The Bismarck Tribune Newspaper, August 6, 1918, Page 8

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\ LT THE ENEMY TAKE THEIR DEAD Each Slav With the Italian Army Has Sworn to Carry Off to the Italian Lines the Body. of a As Subjects of Austrian Compatriot Killed in Action— Emperor Death Is Only & Thing in Store for Those Captured. ; (Bpecia! Cerrdanendence of Italian Amert- an ‘News Bureau.) ‘The sie soldiers in the Italian ariny elect their own supertors by the most rigid tests,.and thus are repre fentative of the manhood of their na- tionalities. The Italian soldicry and people have taken kindly to them. ; The first of the-proofs of. valor they gave are admirable, althongh limited to modest operations in exploring und | raiding. Whether by themselves or with Italian troops these Czecho-Slo- yaks, arriving from beyond the otcan, have kept up the fire of patriotism and the ardor to fight, and have fought well. Austria has under arms ‘about 5,- 600.000 men,’ of wham there nmst be 2,000,000 on the firing line. then: the oppressed racts, Bohemians, Poles, Slovaks form the majority, 1 agitation among these men aiming at Nherty, intependence or at lenst to withdraw from German or Magyar domination has attnined threateniig forms, and only extreme concessions of equal rights will condone the sav-/ age Iniquities of the empire. | The Czecho-Slovak officers at the front. who bring a heroisin to manifes- tations of: their country an outsider does not pereofve, say that even sore violent agitation will not attain the . desired revolution or an everthrow of the empire, beequse there {snot the fundamental setting for a successful revolt. People Are Held Down. In the country.and In the villages the gendarmes assistéenz and the mus- aulman agents of the schultz corps hate absolute power over the few in- habitants exempted from. war serv- fee. In the big cliies the rifles and Machine guns ‘entrusted to the sol- diers of opposing races-can be turned on revolutioniats ‘easily, as happened recently In Prague. where troubles Were put.down pitilessly. by the most ferocious enemies of the Czech, the Hungarians, However; the same. steadfast’ pur- pore an be far more ‘troublesome hen found in the enemy camp where Cyechs and Slovaks fre present'on the Italfan front: SThe “Austrian, commanders, are Gouhtiess, masters’ of . the political composition of their own’ effectives. The numetous® “Poti “univerles- sect,” ” :undesirables, are registered. ou the army records, identification”. cards are scattered among-the loyal. troops and.always sub- Jeet. to vigtla surveillance. For a long, time no. delicate task bas heen entrusted to them, but the pact of Rome automnatienily suppress- ed: the reasons for existing disputes with the Slnv races tn the empire. It has‘ also: brought really -a large num ber ‘of “political suspects”. over to ‘the Itolinn camp. ‘The “Austrian military authorities, after the pact of Rame, meditated new restrictions: and regulations to keep their troops.from the contagion of con- tact with Ozecho-Slovaks In the Ttal- fap first Mnes, ‘They rigorously sup- pressed every sign of unrest; they drew off from their battle lines all re- crults. of Bohemina, Slovak or Czech nationality, “but they soon stopped shifting ‘about and resorted to severe punishments and shooting. However, ‘all this could not bring anything but endless anxiety to the Austrian commanders. All went to undermine. the morale of the army, and alienated more and.more soldiers from the. unredeemed parts of Italy (italia Irredenta). they have 9 ‘brother or a friend fight- ing under the Ttalinn flag. “Swear Never to Be Taken. > The repntriates of the Crecho-Slovak army have heen saluted already with brotherly love by the population in the | zone. of svar,” éspecinily by the an- + clent inhabitants: of the Veneto, who have the most recent and liveliest rec- ollection. of oppression and the con- vulsive struggle for redemption. The women of Verona offered them | acbattle flag in the Rohemlan colors, | sufmounted -by a Hon. The soldiers | recognized the sanctity of the gift and | _swtore an oath that they would die for that emblem of libe The ex- | Pression’ was not rhetorical and the | oath superfuonus. The fate that awaits these new war- thors. fer the’ fdeals of a far-off ‘an oppressed country Is shown by the In- | flexible nyilitary ‘rules of the. Austrian | empire, They are all stibjects of the Einperor Carl, and as such death ts the only thing in store for them if cap- tured. 5 Their word is for that reason #a- efed. Neither alive nor dead must | they fall Into the hands of the en- | emy. Even the dead :nust he snatch- ed ‘from the oppressor. Ench one worn ty carry off to the Italian “Mnes the body ‘of a compatriot killed in the last days, during a reconnois- sance, a Bohemian fell close to the! enemy lines, Braving a hot fire, the explorers: hurried to carry him off, fearing that in a-night sortie the Aus- trians might’ get the body. These “soldiers of death” know that §f an operation ‘falls’ of success they et kill themselves, To the igno- inlous death inflicted by the enemy they prefer suicide. Whether through j Among | death by the enemy or through thelr own hands, they have consecrated thelr lives to the distant fatherland, from which they have come to fight in the greatest cradle of all liberty and all ideals—Italy. Eliminate Weak and Unfit. Rome, the ancient lighthouse of ctv. {lity and of liberty, has substituted | these new companions in arms for those of Russia. : These warriors for the freedom of their) country have found in the ranks of our own combat- ants fraternity and sturdy faith. This fraternity, more than common {deals for the redemption of their respective countries, is cemented by the knowl- edge and vision of the‘real difficulties and the resolution and firmness of pur- pose of the new combatants. From their own ranks.on a spontaneous vote | they have eliminated all about whose | military vigor. or .enthusinsm there could be any doubt, so that the re- cruits represent the flower of the sol- diery of the oppressed nationalities, Drawn from the same country. speak- ing the same tongue, In the daily In- | timacy of their new military life, they have subjected each other to voluntary | but inflexible tests, The results =| confided only to their officers. “Titus does not please me. He would ' not make a good corporal. We do not want him,” they say. Thus, out of the anctent: military system: of Austria spring elements of criticism which ex- { clude the weak and unfit. The officers must heed these verdicts, which, like all collective Judgments, arise from a full consensus of the judges. The™examination .of the political opinion ts not less exacting for be-j ing carried out by fellow soldicrs, A Czech recruit who spoke his: mother tongue well was challenged by his com- patriots. “He speaks our language well, but his heart is not Czech,” they sald. It was learned that during pro- tracted business transactions in Vi- enna he had lost the fierceness and In- trepidity of the Bohemtan. charncter through daily. contact with the Aus- trian authorities. _ Elect Own Officers, This control*has been. fraught with excellent results. Those who have sur- vived the tests of the assembled judges have ‘furnished the best war material and proved’ themselves dependable In military and moral affairs. ~ The officers are also elected by the soldiers, who trust thelr. leaders with blind “faith, and give: ‘them the most rigid obedience’.and* disciptine: Such discipline. the new. soldiers of liberty are taught by. their remembrance of imperial, oppression. to hold essential to the triumph of their cause, HORSE “IS: APT . LINGUIST Quick to Respond to Either French or American Command. The. American. horse is an apt lin- gulst.: Sold overseas to the French: from America during the first three rears of the war, he had to learn French ts un- derstand his new masters. Then sold back to Americans for service with his own army after the United States en- tered the war, he had to learn English, or rather American, all over again. Hundreds of these American horses were bought from the French when the first forces from the United States landed. The drivers were constantly in trouble, and at first couldn't under- stand the reason. “T had a team out during A review,” especially when | sald one driver, “and couldn’t make "em budge. I yelled, ‘git-np’ and every- thing else at ’em, and they just sort of looked aroun’ like they thought I was foolish. Then I! remembered that. I ‘heard a frog yell ‘alley’, at his horses, I yelled ‘alley,’.and away we went.” The horses now-are a good deal like the soldier.” They'll respond to either ' French or English commands. | CONSCIENCE = HURTS; ENLISTS 1 Youth Under ‘Age Fears Fears War May End | Before He Is Twenty-One. | Harvey Greer, ninetcen,,a native of | Tennessee, is the kind of conscfentious ; objector that ‘the country ts proud of. “I want to enlist,” he told Sergeant | ln. K. Mergenthal of the United States narine corps: recruiting station at! tockton, ‘Cal. ' genthal. “Why do you want to enlist?” replied young Greer. “I'm afraid. the one. Then the boys will come home | and ask mé why I-hadn’t been in It, | and I, object ‘conscientiously to having no excuse to offer.” Greer's name was soon affixed to the dotted line. PROVES HER ER PATRIOTISM Soldier's Wife Cares fo for Children and Rune Farm. Mrs. Wilbur Hooper of Bellaire, Kan., wife of a soldier, has two small: chil- dren to look after and a small farm. Despite the care of the children she has planted 25 acres of corn, cares for 25 head of cattle and milks eight cows, She has bought a $50 Liberty bond and given $40-to the Red Cross, With'the Individ o reform a world, to reform a na- , ho wise man will undertake; and jall but, en know that the only olla vile fir s scetormation, | and perfects Child's Idea. A little miss was watching the circus parade, and when the calliope. came along tooting away and with steam ascending, she. salt “Oh, mamma, ‘O8-hear-= the: --boll Transcript. :duced by Marshall “You're mighty young,” replied Mer- jclosed enemy propagaida behind the! | exploitation, but the injurious effect , | “Because my conscience hurts me,” |on the | war may be over before 1am twenty- | Officials. « ' \ | Mary Pickford’s next appearance in an Artcraft picture will be in an adap-| tation from Wm, J. Locke's novel, “Stella Maris,” which will be show: at the Bismarck theatre commencing tomorrow. It was prepared for the screen by Frances Marion. and pru Neilan; who di- rected Miss Pickford's latest success. “itebecca of Sunnybrok Farm" and “A Little Princess.” The story of Stella Maris gives to Miss Pickford the most tenderly ap- pealing role in which she hag ever ap- peared on the screen. The Artcraft star for the first time in her career plays a double role. the characters’ ot Stella Maris, who has been :a para- lytic for ten years, living ina home of. wealth, surrounded by every lux- ury and with the tender and devoted care of the circle of friends who are worshippers at the “Court of Stella; Maris,” the bedroom where none with- ‘out smiles are allowed .to enter, and NEGRO ON HIGH TIDE OF WEALTH PREY TO SHARPS Dallas, Texas. Aug. 6-—Exploitation of the southern negro, who ‘has reach- |; ed ‘a new stake of prosperity as. a re- sult of record cotton prices and -high wages of the past. few years, has gained such proportions that federal! and’ state authorities are preparing for a ‘drive on persons who swindle| the negro out of government war se- curities. Unscrupulous salesmen have flood- ed the south, telling the negro that his liberty bonds, war savings and thrift stamps are’of less than fac?) ‘value’ and offering to jtake: them in exchange for oil or mine stock. or dazzling bits of jewelry. Negroes all through the. } south ties. Sometimes they did not know just what they were buying, negro leaders say, but knew the government wanted money. and quickly emptied theri purses. Some thought they were giving instead of investing. They were better off than ever be- fore. Those who had farmed on shares thea preceding years had - obtained more money for their cotton than they exer expected to possess and thosej’” who worked for wages in the fields} were paid twice the wages of a few years ago. A letter just sent out. by: Prof. E| L. Blackshear of the negro extension! work in Texas says negroes are being,| offered’ cheap and often. worthless } goods, with the assurance that their! savings stamps and Liberty bonds are | not of par value and will not be for several years. It is then casually suggested by salesmen that the ne-)| gro may be dead before his holdings; reach par value and emphasis’fs laid} on the enjoyment he would get by the; immediate: purchase of ‘their goods, | |possibly cheap trinkets, a worthless | sewing machine or musical sinstra-| ment. Prof. Blackshear has written circu-; lar. letters to the leaders of the race} in the state urging immediate action ; to stamp out the evil by a campaign | jof education. ‘The investigation so far has not dis-| government campaigns has | aroused ‘the ire of state and federal! BUY W. 8, S.-——— $90,000.00 FOR FANCY HORSES — | AT LEXINGTON) Lexington, ky. ug. 6..—The Ken- jtucky Trotting Breeders association | willgoffer about $90.000 in purses and stakes at its ‘mecting here Septem- ber 30 to October 12. The biggest of} all the vents is the Kentucky Futur- ity purse of $14,000. This race usual- ly is taken as a final decision, its winner being without question the best three-year-old of the season." All‘indications point to one of the ‘best meetings in the history ofthe: agy sociation. Boxes have been engagéd by trotting enthusiasts from eightcen states and Canada. Among the probable starters in the Kentucky Futurity are Nella: Dillon, Peter’ June, Chestnut Peter, Dr. El- ry Miriam Guy, Selka, Kennifer, Ramco, David Guy, Peter Vonia, Sunny Smiles and Makum. In reply to many inquiries as to falitrotting-meet- «| on the part of ‘the Kentucky. Racing bought freely of government securi-|~ 1 $2,000; The Dinner stakes (3-year- |aclence] It, goes back to an early date “in: the history of China, and its orl- am more, Echo Diréct, Ruth Mainsheet, | BISMARCK DAILY TRIBUNE, where world- aladoni eal care. has ho place; -and that «of Unity Blake, a veritable Ugly Duckling, ‘the slave of an orphanage, living: on the scraps and dressing’ in the rags which are given to her.in ‘the-name. of charity. In this latter role Miss. Pickfora appears: with curls sttraightened’ out. and her hair braided down against a ‘dirty face and-over a hunched shout- der. This uncouth: ck: uracter forms 2 |remarkable contrast. to that of the | bautiful Stella ‘Maris. Miss Pickford’s transition from one character to the other will fio doubt be remembered as one of ‘the greatest achievements in her artistic’ work. The story revolves around’ the cur- ing and entrance-into the ‘real-world of the paralytic, Stella."Maris:and the revelation. to Bott after having been sheltered ‘fr, “years... in dreams ‘and lacate. ‘of thé actualities of the misery. aid Sorrow in reat life outside, commission: 1n granting fall” dates to the running meetings in® Kentucky, President | Ti of} the, Kentucky Horse Breeders’ assoéfation’ said: “The dates have ‘begn fixed’ by. the Grand. Circuit :and‘ithe ‘annual mect- ing will ‘be, held -aszsusual.” The principal: events. fb : be con- tested for follow: * t Sept. 20=The Walnut Halt cup (3- year-olds), $3:000;. the ukurity (2- year-olds), $5,000. * Sept. 1—The Kentucky. ‘Futurity (B- sentids) $14.06 ‘he joenix Hotel . Prize (tee “for all racing), $2,0 Oct. 3—The ‘Transylvania, $5, 000. Oct. 4—The’ Bluegrass — (pacing), $2,000; The Lexington (2-year-olds), $2.000. Oct. 5—The Kentucky (3-year-olds), $2.000;. The Breeders - ‘stakes ‘(2-year- olds), 5,000. Oct.. 7—The Castleton (free for all trotters), $2,000. Oct. 8—The.« ‘umberland (pacing), olds). $5,000. ‘Oct.-9—The. ‘Ashland, 2 000. Oct. 10—The. Pacing futurity (3. year-olds), $2,001 BUY W, %. 8-——— ae Bish Culture. ‘ Fish: culturg,,jt.is, claimed, is an n old gin is lost in-antiqulty., In-1763 ‘Steph- en J. dacobi, a’ Prassian’ soldier, de- vised a process ot stripping the female fish of her’spawn.and then mixing. It with the miit of theamale, ; This simple method ts stills at all fish-hatch- ing establishmente:, ; mai ‘han- .dle collections andearn pub- lishing’ business. atl ech une office." 8-tf plication of Cuticura’ mission of Cuticura ‘is: ho! soothe and heal but to y prey ent skin troubles by : aes e pores free amUTD H Qo AUSTRALIANS SAY tralian regards the Turk as an hon- orable and fair enemy,” Capt. W. I. Denny,.former attorney general of | of South Australia, and now, in the service o fthe United tSates govern- ment, told employes of the American Shipbuilding company here. “We have learned this on many oc- casions,” continued Capt. Denny, who" headed an Australian force for three years. “On one occasion my com- manding officer went into the front line trenches at night and saw two Turks emerge from their trench in the moonlight and start across No Man's Land. i “He hesitated to shoot, waiting to see what they would do. In the morn- ing an investigating party went out and, found these Turks had carried bread and water to wounded Aus- tralians who lay all night between the trenches. “On another occasion the Turks sus- Away with DEADLY POISONS RAT CORN KILLS RATS MICE AND GOPHERS ” BOR SALE BY Finney’s Drug Store, Bismarck, N. DO. pended all rifle ‘fr went i at 8 our lines to recover allied nation for’ the next Liberty Loan. Soon the government will launch the next big respond generously to your cone call. Save Advertise! Head of Great Store in London Says T pat ier he vountecr system ‘than! ais‘ol if wie A At has ‘by. draft, Capt. Denny Le ve “re America can furnish. i declared. TURK IS FAIR FOE tae ees tent furnished. rR like proportion of fighters it will have i ‘i en in ‘the fray,” he added. tion to population, more soldiers by _9.000,000_m ‘ A iy Cleveland, 0. Aug. 5-—""Every Aus- | ‘soso eS se BE READY drive for the newest Liberty Loan. Every real 4 American will do more than before. - Conserve! your resources now. Be ready to .N. DAK.. : BISMARCK - Eprror’s Nore- intervivie accorded Charles NX. Selfridgeix an Ame Coste He ix the m itord faltered anil faited, This article ix a reprint from the Chicuyo? Pribune of duty 5. 1918, Wheeler, the Tribune's Londoncorrespondent by Ha nwho introduced the Yankee Department store to Londonci nant who kept right on advertisiug and groiving deapite the war while many, of his compel ‘ Bead what Mr. hos to say for advertising and then aed alony the-ideas of Ree this dyed-in-the-wool, war-time merchant to your clienta, Ht is the resull of an 4 Gordon: Selfridge, Mr. and achieved brilliant sie- space available. today if I could get the space: the newspapers. and fall over backwards. line for display space right now. neal big factor—a very - bis dices. in all kinds of weather.’ retrenchments appear necessa! they:.will give it to me.” Gordon Selfridge. acter. ness romance. department store of huge size. price of a steerage ticket: Today. they still: marvel. stand it. ‘ word, he might trathfully reply: “Advertising.” of London. tions, pages in mercantile publicity. ‘tion. from impurities ‘usé.in the toilet. 2 ing would be held owing to the delay. | A Reprint from the Chicago Tribune On: Aug. 5, 1914, the day after war was de- clared, I increased our advertising space.. From that:day:I kave been buying all the advertising I would do more advertising “We are limited only by. the limitations. of We are taking right now. ev- ery inch they will give us and at rates that would make us in the States turn somersaults “I am paying at the rate of $1 per agate more space if they -will give it to me—and.at that rate.: I probably will-pay more before the war is ove@. But I will:take all they. will give: .{The first four months of this year have been the biggest four months ‘in our history...’ Thi growth has come because we have forced it. “At the’ beginning of this year we: were ‘the’ six- teenth largest house of the kind in the world. At, the’ end of this year we willbe thesixth. Within; two: years after the new store pula completed we will be -firat. ;. * Ads Shatter Traditions factor—in this record has-been and_will ‘continue to be news- paper advertising. :: We never could have broken through these traditions over here without it. We had to use all we could to, break down preju- We made people. stop, look and’ listen. Then the store itself:did the rest. é “We ‘now talk to millions of people every day through | our advertising columns, and they, be- lievé-in us, trust.us, respond to that advertis- | ing quickly. and continue to. be our customers The large business enterprise that is not going the limit in adver- tising just now is making a huge mistake. “Now, more than, at any other time, it is necessary to push the display advertising. If they should be made in évery other department but the pub- licity one—the newspaper Siveriens one. ae Linply awful our tke oe space if \the ‘store was firmly established there was no American Store in London The foregoing statement was made by Harry I dropped in at the Oxford street store the other day to have a chat on business and the effect the war was having on great mercantile establishments of this char- People here refer to the. Selfridge store as.the “miracle store” and the “brilliant busi- The store has had a truly brilliant career.’ Mr. Selfridge achieved what. all his friends and all ‘London told him impressively was impossi- ble—the establishment’ in the heart of London’s ‘great drapery district. of a typical American .They told him —and proved it to him to their satisfaction— that he would. lose every dollar he intended putting into it. They endeavored by every kind of dissuasion to have him see the light and return to America before ‘he had to borrow the Advertising Is Secret They ‘can’t under- Perhaps if Mr.: Selfridge were to --answer why he fooled everybody and made him- self,the merchant prince of London in a few years, and had to compress his answer into one That is, it was the judicious and intelligent publicity that brought the store to the people His greatest task was to get in touch with the purchasing public. He found a stone wall of- traditiom opposing ‘him. particularly: from America made no ap- peal. Then he turned on London a searchlight of newspaper advertising that stands in the rec- ord one of the most expensive and brilliant Invests Huge Sums He began spending money as. if he had the Bank of England back of him. He realized that the London populace’ might not gasp in won- derment at a Small advertisement extolling the merits of a silk stocking. He realized that he had to do something on a big scale, and some- thing, above all else, that would compel atten- ~He knew that Londoners have a weakness for, advertising<paid such large returns as: right art. verage Londoner..will waste half his__now. BE only regret ig that ime‘ going lown the Strand—or itiprove it" space : ; stovping to view the crayons and water colors and sketches in the shop windows. A beauti- ful picture, an artistic drawing, a clever car- toon, will get.an audience any: time.in old:Lon- don tov g. So Selfridge started out to do some- thing big in the artistic line. He ascertained the names of the leading black and white artists of the English capital. ‘ He ‘got in touch with the foremost-artists of the day—the men ..who made: Punch, and the, Graphic, and the Illustrated News, and other great illustrated periodicals famous the world over. He got in touch with other artists. Then he set them to” tirning out, the Sa drawings they were capable of. pee roves London Falls” London fell. London, ‘though not in a hasty, about’ it, casually. dropped around Oxford, way if that happened to be between any tw points to be visited that day. . Many, no doubt,. cam: ‘to scoff, but remained—to pay!’ Like wild. tur- keys..following.a trail of, corn to a-trap, they, were shy and walked ‘around 3 a good bit before ’ But once they ventured ‘in, the old, American department store ‘system scored—delivering the goods, dollar for dollar ;: quality Latah ‘courte- i ord (good "every: lemn-contract ‘be- refunding His a ile ‘when ‘t was Lesare | to show. goods; whether purchasi welcomé ‘as. ther sunshine; ,.a..cordial, welcome on every foot of the floor space; a ‘come again a , smile that was'on the square and-not a:lure; the: building up ‘of that big’ family spirit: of mutual helpfulness, and understanding, « ‘and sympathy ;-and the* quality of the wares ‘that spoke‘ rhidst’ eloquently in ‘service. ; i Buyers Crowd Stores “Today the drawings of the artists who made London stop and look at the Selfridge ads are ‘shown inthe art stores. ‘Copies are sent to all “ quarters of the world.. And after confidence in further need of. the artists.. Then.page adver- tisements. of wares were all sufficient. ‘And the more Selfridge piled his money: into page ads the greater became the volume’ of business and the larger the Selfridge: family ‘of buyers. ,. There was another little stunt in applied psy- chology that won out big. The Selfridge wise- men realized that London couldn’t get out of bed and enjoy a breakfast without the “leader” — 4 article in the morning newspapers. So: Self- Sul “widge copyrighted a byline: “By Callisthenes.” And Callisthenes began writing’ “leaders.” : ‘ “Leaders” for Five-Years | |. ; * For five years “these “leaders” have been ap- pearing ‘in the Evening Standard, Pall-Mall Ga- zette, Westminster Gazette, and Globe. - At the head’of the codlumn for these five year's‘has ap- » ty peared ‘a little editor’s note, readnig as follows: , | ““Note—This' column is occupied, every day by * . an article reflecting the policies, principles and opinions of this house of business upon. vari- ous points of public interest. /. * “Selfridge & Co., Ltd.” i , These “leaders,” brilliantly. ‘written, were \ paid for at special advertising rates, and they were “some” rates. | London; will read a bril- liant article on any: subject, just as London will praise a poem: if it is up to their standard of brilliancy, regardless of the ‘subject treated. i They will stick for form. { - Rivals Finally Wake Up . Selfridge has taught London: that there: is nothing commonplace or unworthy in advertis- iz ing and publicity. He has made it pay big, and has dignified it.’ He has outstripped those. in the samé business who frowned on the “vulgar” system of exploiting one’s wares through adver- - tising. . Now ‘all London is trying to catch up with him—and there is little advertising space -to be had by the’ laggards, owing to war econo- mies. Selfridge has the cream of it. : Of present conditions Mr. Selfridge says: -° “The business man who fails to'realize that — ‘e right now—in war time—he should drive ahead : with his advertising at greater speed than ever z before has overlooked a golden opportunity. At no time.in the history of our business here has T can’t buy’ mote

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