The Bismarck Tribune Newspaper, February 7, 1927, Page 6

PAGE SIX THE BISMARCK TRIBUNE Kellogg Counts the Bismarcl ye Not Only a Great Advertisin; But a Valuable Merchandising Force‘ |: Kellogg Company Battle Creek, Mich. — The Bismarck Tribune, 3ismarck, North Dakota. Gentlemen: We know that you were pleased to receive orders for In the mor ty Ee ng ~tired aching 4 our 1927 advertising campaign sent to you very recently. We have been using your paper for several years as an important part of our North Dakota advertising and merchandising efforts. The results have been very grati- fying. Each yeait we have noticed a substantial in- crease in the sales of Kellogg’s All-Bran—in fact all the Kellogg Cereals. During that time our sales have increased greatly in the territory covered by The Bismarck Tribune. The influence of your paper, we ‘feel, has helped us over a very wide surrounding territory in the Bismarck trading area. ee! need The ees oeat LLB! the. 0? Kell cio tt relief pois . ee Very truly yours, Kellogg is one of the greatest na- That they are backing this belief tional advertisers, and one of the with another campaign on All-Bran keenest .merchandisers in the coun- in The Tribune is added proof. of their try. Their opinion, is valuable be- regard for. our advertising columns., ae ‘tative. ~ NG ty cause it is absolutely authoritativ Keen merchandisérs, like thé Kel- The above letter shows what they logg company, know the galeg-atimy- think of The Bismarck Tribune as.an lating value of local gdyertising. advertising medium. They believe And they pick The Bismarek. Trib- in the pulling, paying power of: The une, not only for its coverage of Bis- Tribune because their. Sales. Chart marek, but for its influence in ail the shows it! c, ai ——~s« tying territory. © ©... No wonder Kellogg sales show such.a steady, paying _* increase.:::No wonder Kellogg’s All-Bran is: such.a Breakfast.by-word.in the entire - Western North: Dakota territory. a Sbe ut € “ 5008 Reo Sb eacts Mtloee® ne .) 58) 00" ape” ma norm 3ISMAE EH, HONE Foo t % a ' | , ~e ’ ‘ e . ot \ " a am .