The Bismarck Tribune Newspaper, August 7, 1918, Page 6

Beading Center of the : Missouri, Slope ia cee chad ated “UNDERTAKERS LUCAS. co. Ae ASC - PARLORS Day Phone 645 Night Phone 100, A. W. CRAIG Licensed Embalmer in Charge DAIRY—MILK—CREAM SAFETY FIRST. . ‘Buy Only— “ PASTEURIZED \ BISMARCK, DAIRY co. 210 Broadwi \ Phone 38. ‘ELECTRICAL \ —TEE— ELECTRIC SHOR, |i “B, K. SKEELS. Everytiing Electrical Wiring \'ixtures and Supplies || ‘ Delco Farm Light Planta Willard Service. Battery Batises \ or ; Have You-Heard the Latest Musie? bat i; | ‘‘STEIN’S | Folsom’s Jewelry: Store. i 414 Main St. Phone 962R r st : \ id i Phone 370 CLEANING and DYING _ BARBIE'S DRY CLEANING «| ” {AND DYE WORKS| Phone 394109 Front St. / | We call for and distiver: Mail + -orders’ promptly filled. BUSINESS, j SPANISH ‘FLU SPREADS OVER ALL OF EUROPE: Six Hundred Deaths from Eni: * demic in London in‘ 2 Pea Months’ ae iy . Two German “Armies Are Put’ Out of Fighting by This Strange Malady , Hs i se 7 (By Newspaper Enterprise Ass'n) ‘London, Aug. 7—Influenza—“Span- ish ‘flu,” as itis called—is speadiig sthroughont Europe. XN ain oLndon, alone: thtére have been more than 60 leaths from’ the dfs- ges in lesa/thaf two months. One k in’ July the deaths: in’ * London reached 287, Quinine queues are com: : mon’ sights... ’The Fourth and Sixth German Ar- 8 were out of the fighting for I Expert Dry: sans AND EMBALMERS ~ - WEBB. BROS," ; | Undertaker” ~ Embaligers., aay Funeral Directors }]' Licensed Embalmer in Charge f / Day Phone'50 ~ = Night one ; TRANSFER, and STORAGE, TRANSKER. AND. We have, unequalléd faciti-. S ties for moving Storage and: shi ing of.’ household Careful, experienced mene, We alsp, handle, ice, - , WACHTER TR! TRANSFER, 203 Fitth St ‘Phone 62. ) KLEIN — TAILOR “AND CLEAN ER SHOE FITTERS. MAIN. STREET. HEMSTITCHING _ HEMSTITCHING AND | PICOT: \ ING > Mail Orgers Filled, MRS8.M. C. HUNT. 114, , Broadway. Plione 849. WHERE, TO DINE .__ When thirsty drink— ||. HAMM'S: EXCELSO, Nothing: is Tore’: srfreshing than a cold glass of good ol Hamm’ 8 Excelao on a hot day, NC. M. Rosson ° C R. Downing Agents : Phone 895. ~ ie sYou Can Enroll at’ This, MODEL OFFICE PRACTICE, school under ‘guarafitee ofa ‘sat-f igfactory, position: as soon” as) competent or your tuition re- funded.’ Send -for particulars. When you know more about this college and, what, it, has done:for, f hundreds of\the most successful business men, and women, you'll f attend. Write" Se G.M. LANGUM, Pres., Bismarek, N. D. weeks with the disease and great ‘flu camps” have bepn established in Belgium and. France, where the Ger- mans were sent to receive treatment and to prevent the. disease from spreading through, the ‘hun ariujes. “| German armies and ,other Germair; Units. “Few cases have been reported so/ far< among. tlie allied “armies in | France is sueffring greatly), as ate the people of Spain and Portugal. In Britain the disease is not con- fined to ‘London. “The country dis- tricts and other<cities ere greatly, 7 In Leeds, Manchestér, Herts) Egham, Sheffield © and ‘Birmingham | certain schools « and closed. , Perhaps tthe’ Heats toll, if re- ports are to be’ believed, is being taken by the ‘epidemic in Austria, ‘algo yictim f cholera and diseases arising from malnutrition. The num- ‘ber of ¢ases in’ Auétra is reported to be reckoned in thousands: - ‘ Spanish “flu” in its symptoms “1s much ‘like what the Americans call grippe. But it is more severe and of- ten’ fatal. ;ani Russia both; Spanish * apd Meg ey haye “been | ” victims-and are both spreading. - ———— BV Ww, 4 ste Tribune Waut Ads Bring Results. ‘Many. deaths, occurred in these: two.|. \ ‘France, tht the civilian population of}! cholera have claimed ‘hundreds ‘ot |+} If Twere‘in of:the fact 1, ould.a ertise, If Thad: poor business ] snag ive and iia itbetter, . + ; Display’ advertising ‘is the biggest single \ force in the bhsiness work! today. Did it;ever ogeur to {you that some of: the biggest buyers of advertising are those who: have adyertising, space; to sell? 2 ase The Chicago News is probably the highest: priced daily advertising medium in America. ni »» The Chicago News buys more/advertising space a tell about its’ advertising value than any other newspaper in:America. — ; The Chicago News advertises in trade pa-- pers. that are:'read’sby other Newspapers: They, are. also read by_ investors i in advertis- ing. “The: Chicago News “doean’t He, bes cause, it has. to; it advertises because it firm ly, believes in. the vala¢ ‘of adyertising, and, strictly as a: cold blooded proposition, he “cause, advertising gets, results. <a Notice your own ho ‘newspaper, oy ° When it wants the attention of the people, ‘it uses display advertising space.- It. knows . that to hit: its readers. Sayarely, between the - , dyes it must display : its mesage, i It knows that a well written display a carries a ‘purich’ that, never ‘can -be injected: into, an, editorial or news story, no. matter ”. how well it’s written: Mie Saturday Evening Post adyertising space $10,000; for a cover Page. In every. week’, i issue, in spife.of the fact’ that George , Horace Lorimer has a whole edi: Marshall, Field built up a “wonderful biisi- tess by. aie and. now that ‘his busi’ nid h.the sterling mark bears. toward is ‘advertising fo maintain. his business on the pinnacle where he has placed it. was too largé to advertise and T’have never. seen one that was too small to advertise. Intelligent advertising is the site blogd of -American business. Uncle-‘Sam‘has recepiaed the importance of the display ad. He scnds*to every newspaper fa the land hundreds and, hundreds of columns of read- ing matter “weekly, but when he has some’ ‘big campajgn to, put over and wants to Bee” it go over with arush, he turns to the display ~ ad, and he is today America’s greatest single As you look back over, our Liberty. Loan - “land Red Cross and Y. M. C. A, and Knights f Columbus and Salvation Army and War’ ~ Savings “Stamp ‘drives you will find that it~ is not the local stories and ‘the editorials over” \ Which: the- news and editorial ‘forces sweat that stick in your mind,/but that the out- . ‘standing’ feature of the ‘publicity connected - ‘with these drives was the big full-page ads + that caught your attention the moment you “opened your paper and that held it until you'~ “had read eVery word and finished a convert. In the not long ago cities and counties when they -wished‘to speak to @heir_ public “is worth, $5,000, for jan ordinary page and. Yesorted to long, tedious “Legal: Notices,” ‘with many wheréases and‘therefores and so- - forths. > Today’ in thé-east, and more and more in. torial page in which, to talk face/to. face, wil “The west, the municipalities and other civil his readers, the Saturday. Evening. Post; uses sevéral \ thousand dollars’ worth of its; own : ~ gilt-edge advertising space to tell’ fits: rede? ers about itself. xt Red pe as Yesterday; we picked up a current: issue of” y Collier’s, which probably gets’as mich as ‘They Saturday Bvening Post does for its adve ing, and" ‘we found there a big: di lay af or. \ the Boston Post, advertising its adverti + That adiprobably cost the Post ord Ay will get from a solid page of and the Post didn't buy thats it needed or particularly cared f will of Collier's. : an |. ‘Advertising for Charity, or ‘tof olive, or © Because one “has to doit” is poor Business. Advertising is. a business ropisition: We It is’ just as much’a part of one’s business, , as one’s light’ and heat bills and rent and *, clerk hire ‘and -the. origirial investmeitt ing p stock or goods. 5 ‘divisions are turning to the SnABPY, pepful, jirposeful : display ad. : ~ ‘They “find that, even though it costs a _ trifle more, it pays. better. q it gets quicker results; it. gets more gen- “gral. results; everyone: sees a display ad if Ot is'well written anid” properly set up. It forces itself upon the reader's qttention as ‘nothing else. will et v * LENS .,Ghurches are advertising, banks: -alre adver- < ||} vertising, . ~tising, bond houses are advertising.. ‘They 5 used to think if was’ not eieal but they ) .jhave gotten’ over. that. - / » No business isso dignified that ‘it cannot Be ~./benefited by dignified, pontest, ssincere adver- iene Advertise, deliver Ahe, woods: then adver ‘tise some more. Ys ition your own * busineds Our ad spe- st: will be glad to help you to line, up a gram which will produce results: aie \—THE AD. MAN. ch ‘Arete fight. I have never yet known of a business that = investor in display advertising. 4b ~( Bring or ail in your films for ’ Free Air dod: Water BATTERY aanien atin * Distributors ae “STUDEBAKER i CADILLAC ~ Automobiles “e “Expert Developing _FINNEY'S, DRUG STORE. on en, fy) stationery you use? have Egtimates ‘cheerful : cient Japanese Art. SENT * By, George B, Newland ‘of 308 ‘American soldiers learn, in one hour, ten different’ ways of “getting’ a boche' by. , sJiu-jitsu: gives one great content. you ‘know how. = The ancient Japanese art is. iilus: sjitrated’ to Fort Myer_rookies by Capt Allan’ Corstorphin Smitli, ' who. ‘took an ‘11 yéar pourse at the’ famous Ko- dokwan collegé>; “Remember fellows,” says Capt; Smith, “this isn’t; the ‘sort of fight |" you. put up against a fair, man in La It's jigt. the vay t0 ‘get je tropoheroas snake—a eee Now | follow. my ‘The captain: has for class pu tt lieutenant, “He looks” tke 2 pigmy, in ‘comparison. : “Try to rin: me through-with your, bayonet”"he says ‘to. the lieutenant— of ‘course: they don’t use real sbave: nets fn class: i8 a quick ‘bending,’ a/ worming ,.a.suden whirl, and the lieutenant 1] falls ‘with a whack on-his ba erve,” says the captai itis to finigh hin” Unbelievably easy, but: quite hard ithe boche} ie” next” ‘thing was to teach’ it, ent by movement, to the 'ciass, equaly.into “enemy” and “at- It was difficult, . especially cn ’~ But in three mit: . | These yesterday were soft: sana pi Jerk. - Are’ you awate tHat you wa Your 4 business are judged: by the: kind. of. "“Tflit, is printed in, The, Tribune's up-to-date Job, Department. you need: he Is fear of the judgment. 5 S If you are not in.the: habit: of hav-, A Ih ing us.do. your work, ‘Urop in, and let i. us talk the matter oe with. “you. 5° ly: given: on‘<all . p. Brinting from: a business catd “to. a Caale om our” We: ‘ate ene, : Fort Myer, Va., Aug?—To see a class It {8 s0 mbsurdiy simple Yo kil ap -dihin’ mother ha tof the ofiote’ or perhips. the pri T ing Cte oft i Slope Pats Factoty Distcibgtors, ot’ ¢ EVROLFT, AUTOMOpt \ ne Salt Tore :e: True ae : ae __, Within’ ‘the 7 : than plain glass.” thinkin; ices Ec ee COLEMAN'S NEW. AND (gno NDIA TORE: it ite MeKenzle 4 ‘and’ Prasset. “scratch men”, i ‘whichy SS Ked’ for. iifore. boys, have Saearaeal throug they are—aid ne steele to many of > the'‘top,” aid cue Smith, TAN soldier trained Custefi Borrowed From Nature. The'cradiing }from Natlire. ‘The.lieutenant makes.,a ‘bull Rik: b ‘THe American In- dfan woman sivung her papoose-to, the, bending bufehs: of the trees’ Tet the wind: ‘keen: the’ eradle;'n nest “of the Petl-eyed. ‘wh 0; suggestio ang the mot! tolNat ‘ahd newspaper _ reporters, - came |)