The Bismarck Tribune Newspaper, March 4, 1937, Page 5

Administrator, Brings Talent to Light Popular Shoes “—at— Popular Prices $595 8 Black kid one-straps, pat- $|3 § ent leather trim with cut- 3/% g outs in vamp. Medium 2) |. % high continental heel. : Grey suede built - up ‘ ® pump. Medium high % tinental heel. Black § % stitched, to give this § § shoe extra style. aff i Pe i & ri il BF Hut) il jeri eon ae Ht a Hid | si mt if agg iE Off-face Hats . . . Rolled Brims! . Whatever your choice . . . the idea back of the new Spring bonnets i¢ that there’s nothing too gay for your head. Perch an off-face bonnet clear off your brow ... try the dashing Ruben’s roll, the last word in chic . . . or crown your curls with an amusing little veiled toque. Let yours go to your head brilliantly trimmed with flowers ... Fine straws, felts, Saucy Mttle veiled cape fer dress-up. Black, mavy, brown and har- $185 $985 $385 $ Ae Georgia Entertains A.A.U.W. Conventio Ei §& 5 Now Vessareese AlLin-Ones.., 97.50 00 $15 Bie pings i] begin with a VASSARETTE @ Put a new Vassarette Foundation at the very top of your Spring shopping list! Smoothly Vassaretted you're ready for any quirk of fashion... you have both the figure and the freedom for an active life. There just aren’t any substitutes for Vassarette’s gloriously comfortable... and inimitable... contral. Whether you're wearing a Vassarette now or have yet to discover them, come it*-today antl let us fit you in - a genuine Vasserette Foundation. Of course we have a Vapsarette that’s right for you...small or tall, plump or slim. New Vesserette Girdles, Pantie-Girdles, All-in-Ones ‘ $500 750 Sailboat Jacquard Lille boats “Gone with the Wind” in a pattem on the Robin Egg Blue. Tudor Rose ez Amber colors of this smart sports cloth. ‘With the appearance of silk and the tub @asurance of cotton, you oan make this one ef your Spring and Summer dependables oc. wih ie Nelly Don neme for style, value ed Ht cg Mor A.W. LUCAS CO, Home of Nationally Advertised Merchandise \ ‘There Is No Substitute for a ROTHMOOR ae Rothmoor SUITS: The standard all others are pe hii measured by— *35 | Other Rothmoor Suits at $28 and $32.50 A Gorgeous, Full Length Swagger Coat —A trig, mannish 2-piece suit. —A whole spring wardrobe at a price you would think wonderful for the coat alone. They have to be painstakingly needled; they have to have superb quality woolens; they have to have that certain distinctive air — or they would not have the Rothmoor label in them. Rothmoors Never Disappoint PHOENIX HOSIERY “Walkabout” Nary a hiteh or @ wrinkle to mar the trim shapeliness of your legs «++ Walkabout,” a 4-thread every- day chiffon, has the DuoStretch Custom-Fit Top that to any Jeg and all the requirements of a stocking that gives you enduring service and looks sheer and smart in the bargain. Finer fit, fewer runs, reduced upkeep, Fashion Page Colors: Monin $j-00 Sepla i Mica = Quill Gralite A Coler for Every Costume Watch for the Unveiling of Our Show Windows Saturday Morning Now Showing -- All the Accessories So Necessary to the Correct Costume. _ A. W. LUCAS CO. Bismarck’s Style and Shopping Center