table cover, and floor lamp, a construction firm will erect the par- titions and arrange for the lighting fixtures, and many other things required to complete a model living room: That is practically the situation any one firm would be required to meet if they expected to get the same effect and results. However with an investment of say $25 all this is provided, with the additional service, of having each and every article listed in the souvenir book, the name of the firm displaying the article, a brief description of the article and its price if desired will be published in the book. More than 16,000 of these beautiful books will be given to vis- itors. The book also contains a statement of the re- sources of Casper and the State of Wyoming. In addi- tion to this, each exhibitor is given a proportionate amount of space of four pages of The Tribune for five days without additional charge, Then please figure a minimum attendance of 12,000 persons and with an investment of $25 for an article in a proper setting would mean that for each person seeing the exhibit it would representa cost of two and one-twelfth mills, or about one-fifth of a cent per person. Now while we are figuring let us consider that the advertising is included in this $25 and the furnishing of these sou- venir books beautifully bound and the setting which each article receives, and the cost would figure less than one-twentieth of a cent per person. Another thing to take into consideration is the fact that a value is added to each product by reason of the sur- roundings, and persons visiting the exposition are in a more receptive frame of mind than when calling at the exhibitor’s place of business. People go to an ex- position to see and learn, and please consider the fact that the admission is free, the only requirement being that every one must secure a complimentary ticket from some merchant or business establishment, for without a complimentary ticket no one is admitted. Figures show that Expositions of this kind stimu- late business and create favorable impression on firms and products exhibited. It is the Tribune’s purpose to help you sell your goods and to show people that the business establish- ments of this city can furnish their requirements, A writer is quoted as saying: “Civic pride is stim- ulating, inspiring, wholesome. It spurs to greater ef- fort. It quickens enterprise: It makes for new achievement. Ambition is the-raw material of achievement. Therefore, instead of scoffing at real pride of accomplishment, we ought to encourage it. Nothing attempted, nothing done. In the interest of your own business we ask that you make reservation for a display at an early date to permit us to send the copy for the souvenir book to press, and to enable this exposition to be an expression of all the business interests of this city, Tribune Inter-Mountain Industrial Exposition Casper Daily Tribune Exposition Department lite A HAS NEWS FOR YOU Representatives of this paper will gladly call on you if you will phone and state the hour most convenient for you Watch for Announcement in Tuesday’s Tribune = / = EB | rss ee inn nn nt lia Zu

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