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FOR M Ve STORES ; Thrifty men folks are fasf b;écoming aware of the fact thé,t this is a store o , ” : - for men and boys as well as for women. . Catering to men and their needs is one of the ; most important departments of the 197'J. C. Penney Co. Stores, and the sooner all men learn about it,-the sooner they will save dollars and dollars. . You will need a new suit, a hat, air of shoes, extra trousers, shirts, underwear, or something of like importance in your spring apparel. We suggest thatxgp read most earefully these pages with a view . of knowing “Where to Buy” and ‘““What to Pay.”” Women who shop for men will also find it profitable, . O g , MAKE YOUR DOLLAR 100 PER CENT EFFICIENT - ‘BY TRADING HERE, YOU WILL DO SO b ; Models for mer who are conservative, men who are slender of figure, and models " for the stout man. Models for the y(fufiger\men who wish lots of snap. WE CAN FIT ~YOU at a saving in price. Compare Qgrg its priced at $24.75, $19.75, $17.50, $14.75, IT PAYS TO TRADE HERE ‘Men’s = Hats . ‘ Whetheg'v::it,-' be a work hat or'a dress. hat, we can Men’s Rain Coats in - tan|please you; some very new khaki or Oxford grey.' New|things in pearl grey, maize trench models or plain; someland green. See them— with rain hood. Priceddt— | "8 $9.90, $8.90, $7.90, $6.90. Boys at $3.49. ; ’s Neck Scarfs, that : - Ao s. : ec ‘ca = Fine - Lisle Finish, black %) . .and grey ......... 25¢ RAIN COATS Caps,from; styles in grey mohair or ‘blue’ serge to the very sty,l}‘sgl, plaids. Plain and trench . Zstylesf'fiéffl&fififiy 6 [ $3.98, $3.50, $2.98, $2.49, | $1.69, $1.49, $1:23, 98¢, |' $1.98, $1.49, $1.23 4 Lifle Hose, 'black, grey .- and white ........ 29c you have been “wanting. “The tie of imagina- | 3 L) ’e s o‘ your IR - Mercerized - Finish . Lisie; I i) e RO NN RS R ita .35¢ ol I O ¢ J-silk iHose, “black, tan, 79¢, 69¢, 45¢c, 25¢ white, grey, navy,. etc., Mt i . -at 1 49¢) » Iiliio firisl s o |L€ather | Boys ‘Wash - |PanamaHats| gums gons, | 15& llr. z G'OVQS CIOthlflgF Lt s 5 - Men’s Panama Hats made fu“ 9 ounce e : ’ . : 7 f ine P traw, Mfin,s Slifial Leather Gloves in either] < ; Ults T ge;m;ne ax:ama shaw Isc m' Bl Overall gauntlet or short wrist, and’ The thrifty parents has - new. - shades, ‘some MAVe ) U8 UVBrails |rere al::'l prices which mean to :%::fi?gg f::cr;;(iiono:z g‘;y:‘ X e dneae o |fancy bands. The “Optimo™ Men's Wlll'k L .nd JIBI(BIS g:‘l,li'ng ‘x";or\é\}’lo;l;;!;gwll\’/lliz]!.en,_a E)}llaceboftreal lmeri’;,b wh:‘l;e Boys ,Wa’Sh Suits in leads— $5.90, $4.98, $3.98. Sflflks lfle est va . B : . 81'39 $1.89, $1.69, $1.49, $1.39, gri,atest sa’vir;‘ge in rpric: Istried ginham and plain |——mm——— , , $ Paris: Barlers d 2 ::lan beli)l?ftained. tYfi(;u will. i AL » . M h e mlls I.“m" ; i $1.25, 98¢, 69¢, 49¢ bgy“ferel.”ys(:xl; g«}mmfygg white linen very attrac- esc anic Gloves 49¢ Fen b KT ohes S tively made, cool anrd it : g ot - uits s Kk Auto Glove Collars $6.90, $5.90, $4.98 . v Gauntlet $1.69 ’ : ) e nice for summer wear.|Men’s Slip-Over Suits, kahki Pants $1.19 pr.] . en’s Collars—Triangle col- ; 11 sizes ...ovvvnn. 2.69] g 2-Pigce Summer] 1ars are better, each..15c B : L S sl ' Men's Polics Uflfll!l“ll’ Many styles in soft collars, OYB. . e R R ek e L = #l SIISNNIOI'S 29¢, 25¢, 15c. ' Knickerbockers 69c A# = g3 | X108 8L &3¢, IIC, RIC. JBOys .ovivnneeenns $1.89 25¢ 3% pr. Trousers Underwear Men’s Dress Trous- Two piece gar- ments, shirt and ! 3 Dress Shirts . Dress shirts with either soft Better grade 45¢ French cuff or laundered cuff. Fancy stripe percale, stiff: cuff, ers, in serge, worsted - and cotton mixed, from $4.98, $4.49, .1$3.98, $3.49, $2.98, $2.49, $1.98. Fine Bleacfied Union. $1.19 drawers ... Tinted Nainsook Union 1.39 Medium Heavy Union. $1.49 Fancy Mesh Union ...$1.79 Work ShirtS Men’s Uncle Sam Work Shirts, - 2 : oo il e i i wie chevior or v | Miake | DAY DAY QVERALLS -- JACKETS TOQ [ WeUndersell Fo o e o Because We Your Dollar |* 220 Biue Denim---Compare Our Prices 0 Efficient .'@.Q@W 6o /ncorperated : 197 BUSY STORES " We Do Men’s Tan Shirt, medium weight ........ ... ..79c Madras shirts, stiff cuff.$1.49 Underbuy |sos cur shirts, Let Our Saving 980, 3135, $1.40 Be Your Gain Men’s Double Kind, reinforced shoulder and sleeve, grey Attached collars, 59¢c, 98¢, $1.25 - —— Defective